The IAB Global Network is the voice of the digital media, marketing, and advertising industry, bringing together 45 IAB organizations and thousands of member companies worldwide to advance a thriving, trusted, and innovative digital economy.
Each association is independently owned and operated, functioning under by-laws consonant with local market needs to further the best interests of the industry they serve. IAB Europe, headquartered in Brussels, IAB Southeast Asia & India, headquartered in Singapore, and IAB MENA (Middle East North Africa), headquartered in Dubai, are the three regional bodies in the network, created to advance the needs of the economic areas and countries they represent.
Through collaboration among national and regional IABs, the IAB Global Network brings together unique perspectives to address shared challenges, identify emerging opportunities, and shape the future of digital media, advertising and marketing. The IAB Global Network facilitates the exchange of expertise, market intelligence, research, and best practices across markets, enabling the global advertising community to learn from one another and share approaches to common issues facing the industry. IAB Tech Lab develops global technical standards and solutions in partnership with IAB and the broader IAB Global Network.
As media, commerce, AI, creator, and consumer experiences increasingly transcend geographic boundaries, the IAB Global Network strengthens the industry’s ability to engage, learn, and collaborate effectively at a global level while supporting the unique needs of local markets.
