The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy. Its membership is comprised of more than 650 leading media companies, brands, and the technology firms responsible for selling, delivering, and optimizing digital ad marketing campaigns. The trade group fields critical research on interactive advertising, while also educating brands, agencies, and the wider business community on the importance of digital marketing. In affiliation with the IAB Tech Lab, IAB develops technical standards and solutions. IAB is committed to professional development and elevating the knowledge, skills, expertise, and diversity of the workforce across the industry. Through the work of its public policy office in Washington, D.C., the trade association advocates for its members and promotes the value of the interactive advertising industry to legislators and policymakers. Founded in 1996, IAB is headquartered in New York City.

Interested in becoming an IAB member? Contact us to apply.

'Five Pillars' To Shape Industry's Future

  • 319

    Without trust between marketers, publishers, consumers, and the multitude of parties in between, the growth of our industry – and by extension all of the monumental innovations our industry supports – is indefinitely debilitated. We need an industry-wide behavior change at an unprecedented scale. Only with the help and dedication of the entire advertising community will … Continued

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  • 317

    Making Measurement Make Sense (3MS) is a cross-industry initiative founded by the American Association of Advertising Agencies (4A’s), the Association of National Advertisers (ANA), and IAB. The Media Rating Council (MRC) is responsible for setting and implementing measurement standards. The viewable impression is the first step toward revolutionizing the way digital media is measured, planned, … Continued

    Read More
  • 315

    A key challenge for the long-term vitality of the interactive advertising industry is supporting publisher transformation in the fast-changing digital advertising ecosystem. The value of publishers’ audiences must be realized, and diversified publisher revenue streams must become commonplace.

    Read More
  • 318

    IAB is engaged in a sustained effort to spur greater creativity in interactive advertising and speed adoption of new brand-friendly ad formats. Initiatives such as IAB Ad Unit Portfolio and the Brand New Ideas: IAB Content Studio Showcase are driving a creative transformation of the interactive advertising space to boost marketers’ confidence that they can … Continued

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  • 316

    Through the IAB Mobile Marketing Center of Excellence, an independently funded and staffed unit inside the IAB, IAB devotes resources to market and consumer research, mobile advertising case studies, executive training and education, supply chain standardization, creative showcases and best practice identification in the burgeoning field of mobile media and marketing.

    Read More
  • Trustworthy Digital Supply Chain
    319
    Trustworthy Digital Supply Chain

    Without trust between marketers, publishers, consumers, and the multitude of parties in between, the growth of our industry – and by extension all of the monumental innovations our industry supports – is indefinitely debilitated. We need an industry-wide behavior change at an unprecedented scale. Only with the help and dedication of the entire advertising community will … Continued

    Read More
  • Making Measurement Make Sense
    317
    Making Measurement Make Sense

    Making Measurement Make Sense (3MS) is a cross-industry initiative founded by the American Association of Advertising Agencies (4A’s), the Association of National Advertisers (ANA), and IAB. The Media Rating Council (MRC) is responsible for setting and implementing measurement standards. The viewable impression is the first step toward revolutionizing the way digital media is measured, planned, … Continued

    Read More
  • Publisher Transformation
    315
    Publisher Transformation

    A key challenge for the long-term vitality of the interactive advertising industry is supporting publisher transformation in the fast-changing digital advertising ecosystem. The value of publishers’ audiences must be realized, and diversified publisher revenue streams must become commonplace.

    Read More
  • Building Brands Digitally
    318
    Building Brands Digitally

    IAB is engaged in a sustained effort to spur greater creativity in interactive advertising and speed adoption of new brand-friendly ad formats. Initiatives such as IAB Ad Unit Portfolio and the Brand New Ideas: IAB Content Studio Showcase are driving a creative transformation of the interactive advertising space to boost marketers’ confidence that they can … Continued

    Read More
  • Putting Users First
    316
    Putting Users First

    Through the IAB Mobile Marketing Center of Excellence, an independently funded and staffed unit inside the IAB, IAB devotes resources to market and consumer research, mobile advertising case studies, executive training and education, supply chain standardization, creative showcases and best practice identification in the burgeoning field of mobile media and marketing.

