IAB Annual Leadership Meeting 2017 Highlights
IAB Annual Leadership Meeting 2017 Highlights
IAB Annual Leadership Meeting 2017 Highlights

Digital leaders convened at the Diplomat Beach Resort in Hollywood, Florida for the 2017 IAB Annual Leadership Meeting, a three-day discussion of the most pressing topics in the interactive advertising and marketing industries. Increasingly dominant platforms are reshaping media and advertising as we know it, compelling publishers to emphasize content differentiation and to pioneer strategies for distribution that leverage the new ways we’re all doing business. This year participants explored the progressively intricate relationships and partnerships between and among platforms and publishers.

 

 

 

 

Conference Summary

Day 1 HighlightsDay 2 HighlightsDay 3 Highlights

Day 1 Highlights

The 2017 IAB Annual Leadership Meeting opened today to a full house of around 1,000 attendees in Hollywood, Florida, bringing together leading digital executives to discuss reaching consumers effectively as dominant platforms increasingly reshape the media landscape. Randall Rothenberg, President and CEO, IAB, greeted the audience attending the 10th Annual Leadership Meeting, themed “Publishers & Platforms: What’s Next?”

Rothenberg began by introducing the new IAB Board slate for 2017 and announced the results of the vote including the newly elected Chair, Jim Norton, Chief Business Officer and President of Revenue, Condé Nast; and Vice Chair, Scott Schiller, EVP, General Manager, Marketing, Advertising Sales & Client Partnerships, NBCUniversal.

IAB Annual Leadership Meeting 2017 45Jim Norton took the stage to encourage the audience to rally around the one principle of a commitment to quality storytelling above all else. He highlighted the massive evolution of our industry but noted that, throughout the course of that change, the ecosystem and importance of collaboration between brand, agency, and media company have remained the same. Great stories and quality content remain the essential tool to earn customers’ attention and trust, and marketers need to value premium content because their consumer does. Norton closed with a four-part call to arms: 1) We need to invite our editors and content producers to be part of the conversation; 2) We have a responsibility to find new revenue streams, and we need to help consumers better understand the value exchange between themselves and media companies; 3) We need to get away from blind ad networks and open exchange buying; and 4) We need to weed out bad actors in our ecosystem by cutting off revenue.

Following his remarks, as his first act as IAB chair, Norton, presented the 2017 IAB Service Excellence Awards and the 2017 IAB Tech Lab Service Excellence Awards.

IAB Annual Leadership Meeting 2017 46After the presentation of awards, Marc Pritchard, Chief Brand Officer, P&G, came on stage to offer a clear call to action to create better advertising to drive growth, enabled by media transparency toward a clean and productive media supply chain. He went on to share the action steps that P&G is taking to clean up the media supply chain during 2017 and encouraged any and all in the industry to apply the steps to their own business. Action one is to adopt one viewability standard – P&G has decided to accept the one MRC-validated viewability standard. Action two is to implement accredited third-party measurement verification – P&G is expecting every media supplier, including publishers and measurement vendors, to adopt MRC-accredited third party verification during 2017. Action three is to get transparent agency contracts – P&G is now reviewing every agency contract for full transparency by the end of 2017. Action four is to prevent ad fraud – P&G is insisting that any entity touching digital media must become TAG-certified during 2017 to help ensure that it is free from fraud. Finally, action five is to vote with our dollars – P&G has made it clear that these are the steps that it expects its partners to take and comply with to achieve a transparent, clean, and productive media supply chain. Pritchard ended his talk by imploring the audience to join P&G in taking action.

IAB Annual Leadership Meeting 2017 49Doug Weaver, Founder and Chief Executive Officer, Upstream Group, opened the presentation of the IAB Sales Excellence Awards with a discussion of the ways in which companies are now cultivating a culture of sellers that are “describers.” He emphasized the need to better understand how to feed the seller culture and propagate the qualities that foster rather than stymie them. Four of the items to look out for and correct within your organization include: 1) Cultural ambivalence on the role of the seller, 2) Obsession with product as hero, 3) Institutional overreliance on presentation, and 4) Lack of focus on the interim process that leads to sales success.

IAB Annual Leadership Meeting 2017 48Following the presentation of the IAB Sales Excellence Awards, Emily Bell, Founding Director, Tow Center for Digital Journalism, Columbia’s Graduate School of Journalism, sat down with Emilio Garcia-Ruiz, Managing Editor, The Washington Post, and Shailesh Prakash, Chief Product and Technology Officer, The Washington Post, to discuss platforms, engagement, fake news, and the future of democracy. Garcia-Ruiz addressed how The Washington Post has always had a strong foundation in being able to marry great creativity with great technology. The publication is willing to experiment with and measure various platforms’ performance. As a company, they understand that each platform brings a unique audience, and it is not their role to dictate how consumers should access their news. With the growing threat of fake news, delivering the truth has great value today and will going forward. The Washington Post is committed to a focus on accuracy and honesty, and their consumers recognize and support them with their products.

IAB Annual Leadership Meeting 2017 47Continuing on the topic of fake news, Andrew Heyward, Former President, CBS News, led a town hall about the digital industry and civic responsibility, and our industry’s role in fake news, fraud, and compliance. The audience discussed the ever-compounding problem, polarization caused by it, and some action steps that we as an industry can take to tackle the issue.

At the end of the first day’s sessions, the packed audience left for the welcome reception, looking forward to Monday’s agenda jam-packed with an incredible roster of speakers.

Day 2 Highlights

IAB Annual Leadership Meeting 2017 50Randall Rothenberg, President and CEO, IAB, welcomed back all the attendees who made it to the Diplomat Beach Resort, in Hollywood, FL, for the 2017 Annual Leadership Meeting. He announced several important initiatives starting with the release of the “The Outlook for Data” study by the IAB Data Center of Excellence, which found that measurement and attribution were going to be top industry focus areas in 2017. Additionally Nielsen released their Q3 2016 Total Audience Report looking at an extensive profile of stay-at-home and working moms, and Integral Ad Science issued “Transparent, efficient, and universal: making the case for open sourcing software” a report that delves into the market challenges of measuring viewability in-app and the advantage of open sourcing. Lastly, Rothenberg told attendees that following the Annual Leadership Meeting, IAB will be issuing a membership survey to gain additional data on member knowledge and awareness. It is an important opportunity to voice opinions and thoughts on the organization, and going forward IAB will be leveraging the survey to set benchmarks for members’ perceptions.

Delving into the morning’s agenda, Rothenberg went on to emphasize that what we say and do at, and after, the Annual Leadership Meeting makes a difference. Throughout the years, IAB and its members have accomplished a great deal and it is the necessity of collective and selfless actions that make digital advertising a better industry. However, now we face a societal crisis where networks, technology, and even facts and truth can be turned in relativistic commodities for harm. Fake news is a failure of our supply chain and there is no one culprit to blame in this scenario. It’s everyone’s collective duty to act to stop it now. Rothenberg called for the industry to restore the trust that is essential for a thriving democracy and a free market. He reinforced that the digital media and marketing is at the center of an epochal shift influencing how citizens perceive and participate in the world around them. The industry must realize, as a whole and as individuals, that “their civic responsibilities overlap with their business obligations.” Rothenberg concluded his rousing speech by highlighting some principles to guide beneficial actions: 1) Comply with industry standards, and 2) Get yourself out of the fake anything business. Rothenberg’s full speech is available here.

IAB Annual Leadership Meeting 2017 51Marni Walden, Executive Vice President and President of Product Innovation & New Business, Verizon, sat down next with Rothenberg to discuss what is next for Verizon. With the competitive landscape and pace of change reshaping how companies compete for growth, Walden discussed Verizon’s platform, strength in mobile, and great brands. Building further scale is the next critical step, and Walden pointed out that it’s not always necessary to own content. Verizon finds success building its own content, investing in others, and partnering with some creators. Walden addressed the crowded landscape of OTT and Verizon’s go90 strategy to be mobile first and access customers where they are first viewing, the need to have great content, and the desire to acquire a younger audience of millennials and younger. At the end of the day, customers want relevant experiences and Verizon’s goal is to create compelling citizen engagement pieces. As for the future, Verizon sees the Internet of Things, smart communities, and fleet businesses as areas for growth and investment.

IAB Annual Leadership Meeting 2017 52Dan Rose, Vice President of Partnerships, Facebook, addressed the evolution of digital storytelling. With new tools and immersive experiences like live video changing the way people see and interact with content on social platforms, Rose shared examples of how Facebook is working with its two most important constituents―people and partners―to help them take advantage of opportunities. With people using its product, Facebook focuses on better tools for immersive content, native mobile, and video everywhere. Its key pillars for improving the platform and value exchange for partners include distribution, insights, and monetization. Looking forward, Facebook plans to have a big impact on VR/AR, artificial intelligence, and connecting everyone in the world over the next ten years.

IAB Annual Leadership Meeting 2017 53Continuing on the theme of effective storytelling through video, Jon Steinberg, Chief Executive Officer, Cheddar, came on stage next to declare that we are living in a post television era where average viewing audiences are much older and younger generations are watching less TV. He made two bets: 1) The future will be on-demand TV programming and short form, salacious, stunts, and 2) Ambient linear will get rebooted for people under 60. These bets require distribution, which similar to marriage, don’t work unless both sides love each other. Currently most social networks and programs don’t have reciprocity because of misaligned incentives. The industry needs to think more about differentiation, making content visually stimulating, as well as emphasizing OTT and connected devices. The future will be a compromise with the past where we can cut deals to provide quality content, but there is a middle ground and we can take enormous share from the incumbents.

IAB Annual Leadership Meeting 2017 54Alanna Gombert, SVP, Technology & Ad Operations, IAB, and General Manager, IAB Tech Lab; Christopher Guenther, Senior Vice President, Global Head of Programmatic, NewsCorp; and Scott Spencer, Director, Product Management, Sustainable Advertising, Google, Inc.; discussed how the creation of the Coalition for Better Ads was brought about by the desire to come together to create a standard methodology to create better advertising. The ultimate goal is to make so-called annoying advertising will go away. Spencer discussed the group’s first task of identifying methodology and firing out the better ad standard in terms of improving experience and lessoning annoyance. They needed a globally scalable tool to work across various ad experiences. Future plans include developing a roadmap to figure out what regions to cover next. Guenther then went on to point out that publishers need to think about the entire user experience. Ads that are cleaner in better environments are mutually beneficial for all parties.

The audience dispersed into five town halls around attribution and identity, selling user experience, the convergence of digital video and TV, maximizing revenue in an on-demand world, and the future of header bidding.

IAB Annual Leadership Meeting 2017 55After a networking luncheon, Richard Gingras, Vice President of News, Google, spoke about building a better, open web. At a time when mobile content consumption is increasingly taking place inside walled gardens, publishers need open solutions that make it easy to build, distribute, and monetize content in as many places as possible. Gingras discussed how the web is not as instantaneous as it needs to be and how it needs to be respectful of the user. Google, publishers, and advertisers have a mutual self interest in the health and viability of an open web, and through AMP―open source collaboration with dozens of publishers, platforms and ad tech―Google has crafted technology to speed up the web and offer better UX with content and advertising. Gingras then went on to state that no matter how good the content experience, the web will be broken until we fix the foundation upon which the web is built. Google’s product, AMP for Ads addresses not just how ads are built, but how they are delivered and measured. Gingras closed by announcing several new partnerships to further enhance AMP Ads.

IAB Annual Leadership Meeting 2017 56Following Gingras’ talk, Rothenberg came back on stage to congratulate the first graduates of the iDiverse Entry-Level Digital Advertising Program from San Mateo County Community College, first announced last year at the 2016 Annual Leadership Meeting. 94% of the students passed the certification exam and Rothenberg invited two of the graduates on stage to discuss their experiences.

Closing out Day 2’s main stage content, Amanda Richman, President, Starcom USA, discussed what publishers, agencies, IAB Annual Leadership Meeting 2017 57 and marketers need to address in 2017 to decrease distraction and be more relevant. The first opportunity is smarter targeting. If we convert and commit talent, make data a daily dialog, and partner in product and process, the industry can shift from broad audiences to precise consumers. The second opportunity is building more connected experiences. By committing to creating urgency around creative, moving from resources to relevance, and inspiring with data and insights, the industry can understand how to develop more relevant experiences and address ad avoidance ingrained within younger generations. The third opportunity is holistic measurement. By moving from definition to multi-dimension and from impressions to impact, and sharing data about our industry, we can build more confidence in digital with marketers. Richman closed her talk by encouraging three steps forward: Smarter targeting through programmatic integration, connected experiences now, and holistic measurement through data sharing.

The general sessions concluded and the audience once again dispersed into the five town halls around attribution and identity, selling user experience, the convergence of digital video and TV, maximizing revenue in an on-demand world, and the future of header bidding, offering the audience an opportunity to participate in a second discussion.

Day 3 Highlights

For the last morning of the 2017 IAB Annual Leadership Meeting, Randall Rothenberg, President and CEO, IAB, thanked all attendees for making the event a fantastic meeting.

IAB Annual Leadership Meeting 2017 HighlightsRussell Wager, Vice President of Marketing, Mazda, kicked off the day by continuing the conversation about storytelling, focusing on the need for each brand to take control of its story. He shared examples of Mazda’s marketplace evolution and how it has been re-envisioning its brand story. The company focuses on creating experiences that drive customer loyalty and define the target customer―the consumer who shares Mazda’s passion of driving―not by demographics, but by psychographics. Wager said that customer engagement is the new frontier, and digital is the best way for the brand to reach today’s connected customer. He closed by stating that Mazda’s biggest challenge is to find the balance between telling the brand story versus selling a car today. As a brand Mazda wants to be more transparent, embrace how consumers prefer to consume content, and provide authentic experiences.

IAB Annual Leadership Meeting 2017 Highlights 1Troy Young, President, Hearst Magazines Digital Media, came on stage next to talk about the new media war between content and distribution. As media distribution has changed, the value exchange has not kept pace. However, modern distribution has always been reliant on content. Young highlighted that content is a source of value and content companies need to evolve to serve the new distribution opportunity. In the modern age of distributed media, publishers need to first ask how the story gets told. Content is finding leverage through collective industry action, and with technology like video carving a path to premium, platforms that get the ecosystem right, win.

