The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy.
IAB helps drive the industry forward through the efforts of committees and councils in various industry segments.
Our Centers of Excellence, fully staffed and independently funded units within IAB, work with industry experts and members to develop standards, guidelines, best practices and other solutions to improve business outcomes for the industry.
IAB Technology Laboratory (IAB Tech Lab) is a nonprofit research and development consortium charged with producing technical standards, specifications and protocols to support member companies.
IAB is dedicated to increasing diversity, equity, and inclusion throughout the digital industry through workforce development initiatives.
Featured Events
See all eventsWe’ll reveal the latest digital ad revenue figures and trends in total and across formats in 2019 as well as insights into how consumers are engaging with media today, and how the ad supported digital industry has been impacted thus far by Coronavi...
Fear is one of the most natural human emotions, and in our unprecedented new reality, there is much to be concerned about. While fear can paralyze and imprison us, it can also motivate us and prepare us for what’s ne...
Join us on June 4 for the Audio Committee meeting! This is a remote-only meeting. Dial-in details will be emailed to you upon registration.
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