    Read More

Our Organizations

To deliver on our mission to empower the media and marketing industries to thrive in the digital economy, IAB created the following organizations to focus on these growing areas:

IAB Tech Lab

The IAB Technology Laboratory (IAB Tech Lab) is a nonprofit research and development consortium charged with producing and helping companies implement global industry technical standards and solutions for the digital media and advertising industries. The goal of the IAB Tech Lab is to reduce friction associated with the digital advertising and marketing supply chain while contributing … Continued

IAB Mobile Marketing Center of Excellence

The Mobile Marketing Center of Excellence, an independently funded and staffed unit inside the IAB, is charged with empowering the media and marketing industries to thrive in a “mobile-always” world and in an increasingly “direct brand economy,” where user experience and consumer relationships are at the heart of modern day marketing and a significant driver … Continued

IAB Digital Video Center of Excellence

IAB Video Center is devoted to the advancement of the digital video medium in the global marketplace. Its mission is to simplify the video supply chain, provide best practices and education for brands, agencies, and media companies to drive continued growth through the evolving convergence of television and digital video across devices, from Advanced TV (including … Continued

IAB Data Center of Excellence

The IAB Data Center of Excellence is an independently funded and staffed unit within IAB, founded to enhance existing IAB resources and to drive the “data agenda” for the digital media, marketing, and advertising industry. IAB Data’s mission is to define boundaries, reduce friction, and increase value along the data chain, for consumers, marketers, and … Continued

IAB Global Network

The IAB Global Network brings together 44 national IABs and one regional organization in Europe to share challenges, develop global solutions and advance the digital advertising industry worldwide. IABs are located in North America, South America, Africa, Asia Pacific and Europe. Each association is independently owned and operated, functioning under bylaws consonant with local market needs to further the best interests of … Continued

Join IAB

Participate with interactive leaders in shaping the industry

Collaborate with peers to establish guidelines, standards, and best practices

Drive industry research

Protect your business interests by helping steer IAB public policy efforts

Power growth of the interactive industry

Improve your organization’s operational efficiency

Join the IAB Today

Who We Are

Executive Committee

IAB Board President
Randall Rothenberg
Chief Executive Officer
at IAB
IAB Board Chairman
Rik van der Kooi
Corporate Vice President, Microsoft Advertising
at Microsoft Advertising
IAB Board Vice Chairman
Troy Young
President
at Hearst Digital Media
Krishan Bhatia
Executive Vice President, Business Operations & Strategy
at NBCUniversal
Rita Ferro
President, Advertising Sales
at Disney Advertising Sales
Gina Garrubbo
President & CEO
at National Public Media
Kim Norris
Group Vice President, Digital & Advanced Advertising Sales
at Spectrum Reach
Marian Pittman
Executive Vice President, Digital Strategy, Research & Technology
at Cox Media Group
Rick Welday
President
at Xandr Media

Ex Officio

IAB Board Secretary
Stu Ingis
Chairman
at Venable LLP
IAB Board Founding Chairman
Rich LeFurgy
General Partner
at Archer Advisors
IAB Board Treasurer
John Toohey
Group Vice President, Finance
at Formerly Charter Communications

Board of Directors

Brad Bender
Vice President, Product Management
at Google
Krishan Bhatia
Executive Vice President, Business Operations & Strategy
at NBCUniversal
Seth Dallaire
Vice President, Global Advertising Sales
at Amazon Advertising
Rick Erwin
CEO
at ALC
Konrad Feldman
Co-Founder and Chief Executive Officer
at Quantcast
Rita Ferro
President, Advertising Sales
at Disney Advertising Sales
Gina Garrubbo
President & CEO
at National Public Media
Rajeev Goel
Co-Founder & CEO
at PubMatic
Jeremi Gorman
Chief Business Officer
at Snap, Inc.
Chris Guenther
Senior Vice President & Global Head of Programmatic
at NewsCorp
Steve Horowitz
President
at Ziff Davis
Jesse Horwitz
Co-Founder & Co-CEO
at Hubble Contacts
Mark Howard
Chief Revenue Officer
at Forbes Media
Julie Jacobs
General Counsel
at Verizon Media Group
Craig Kostelic
Chief Business Officer, Media & Partnerships
at Conde Nast
Katie Kulik
Executive Vice President, Global Digital Sales
at CBS
Seth Ladetsky
Senior Vice President, Turner Sports Sales / Head of Turner Sports Digital & ELEAGUE Sales Strategy and Revenue
at Turner Sports
Jean-Philippe Maheu
VP, Client Solutions
at Twitter
Peter Naylor
Senior Vice President, Advertising Sales
at Hulu
Kim Norris
Group Vice President, Digital & Advanced Advertising Sales
at Spectrum Reach
Marian Pittman
Executive Vice President, Digital Strategy, Research & Technology
at Cox Media Group
Penry Price
Vice President, Marketing Solutions
at LinkedIn
Joy Robins
Chief Revenue Officer
at The Washington Post
Samantha Skey
Chief Executive Officer
at SHE Media
Nada Stirratt
Vice President Global Marketing Solutions – North America
at Facebook
Abbey Thomas
Chief Marketing Officer
at Tremor Video DSP
Sebastian Tomich
Global Head, Advertising & Marketing Solutions
at The New York Times
John Trimble
Chief Revenue Officer
at Pandora
Rick Welday
President
at Xandr Media
Joe Zawadzki
Chairman & Chief Executive Officer
at MediaMath