IAB Annual Leadership Meeting 2017 Highlights 2Venkat Achanta, Senior Vice President, Chief Data and Analytics Officer, Neustar; and Becky Burr, Deputy General Counsel and Chief, Privacy Officer, Neustar; sat down with Dennis Buchheim, Senior Vice President, Data & Ad Effectiveness and General Manager, Data Center of Excellence, IAB; to discuss the opportunities for, and challenges with, building a Universal ID. Achanta began by highlighting that over the next decade, everything will be connected and that the key is to understand the connection across people, places, and things through authoritative identity. Burr added that consumers are seeing their information used more frequently, but that the industry should not expect that consumers will understand the technology. There is a call from regulators to work together to make the system more transparent and predictable. One of the key hurdles of creating a Universal ID centers around trust. With much more sensitive information being shared, the industry needs someone to lead and create the rule sets and guard rails to ensure innovation and growth.

IAB Annual Leadership Meeting 2017 Highlights 3Brian O’Kelley, Chief Executive Officer and Co-Founder, AppNexus, addressed how the ad tech renaissance will lead to the rebirth of innovation, and how publishers can retake control of their destinies O’Kelley started by imploring the audience to bring the human back into advertising and add people to the conversation. He stated that we need a better marketplace, and that there are four things we can do to empower a marketplace: reduce friction, ignite the marketplace, create fair pricing, and rebuild trust. O’Kelley went on to share his vision for a better marketplace along four pillars: reducing friction, cost effectiveness, liquidity, and trust. He closed with some partner announcements and encouraged the audience to bring creativity back into the realm of digital advertising.

IAB Annual Leadership Meeting 2017 Highlights 4To close out the conference, Imran Khan, Chief Strategy Officer, Snap Inc., gave a talk about how mobile is changing the way people create and consume content. In a mobile-only world where time spent on mobile devices is increasing, the landscape has shifted and viewing habits are moving toward on-demand content. Khan said that publishers have to figure out how to create content to better compete and capture attention of consumers. The thumb is the new remote, and the audience is always in control. The new paradigm doesn’t work if mobile is treated like another TV screen. Khan shared examples of how Snap has emphasized more “bite-sized” content, why capturing attention at the start is critical, the effect of sound in ads, and the importance of screen real estate.

Rothenberg wrapped up the conference general sessions by thanking the IAB team for their hard work and all the attendees for joining. This 2017 IAB Annual Leadership Meeting was the opportunity to reflect on the fast growth of our industry, and to challenge us to think about the best ways to move forward and to keep on building our industry.

Thanks again to everybody who made it this year!

12:00 pm -

Registration Opens

Sponsored By: PubMatic
4:00 pm - 5:00 pm

Kick-Off Networking Happy Hour

Sponsored By: IAB Annual Leadership Meeting 2017 21
5:00 pm - 5:30 pm

Chairman’s Welcome and Service Excellence Awards

The incoming IAB Chairman shares insights about where the industry is headed in 2017 and then recognizes IAB members who have demonstrated strong leadership and contributed exceptional service over the last year.

5:30 pm - 6:00 pm

Better Advertising Enabled by Media Transparency

Learn how the world’s largest advertiser continues to raise the bar on creativity to develop advertising that’s a force for growth and good, and the steps P&G is taking to build a transparent media supply chain as an enabler. Over the last several years, Marc Pritchard has been reinforcing the importance of creativity in brand building, challenging the creative community to elevate its craft to create the very best advertising quality in the world that’s good for brands and makes our industry a positive economic and social force. As ANA Chair, Marc has called for a transparent media supply chain to enable marketers and agencies to get the time and money to invest in better advertising to drive growth and good. In this keynote, Marc discusses the imperative of achieving the highest standards of creativity on our brands, enabled by practical steps to clean up the media supply chain so we can all focus on our craft, and grow.

6:00 pm - 6:15 pm

The Soul of the Seller: Engagement and Performance in Today’s Market

It’s been said that sellers represent some of the most expensive talent in which a digital publisher or tech provider will invest. But which management practices and cultural qualities will truly engage, motivate, and – ultimately – retain your best sales talent? If you said higher salaries and more generous commissions, you may be missing some key information. Upstream Group CEO Doug Weaver talks to hundreds of sellers every year, and in this provocative presentation he shares some surprising steps that every CEO and CRO can take to truly connect with, and keep, top sellers.

6:15 pm - 6:30 pm

Sales Excellence Awards

Each year, the ad buying community recognizes the individuals, teams and organizations that have demonstrated the highest levels of customer service, knowledge, and innovation in internet advertising sales. Be there to celebrate your friends and colleagues for being the best at what they do.

6:30 pm - 7:00 pm

Platforms, Engagement, News, and the Future of Democracy

7:00 pm - 7:30 pm

Town Hall: The Digital Industry & Civic Responsibility: Our Role in Fake News, Fraud, and Compliance

7:30 pm - 9:30 pm

Welcome Reception

Sponsored By: Media.net
6:30 am - 7:30 am

Morning Spin with iDiverse: Sponsor a Student and Support Diversity in the Industry

Put a positive spin on your day while working up a sweat and supporting diversity and inclusion in the industry. The IAB Education Foundation has launched a dedicated initiative, called iDiverse, to increase racial, gender, economic, and cultural diversity in the digital advertising industry. Our marquee program teaches the core fundamentals of digital advertising and prepares a diverse group of students for jobs in the industry. The entry fee per bike, or per class participant, is $500 and goes directly toward the cost of sponsoring a student currently enrolled in our programs. Class will be followed by a delicious and nutritious grab-and-go breakfast. Space is limited.

Contact us at [email protected] to register.

IAB Annual Leadership Meeting 2017 34

7:30 am -

Registration Opens

Sponsored By: PubMatic
8:00 am - 9:00 am

Networking Breakfast

8:00 am - 9:00 am

IAB Co-Chair Leadership Committee & Mobile Center of Excellence Breakfast (Closed Session) – By Invitation Only

9:00 am - 9:30 am

Opening Remarks

9:30 am - 10:00 am

What’s Next for Verizon?

The competitive landscape and pace of change is reshaping how companies like Verizon compete for growth. Marni Walden talks about how Verizon is investing in opportunities to grow a diverse portfolio of new products and emerging businesses beyond its traditional roots.

10:00 am - 10:30 am

The Evolution of Digital Storytelling

New storytelling tools and immersive experiences like live video are changing the way people see and interact with your content on social platforms – and opening up new opportunities for monetization. Dan Rose highlights some of the trends on the horizon for 2017, and how Facebook is working with publishers and advertisers to help them take advantage of the opportunities.

10:30 am - 11:00 am

The Future of Live Video

While some people think the future of television will be all short clips and on-demand dramas and comedies from Netflix, Jon Steinberg explains how live television as we know it is about to change more dramatically than the shift from print to web.

11:00 am - 11:20 am

Coalition for Better Ads

Formed by leading international companies and trade associations involved in digital media, the Coalition for Better Ads is focused on bringing data-driven processes to the development and implementation of online advertising standards that specifically address consumer expectations. Ensuring that this direction and IAB guidance remain synchronized is important to providing clarity in compliance to the industry. Join Alanna Gombert and key stakeholders to discuss the path to collaboration.

11:20 am - 12:00 pm

Networking Break

Sponsored By: Digital Remedy 1
12:00 pm - 1:15 pm

IAB Annual Town Halls: Setting the 2017 Agenda

Want your voice heard at the IAB Annual Leadership Meeting? This is your opportunity.

Join your peers in one of five town halls, each one focusing on a major practical issue that is affecting the ecosystem’s operations. Curated by industry experts who will frame and guide the conversation, these town halls will not just address the industry’s most pressing issues, it will help chart the path to overcome them. Town halls will include:


Attribution and Identity
How do we advance attribution practices and what supporting role could industry-wide audience identity services play?

Moderators

  • Dennis Buchheim, Senior Vice President, Data and Ad Effectiveness, IAB, and General Manager, IAB Data Center of Excellence
  • David Kohl, Cross-Device ID Program Leader, DMA and Chief Executive Officer, Morgan Digital Ventures

Provocateurs

  • Denise Colella, Senior Vice President, Advanced Advertising Products and Strategy, NBCUniversal
  • Konrad Feldman, Chief Executive Officer, Quantcast
  • Judith Hammerman, Vice President, Global Data Commercialization, Time Inc.
  • Matt Minoff, Chief Digital Officer, Meredith
  • Jordan Mitchell, Founder and CEO, DigiTrust
  • David Murnick, Executive Vice President, Digital Operations and Tech, Dentsu Aegis


Selling User Experience
What are best strategies for competing for consumer attention?

Moderators

  • Jim Daily, President, Teads
  • Alanna Gombert, Senior Vice President, Senior Vice President, Technology & Ad Operations, IAB, and General Manager, IAB Tech Lab
  • Jonah Goodhart, Chief Executive Officer, Moat

Provocateurs

  • Joe Barone, Managing Director, Digital Ad Operations, GroupM
  • Andrew Gorenstein, President of Sales & Partnerships, About.com
  • Jed Hartman, Chief Revenue Officer, The Washington Post
  • Doug Weaver, Founder and CEO, Upstream Group, Inc.
  • Kinsey Wilson, Editor for Innovation and Strategy & Executive VP, Product and Technology, The New York Times

Sponsored by

IAB Annual Leadership Meeting 2017 21


The Convergence of Digital Video and TV
How are traditional TV, OTT, and digital video advertising players adapting to monetize the savvy, “skinny” media consumer?

Moderators

  • Sean Buckley, Chief Revenue Officer, SpotX
  • Eric John, Senior Director, Mobile & Video, IAB
  • Scott Rosenberg, Vice President Advertising & Audience Development, Roku

Provocateurs

  • Tal Chalozin, Co-Founder & CTO, Innovid
  • Allen Duan, Senior Vice President, Corporate Technology, Hearst
  • Carl Fremont, Global Chief Digital Officer, MEC Global
  • Julian Zilberbrand, Executive Vice President, Audience Science, Viacom Media Networks

Sponsored by

IAB Annual Leadership Meeting 2017 31


Maximizing Revenue in an On-Demand World
What are best strategies for cross-platform and app monetization?

Moderators

  • Susan Borst, Deputy Director, Mobile, IAB
  • Malcolm CasSelle, CTO & President, New Ventures, tronc, Inc. (formerly Tribune Publishing)
  • Terrence Coles, General Manager, Americas, Smaato

Provocateurs

  • Pete Chelala, Vice President, Video & Mobile Partner Solutions, Viacom
  • Richy Glassberg, Chief Executive Officer, Medialets
  • Mark Howard, Chief Revenue Officer, Forbes
  • Steve Suthiana, Global Head, Digital Media and Operations, Fast Company and Inc.
  • David Wigder, Head of insights, Performance and Data Strategy, Flipboard

Sponsored by

Smaato


The Future of Header Bidding
How has the technology matured, and what is to come?

Moderators

  • Benjamin Dick, Director, Data & Ad Effectiveness, IAB
  • Doug Lauretano, Senior Vice President & General Manager, Media.net
  • Jason White, Senior Vice President & General Manager, Global Programmatic Revenue, CBS Interactive

Provocateurs

  • Jeremy Hlavacek, Vice President, Global Automated Monetization, The Weather Company
  • Achir Kalra, Senior Vice President Revenue Operations & Strategy Planning, Forbes Media
  • Jason Rosenbaum, Vice President, Strategic Pricing and Yield Management, WebMD
  • Tom Shields, Chief Strategy Officer, AppNexus

Sponsored by

Media.net

1:15 pm - 2:30 pm

Networking Lunch

2:30 pm - 3:00 pm

Building a Better, Open Web

At a time when mobile content consumption is increasingly taking place inside walled gardens, publishers need open solutions that make it easy to build, distribute, and monetize content in as many places as possible. The AMP Project was launched with the vision of building a better web and offers open source solutions for delivering fast and beautiful mobile web experiences. While the industry continues to discuss mobile publishing formats and standards, the Project has made headway on providing open solutions for faster, better advertising. Join Richard Gingras as he shares the progress the initiative has made over the last 15 months, the impact to key publisher metrics, the future of advertising with AMP, and the roadmap for the Project’s future.

3:00 pm - 3:30 pm

Getting to “Next” Now

If 2016 was defined by complexity in ad formats, platforms, measurement, and models, how can we shift from distraction to action in 2017? This talk takes a closer look at what publishers, agencies, and marketers need to address for success in an addressable future.

3:30 pm - 4:30 pm

Networking Break

Sponsored By: Digital Remedy 1
4:30 pm - 5:45 pm

IAB Annual Town Halls: Round 2

Attendees will participate in a second town hall discussion. Town halls will include:
Want your voice heard at the IAB Annual Leadership Meeting? This is your opportunity.

Join your peers in one of five town halls, each one focusing on a major practical issue that is affecting the ecosystem’s operations. Curated by industry experts who will frame and guide the conversation, these town halls will not just address the industry’s most pressing issues, it will help chart the path to overcome them. Town halls will include:


Attribution and Identity
How do we advance attribution practices and what supporting role could industry-wide audience identity services play?

Moderators

  • Dennis Buchheim, Senior Vice President, Data and Ad Effectiveness, IAB, and General Manager, IAB Data Center of Excellence
  • David Kohl, Cross-Device ID Program Leader, DMA and Chief Executive Officer, Morgan Digital Ventures

Provocateurs

  • Denise Colella, Senior Vice President, Advanced Advertising Products and Strategy, NBCUniversal
  • Konrad Feldman, Chief Executive Officer, Quantcast
  • Judith Hammerman, Vice President, Global Data Commercialization, Time Inc.
  • Matt Minoff, Chief Digital Officer, Meredith
  • Jordan Mitchell, Founder and CEO, DigiTrust
  • David Murnick, Executive Vice President, Digital Operations and Tech, Dentsu Aegis


Selling User Experience
What are best strategies for competing for consumer attention?

