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    When TikTok creator Nathan Apodaca took his longboard for a cruise down the street, he started what we can now see as one of the world’s favorite cultural moments of 2020. ‘Dreams’ by Fleetwood Mac instantly topped the charts for the first time in decades and Ocean Spray juice became the cornerstone of the viral trend. In this session, learn more about how the Ocean Spray team seized this cultural moment in time to tap into the TikTok platform, tell their story, and connect with an engaged community in an entirely real and authentic way.