Ex Officio

Miranda Dimopoulos
Regional CEO
at IAB SEA+India
Townsend Feehan
CEO
at IAB Europe
IAB Board Secretary
Stu Ingis
Chairman
at Venable LLP
IAB Board Founding Chairman
Rich LeFurgy
General Partner
at Archer Advisors
David J. Moore
Chief Executive Officer
at BritePool
IAB Board Treasurer
John Toohey
Group Vice President, Finance
at Formerly Charter Communications
IAB Board President
Randall Rothenberg
Chief Executive Officer
at IAB
Patrick Dolan
President and Chief Operating Officer
at IAB
Dennis Buchheim
Executive Vice President and General Manager
at IAB Tech Lab
Dave Grimaldi
Executive Vice President, Public Policy
at IAB
Sheryl Goldstein
Senior Vice President, Member Engagement & Development
at IAB
Jeanie Carstensen
Senior Vice President, Finance and Operations
at IAB
Michael Hahn
Senior Vice President, General Counsel
at IAB
Susan Hogan
Senior Vice President, Research & Measurement
at IAB
Jordan Mitchell
Senior Vice President, Membership & Operations
at IAB Tech Lab
Rick Berger
Vice President, Membership Investment & Relations
at IAB
Lucia’ Cameron
Vice President, Human Resources
at IAB
Craig Coleman
Vice President, Marketing
at IAB
Sam Payne-Tingleff
Vice President, Engineering (Chief Technology Officer)
at IAB Tech Lab
Primary Staff Liason
Orchid Richardson
Vice President and Managing Director, Data Center of Excellence
at IAB
Virginia Rollet Moore
Vice President, Events
at IAB
PRIMARY STAFF LIASON
Zoe Soon
Vice President, Mobile Marketing Center of Excellence
at IAB
Michael Texidor
Vice President, Learning & Development
at IAB
LaToya Anderson
Staff Accountant
at IAB
Joe Aunce
Coordinator, Marketing
at IAB
Ranjeeta Baijnauth
Director, Account Management, Learning & Development
at IAB
Amanda Baldwin
Manager, Mobile Marketing Center of Excellence
at IAB
Erika Bradbury
Senior Director, Conference Programs
at IAB
Luz Brito
Director, Financial Operations
at IAB
Chris Bruderle
Senior Director, Research & Analytics
at IAB
Zack Carlson
Frontend Software Engineer
at IAB Tech Lab
Deb Carrara
Director, Investment & Relations
at IAB
Sara Childs
Manager, Events
at IAB
Lauren DellaFave
Director, Human Resources
at IAB
Jennifer Derke
Director, Product Management
at IAB Tech Lab
Benjamin Dick
Director of Product, Data
at IAB Tech Lab
Christopher Elias
AV and IT Support Technician
at IAB
Preethi Gadusu
Salesforce Developer
at
Stacey George
Manager, Customer Success
at IAB
Laura Goldberg
Public Relations Consultant
at IAB
Meredith Green
Manager, Research & Analytics
at IAB
John Grifferty
Director, Investment & Relations
at IAB
Natalie Hamingson
Manager, Investment & Relations
at IAB
Conor Healy
Senior Director, Operations
at IAB
Nicole Horsford
Senior Director, Investment & Relations
at IAB
Daniel Jasper
Director, Investment & Relations
at IAB
Eric John
Deputy Director, Video Center of Excellence
at IAB
Deleela Jones
Senior Director, Marketing
at IAB
James Linney
Director, Marketing
at IAB
Stacey Lyons
Executive Assistant to CEO/COO
at IAB
Courtney McDermid
Executive Assistant
at IAB Tech Lab
Kathleen McKay
Director, Events
at IAB
Evan Mei
Coordinator, Certification Operations
at IAB
Haley Milch
Manager, Events
at IAB
Holly Miller
Salesforce Coordinator
at IAB
Mayank Mishra
Senior Director, Engineering
at IAB Tech Lab
Twafiqa Mohinuddin
Coordinator, Industry Initiatives
at IAB
Nina Munoz
Director, Video Center of Excellence
at IAB
Hannah Nardone
Coordinator, Investment & Relations
at IAB
Diana Negron
Manager, Administration
at IAB
Andie Odynski
Marketing Coordinator
at IAB
Shira Orbach
Senior Manager, Marketing
at IAB
Edwin Orta
Senior Manager, Facilities
at IAB
Mina Pajevic
Manager, IAB Tech Lab
at IAB Tech Lab
Daniel Phelan
Senior Staff Accountant
at IAB
Joe Pilla
Director, Data & Automation
at IAB
Alex Propes
Senior Director, Public Policy
at IAB
Kori Reese
Manager, Events Operations
at IAB
Kenya Reynolds
Senior Manager, Business Operations
at IAB
Soizic Sacrez
Senior Director, Marketing
at IAB
Alexandra Salomon
Senior Director, Head of Global Business Development
at IAB Tech Lab
Sharon Scoble
Director, Operations (CRM)
at IAB
Diana Serquen
Collections & A/R Specialist
at IAB
Amit Shetty
Senior Director, Product,Video & Audio
at IAB Tech Lab
Colleen Shields
Director, Membership & Events
at IAB Tech Lab
Shailley Singh
Senior Director, Product and Research & Development
at IAB Tech Lab
John Skelton
Executive Assistant
at IAB
Julian Soler
Director, Mobile Marketing Center of Excellence
at IAB
Kelsey Sorenson
Coordinator
at IAB Tech Lab
Graham Spencer
Instructional Designer
at IAB
Alicia Stansbury
Director, Learning & Development
at IAB
Tierney Steele
Director, Learning & Development
at IAB
Brooke Stevens
Business Analyst & Salesforce Administrator
at IAB
John Ward
Director, Conference Programs
at IAB
Jarrett Wold
Director, Compliance Programs
at IAB Tech Lab