Moderators

  • Jim Daily, President, Teads
  • Alanna Gombert, Senior Vice President, Senior Vice President, Technology & Ad Operations, IAB, and General Manager, IAB Tech Lab
  • Jonah Goodhart, Chief Executive Officer, Moat

Provocateurs

  • Joe Barone, Managing Director, Digital Ad Operations, GroupM
  • Andrew Gorenstein, President of Sales & Partnerships, About.com
  • Jed Hartman, Chief Revenue Officer, The Washington Post
  • Doug Weaver, Founder and CEO, Upstream Group, Inc.
  • Kinsey Wilson, Editor for Innovation and Strategy & Executive VP, Product and Technology, The New York Times

Sponsored by

IAB Annual Leadership Meeting 2017 21


The Convergence of Digital Video and TV
How are traditional TV, OTT, and digital video advertising players adapting to monetize the savvy, “skinny” media consumer?

Moderators

  • Sean Buckley, Chief Revenue Officer, SpotX
  • Scott Rosenberg, Vice President Advertising & Audience Development, Roku
  • Maggie Zhang, Senior Director Digital Video Research, IAB

Provocateurs

  • Tal Chalozin, Co-Founder & CTO, Innovid
  • Allen Duan, Senior Vice President, Corporate Technology, Hearst
  • Carl Fremont, Global Chief Digital Officer, MEC Global
  • Julian Zilberbrand, Executive Vice President, Audience Science, Viacom Media Networks

Sponsored by

IAB Annual Leadership Meeting 2017 31


Maximizing Revenue in an On-Demand World
What are best strategies for cross-platform and app monetization?

Moderators

  • Susan Borst, Deputy Director, Mobile, IAB
  • Malcolm CasSelle, CTO & President, New Ventures, tronc, Inc. (formerly Tribune Publishing)
  • Terrence Coles, General Manager, Americas, Smaato

Provocateurs

  • Pete Chelala, Vice President, Video & Mobile Partner Solutions, Viacom
  • Richy Glassberg, Chief Executive Officer, Medialets
  • Mark Howard, Chief Revenue Officer, Forbes
  • Steve Suthiana, Global Head, Digital Media and Operations, Fast Company and Inc.
  • David Wigder, Head of insights, Performance and Data Strategy, Flipboard

Sponsored by

Smaato


The Future of Header Bidding
How has the technology matured, and what is to come?

Moderators

  • Benjamin Dick, Director, Data & Ad Effectiveness, IAB
  • Doug Lauretano, Senior Vice President & General Manager, Media.net
  • Jason White, Senior Vice President & General Manager, Global Programmatic Revenue, CBS Interactive

Provocateurs

  • Jeremy Hlavacek, Vice President, Global Automated Monetization, The Weather Company
  • Achir Kalra, Senior Vice President Revenue Operations & Strategy Planning, Forbes Media
  • Jason Rosenbaum, Vice President, Strategic Pricing and Yield Management, WebMD
  • Tom Shields, Chief Strategy Officer, AppNexus

Sponsored by

Media.net

5:45 pm - 6:45 pm

Networking Cocktail Reception

Sponsored By: IAB Annual Leadership Meeting 2017 29
6:45 pm - 9:00 pm

Networking Dinner

Join us for a networking dinner at The Diplomat’s Portico restaurant.

8:00 am -

Registration Opens

Sponsored By: PubMatic
8:00 am - 9:00 am

Networking Breakfast

8:00 am - 9:00 am

IAB International Session (Closed Session) – By Invitation Only

9:00 am -

General Session Reconvenes

9:15 am - 9:45 am

Taking Control of Your Story

In a time of mass advertising, Mazda has taken it on itself to find ways to tell its story—to make sure the world not only understands Mazda’s past, built on the never-stop-challenging spirit of the Japanese people, but also understands how the company is poised to reinvent itself toward a bright future. Today Mazda is clear on its purpose as a car company, to bring smiles to people and brighten their everyday lives.

9:45 am - 10:15 am

The New Media War: Content Companies in a Social Platform Era

The battle between content and distribution is as old as media itself. Hear how a storied media conglomerate is navigating new realities, challenging orthodoxies, and making digital work.

10:15 am - 10:45 am

Universal ID for the Connected World: Pipe Dream, Moon Shot, or Savior?

It’s the holy grail: to have one, universal ID to connect people, places, and things.  Every brand’s dream to have—but a nightmare to build.  As everything becomes connected, it’s only getting harder to truly have a unified view of your customers.  With identity becoming mission-critical to marketers, understanding and navigating privacy becomes even more important.  Venkat Achanta and Becky Burr discuss the rise of connection science, as well as the opportunities for, and challenges with, building a universal ID for the connected world.

10:45 am - 11:15 am

The Ad Tech Renaissance

Independent publishers aren’t reaping the benefits of their creative output as much as they could. If that remains the status quo, it has the potential to imperil the open internet. How can publishers retake control of their destiny? Learn why 2017 is the year when publishers will fight back.

11:15 am - 11:45 am

The Platform Shift to Mobile

Mobile is changing how people create and consume content. It is also dramatically changing people’s attention spans. This session takes a deeper look at new ways of creating content and delivering messages to broader audiences in this changing landscape.

11:45 am - 12:00 pm

Closing Remarks

12:00 pm -

Departure Lounge

Sponsored By: IAB Mobile Symposium 16
12:00 pm -

ALM Golf Outing

Separate Registration Required. Please register here.

12:00 PM – Registration and warm up
12:30 PM – Lunch (optional)
1:00 PM – Tee off (shotgun start)
6:00 PM – Cocktail hour
7:00 PM – Dinner and awards

Sponsored By: IAB Annual Leadership Meeting 2017 33

More speaker announcements coming soon.

Venkat Achanta
  • Venkat Achanta
  • Senior Vice President, Chief Data and Analytics Officer
  • Neustar, Inc.

Venkat Achanta is Senior Vice President, Chief Data and Analytics Officer at Neustar, Inc. Venkat is responsible for expanding Neustar’s authoritative identity and attribution platform to find innovative ways to create connected customer experiences across people, places and things.

Prior to Neustar, Venkat was Chief Data Officer and Head of the Data and Analytics group at Walmart, where he was responsible for all data and analytics delivery platforms across the company.

Venkat has more than 20 years of experience in data science, analytics and enterprise information management. While at Walmart, Venkat spearheaded the data fabric, advanced analytics platforms and decision services groups globally. Prior to Walmart, Venkat was Global Head of Analytics and Big Data at AIG. Venkat has held senior leadership positions with various companies that are noted in the industry for their data and analytics capabilities, including Capital One, where he was Vice President, Enterprise Data Services and Experian, where he was Vice President, Global Product Development and Delivery.

Venkat holds a Bachelor’s degree in Computer Science and Engineering from Andhra University in India and a Masters of Business Administration (MBA) from UCLA.

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Emily Bell
  • Emily Bell
  • Founding Director
  • Tow Center for Digital Journalism, Columbia's Graduate School of Journalism
  • @emilybell

Emily Bell is founding director of the Tow Center for Digital Journalism at Columbia’s Graduate School of Journalism and a leading thinker, commentator and strategist on digital journalism. Established in 2010, the Tow Center has rapidly built an international reputation for research into the intersection of technology and journalism. The majority of Bell’s career was spent at Guardian News and Media in London working as an award winning writer and editor both in print and online. As editor-in-chief across Guardian websites and director of digital content for Guardian News and Media, Bell led the web team in pioneering live blogging, multimedia formats, data and social media, making the Guardian a recognized pioneer in the field.

She is co-author of Post Industrial Journalism: Adapting to the Present (2012) with CW Anderson and Clay Shirky. Emily is a trustee on the board of the Scott Trust, the owners of The Guardian, a member of Columbia Journalism Review’s board of overseers, an adviser to Tamedia Group in Switzerland, has served as chair of the World Economic Forum’s Global Advisory Council on social media, and has served as a member of Poynter’s National Advisory Board. She delivered the Reuters Memorial Lecture in 2014, the Hugh Cudlipp Lecture in 2015, and was the 2016 Humanitas Visiting Professor in Media at the University of Cambridge. She lives in New York City with her husband and children.

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Dennis Buchheim 3
  • Dennis Buchheim
  • IAB

Dennis Buchheim is Senior Vice President and General Manager of the IAB Tech Lab, based in the San Francisco office of IAB. He leads the overall product, engineering, and operations team for this digital advertising industry standards-setting organization, working closely with the IAB Tech Lab Board and membership. He was most recently SVP of Data & Ad Effectiveness, IAB, responsible for the Data Center of Excellence and its work on consumer identifiers, data quality, industry/organization benchmarks, and other tools for data activation and broader automation. In parallel, he ramped the IAB efforts on measurement and attribution.

Dennis has been focused on digital advertising since 2002. Prior to joining IAB and Tech Lab, he was VP of Product Management at Yahoo, responsible for display/video advertising platforms, targeting, measurement and insights, and trust and safety. Dennis joined Yahoo from Microsoft, where he initially supported syndication of advertising and search products, was later promoted as GM of Display Monetization, then took on product management of Microsoft’s ad exchange and ad network, and finally led program management across display advertising. Dennis’ first role in advertising was as GM of Inktomi’s paid inclusion business, which he helped grow after the company was acquired by Yahoo (leading to his first stint with Yahoo), before moving to lead product marketing for Yahoo/Overture partners. Before entering the ad space, Dennis designed and developed consumer and enterprise software products at industry stalwarts Apple and Oracle, led engineering for startup Actioneer, and co-founded and led product management and marketing at iHarvest, which was acquired by Interwoven. Dennis has dual degrees in Computer Science and Business Economics from Brown University.

  • Phone: 4154327887
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Auto Draft 100
  • Becky Burr
  • Deputy General Counsel and Chief Privacy Officer
  • Neustar, Inc.
  • @beckyburr

J. Beckwith (“Becky”) Burr is Neustar’s Deputy General Counsel and Chief Privacy Officer. In that capacity, she is responsible for implementing the company’s “privacy by design” program, and ensuring that the company maintains state-of-the-art privacy and data security to protect customer and consumer information. As an expert on Internet governance issues, Ms. Burr also provides policy and legal advice related to the company’s provision of Internet domain name registry services.

Becky joined Neustar in 2012 from the Washington, DC office of Wilmer Cutler Pickering Hale and Dorr, where she was a partner in the Communications, Privacy and Internet Law Practice Group and the Financial Institutions Practice Group. Her practice was both regulatory and transactional, focused on e-commerce, information technology, intellectual property licensing, and international regulation of communications and information technology. She was recognized as a Nationwide Leader in the Privacy and Data Security field in the 2007- 2012 editions of Chambers USA: America’s Leading Lawyers in Business (Global 2011-2012) and selected by her peers for inclusion in the 2007- 2012 editions of The Best Lawyers in America, in the area of information technology law.

Prior to joining WilmerHale, Becky served as the Associate Administrator and Director of International Affairs and the National Telecommunications and Information Administration (NTIA), where she was responsible for the privacy and Internet governance work streams described in the Clinton Administration’s Framework for Global Electronic Commerce. She also served as an Attorney Advisor at the Federal Trade Commission from 1995 – 1997, where she participated in developing the FTC’s approach to competition, consumer protection, and privacy/data protection in the digital marketplace.

Becky’s history with ICANN dates back to 1997 when she headed NTIA’s Office of International Affairs and participated in the USG team that produced the so-called “Green Paper” and “White Paper” on privatization of the domain name system. As head of NTIA’s Office of International Affairs, Becky was responsible for recognizing ICANN on behalf of the US Government in 1998, and for negotiating the original Registry Agreement and Registrar Accreditation Agreement. She served as the US representative to the GAC in ICANN’s early years and, after leaving the USG in late 2000, represented Registries, Registry Operators, and Registrars in their dealings with ICANN as a lawyer in private practice. In that capacity, Becky represented individual sponsored and new gTLD applicants, as well as the Registrar Stakeholder Group in negotiating the 2013 Registrar Accreditation Agreement. Since 2006 Becky served on the ccNSO Council, first as a NomCom appointee, and more recently as the representative of .US.

Becky received a BA from Yale (1977), and a JD from Georgetown University Law Center (1987).

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Emilio Garcia-Ruiz
  • Emilio Garcia-Ruiz
  • Managing Editor
  • The Washington Post
  • @garciaruize

As the Managing Editor in charge of Digital at The Washington Post, Emilio Garcia-Ruiz oversees the newsroom’s development, implementation and execution of digital strategy.

Over the past year, The Post’s digital audience has grown more than 50%, hitting an all-time high of nearly 100 million unique visitors in October 2016.

Before becoming Managing Editor, Garcia-Ruiz was the Editor for Strategic Projects, helping to lead the creation of more than a dozen new digital products and laying the foundation for our future growth. Among them were dynamic experiences in live content and social interaction.

Garcia-Ruiz has also served as the Post’s Local, Sunday and Sports editors. In 2000, he edited the Pulitzer Prize-winning investigation by the St. Paul Pioneer Press that uncovered academic fraud in the University of Minnesota men’s basketball program.

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Richard Gingras
  • Richard Gingras
  • Vice President of News
  • Google

Richard Gingras is Vice President of News at Google. In that role he guides Google’s strategies relating to the media ecosystem and oversees many of Google’s news and media related products. Richard was a key instigator of the recently-announced Accelerated Mobile Pages (AMP) project, an effort to make Web content instantaneous and in doing so, preserve the vitality, utility, and openness of the Worldwide Web. He was also co-founder of the Trust Project, a global effort within the journalism community to insure that high quality journalism is recognized for the credibility it deserves.

Richard has been involved in digital media since 1980 or as he once put it “since the days of steam powered modems”. He helped found Salon.com where he once worked with Pulitzer Prize winner Glenn Greenwald and has worked at Apple, the @Home Network, the Excite portal among other digital ventures. He also serves on the boards of the First Amendment Coalition, the International Center for Journalists, and the Shorenstein Center on the Press, Politics and Public Policy at Harvard.

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Alanna Gombert

Alanna Gombert is VP, Technology & Ad Operations, IAB, and Deputy General Manager, IAB Tech Lab.

