Brands and publishers have a wide variety of options when selecting ad tech vendors. With the recent emergence of strong privacy and data security laws, these partnerships can create previously unforeseen reputational, legal, and financial risks. When selecting vendors, it is more important than ever for brands and publishers to consider the privacy practices of their vendors, and to ensure strong technological, legal, and organizational controls over their data. During this webinar, we’ll reveal how leading brands, publishers, and privacy experts manage their vendor relationships to ensure compliance with laws and regulations and minimize their data privacy and security exposure.
What risks should I be aware of when selecting digital advertising vendors?
What is the relationship between poor privacy practices and data breaches?
What vendor oversight requirements do new privacy and security regulations include?
What legal and organizational controls can I incorporate into my vendor oversight program to ensure my company is incorporating best-in-class practices?