The IAB Agency Advisory Board is comprised of senior executives from the nation’s leading creative, digital, and media agencies. The board’s objective is to spark dialogue among agencies, publishers, and marketers, and even between media agencies and creative agencies. The IAB leverages the board to infuse the agency point of view more fully in its guidelines work and to drive forward the importance of premium online experiences, with audience as the first priority.

AAB Chairman
Michael Lebowitz
Founder and CEO
at Big Spaceship
Craig Atkinson
COO & Chief Digital Officer
at PHD Media
AAB Emeritus Member
Tom Bedecarré
Co-Founder & Chairman
at AKQA
Jeff Benjamin
Founder
at Disco
Winston Binch
Chief Digital Officer, Deutsch North America
at Deutsch Inc.
Lincoln Bjorkman
Global Chief Creative Officer
at Wunderman
Conor Brady
Chief Creative Officer
at Critical Mass
Founding AAB Chairman
Brad Brinegar
Chairman and CEO
at McKinney
Brent Choi
Chief Creative Officer, New York & Canada
at JWT
Susan Credle
Global Chief Creative Officer
at FCB
Mainardo De Nardis
Global CEO
at OMD
Colleen DeCourcy
Co-Global Executive Creative Director
at Wieden + Kennedy
Brian DiLorenzo
CEO
at MING Utility and Entertainment Group
Tom Eslinger
Former Worldwide Director of Digital and Social
at Saatchi & Saatchi
Kirsten Flanik
President
at BBDO New York
Quentin George
Co-Founder
at \UNBOUND\
Jae Goodman
Co-Chief Creative Officer
at Creative Artists Agency
Matt Harrington
Global Chief Operating Officer
at Edelman
Bradley Kay
President + Partner
at SS&K
Joyce King-Thomas
President & COO
at McCann XBC
Nick Law
Global Chief Creative Officer
at R/GA
Nigel Morris
CEO
at Aegis Media
Matt Murphy
Partner and Group Creative Director
at 72andSunny
AAB Secretary
Janet Northen
Partner/EVP/Director, Agency Communications
at McKinney
John Patroulis
Creative Chairman
at Bartle Bogle Hegarty
Rosemarie Ryan
CEO
at co:collective
David Sable
Global CEO
at Young & Rubicam
Zak Treuhaft
President
at Hearts & Science
Steve Wax
Partner & Chief Narratologist
at The Cooke Wax Partnership
Bryan Wiener
Chairman
at 360i
John Winsor
Chairman & Founder
at Victors & Spoils
Joanne Zaiac
President, NY Region
at DigitasLBi
Randall Rothenberg
Chief Executive Officer
at IAB