Before joining IAB, Gombert was CEO of Gombert Consulting, a full service digital media consulting agency and she is Founder and Co-chair for the IAB Programmatic Council.

Prior she was Head of Digital Sales and Strategy at Condé Nast and founder of CatalystDesk, Condé Nast’s digital media trading platform. Gombert joined Condé Nast in March 2013 from Google by way of Admeld, where she ran the trading desk, agency, and demand-side platform relationships and helped grow RTB from an idea to a killer business.

Prior to Admeld, Gombert worked at Right Media, the first online advertising exchange, where she focused on ad selection algorithms and market dynamics. Right Media was acquired by Yahoo in 2007. Her early career included stints with Nielsen, DoubleClick, and the finance world with JP Morgan Chase and Commerzbank. Advertising has allowed her to travel the world, and she has experience in international markets, including EMEA, APAC, and Latin America.

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Christopher Guenther
  • Christopher Guenther
  • Senior Vice President, Global Head of Programmatic
  • NewsCorp

Chris Guenther is Senior Vice President and Global Head of Programmatic for News Corp, focused on driving programmatic and ad tech collaboration across the media and information company’s global properties. Formerly, he was Vice President of Business Operations for Hearst Magazines International, working on sales operations and programmatic advertising across the digital businesses outside the United States. Mr. Guenther previously served as VP, Digital Operations & Monetization at Conde Nast. Prior to that, he was head of Business Development for the Wall Street Journal Digital Network, and worked in the Corporate Strategy and Franchise Development groups of Dow Jones. He was also an associate at the Jordan Edmiston Group, a boutique investment bank focused on media. He has a master’s degree in business from Columbia University and a bachelor’s degree from Colgate University.

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Andrew Heyward

Andrew Heyward is a nationally known news executive, award-winning producer, and expert on the changing media landscape. For almost a decade, he has helped media companies develop innovative online ventures and profitable digital strategies; create new content and services; and transform their businesses to drive growth and revenue in an age of rapid evolution.

Currently, Heyward is a visiting researcher at the MIT Media Lab’s Laboratory for Social Machines, which focuses on deploying digital technology to empower human networks.. He is part of the team behind the Electome, a project that used artificial intelligence and semantic data analysis of social media to track the role of issues in the presidential campaign.

Heyward was President, CBS News, from January 1996-November 2005. Before that, Heyward was executive producer of The CBS Evening News. Heyward was also responsible for developing and launching 48 Hours, the primetime CBS News hour that premiered in January 1988. He began his career working in local news at WNEW-TV and WCBS-TV in New York.

Heyward has won 12 national Emmy Awards.

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Imran Khan
  • Imran Khan
  • Chief Strategy Officer
  • Snap Inc.
  • @dottkhan

Imran Khan serves as Snap Inc.’s Chief Strategy Officer, and joined the company in January of 2015 after a long career on Wall Street at Credit Suisse and JP Morgan.

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Brian O’Kelly
  • Brian O’Kelley
  • Chief Executive Officer and Co-Founder
  • AppNexus
  • @bokelley

As Co-founder, Chief Executive Officer and Chairman of the Board of Directors, Brian leads AppNexus’ strategic initiatives culture. He has more than a decade of leadership experience in the online advertising sector, including his tenure as CTO of Right Media (later sold to Yahoo! in 2007), where he led the creation and commercialization of multiple real-time bidding technologies, including the invention of the world’s first online advertising exchange – the engine that powers and optimizes the real-time purchase and placement of digital advertising. Brian is an inventor of patents that enable AppNexus’ technology to power innovative trading solutions and marketplaces for Internet advertising. Brian has been an active investor in and early-stage advisor to such startups as Invite Media (acquired by Google in 2010), MediaMath, Dstillery and Solve Media. Brian is also a regular contributor to Forbes on technology-related topics, and among other honors, he has been named to Crain’s 40 Under 40, Adweek 50 and Silicon Alley 100 lists, and was recognized as an E&Y Entrepreneur of the Year in the New York region in 2012.

Brian holds a B.S.E. in Computer Science from Princeton University, where he is an active alumnus. He lives in New York City with his wife and daughter.

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Shailesh Prakash
  • Shailesh Prakash
  • Chief Product and Technology Officer
  • The Washington Post
  • @sprakash007

Shailesh Prakash is the Chief Product and Technology Officer of The Washington Post. He is responsible for all aspects of Product Development and Technology, including web, mobile, video, print and advertising. Under his leadership, and in close partnership with the newsroom, The Post has seen tremendous digital growth. The Post’s digital audience hit an all-time high in November 2016, reaching 107 million unique visitors in the U.S. alone. The Post also had the largest mobile audience of any individual news/information site in the US in October 2016.

AdWeek named The Washington Post the “Hottest Digital Publication” in 2016. In 2015, Fast Company magazine named The Washington Post “The World’s Most Innovative Media Company” and Digiday recognized The Post as “Most Innovative Publisher.”

Prakash has also spearheaded the development of Arc Publishing, The Post’s rapidly growing software-as-as-service business. This state-of-the-art digital platform and suite of tools is engineered to meet the needs of modern publishers and currently serves more than a dozen clients in the U.S. and around the world.

Shailesh has an extensive track record in senior positions spanning multiple industries. He began his career as a software engineer in Silicon Valley moving to positions of increasing responsibility at Sun Microsystems and Netscape and Microsoft where he was a key member of the Bing search engine.

Before coming to The Washington Post in August 2011, he was the Vice President in charge of Technology for Sears Holdings, where he oversaw end-to-end technology functions for sears.com, kmart.com, craftsman.com and kenmore.com, which collectively generate more than $3 billion in annual e-Commerce revenue.

An engineer at heart and by training, Shailesh holds a BS in Computer Science from IIT, Mumbai, a MS in Computer Science from Clemson University, and an MBA from Georgia State University.

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Auto Draft 102
  • Marc S. Pritchard
  • Chief Brand Officer
  • P&G

2014 Chief Brand Officer
2009 Global Brand Building Officer
2008 Global Marketing Officer
2007 President, Strategy, Productivity & Growth
2006 President, Global Strategy
2004 President, Global Cosmetics and Hair Colorants
2004 President, Global Cosmetics, Global Deodorants, Old Spice and Global Retail Hair Colorants
2003 President, Global Cosmetics & Personal Care
2002 Vice President, Global Cosmetics & Personal Care
2000 Vice President, Cosmetics, Global Design and North America/Latin America Profit
1999 Vice President, Cosmetics, North America and Latin America
1996 Vice President and General Manager, Cosmetic & Fragrance Products, USA
1996 General Manager, Special Assignment (Corporate Information Technology Strategy)
1994 General Manager, Skin Care Products
1993 Marketing Director, Oral Care Products
1992 Associate Advertising Manager, Oral Care Products
1990 Associate Advertising Manager, Hair Care Products
1989 Brand Manager, Secret Anti-Perspirant & Deodorant
1988 Assistant Brand Manager, Sure Anti-Perspirant & Deodorant
1988 Associate Director, Comptroller’s Division (Business Strategies)
1986 Corporate Financial Analyst, Comptroller’s Division
1985 Senior Financial Analyst, Tissue Products, Paper Division
1984 Profit Forecaster, Paper Division
1982 Manager, Mehoopany Plant Accounting
1982 Cost Analyst, Paper Division

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Amanda Richman 1

As president of Starcom USA, Amanda Richman oversees the agency’s approach to activation and investment spanning its four offices for clients including Airbnb, Allstate, Bank of America, Best Buy, Kellogg’s, Kraft Heinz and Samsung, among others. She is charged with leading Starcom in mastering cross-screen connections across all audiences and execution of consumer-driven contact plans. Amanda is also a leading member in Publicis Media Exchange.

Previously, Amanda served as the President of Digital for Mediavest, where she oversaw the capability, team and investment for clients. She also served as Starcom Mediavest Group’s digital lead for Emerging Markets. Prior, Amanda was EVP, Managing Director of Digital for the agency, and previously SVP, Director of Strategy and Innovation on Procter & Gamble.

Amanda’s reputation has garnered numerous accolades, including Advertising Age “Media Maven” (2012), imedia “25 Innovators” (2010), MediaPost “Top 25 Innovators” (2010), Mediaweek “Media All-Star” (2009), OMMA “All Star” (2009), and Advertising Age “40 Under 40” (2006) recognition.

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Dan Rose
  • Dan Rose
  • Vice President of Partnerships
  • Facebook
  • @drose007

Dan Rose is the Vice President of Partnerships at Facebook. Dan is globally responsible for Facebook’s mobile partnerships, platform developer relations, business development, M&A and community operations. Dan joined Facebook in 2006 after seven years at Amazon.com where he held various positions in business development and general management, including his last role where he helped incubate and develop the Amazon Kindle. Dan earned a bachelor’s degree at Harvard University and attended the University of Michigan Business School for one year before joining Amazon. Dan currently sits on the board of REDF.

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Randall Rothenberg - Staff

Randall Rothenberg is the president and CEO of Interactive Advertising Bureau, the trade association for interactive marketing in the United States. The IAB represents over 600 leading media, marketing and technology companies. Its members include Google, Yahoo, Microsoft, AOL, The New York Times, Walt Disney Co., NBC Universal, CBS, Cars.com, and scores of other ad-supported digital companies, which are responsible for selling more than 86% of online advertising in the U.S. To support the growth of the interactive advertising and marketing industries, the IAB serves as the industry’s public policy and lobbying organization, market and consumer research center, training and development base, and hub for the development of technical standards and operating best practices. IAB has 45 affiliate associations around the world.

Mr. Rothenberg led IAB from 2007 through 2010, and rejoined the association in March 2011, after a stint as Executive Vice President and Chief Digital Officer of Time Inc. Prior to his IAB role, Mr. Rothenberg was the Senior Director of Intellectual Capital of Booz Allen Hamilton, the international strategy and technology consulting firm, where he oversaw business development, knowledge management, and thought leadership activities, and directed the award-winning business journal strategy+business, Strategy+Business Books, www.strategy-business.com, and other electronic and print publications published by Booz Allen for senior business executives. Previously, he served as the firm’s Chief Marketing Officer.

Prior to Booz Allen, Mr. Rothenberg spent six years at The New York Times, where he was the technology editor and politics editor of the Sunday magazine, the daily advertising columnist, and a media and marketing reporter. For 10 years, he was a marketing and media columnist for Advertising Age. Mr. Rothenberg is the author of Where the Suckers Moon: An Advertising Story (Alfred A. Knopf, 1994), a critically-acclaimed chronicle of the birth, evolution, and death of a single advertising campaign.

Mr. Rothenberg received an undergraduate degree in Classics from Princeton University and currently lives in New York City.

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Jon Steinberg 1

Jon Steinberg is the founder and CEO of Cheddar, a new video media company sitting at the intersection of business news and culture. He was named to Ad Age’s 2015 40 under 40. He sits on the board of Bustle and is an advisor to TheSkimm and Taboola.

He was most recently the Chief Executive Officer of DailyMail.com North America.

Steinberg grew U.S. revenue 45% while at Daily Mail and doubled direct advertising revenue. He played a leading role in building the company’s digital media assets in the US, including Daily Mail’s acquisition of Elite Daily and the launch of TrufflePig, a JV with Snapchat and WPP.

He joined DailyMail.com from BuzzFeed where he was President & Chief Operating Officer, responsible for business management, company operations, finance, and social advertising operations. Under his leadership, BuzzFeed became a global and profitable social advertising business working with over half of the top 100 brands. He grew the company from 15 employees to over 500. In 2012, Steinberg was named one of AdAge’s Media Mavens.

Steinberg was previously Strategic Partner Development Manager on Google’s SMB (small medium business) partnerships team. As a high schooler, he was an intern in Walt Disney Imagineering’s research and development group.

Steinberg is a graduate of Princeton University’s Woodrow Wilson School of Public and International Affairs and holds an M.B.A. from Columbia University. He sits on the board of Temple Israel. He lives with his wife, two little kids, and cat on New York’s Upper East Side.

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Russell Wager

As vice president of marketing for Mazda North American Operations, Russell Wager is responsible for all marketing communications for the company’s U.S. Operations. He brings to Mazda a wealth of experience from more than 20 years in the automotive industry, focused on marketing communications.

Wager oversees all aspects of U.S. marketing communications including: print and electronic advertising, social media, MazdaUSA.com functions, public relations, brand experience, auto shows, sales training and aspects of retail operations, as well as manages the relationship with the company’s integrated marketing communications agency, The Garage Team Mazda.

Wager joins Mazda from the Asia Pacific region where he spent the last few years at TBWA/Hakuhodo International in Tokyo, and most recently managing a large automotive account at DDB Advertising, as senior vice president and managing director in the agency’s Beijing office.

He has led major automotive accounts at a number of the top advertising and marketing agencies in the world, including TBWA\Chiat\Day, David&Goliath, and prior to that, Doner Advertising, directing the same Mazda account that he now leads.

Wager earned his Marketing degree from University of Texas at Austin. He lives in Irvine, Calif. with his wife and dog, an Australian Blue Heeler named Ranger.

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Marni M. Walden
  • Marni M. Walden
  • Executive Vice President and President of Product Innovation & New Businesses
  • Verizon
  • @verizon

Marni Walden is executive vice president and president of Product Innovation and New Businesses. She is responsible for developing and growing Verizon’s emerging businesses, like the Internet of Things and digital media, and telematics. In addition, she is responsible for overseeing the company’s Strategy Development and Planning group.

Before being named to her current position in February 2015, she was executive vice president and president – product and new business innovation, in charge of a companywide organization focused on leveraging all of Verizon’s assets to quickly develop innovative products across the company’s wireless, wireline, IP and cloud networks and platforms.

Previously, Walden was executive vice president and chief operating officer for Verizon Wireless, the largest wireless company in the United States, with responsibility for the company’s nationwide operations and delivery of industry-leading performance for consumer and business customers.

Earlier, she was Verizon Wireless’ vice president and chief marketing officer, responsible for all marketing initiatives and the management and development of mobile products and services. This included brand management, media buying, agency management and website integration across the entire company.

