With impending changes to third-party cookies and other identifiers, IAB is convening stakeholders across the digital supply chain and providing resources to help partners rearchitect digital marketing to harmonize privacy, personalization, and community. Our goal is to ensure brands and publishers preserve their ability to communicate effectively with their customers.
Upcoming Events on AddressabilitySee all events
Webinar - IAB
Join us on Wednesday, June 16 at 1PM ET for the first IAB State of Data Town Hall about the Future of Contextual. With the loss of third-party cookies and other identifiers, first-party data has become even more critical. What is the...