The Ad Operations Advisory Board is dedicated to improving the operational efficiency of interactive advertising. Its working groups regularly include agency-side representatives to help improve communication, understanding, and work processes in all areas of the buyer-seller relationship.

Vice President, Revenue Management, Privacy and Policy
James Deaker
at Yahoo!
Managing Partner, Digital Operations
Joe Barone
at GroupM
Field Display Services Manager
Kyle Andrews
at Microsoft Advertising
Senior Vice President, Ad Product and Monetization
David Adams
at Condé Nast
Krishan Bhatia
Executive Vice President, Business Operations & Strategy
at NBCUniversal
VP, Advertising Technology, BBC Worldwide
Neil Bowman
at BBC Worldwide Americas
President and CEO
Andrew Casale
at Index Exchange
Head of US and EMEA Ad Ops
Rachel Chen
at Reuters
SVP, Activation Standards
Yale Cohen
at Publicis Media Exchange
Josh Cohen
Senior Vice President, Product
at Foursquare
VP of Ad Ops & Strategy
Dennis Colon
at CBS Interactive
James Commons
at AOL
Director, Display Advertising Platform
Tim Craycroft
at Amazon
CTO
J. Allen Dove
at SpotX
VP, Media Platforms & Emerging Media
Angelina Eng
Merkle
at
Director, Media Solutions
Dan Foehner
at Facebook
Director of Marketing, Video Advertising
Campbell Foster
at Adobe
Media Services
Abhay Gangadharan
at Google
VP of Revenue Operations
Raef Godwin
at PGA Tour
Samsung Electronics America, Inc.
Steven Gold
at Head of Operations
Senior Vice President of Digital Media, Product and Platform Engineering
Kevin Heery
at Time Inc.
Head of Ad Tech and Atlas
David Jakubowski
at Facebook
Senior Vice President, Platform Division
Anthony Katsur
at Nexstar Media Group
Senior Director, Ad Operations/Sales Operations
Matthew Katz
at Univision
Tom Kershaw
CTO
at Rubicon
AdOps Director
Bindiya Khanna
at MODE Media
Director
Todd Kosenski
at Microsoft Advertising
Global Head Advertising Operations
Megan Latham
at Bloomberg
Director of Ad Tech
Stephanie Layser
at Newscorp
CTO
Tian Lim
at Hulu
Director, Revenue Operations
Greg Lubetkin
at ABC TV Network
Senior Manager, Digital Ad Technologies & Ad Product
Mike McLeod
at PGA Tour
Chairman
John Montgomery
at GroupM
EVP Digital Operations & Tech
David Murnick
at Dentsu Network
SVP, Audience Measurement & Analytics
Daniel Murphy
at Univision Communications Inc.
CIO
Janneke Niessen
at Improve Digital International B.V.
Senior Director, Ad Operations & Yield
Susan Parker
at The New York Times
CTO
Robyn Peterson
at Mashable
Global Head of Ad Operations, Business Development and Programmatic
Pilar Prassas
at Reuters
VP, Digital Revenue Planning & Operations
Zach Putnam
at ABC TV Network
Head of Display, Ad Operations
Jerry Rapisarda
at Amazon
VP Digital Sales Planning & Client Services
Marcella Regniault
at ESPN.com
Head of Monetization Products
Jason Richman
at Spotify
Executive Director, Ad Ops & Platform Strategy
Rachael Savage
at The New York Times Company
Vice President, Ad Ops & Platform Strategy
Rachel Savage
at The New York Times
Senior Director, Global Digital Ad Operations
April Schiffman
at ESPN.com
CTO
Willard Simmons
at DataXu
CTO
Bill Simmons
at DataXu
Senior Vice President Engineering
Peter Sirota
at Quantcast
Director of Integration and Development Strategy
Kevin Smith
at The Weather Channel
VP of Engineering
John Tenhaeff
at AOL
Program Manager
Francis Torralba
at MODE Media
Vice President, Advertising Technology Strategy
Joey Trotz
at Turner Broadcasting System
CTO
John Vandermay
at Collective
SVP, Director of Ad Operations at IPG Mediabrands
Mitchell Weinstein
at IPG Mediabrands
Chairman & CEO
Joe Zawadzki
at MediaMath
Executive Vice President, Audience Science
Julian Zilberbrand
at Viacom