Walden also has served as president of Verizon Wireless’ Midwest area, responsible for operations spanning 15 states. In addition she has served as president of the company’s Southern California region, president of the Desert Mountain region, and as branch director for AirTouch Cellular in Colorado and Wyoming. She received a Bachelor of Arts degree from California State University at Chico State.

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Doug Weaver 1

Over the past 18 years, Doug Weaver has worked with over 600 leading companies including Facebook, BuzzFeed, ESPN, Yahoo!, Apple, Twitter, Fox Sports, Refinery 29, Cars.com, Acxiom, USA TODAY, CBS Digital Media, YuMe, The Wall Street Journal, NBC Universal, MediaMath and The New York Times. For these clients and many others, he’s trained thousands of Internet media and technology sellers through both public and private workshops focusing on sales strategy and digital landscape perspective.

Doug has been a frequent moderator, host and keynote speaker at leading conferences produced by the IAB, AdExchanger, iMedia, PubMatic and AdMonsters. For the past 14 years, he’s hosted Seller Forum, the industry’s only peer‐to‐peer networking and content event just for digital sales leaders. And each week he writes The Drift, a provocative industry blog that directly reaches nearly 5,000 top industry executives and is syndicated and referred to thousands more.

After a 15‐year career in print advertising sales with companies like Hearst and Condé Nast, Doug became advertising director and east coast employee number one for Wired Magazine in 1994, and sold some of the Web’s first ads on the company’s Hot Wired site. He then served as vice president of sales for Firefly Network, a pioneering company in personalization, targeting and community.

Doug was elected to the Board of Directors for the Internet (now “Interactive”) Advertising Bureau in 1997 and managed the development of both the IAB Roadshow (the organization’s first omnibus presentation to marketers) and the IAB Professional Development Series (its first seller training initiative.) In 1999, he received the first IAB Service Award for commitment and contribution to the industry; In 2007 Doug received the “Oldtimers Award” from the Aspen Group, a gathering of top digital agencies; In 2011, ad:tech honored him with its Industry Achievement Award for lifetime service; And in 2016, 212 NYC presented Doug with its Thought Leadership Award Doug’s company, Upstream Group, Inc. is based near his home in Vermont, which he shares with his wife and partner of 29 years, Sharon Richards. They have two grown daughters, Lucy & Madeline. Doug is a grateful beneficiary of public education, and a proud graduate of both Long Beach City College and California State University, Fullerton.

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Troy Young 3
  • Troy Young
  • President
  • Hearst Magazines Digital Media
  • @TroyYoung

Troy Young was named president of Hearst Magazines Digital Media in May 2013. Since then, he has built a continuously growing division that creates and manages the content, technology, operations, product and business development strategies for 21 digital brands in the U.S. with an audience of 180 million unique visitors and 640 million video views. The portfolio includes Cosmopolitan, ELLE, Good Housekeeping, Harper’s Bazaar and Delish as well as Sweet, a collaboration with Snapchat on its Discover platform, and a partnership with LENNY, a newsletter from GIRLS co-creators Lena Dunham and Jenni Konner. Young also oversees the Magazine division’s international digital business, with a combined audience of 236 million unique visitors across 36 regions.

In 2015, Young was named Adweek’s Magazine Executive of the Year, an honor that recognized him for unifying Hearst’s “print and digital brands into a single, well-oiled machine whose traffic has surged” leading to a 75 percent increase in revenue, and for his development of MediaOS, “a combined CMS, ad sales and data strategy tool for all Hearst properties.” In 2014, Young was inducted to MIN’s Digital Hall of Fame, and in 2013 he was named to the FOLIO 100, a list of the most influential and impactful media professionals of the year. Young was also one of MIN’s Most Intriguing People the same year.

A media executive and entrepreneur with 20 years of experience in digital publishing and advertising, Young was previously president of Say Media. Prior to Say, Young held several executive positions at Omnicom’s digital agency Organic, including the role of chief experience officer, where he advised on strategy and created award-winning work for clients including American Express, Virgin Mobile, Sirius XM, Chrysler and Bank of America. He has held numerous advisory roles with digital media, mobile and commerce companies and currently serves on the boards of the Interactive Advertising Bureau (IAB) and Digital Content Next (DCN).

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IAB Annual Leadership Meeting 2017 41

Kurt Abrahamson

CEO

ShareThis

Venkat Achanta

Chief Data & Analytics Officer

Neustar

Michael Adair

VP, Publisher Development

PubMatic, Inc

Barry Adams

VP, Commercial Development

BidSwitch

Alejandra Adaros

Regional Director, Partner

Mindshare

Evan Adlman

Head of Programmatic

Condé Nast

masahiro ajisawa

Chairman, International Activities Committee

JIAA Twitter Japan

Rami Alanko

CEO & Founder

Beemray

Luisa Alvarez

Account Executive

Havas Media

Kevin Alvero

SVP- Internal Audits

Nielsen

Ryan Ammerman

Director, Partnership Development

VertaMedia

Ron Amram

VP of Brand Media

Heineken USA

Jim Anderson

CEO

SocialFlow

michelle andrea

Head of Industry, Platforms

Google

Alejandra Angel

Account Director

Mindshare

Ben Antier

COO

Publica

Rich Antoniello

CEO

Complex Networks

Joseph Apprendi

CEO

Collective

Joel Aranson

Programmatic Deals Manager

Google

Yoni Argaman

VP, Marketing and Business Strategy

Inneractive

Craig Aron

VP, Partnerships

Bidtellect

Taylor Ash

Sr. Director of Publisher Development

LKQD

Karim Attia

Ambassador

IAB Germany / BVDW

Jayne Babine

VP, Media & Advertising, Sales

Neustar

Stephen Bagdasarian

General Manager, PCH/Media

Publishers Clearing House

Scott Baker

Director, Publisher Business Development

OpenX

Jack Bamberger

Senior Vice President, Global Head of Agency Development

AOL

Ross Barasch

VP of Demand, RTB

Fyber

Matt Barash

Vice President, Global Partnerships & Demand

AdColony

Rene Barasoain

Industry Lead

Facebook

Kenneth Barbieri

GM, Data Services

SocialCode

Samantha Barbour

Senior Publisher Development

Quantcast

Kevin Barden

VP, Advertising

Demandbase

Gregory Barlow

CEO

Constructive Media

Jeremy Barnes

Director, Public Relations and Brand Experience

Mazda

Tim Barnes

Chief Product Officer

AudienceScience

Kate Barnett

Director, Client Solutions

Nielsen

Sam Barnett

VP Growth

Quantcast

Joe Barone

Managing Partner, Digital Operations

Groupm

Kelly Barrett

VP, Corporate Development

comScore

Robertson Barrett

President

Hearst Newspapers Digital

R Lee Barstow

VP Revenue Operations

A+E Networks

Alex Barza

Global Partnerships & Business Development Lead

Google

Bichoi Bastha

Chief Ad Tech Officer

Dailymotion

Jackson Bazley

Executive Director

EY

Michael Beckerman

President and CEO

Internet Association

Navid Behzadi

SVP Business Development & Distribution

Defy Media

Emily Bell

Founding Director

Tow Center for Digital Journalism at Columbia Journalism School

Paul Bell

CRO

33Across, Inc.

Jonathan Bellack

Director of Product Management

Google Inc.

Youssef Ben Youssef

 

 

Gabe Bender

Product Marketing Manager

Google

Scott Bender

Global Head of Publisher Strategy & Business Development

Prohaska Consulting

Michael Benedek

CEO

Datonics LLC

Marc Bennett

COO

Vertebrae

Rahil Berani

Executive Director of Yield

Nucleus Marketing

Sam Berenato

Sr. Director, Strategic Partnerships

Altitude Digital

Michael Berkowitz

CMO

Burt

Debra Berman

Chief Marketing Officer

Yahoo

Lauren Bernard

Agency Demand Sales Director

FreeWheel

Ron Bernstein

SVP Ad Sales & Operations

Synacor

Manish Bhatia

CEO, Kantar Media NA

Kantar Media

Himesh Bhise

Chief Executive Officer

Synacor

Bruce Biegel

Senior Managing Director

Winterberry Group

Mark Bielicky

Director Business Development

Index Exchange

Erica Bigley

Strategic Partnerships Lead

Google

Dan Bigman

Publisher

Verse

Per Bjorke

Product Manager

Google

Charlie Black

Senior Manager, Business Development

Salesforce

John Black

Head of Consumer Platforms Google

Oracle Data Cloud

Sebastien Blanc

CRO

Skimlinks

Jake Blatt

Associate Director, Publisher Development

Nativo

Jon Blinderman

VP Sales, Americas

my6sense

Ann Blinkhorn

Founder and Managing Director

Blinkhorn, LLC

Peter Blum

VP of Product Management

Instart Logic

Zach Boisi

Chief Customer Officer

Lotame

Ken Bond

Co-Founder

AdRizer

Sherry Booles

VP – Marketing

Acxiom

Chris Borain

Chairman

IAB South Africa

Caitlin Borgman

EVP, GLOBAL SALES

White Ops, Inc.

Alex Bornyakov

CEO

VertaMedia

Brent Bouldin

Senior Vice President – Digital Marketing/Media

Bank of America

Dan Brackett

CTO

Extreme Reach

Drew Bradstock

SVP Product

Index Exchange

Scott Braley

General Manager Advertising Platforms

OOYALA

Ari Brandt

CEO & Co-Founder

MediaBrix

Will Bray

Global Head of Supply

AdRoll

Alyson Breidbart

Senior Strategic Accounts Manager

SimilarWeb

Rachel Brienzo

Event Associate

Yahoo

Olga Britto

Managing Director

IAB Colombia

Shay Brog

VP of Publisher Development

GumGum

Carter Brokaw

President, Digital & Audience Segment Revenue Strategy

iHeartMedia

Justin Bross

Senior Director, Account Management, Commercial

AppNexus

Cindy Brown

Chief Revenue Officer

ViralGains

Jordan Brown

Director, Audience Development

Jumpstart Automotive Media

Rebecca Brown

Director of Marketing

Intel

Scott Brown

SVP Engineering

nielsen

Philippe Browning

VP, Operations

Snap

John Bryson

Director of Client Development

FastPay

Jeff Buchan

Global Industry Relations

Google

Laura Buchman

VP Sales North America, Seller Platforms

Tremor Video

Elicia Buchsbaum

Director, Strategic Partnerships

PebblePost

Sean Buckley

SVP, Global Revenue

SpotX

Jenny Burke

SVP, Strategy & Partnerships, Ad Sales

NBCUniversal

Tom Burke

CEO

TowerData

Jeff Burkett

VP Advertising Innovation

USA TODAY NETWORK

Becky Burr

Chief Privacy Officer

Neustar

Jefferson Burruss

Vice President, Executive Producer

GSD&M

Cynthia Burton

Director

SunTrust Robinson Humphrey

Richard Bush

CTO

NYIAX

Jennifer Butte

Executive Director of Sales, Brands

Storyful

Keith Byers

Head of Data & Analytics LATAM

GroupM

Vince Cacace

CEO

Vertebrae

Russ Caditz-Peck

Communications Manager

Snapchat

Todd Cadley

Vice President, Marketing

LiveIntent

Tim Cadogan

CEO

OpenX

Gabe Calemmo

Chief Revenue Officer

EyeRB Media Inc.

Alex Calic

Chief Revenue Officer

The Media Trust

cristiane camargo

Executive Director

IAB Brasil

Anthony Campanella

VP of Operations

Beachfront Media

Dera Campbell

VP, Ad Operations and Strategy

RadiumOne

Kristina Canada

Director, Digital Marketing

Universal Studios Hollywood

Corean Canty

VP Product, Research and Sales Engineering

Goodway Group

George Carens

President

Kantar Media

Ed Carey

Global VP

Dun & Bradstreet

chris carlton

President Co Founder

liquidus

Sonia Carreno

President

IAB Canada

Eileen Carty

CRO

Woven Digital

Ricardo Carvajal

Digital Managing Director

Televisa

Carlo Casagrande

Director, Internal Audit

Nielsen

Andrew Casale

President & CEO

Index Exchange

Joe Casale

Chairman and Managing Director

Index Exchange Inc.

Jourdain Casale

VP Strategy

Index Exchange

Camila Cash

Account Director

Havas Media

Bill Casper

Director, Sales, Commercial

AppNexus

Malcolm CasSelle

CTO & President, New Ventures

tronc, Inc

Joe Catanzaro

Vice President, Ad Operations & Strategy

Warner Bros.

Paul Chachko

Chief Executive Officer

Throtle Onboarding

Nicholas Chakalos

VP, Partnerships

VideoAmp, Inc.

Nagarajan Chakravarthy

Vice President

iOPEX Technologies

Tal Chalozin

Co-Founder and CTO

Innovid

Ryan Chandler

Director, Supply Partners

BidSwitch

Katy Charles

Associate/Videographer

Beet.TV

Josh Chasin

Chief Research Officer

comScore

Alex Chatfield

Senior Director, Client Advisory

AppNexus

Amit Chaturvedi

SVP, Revenue Operations & Platforms

Turner

Alex Cheeseman

Chief Revenue Officer

Storyful

Ben Cheetham

Director, Publisher Development

Nativo

peter chelala

VP Mobile & Video Ad Sales

Viacom

Welby Chen

CBO

Inneractive

Scott Cherkin

EVP

Complex Networks

Jeff Chi

VP, Monetization

Krush Technologies

Charles Chin Yee

Inventory Manager

AcuityAds Inc

Craig Chinn

VP, Customer Success

PubMatic

Chuck Chiocco

Vice President

Turner Broadcasting System

Brian Chisholm

VP, Publisher Development

OpenX

Justin Choi

President and CEO

Nativo, Inc

Paul Chu

VP, Yahoo for Publishers

Yahoo

Juliana Clark

Vice President, Programmatic Sales & Strategy

Hearst Magazines

Jane Clarke

CEO, Managing Director

Coalition for Innovative Media Measurement (CIMM)

Travis Clinger

Strategic Partnerships

LiveRamp

Rusty Coats

Executive Director

Local Media Consortium

John Cobb

Director / CEO

BPA Worldwide / Giant Media

Jordan Cohen

Chief Marketing Officer

Fluent

Josh Cohen

VP Sales

STAQ

Moshe Cohen

COO

Zippor ltd.