The Mobile Marketing Center of Excellence, an independently funded and staffed unit inside the IAB, is charged with empowering the media and marketing industries to thrive in a “mobile-always” world and in an increasingly “direct brand economy,” where user experience and consumer relationships are at the heart of modern day marketing and a significant driver of publisher transformation. Since its launch in 2010, the Mobile Center has helped accelerate the growth of the mobile ecosystem through standard setting, best practices, consumer research and public advocacy.

PRIMARY STAFF LIASON
Zoe Soon
Vice President, Mobile Marketing Center of Excellence
at IAB
Sheri Bachstein
Global Head of Consumer Division
at The Weather Company, an IBM Business
Shannon Callies
Director for Skype Advertising
at Microsoft Advertising
Peter Chelala
Vice President of Mobile and Video Partner Solutions
at Viacom
Josh Cohen
Senior Vice President, Product
at Foursquare
Gilad Elbaz
Founder & Chief Executive Officer
at Factual
Tony Gemma
VP, Head of Innovation
at Verizon Media
Brian Gottesman
Head of Ad Product
at Flipboard
Matthew Kaplan
Senior Vice President, Digital Ad Sales
at Univision Communications Inc.
Senior Vice President, Platform Division
Anthony Katsur
at Nexstar Media Group
Nishant Khatri
President Product Management
at Pubmatic
Gefen Lamdan
Senior Vice President of Product
at Celtra
Chris LaSala
Director, New Products & Solutions, Publisher Business Group
at Google
Kelly MacLean
Director of Direct Response, Brand, and Video Product Marketing
at Facebook
Dave Madden
Senior Vice President, Global Brand Partnership
at Electronic Arts
Ryan McConville
President
at Kargo
Allison Murphy
Vice President, Ad Innovation
at The New York Times
Rachel Pasqua
Vice President, Marketing
at Verve
Joel Pulliam
Senior Vice President, Product Management
at Conversant
Ali Rana
Global Head of Measurement and Insight
at Snap Inc.
Tim Ruder
Managing Director, Audience Development
at Taboola
Evan Rutchik
Chief Revenue Officer
at Ogury
David Staas
President
at NinthDecimal
Christina Ting Cua
Product Marketing, Monetization
at Instagram
Jeff Weiser
Chief Marketing Officer
at Shopify
Grant Whitmore
EVP, General Manager, Eastern Region
at Tribune Publishing

The IAB Digital Video Center of Excellence, a dedicated unit within IAB, is devoted to the advancement of the digital video medium in the global marketplace. The Digital Video Board and members reflect a dynamic mix of top television brands, original digital video content producers, prominent print publishers, digital video technology leaders, and innovative start-ups spanning the growing digital video programming, marketing, and distribution spectrum.

President
Pooja Midha
Co-Chair
at TrueX
Senior Vice President, Advertising Sales
Peter Naylor
Co-Chair
at Hulu
Director, Google/YouTube Media Partnerships
Brian Albert
at Google
Senior Director/EIR, Video Solutions
Lalit Balchandani
at Adobe
VP Product, TV Platform
Christina Beaumier
at Xandr
Vice President - Global Publisher Sales and Operations
Alvin Bowles
at Facebook
Chief Technology Officer, Co-Founder
Dan Brackett
at Extreme Reach
Vice President, Operations
Philippe Browning
at Snap Inc
Chief Technology Officer, Co-Founder
Tal Chalozin
at Innovid
Brian Danzis
Global Head of Video & Live Event Sales
at Spotify
Vice President of Revenue Operations
Michael Dorf
at Univision
Vice President, Advanced TV & Video
Mike Fisher
at MediaMath
Vice President of Samsung Ads
Tom Fochetta
at Samsung Electronics
Senior Vice President of Global Brand & Programmatic
Anne Frisbie
at InMobi
Evan Giamanco
SVP, Digital Revenue Strategy
at CNN Digital
Philippe Guelton
President
at Crackle Plus
President & Chief Operating Officer
Eric Harris
at Cheddar
Senior Vice President, Global Operations / Disney Advertising Sales
Travis Howe
at ESPN
Head of Premium Sales & Strategy
Marinn Jackson
at Verizon Media
Anthony Katsur
Senior Vice President, Platform Division,
at Nexstar Media Group
Katie Kulik
Executive Vice President, Global Digital Sales
at CBS
Chief Commercial Officer
Adam Lowy
at Telaria
Senior Vice President, Media Sales
Brian Matthews
at National Football League (NFL)
Jodie McAfee
Senior Vice President, Sales & Marketing
at Inscape
Chief Sales Officer
Kevin McGurn
at Vevo
Dave Morgan
CEO and Founder
at Simulmedia
Chief Revenue Officer
Ebonie Newman
at Storyful
Chief Strategy Officer
Jay Prasad
at VideoAmp
Chief Executive Officer, Co-Founder
Bertrand Quesada
at Teads
Vice President, Digital Ad Sales at NBCUniversal
Michael Reidy
at NBCUniversal
Vice President, Global Client Solution Development
Guilherme Ribenboim
at Twitter
General Manger, Publisher Platform
James Rooke
at FreeWheel
Vice President, Video Sales
Scott Saperstein
at Conde Nast
Senior Vice President, Sales
Andrew Snyder
at Meredith Corporation
Abbey Thomas
Chief Marketing Officer
at Tremor Video DSP
Lisa Utzschneider
Chief Executive Officer
at Integral Ad Science
Executive Vice President, Audience Science
Julian Zilberbrand
at Viacom

The IAB Tech Lab is a nonprofit research and development consortium comprised of digital publishers and ad technology firms, as well as marketers, agencies, and other companies with interests in the interactive marketing arena. Its goal is to reduce friction associated with the digital advertising and marketing supply chain, while contributing to the safe and secure growth of the industry.

Chief Executive Officer
Randall Rothenberg
at IAB
Dennis Buchheim
Executive Vice President and General Manager
at IAB Tech Lab
President
Patrick Dolan
at IAB
Director of Product Management
Yoav Arnstein
at Facebook
Chief Product Officer
Paige Bilins
at Telaria
Chief Technology Officer, Co-Founder
Dan Brackett
at Extreme Reach
President & CEO
Andrew Casale
at Index Exchange
Partner, Group Program Manager
Joe Cepollina
at Microsoft Advertising
Head of Advertising Technology
Alanna Gombert
at ConsenSys
Chris Guenther
Senior Vice President & Global Head of Programmatic
at NewsCorp
President and Head of Products and Platforms
Anneka Gupta
at LiveRamp
Chief Product Officer
Vincent Karachira
at Rakuten Marketing
Senior Director of Product Management
James Kelm
at Twitter
Head of Product, Moat Analytics
Mark Kopera
at Oracle Data Cloud
Vice President, Product Management
Guy Levit
at Verizon Media
Video Ads Specialist
Ai Matsubara
at Yahoo Japan Corporation
Chief Product Officer
Dale Older
at Integral Ad Science
Global Vice President, Emerging Technologies
Michael Palmer
at GroupM
Chief Product Officer
Todd Parsons
at OpenX
Vice President of Advertising Product Management
Eric Picard
at Pandora
Vice President of Product
Gruia Pitigoi-Aron
at The Trade Desk
Chief Data Scientist
Neal Richter
at SpotX
Head of Global Agency and Channel Sales
Mike Romoff
at LinkedIn
Chief Technology Officer
John Sabella
at PubMatic
Chief Technology Officer
Wilfried Schobeiri
at MediaMath
General Manager & Vice President Product, Customer Experience
Steve Silvers
at Neustar
Programmatic Sales Director
Kate Sloan
at Hearst Magazines Digital Media
Director of Product Management
Scott Spencer
at Google
Senior Vice President, Identity
Ajit Thupil
at Tapad
Vice President, Product Management
Steve Truxal
at Xandr
Vice President of Product
Dorothy Tse
at Quantcast
Chief Technology Officer
Ken Weiner
at GumGum
Senior Vice President & GM, Global Programmatic Revenue & Partnerships
Jason White
at CBS Interactive

The IAB Data Center of Excellence is an independently funded unit within IAB, founded to expand existing IAB resources and drive the “data agenda” for the digital media, marketing, and advertising industry. The Data Center’s mission is to help advertisers and marketers operationalize their data assets while maintaining quality, transparency, accountability, and consumer protection.