Randy Cohen

President

Advertiser Perceptions

Denise Colella

SVP, Advanced Advertising & Data Strategy

NBCUniversal

Sophie Coleman

VP Data Strategy & Program Mgmt

ESPN

Terrence Coles

General Manager, Americas

Smaato

Tiffany Coletti-Kaiser

EVP, Marketing and Client Services

Digital Remedy

Chris Colombo

Director Global Integrated Marketing Insights

Mattel, Inc.

Dennis Colon

VP, Ad Operations & Strategy

CBS Interactive

Bill Condon

Senior Director Ad Integration & Partnerships

ESPN

Brian Condon

EVP Commercial Development

AAM

Chris Conetta

Director, Strategic Supply

Criteo

Matthew Conlin

President

Fluent

Kate Connally

CEO

BONTOM Games

Lisa Connell

EVP of Business Development

Beachfront Media

kevin connelly

Manager, Programmatic Sales

Fox News Digital

Cameron Connors

Publisher and Chief Revenue Officer

Popular Mechanics

Randy Cooke

VP of Programmatic TV

SpotX

Kerel Cooper

SVP of Account Management

LiveIntent, Inc.

Laurent Cordier

Managing Director Global Partnerships

Google

Alexandre Cotarmanac’h

Head Of Publisher Products

CRITEO

Jf Cote

CEO

District M

Benjamin Couillard

Manager, Media & CRM Product & Analytics

Sony Computer Entertainment America

Chris Crawfurd

VP Publisher Services

Sovrn

Maria Florencia Crosta

Regional Account Director

Mindshare

Beth Crotty

Senior Director of Product Development and Management

Cox Media

Matt Crowley

Head of Video Sales & Strategy

Aol

Sean Cullen

EVP, Product

Fluent

Mark Cullinane

Senior Vice President, Digital

Publishers Clearing House

Christian Cunningham

President

Unacast

Jessica Cunningham

VP, Brand Partnerships

Eko

Scott Cunningham

Owner

Cunningham.Tech, Activity Management Solutions

Chris Curley

Senior Director, Enterprise Solutions

FreeWheel

Chuck Curran

Partner

Venable

Celeny Da Silva

CELENY DA SILVA

MarketMaker

Mike Dadlani

VP of Media and Data Partnerships

Ibotta

Jim Daily

President of U.S. & Canada

Teads

Karan Dalal

SVP, Business Development & Operations

Media.net

Priti Dalal

Director, Enterprise Sales and Development

Freewheel

Chet Dalzell

Senior Director, Communications & Industry Relations

Digital Advertising Alliance

Tyler Davidson

Co-founder and CRO

Pushpring

Dawn Dawson

Marketing Director

Mortgage Solutions Financial

Zohar Dayan

Co-Founder & CEO

Wibbitz

Arnaud Dazin

CEO

ADVR

Sarah De Paz

VP Demand Partnerships

Novoroll LLC

Roy de Souza

CEO

ZEDO, Inc.

James Deaker

VP Revenue Management and Ad Policy

Yahoo

Kevin Dean

President / General Manager Targeting

Experian

Luke DeBrita

Sales Operations and Strategy

C1 Exchange

Matt Deets

Sr Director, Platform Demand North America

OpenX

Rob Deichert

Head of Global Revenue Operations

Rubicon Project

Jake Dell’Aquila

Director, Media Advisory Services

Yahoo

Julie DeTraglia

Head of Ad Sales Research

Hulu

John DeVine

SVP, Global Operations

Yahoo

Gabriel DeWitt

VP Technical Operations

Index Exchange

Andy Dhanik

VP, Demand

engage:BDR

Ted Dhanik

CEO

engage:BDR

Ron Dick

CEO

Cedato Technologies Ltd.

Len DiCosola

VP, Publisher – Business Development

OpenX

Melanie DiMemmo

Senior Vice President

Viacom

Anne Doherty

Group VP – Sales Audience Solutions

Acxiom

Will Doherty

VP Business Development

Index Exchange

John Donahue

CPO

Sonobi

Yannis Dosios

Vice President, Platform & Exchange

Yahoo

Barry Dougan

VP WW GLOBAL DISPLAY

Microsoft

Scott Doughman

VP, Business Development

Yahoo!

Sean Downey

Vice President, Media Platforms

Google

Jason Downie

General Manager, Data Solutions

Lotame

Kyle Dozeman

VP. Advertiser Solutions

PubMatic, Inc

Nadav Dray

VP Operations US

Anyclip

Tom Drouillard

CEO, President & Managing Director

Alliance for Audited Media (AAM)

Adrian D’Souza

VP Operations

Quantcast

Allen Duan

SVP, Corporate Technology

Hearst

Tim Dubois

Director, Sales, Commercial

AppNexus

Joe Dugan

SVP, Portfolio Sales & Client Partnerships

Turner

Jonathan Dunn

Snr. Director, Business Development

JUICE Mobile

Thomas Eaton

SVP, Client Solutions

Nielsen

Peter Edry

Director of Demand Sales

Smaato

Jim Egan

VP, Publisher Development

Integral Ad Science

Andrew Eifler

VP, Product Management

AppNexus

Rob Eisenhardt

General Manager

ADWEEK

Brad Elders

President, Time Inc. Digital

Time Inc.

David Elkins

Sr. Director of Display Advertising

TripAdvisor

Jasmine Elliot

Marketing Manager

Nielsen

Ziv Elul

CEO & Co-Founder

Inneractive

Michelle Engle

VP, Product Management and Product Marketing

MaxPoint

Bradley Epperson

SVP Sales Operations

NBC Universal

Peter Erickson

Senior Director, Publisher Services

AOL Platforms

Kenneth Eriksen

CEO

IAB Norway

Pablo Espinar Plitt

Digital Director

Mindshare

Jane Evans

Senior Director, Business Development

YellowHammer Media Group

Bryan Everett

SVP, Head of BD & Publisher Solutions

Amobee

Kevin Evers

Executive Director

Lucid

Andy Everson

Global Director, Programmatic Brand Solutions

Match Media Group

Maria Jose Ezquerra

SVP, Head of Media Latin America

Havas media

Justin Fadgen

VP of Business Development

Beachfront Media

Jeremy Fain

CEO

Cognitiv

Jason Fairchild

Chief Revenue Officer

OpenX

Tom Falcone

VP, Digital Media Relations

Extreme Reach

Cidney Falk

Director of Strategic Alliances

Index Exchange

Chris Falkner

SVP – Advanced TV, NBC Broadcasting

NBCUniversal

Nicole Falsey

VP, Partnerships

Optimatic Media

Jennifer Farrell

Director, Business Development

Samba TV

Townsend Feehan

CEO

IAB Europe

Konrad Feldman

CEO

Quantcast

Mark Feldman

VP

Yahoo

Daniel Feldstein

Sr Director of Marketing

Medialets

Josh Feller

SVP, Global Business Development

Outbrain, Inc

Chris Feo

VP, Global Data & Strategic Partnerships

Tapad

Oliver Fereday

Country Manager, US

Spotad

Aaron Fetters

SVP

comScore

Sam Figler

Global HEad of Business Development

BuzzFeed

Sean Finnegan

Partner

Chameleon Collective

Dominic Finney

VP Digital Strategy

Theorem Inc

Rob Finora

SVP, Data

ShareThis

Sara Fischer

Media Reporter

Axios

David Fishman

Business Development

Oracle, Inc.

Mark Flaharty

COO

SundaySky

Suzanne Flint

Senior Director, Display

Microsoft Advertising

Ward Flock

Managing Director

Index Exchange

Claudio Flores

VP Partner

Lexia

Juan Flores

Executive Director

IAB Perú

Tom Fochetta

Vice President

Samsung Electronics America

Matthew Fogarty

VP, Sales

Theorem Inc

Peter Foster

GM of Global Advertising and Brand Solutions

Match Media Group

Eric Franchi

Co Founder

Undertone

Jeffrey Frantz

VP, Platform Partnerships

Oracle Data Cloud

James Freiman

SVP of Media Revenue, Business/Audience Development

TheStreet Inc

Carl Fremont

Global Chief Digital Officer

MEC

Phillip Fresen

Managing Director

Garros Group LLC

Leigh Freund

President & Chief Executive Officer

Network Advertising Initiative

Russ Freyman

Head of Partnerships, Emerging Products

Google

Michael Friedenberg

CEO, Worldwide

IDG Communications

Jay Friedman

COO

Goodway Group

Matt Friedman

SVP of Operations

bRealTime

Zach Friedman

Vice President, Digital Advertising Sales and Business Development

FOX News Channel

Anne Frisbie

SVP, Brand & Programamtic

InMobi

Shael Fryer

VP Enterprise

Index Exchange

Marc Gaccione

Sr. Director, Publisher Development

FreeWheel

Mike Gaffney

Chief Revenue Officer

Sharethrough, Inc.

Joe Gallagher

Managing Director, Sales

Digital Remedy

Sarah Gallagher

Head of Publisher Partnerships

Flipboard

Gregg Galletta

President

ALC Digital

Melissa Gallo

Senior Director, Client Services

Index Exchange

Sloan Gaon

CEO

PulsePoint

Matt Garcia

Head of Programmatic Partnerships

Amazon

Emilio Garcia-Ruiz

Managing Editor

The Washington Post

Alex Gardner

SVP Platform Solutions

Index Exchange

Derek Gatts

Global Head of Ad Traffic, Technology & Product

Bloomberg Media

David Gensler

Executive VP of Ad Sales

LiveIntent, Inc.

Brett Gentry

General Manager Direct Sales

The Mobile Majority

Kyle Gentry

Director of Emerging Products

?Instart Logic

Quentin George

Co-Founder & Principal

\UNBOUND\

Christian Gerlitz

Director

OwnerIQ

Kevin Gianatiempo

SVP Partnerships & Alliances

Cint, USA

Max Gideon

VP of Demand Services

Altitude Digital

Monique Gill

Business Development Manager

Place IQ

Shannen Gillespie

Digital Account Executive

ESPN

Matt Gillis

SVP Publisher Platforms

AOL

Julie Ginches

Chief Marketing Officer

ViralGains

Richard Gingras

Vice President of News

Google

Carolyn Glanville

Publisher Partnerships

Flipboard

Richy Glassberg

CEO

Medialets

Yuval Gliks

CEO

Novoroll

Raef Godwin

VP, Revenue Operations

PGA TOUR

Amar Goel

Founder & Chairman

PubMatic, Inc

Rajeev Goel

Co-Founder & CEO

PubMatic

Brian Golbere

General Manager

IPONWEB

Meredith Goldman

VP Global Partnerships

Criteo

Teymour Golsorkhi

Account Executive

Krux

Gabriel Gomez

Executive Director

Celmedia

Kim Gonzales

VP, Account Management

Optimatic Media

Keith Gooberman

CEO

Programmatic Mechanics

Craig Goodfriend

Industry Manager

Facebook

Jonah Goodhart

Co-Founder & CEO

Moat Inc

Andrew Gorenstein

President of Sales & Partnership

About.com/IAC

Andrew Gottlieb

Senior Global Agency Director

Yahoo

Raymond Goulbourne

EVP, Broadcast Media Sales

BET Networks

Marc Grabowski

EVP Global Supply & Business Development

Criteo

Stephen Graziano

Director, Sales, Commercial

AppNexus

Ashley Green

Director

AOL Platforms

Barry Green

Head of Business Development

VertaMedia

Alec Greenberg

VP, Demand

Sovrn

Joe Grisafi

VP, Digital Sales

NCC Media

Holly Grochmal

Chief Counsel Interactive Advertising

Pandora Media, Inc.

Keith Grossman

Chief Revenue Officer

BLOOMBERG

Joe Grover

CEO

Altitude Digital

Philippe Guelton

Chief Executive Officer

SheKnows Media

Chris Guenther

SVP, Global Head of Programmatic

News Corp

Steve Guenther

VP Digital Auditing Services

Alliance for Audited Media

Pranay Gupta

VP, Technical Solutions

Media.net

Sahil Gupta

Director, Global Partnerships

Adobe – TubeMogul

Yamini Gupta

Head of Publisher Marketing

Google

Vishal Gurbuxani

Founder

Captiv8

Leon Gurevich

GM USA & International

District M

Crystal Gurin

SVP & Publisher

eMarketer

Mel Guymon

EVP

Media.net

Ivan Guzenko

CEO

SmartyAds Inc.

Janett Haas

SVP, Ad Sales West and Central Regions

Forbes Media

Jack Haber

Former VP, Global Advertising & Digital, Colgate Palmolive and Chair of the IAB Marketer Council

Colgate-Palmolive

Rob Haddad

Business Development

SocialFlow

Pete Hagerty

VP, Enterprise Sales

TruSignal

David Hahn

EVP, Strategy

Integral Ad Science

Kristina Hahn

Head of Americas Publisher Solutions and Innovation

Google

Bob Hall

Chief Strategy Officer

RadiumOne

Chip Hall

Managing Director, Media Platforms

Google

Taylor Hall

Director of Marketing

Digital Remedy

Anne Hallock

EVP, Marketing

ZEFR

Katie Hamilton

Marketing

Google

Roland Hamilton

VP, National Sales

XO Group

Eric Hammer

VP Data Partnerships, Media Solutions

Mastercard Advisors

Judith Hammerman

VP, Global Data Commercialization

Time Inc.

Chris Hanburger

Sr. Partner Manager

Aol

Michael Hannon

VP, Yield and Revenue Optimization

Purch

Christopher Hansen

Chief Product Officer

Netmining

Matt Harada

GM Data Solutions

Sovrn

Matthew Harrington

Global Chief Operating Officer

Edelman

Eric Harris

COO

Cheddar

Paul Harrison

CTO, Co-Founder

Simpli.fi

Julie Harsh

Director of Account Management

Moat

Jed Hartman

CRO

The Washington Post

Todd Haskell

Senior VP,CRO

Hearst Digital Media

Dana Hayes

President & CRO

ShareThis

Michelle Heinz

Senior Product Marketing Manager

Cars.com

Jason Helfstein

Managing Director, Internet Research

Oppenheimer and Co.

David Helmreich

COO

LiveIntent, Inc.

Ana Maria Henao

Senior Marketing Director

PepsiCo

Lauren Hendricks

VP Publisher Partnerships

Kargo

Greg Herbst

VP Audience Solutiuons

Bombora

Mark Herlyn

Vice President / Media Consulting

Advertiser Perceptions

Lourdes Hernández

Research Manager

IAB México

Jose Hernandez Garcia

President

IAB Peru

Brett Herter

Director of Product Development

liquidus

Matthew Herzog

VP Business Develpment

Criteo

Dan Hess

EVP, Products

comScore

Andrew Heyward

Former President

CBS News

Jason Higgins

Director, Advertising Technology

Ooyala

Madeline Higgins

IT Team Lead, Digital Media

Interpublic Group of Companies

Jamie Hill

CEO & Chairman

adMarketplace

Nancy Hill

President & CEO

4A’s

Jeremy Hines

Account Executive

Infinitive

Jeffrey Hirsch

CMO

PubMatic

Jeremy Hlavacek

VP Global Automized Monetization

The Weather Company

Jeff Hochberg

VP, Data Sales

ShareThis

Lee Hoffman

Vice President, Global Brand Solutions

Match Media Group

Samantha Hoffnagle

Director of Demand

C1 Exchange

Peter Hopkins

Executive Director Business Development

Spectrum Reach

Adam Hopkinson

Managing Director EMEA

Anyclip

Jeanne Houweling

VP, Demand Sales, International and Programmatic

Tremor Video

Mark Howard

Chief Revenue Officer

Forbes Media

Travis Howe

EVP, Global Platform Solutions – Publishers

MediaOcean

Moshe Huberman

Associate VP, Programmatic Partnerships

Matomy Media Group

Josh Hunter

Principal Systems Engineer

Scripps Networks Interactive

Lindsey Hutter

SVP, Communications/PR; Structured Innovation Program Executive & Co-Executive, DMA’s Data Driven Ma

DMA

Derek Hyde

Mgr. Platform Demand Channels

Google

Michael Iantosca

CRO

Integral Ad Science

John Ilacqua

Senior Director, Publisher Strategy

Jun Group

Christopher Imberti

Sales – Ad Quality

RiskIQ

Stuart Ingis

Partner

Venable LLP

Lauren Irvin

Senior Director, Business Development

Index Exchange

Stephanie Ison

Business Analyst

Krush Technologies

Walker Jacobs

COO

Fandom

Ari Jacoby

CEO

Circulate

Alejandro Jaegerman

Director

One Twelfth, Inc

Marek Jakubovie

Digital Planning Director

Universal McCann

Chris Jansen

Manager, Global Partnerships

Google

Hallie Janson

Account Director

Mindshare

Vamsee Jasti

Product Manager

Google

Darline Jean

COO

PulsePoint

Paul Jelinek

SVP Business Development

Taboola

Xavier Jenkins

Vice President

Sales and Publisher Development, N. America

Romain Job

General Manager US

Smart AdServer USA Inc.

Paran Johar

CEO

Comexposium: MMS

Karyn Johnson

President, Programmatic Investment PMX

Publicis Media

Nick Johnson

SVP, Digital Ad Sales Strategy

Turner

Rob Jonas

SVP Revenue

Factual

Mike Juhas

Managing Director, Client Services

Digital Remedy

Harsha Jujjavarapu

Analyst

Tekne Capital

Jason Kalin

SVP, Publisher Development

Nativo

Achir Kalra

SVP

Forbes Media LLC

Ellen Kamor

VP, Account Management

AppNexus

David Kang

Senior Director, News Monetization and Stategy

Apple, Inc.

Sunil Kapadia

Managing Director

MediaLink

Keith Kaplan

Global President of Monetization

Activision

Pooja Kapoor

Head of Global Strategy, Programmatic & User Trust

Google

Vidur Kapur

Senior Consultant, Executive Search

NBCUniversal

Sophie Karabatsos

VP Marketing

Eko

Beta Karimzadeh

EVP of Media

Consumertrack, Inc.

David Kashak

CEO

Connatix

Steve Katelman

EVP, Global Strategic Partnerships, Digital

Omnicom Media Group

Masahiro Katsuno

Senior Managing Director

Japan Interactive Advertising Association

Anthony Katsur

President

Sonobi

David Katz

VP/GM Programmatic Revenue Platforms & Operations

Univision

Terence Kawaja

Founder and CEO

LUMA Partners

Kathy Kayse

VP, Sales Strategy & Solutions

Yahoo

Patrick Keane

President

Sharethrough, Inc.

Jim Keller

VP, East and Mid-West Sales

Hulu

Michelle Kempner

VP Operations, BuzzFeed Entertainment Group

BuzzFeed

Don Kennedy

Managing Partner

GM Ryan International

Ryan Kenney

VP, Platform Services

SpotX

Vicki Keogh

Diretor, Marketing

Capital One

Tom Kertesz

Vice President

GfK

Imran Khan

Chief Strategy Officer

Snapchat

Dan Kidd

Sr. Business Development Manager

Research Now

Ray Kingman

CEO

Semcasting, Inc.

Jason Kirby

Chief Revenue Officer

LiquidSky

Margit Kittridge

Vice President, Digital Director

Intersection

Marc Kiven

Founder / Chief Revenue Officer

Signal

Martin Klara

Account Executive

Google

Gil Klein

EVP Media

Matomy Media Group

Erica Klein Johns

SVP Sales

Comexposium: MMS

Paulina Klimenko

SVP, Corporate & Business Development

PubMatic

Allie Kline

CMO

AOL

Allen Klosowski

SVP, Mobile & Connected Devices

SpotX

Walter Knapp

CEO

Sovrn

Dane Knecht

Head of Product Strategy

Cloudflare

Ben Kneen

Director, Monetization

AppNexus

Scott Knoll

CEO

Integral Ad Science

Don Knox

Chief Strategist

BLAST

David Kohl

DMA Cross-Device ID Program Leader and CEO of Morgan Digital Ventures

DMA / Morgan Digital Ventures

Edward Koller

Managing Partner

Koller Search Partners

Oleg Korenfeld

EVP, Ad Tech & Platforms

Mediavest

Chris Kozloski

EVP, Global Sales

MaxPoint

Andrew Kraft

VP, Demand Partnerships

AppNexus

Kurt Kratchman

COO

Grapeshot

Michael Kraut

Vice President, National Sales

Cars.com

James Kreckler

SVP Digital Ad Sales

NBCUniversal

Meredith Kresman

Marketing Manager

Google

Mukundu Kumaran

Co-Founder, CEO

C1 Exchange

Jeff Kurtz

SVP Digital Media

NBCU Owned Stations

Mike Laband

VP, Business Development

SpotX

seth ladetsky

SVP

Turner

Jacqueline Lagratta

Manager, Media Partnerships

Videology

Derrick Lam

Business Development

adMarketplace

Mary Lambert

Sr. Account Director, Commercial

AppNexus

Leslie Langan

Event Marketing Manager

LiveRamp

Chris Langel

Vice President of Sales

Moat

Warren Lapa

GVP, Digital Sales

Spectrum Reach

Daniel Larkman

VP Client Services

SteelHouse

Kirill Laschenko

CEO

IAB Belarus

Megan Latham

Global Head Advertising Operations

Bloomberg

Erin Laughlin

Manager, Campaign Performance

Dow Jones- WSJ

Doug Lauretano

Senior Vice President & General Manager

Media.Net

Audrey Leddin

Brand Manager

Britvic North America LLC

Susan Lee

Vice President

MaxPoint

Rich LeFurgy

General Partner

Archer Advisors

Ali Leshik

Director, Link Data Cloud

Krux, a Salesforce Company

aaron letscher

VP, Partnerships

Turner

Jonathan Levinson

Sr. Director Business Development

TubeMogul

Iryna Liashchuk

VP Programmatic

xAd

Adam Lichstein

President, Publisher Platforms

Tremor Video

Sacha Lien

Director, Ad Products

Jumpstart Automotive (Hearst Media)

Will Lindemann

Sr. Product Manager

Branch

Chris Lindquist

SVP National Sales

Warner Bros.

Bob Liodice

President & CEO

ANA

Maureen Little

SVP, Business Development

Turn

Bill Livek

Executive Vice Chairman & President

comScore

Matt Livingston

Broker

JLL

Alex Loeffler

SVP, Operations

Amobee

Gian Lombardi

Chief Revenue Officer

STAQ

Erika Longoria

Director Business Development

Index Exchange

Alex Lord

Vice President, Ad Creative Technology

Yahoo

Keith Lorizio

VP of Sales, North America

Quantcast

James Loughran

SVP, Digital Sales

NCC Media

Joe Luchs

Head of Enterprise Sales

Beeswax

Harmon Lyons

Vice President, Business Development

Integral Ad Science

Joe Lyons

VP, Strategic Partnerships

LiveRamp.com

Nick MacShane

Senior Managing Director

Progress Partners

Christine Maguire

VP, Business Operations & Strategy

Condé Nast

Marissa Maguire

Director, Events & Sponsorships

Index Exchange

Jp Maheu

VP, Twitter Client Solutions

Twitter

Tim Mahlman

President

Aol

Rebecca Mahony

CMO

Teads

Laurel Malhotra

Director, National Sales

Cars.com

Steve Malinchock

New Business Executive

Infinitive

Ryan Maloney

Senior Manager – Media, Agency Relations, Sponsorship

Sony Computer Entertainment America

Kevin Maloy

Director

Commercial Development

Amy Maltese

Senior Manager

Interpublic Group

Brie Manakul

SVP of Revenue Operations

Nucleus Marketing

Louis-David Mangin

CEO

ClarityAd

Zoe Mann

Senior Account Executive, Commercial

AppNexus

Kevin Mannion

Chief Strategy Officer

Advertiser Perceptions

George Marc-Aurele

Chief People Officer

Digital Remedy

Joy Marcus

EVP & GM, Digital Video

Condé Nast

Ioana Mardare

Operations & Business Manager

IAB Europe

Jonathan Margulies

Managing Director

Winterberry Group

Patrice Marin

CRO

District M

Ann Marinovich

VP Advertising Products & Strategy

Forbes Media

Tony Marlow

VP, Field Marketing

Yahoo

Dave Marquard

VP, Product Management

Integral Ad Science

Devin Marsh

Director of Business Development

Factual

Josh Marshall

Editor & Publisher

TalkingPointsMemo

Marta Martinez

CRO

Intersection

Jeremy Mason

Vice President, Business Development

AudienceScience

Benjamin Masse

Managing Director, Market Development & Strategy

Triton Digital

Lou Mastria

Executive Director

Digital Advertising Alliance

Melissa Mathews

Senior Events Manager

Acxiom

Erik Matlick

CEO

Bombora

Mike Mayer

EVP

NBCU

Ryan McBride

VP, Platform Partnerships

Grapeshot

Chris McCann

Communications Director

Verizon

Pat McCarthy

SVP, Product Management

AppNexus

Patrick McCormack

VP, Partner Sales

AOL

Ross McCray

Co-Founder & CEO

VideoAmp, Inc.

Kirk McDonald

President

PubMatic

Katie McGregor

Sr Director, Partner DSP Sales, International and Programmatic

Tremor Video

Luke McGuinness

GM, Data Monetization

LiveRamp

Kevin McGurn

Head of Sales

Fullscreen

Erin McLaughlin

Manager Digital and Video Marketing

NCC Media

Matt McLaughlin

COO

DoubleVerify

Melinda McLaughlin

Chief Marketing Officer

Extreme Reach

Paul McLenaghan

Vice President

Neustar

Joseph Meehan

GM of North America

IPONWEB

Pieter Mees

CEO

Zentrick, Inc.

Jonathan Meltzer

Head of Platforms and Publisher Marketing

Google

Dianne Mercer

President

Audeince Partners

Namit Merchant

Chief Operating Officer

Media.Net

John Merryman

CTO

Goodway Group

Kelly Merton

Senior Director of Business Development

Beachfront Media

Josh Messinger

Head of Advertising & Content Industry Relationships

Immersion Corp

Eric Meth

SVP, Programmatic Sales

Triad Retail Media

Eran Metzer

Sr Director

Yahoo

Jon Mew

CEO

IAB

Russell Meyer

Sales Director

Rocket Fuel

Sable Mi

VP, Head of Research & Insights

NinthDecimal

Pooja Midha

SVP Digital Ad Sales & Operations

ABC

Anne Midley

Account Director

AppNexus

Masaki Mikami

Director, Management Committee

JIAA Hakuhodo DY Media partners

Ana Milicevic

Principal & co-founder

Sparrow Digital Holdings

Maja Milicevic

Principal & co-founder

Sparrow Digital Holdings

Jonathan Milne

CRO

Celtra

Peter Minnium

President, Ipsos Connect US

Ipsos

Matt Minoff

SVP, Chief Digital Officer

Meredith Corporation

Katayoon Missagh

Director, Supply Partnerships

Smaato

Brian Mitchell

CEO & Managing Partner

GM Ryan International

Jordan Mitchell

CEO

DigiTrust

Aaron Mittman

Consultant

Independent

Howard Mittman

Publisher and Chief Revenue Officer

GQ

Leslie Moniz

Director Programmatic Supply

Vdopia

Manny Montilla

VP Publisher Sales

AOL

David Moore

Chairman

Xaxis

James Moore

Chief Revenue Officer

Simpli.fi

Scott Moore

CEO

Ad Lightning

Mike Moreau

COO, Link Data Cloud

Krux

Chris Morgan

SVP, Global Sales & Account Management

Moat

Brian Morris

Business Development

Factual

Dash Morris

Sr. Director, Business Development

ZergNet

Dave Morris

Chief Revenue Officer

CBS Interactive

Adam Moser

Head of Ad Operations

Hulu

Lucia Moses

Senior Editor

Digiday

Emily Mourad

VP Marketing

Index Exchange

John Mracek

CEO

NetSeer

Christian Muche

Co-Founder

dmexco

Hal Muchnick

President

SimpleReach

Brian Mukherjee

CEO

RhythmOne

Art Muldoon

Co-founder and CEO

Accordant Media

Andrew Muldowney

VP, Sales Strategy and Revenue Operations

FOX Networks

Cathy Muldowney

Director, Agency & Strategic Partnerships

Factual

David Murnick

EVP, Digital Operations & Technology

Dentsu Aegis Network, Amplfi

Alexis Murphy

Business Partner

Google

Brian Murphy

Vice President

Quantcast

James Murphy

VP of Programmatic

Rhythmone

Richard Murphy

Senior Vice President

BPA Worldwide

Akira Nakanishi

Marketing Specialist

Yahoo! JAPAN

Chevan Nanayakkara

VP Media

Eyeview

Anthony Napolitano

VP of Sales

The Bump

Bob Nathanson

Sr. Director, Account Management

AppNexus

Yoav Naveh

VP Video

Taboola

Geetha Neelakantiah

VP, Business Development & Key Accounts

Semcasting, Inc.