Vice President and Managing Director, Data Center of Excellence
Orchid Richardson
Primary Staff Liasion
at IAB
Chairman & Chief Executive Officer
Joe Zawadzki
Chair
at MediaMath
Chief Marketing Officer
Julie Bernard
Co-Chair
at Verve
Chief Data Officer
Tim Barnes
at Xandr
Michael Bird
President of Sales & Marketing Solutions
at Dun & Bradstreet
Global Chief Revenue Officer
Eric Danetz
at AccuWeather
Vice President of Data Partnerships
David Danziger
at The Trade Desk
President & General Manager
Kevin Dean
at Experian North America
President
Ric Elert
at Conversant
Chief Marketing Officer & Head of Strategy
Chad Engelgau
at Acxiom
Senior Vice President, Product and Business Intelligence
Matthew Groner
at AdTheorent
Co-founder, Chief Executive Officer
Jay Habegger
at ownerIQ
Head of Revenue
Jeremy Hlavacek
at IBM Watson Advertising
Head of Measurement Science & Insights
Gunnard Johnson
at Pinterest
Chief Data Officer
Andy Johnson
at ALC
Vice President of Product Management
Cecilia Mao
at Oracle Data Cloud
Chief Operating Officer
Kristoffer Nelson
at SRAX
Evgeny Popov
Global Vice President, Data Solutions & International
at Lotame
Vice President, Marketing Solutions
Michael Schoen
at Neustar Inc.
Vikram Somaya
Chief Data Officer
at Nielsen
Rebecca Stone
Head of Marketing
at LiveRamp
Managing Director, Global Display Ads
Dan Taylor
at Google
Chief Executive Officer
Antonio Tomarchio
at Cuebiq
Chief Financial Officer
Dana Tunks
at Broadsign
Senior Vice President, Audience Solutions
Anudit Vikram
at Dun & Bradstreet
Senior Vice President, Product & Engineering
Jay Webster
at Valassis
Chief Insights Officer
Ian Wright
at Equifax

The Digital Video Advisory Board reflects a dynamic mix of top brands and leading agencies that provides insights and recommendations that will help propel digital video – including mobile, over-the-top, and all other platforms – as a dynamic medium for creativity in programming and marketing. It is part of the IAB Digital Video Center of Excellence, a dedicated unit within IAB devoted to the advancement of the digital video medium in the global marketplace.

Executive Vice President, Director of Video Investment
Dave Campanelli
at Horizon
President, North America Magna Global
David Cohen
at Magna Global
VP, Enterprise Brand, Advertising and Media
Jim Cowsert
at Voya Financial
Director, Enterprise Partnerships
Robert D’Asaro
at Omnicom Media Group
Global Chief Digital Officer
Carl Fremont
at Wavemaker
Global President of Media
Adam Gerber
at Essence
Group Director Connections Planning & Investment
Jeff Hagen
at The Coca-Cola Company
Regional Marketing Director for the Americas
Rachael Haley
at Airbnb
Senior Director, Integrated Video Investment
Larry Hunt
at Hearts and Science
President, US Precision
Karyn Johnson
at Publicis
Executive Vice President, Managing Director, Video Investment
Mike Law
at Dentsu Aegis
President, Digital
Helen Lin
at Publicis Media Exchange, U.S.
Executive Communications Director
John Lisko
at Saatchi & Saatchi
President, DAN Media Clients
Kris Magel
at Dentsu Aegis
Director of National Broadcast TV
Jason Maltby
at Mindshare
Enterprise Partnerships, x-Platform
Jake Marx
at Omnicom Media Group
Co-Founder, Managing Director
Maggie Meade
at Sibling Rivalry
Chief Investment Officer
John Muszynski
at Spark
Chief Media Officer
John Nitti
at Verizon
Senior Vice President – Enterprise Media Executive
Lou Paskalis
at Bank of America
Director of Experiences
Catherine Patterson
at Young & Rubicam
Executive Vice President, Director of Integrated Production
David Rolfe
at BBDO New York
Vice President / Group Director
Jenny Schauer
at DigitasLBi North America
Chief Digital Investment Officer
Susan Schiekofer
at GroupM North America