Christopher Neuner

SVP/GM Digital Health Solutions

PulsePoint

Scott Neville

Chief Marketing & Strategy Officer

IPONWEB

Anya Ngo

Manager, Strategy

Snap Inc.

Lindsay Nickens

National Digital Sales Director

Rodale / Women’s Health Magazine

Jeff Nienaber

SR DIR BPM MGMT

Microsoft

Adam Noble

Vice President of Marketing

Mixpo

Don Norton

GM

The Mobile Majority

Jim Norton

Chief Business Officer, President of Revenue

Condé Nast

Mari Kim Novak

CMO

Rubicon Project

Matthew Novick

CFO

PlaceIQ

Richard Nunn

Chief Revenue Officer

RhythmOne

Brian O’Kelley

CEO

AppNexus

Daniel Oakins

Global Director, Publishing

Grapeshot

Klaus Oberecker

CEO

MindTake Research

Tom O’Brien

Executive Vice President and Chief Revenue Officer

Nexstar Media Group

Leo OConnor

SVP Digital Platforms

Viacom Media Networks

Tim O’Connor

Chief Revenue Officer

Adrizer

Michael O’Donnell

CEO

HealthiNation, Inc.

Brody O’Harran

EVP Sales

Goodway Group

Katie O’Hea

Director, Ad Product Strategy

Condé Nast

David Oliveira

Chief Revenue Officer

TruSignal

Kelly Oliver

Director, Business Development

DEFY Media

Ray Olmeda

Director, Brand Strategy

Woven

Kate O’Loughlin

SVP & GM, Media Business

Tapad

Chris Olson

CEO

The Media Trust

Boris Omelnitskiy

President

IAB Russia

Michael O’Neil

VP, Programmatic Partnerships

Triton Digital

Joe Ontman

CRO

AcuityAds Inc.

Len Ostroff

VP, Global Business Development

Criteo

Sabry Otmani

CEO & co-founder

PULPIX

Christopher Owen

Director, Platform Sales

Viacom

Matt Pagen

SVP, Digital

Nielsen

Craig Palmer

CEO

Fandom

Justin Pang

Global Partnerships Lead

Google

Stephanie Pansini

Sr. Manager Digital Sales Strategy

Comcast Media 360

Ari Paparo

CEO

Beeswax

George Pappachen

EVP

Kantar Media

Aruna Paramasivam

Head of Data Acquisition & Partnerships

L’oreal

Susi Park

General Manager, Advertising

GQ, Condé Nast

Michael Parkes

Chief Revenue Officer

VideoAmp

Alec Parsons

Senior Director, Business Development & Strategic Partnerships

Juice Mobile

Sreejith Parthasarathy

CEO

Practical Logix

Karla Partilla

VP of Platform Sales

LiveIntent, Inc.

Lou Paskalis

Senior Vice President, Enterprise Media Executive

Bank of America

Darshan Patel

Senior Director, Ad Product Strategy & Marketing

Condé Nast

Harry Patz

Chief Revenue Officer

Rubicon Project

Julia Pawling

Senior Specialist, Global Brand Marketing

AIG

Mark Pearlstein

Chief Revenue Officer

DoubleVerify

Chad Peplinski

SVP, Media

Conversant Media

Amy Peppers

Director, External Demand Partners, Commercial

AppNexus

Steve Peraino

Senior Vice President

WebMD

Paola Pérezgasga

Events Manager

IAB Mexico

Santiago Perincioli

PRESIDENT / SALES MANAGER

IAB ARGENTINA / TELEVISION FEDERAL – TELEFE

Jill Peters

CRO

Inform, Inc.

Cailin Petracca

Account Director

SmartBrief

Keith Petri

Chief Strategy Officer, US

Screen6

Chris Pfluger

CEO & Co-Founder

Optimatic Media

Lara Phippen

Sr. Director, Exchange Partnerships

AOL

Leslie Picard

SVP of Portfolio Sales Client Partnerships

Turner

Ravi Pillai

Executive Director of Sales, Publishers

Storyful

Carey Piraino

Director

AOL Platforms

Paolo Pironi

VP, Global Enterprise Sales

Adbrain

Amy Pisano

Vice President, Enterprise Solutions

FreeWheel

Marian Pittman

Executive Vice President, Digital Strategy

Cox Media Group

Andy Plesser

Executive Producer & Founder

Beet.TV

Ben Plomion

CMO

GumGum

Debra Pogorelsky

Consumer Engagement Sr. Manager

PepsiCo

Lacey Poliakoff

VP Sales

The Motley Fool

Max Polisar

Chief Revenue Officer

AwesomenessTV

Doug Pollack

Senior Platform Strategist

Lotame

Anita Pollert

VP, Sales

AOL

Greg Pomaro

SVP, Media Director

Mediasmith

Guy Poreh

GM – USA

Feature Forward

Lina Marcela Posada

Regional Account Coordinator

Mindshare

Sarah Potts

Account Executive

AOL

Shailesh Prakash

Chief Product and Technology Officer

The Washington Post

Jay Prasad

Chief Business Officer

VideoAmp, Inc.

Marcus Pratt

VP, Technology and Insights

Mediasmith

Geoffrey Precourt

U.S. Editor

WARC

Ted Prince

SVP, Marketing Solutions & Corporate Development

Neustar, Inc.

Frost Prioleau

CEO & Co-Founder

Simpli.fi

Paul Prior

President

ZEDO

Marc Pritchard

Chief Brand Officer

P&G

Matt Prohaska

CEO & Principal

Prohaska Consulting

Kristina Prokop

EVP, Global Platforms

Eyeota

Joe Prusz

Head of Seller Americas

Rubicon Project

Anthony Psacharopoulos

EVP

comScore

Zach Putnam

VP, Revenue Planning and Operations

ABC

Bertrand Quesada

CEO

Teads

Sean Quick

Sr. Director Global Display & Video Marketplaces

Yahoo Inc.

Ariff Quli

Chief Commercial Officers, Americas

Blippar LLC

Winston Rains

Engagement Director, Commercial

AppNexus

Arun Ramaswamy

Chief Engineer

Nielsen

Rakesh Ramchandani

Principal Consultant – Media & Entertainment

Cybage Software Pvt. Ltd.

Julius Ramirez

Senior Director, Global Business Development

Turn

Geoff Ramsey

CIO, co-founder

eMarketer

Paige Raynes

Director, Account Management & Content Operations

Immersion Corp

Jennifer Reichart

Senior Director, Accounts, Media Solutions

Mastercard Advisors

Rolan Reichel

CEO

RLLCLL

Andrew Reid

President

Hanley Wood

Christopher Reid

CEO

Sortable

Donald Reilley

VP, National Brand Partnerships

Warner Bros. Digital Media

Gary Reisman

CEO

LEAP

Alyssa Renwick

Business Development Manager

Unruly

Jose Reyes

DSP Partnership Manager Americas

Smart AdServer

Jonathan Ricard

SVP, Business Development

Resonate

Bradon Rice

Head of Publisher Development, US

Quantcast

Orchid Richardson

GM Publisher & Media Solutions

33Across, Inc.

Gabriel Richaud

Managing Director

IAB Mexico

Amanda Richman

President

Starcom USA

Neal Richter

CEO

Dr. Neal Richter Industries

Paul Rittenberg

EVP, Advertising Sales and Research

Fox News Channel

José Rivera

Senior Corporate Counsel

Pandora Media, Inc.

Dave Rivers

Head of Brand Content and Creation

Ford

Stephen Roach

Senior Director Publisher Development

Index Exchange

Chris Robertiello

Account Executive, Video

Google

Andres Rodriguez

Partner, Client Leader Latin America

Mindshare

Fernando Rodriguez

SVP, Sales, Operations and Development

Univision

Leonardo Rodriguez

DIGITAL PLANNING DIRECTOR

PRENSA LIBRE

Predrag Roganovic

Digital Media Director

Adria Media Group

John Rogers

VP Media Partnership

Videology

Roku Roku

VP

Roku

John Roland

Chief Executive Officer

Extreme Reach

Javier Oscar Romagnolo

Account Supervisor

IPG Mediabrands

Ed Romaine

Chief Marketing Officer

Kargo

Daniela Romero

Specialist, Digital & Social Media Partnerships

NBCUniversal

Luis Romero

SVP, Hispanic Digital Sales

NBCUniversal

Mike Romoff

Head of Global Agency and Channel Sales

LinkedIn

Dan Rose

Vice President of Partnerships

Facebook

Darren Rose

VP, Business Development

NinthDecimal

Zach Rosen

Senior Director Strategic Partnerships

Index Exchange

Jason Rosenbaum

VP Yield Management

WebMD

Scott Rosenberg

VP Advertising & Audience Development

Roku

Mike Rosner

EVP, Global Agency and Platform Sales

Impact Radius

Paul Rostkowski

President

Programmatic Mechanics

Jack Rotherham

CMO

FreeWheel

James Rothwell

VP, Global Agency, Brand & Industry Relations

FreeWheel

Cory Rotkel

Online National Ad Director

Rodale

Semion Rotshtein

CEO

Cydersoft

Dan Rua

CEO

Admiral: Adblock Analytics with Automated Revenue Recovery

Michael Rubenstein

President

AppNexus

Avinoam Rubinstain

CEO

my6sense

Carla Rubio

Account Manager

Mindshare

Jorge Ruiz

Regional Director Mexico & Centroamerica

Facebook

Andrew Rutledge

VP, Sales, Commercial

AppNexus

Sarah Ruxin

VP, Publisher Business Development

OpenX

Jennifer Salant

VP of Business Development

Conde Nast Entertainment

Katie Saltzburg

Director, Buyer Development

OpenX

Jay Sampson

EVP, Global Business Development & Partnerships

The Rubicon Project

Eric Sandberg

VP, Client Development

Research Now

Tyler Sandler

VP of Sales

Datorama

Baldeep Sangha

Business Development Associate

Smaato Inc.

Steve Santilli

Business Development

adMarketplace

Aj Sarcione

Director, Internal Marketing & Communications

Yahoo

Stephen Scarr

CEO

eContext

Isaac Schechtman

Sales Engineering Director

IPONWEB

Howard Schecter

Sales Director

MediaRadar

Adam Schenkel

VP, Programmatic

GumGum

Jenny Schiffman

Head of Industry

Google

Xavier Schijffelen

CEO

WebAds

Scott Schiller

EVP/General Manager

NBCUniversal

Rebecca Schlachter

Exec Director Data and Analytics

Valassis

Lynn Schlesinger

Partnership Marketing & CSR

Neustar

Will Schmahl

CRO

NYIAX

Frank Schneider

Co-Founder

dmexco

Lisa Schoder

Head of Media and Analytics

Ford

Andrea Schoff

Senior Manager

P&G

Andy Schonfeld

SVP, Demand Sales

LKQD

Ryan Schulke

CEO

Fluent

Justin Schuster

Head of Corporate Marketing

Acxiom

Michael Schwalbert

VP, Corporate Sales

Semcasting, Inc.

Scott Schwanbeck

EVP, Business Development

Yieldmo

Roy Schwartz

Co-founder and President

Axios

Michael Schy

Senior Director, Business Development

Microsoft

Chris Scott

Chief Revenue Officer

SourcePoint

Jay Sears

Group Head / SVP, Media Solutions

Mastercard Advisors

Xavier Segura

Publisher Development

Oracle Data Cloud

Mike Seiman

CEO

Digital Remedy

Stefan Sellberg

SVP, Media Practice

Millward Brown Digital

Sheri Senge

Account Director, Commercial

AppNexus

Sabrina Senior

Brand Manager Quaker LatAM

Pepsico

Aaron Serrao

VP, Audience Development & Product

Jumpstart Automotive Media

Lou Severine

CEO

NYIAX

Vivek Shah

CEO

Ziff Davis

Edward Shannon

Chief Revenue Officer

YellowHammer Media

Michal Shapira

SVP

Content Partnerships

Ken Shapiro

SVP Sales

Fandom

Charlie Shaw

General Manager

IAB Argentina

Mike Shehan

CEO

SpotX

Tom Shields

Chief Strategy Officer

AppNexus

Maggie Shiels

Corporate Communications and Public Affairs

Google

Eric Shih

Global SVP, Business Development

Teads

Roy Shkedi

CEO

AlmondNet Inc.

James Short

VP, Business Development

Q1Media, Inc.

Sumit Shukla

VP, Business & Corporate Development

Neustar

Kate Shurtz

Head of Platform Partnerships

Oracle Data Cloud

Raman Sidhu

VP Business Development

Beemray

Ken Siegel

Senior Director, Programmatic Partnerships

ViralGains, Inc.

Michael Signorelli

Partner

Venable LLP

Victor Silva

Partner Development, Google

Oracle Data Cloud

Ethan Simblist

VP, Digital Services

MeritDirect, LLC

Willard Simmons

CTO/Co-Founder

DataXu

Jed Simon

CEO

FastPay

Thomas Simpson

Senior Manager, Business Development

AOL

Denna Singleton

Senior Director, Global Digital

Elizabeth Arden

Frank Sinton

CEO

Beachfront Media

Andy Sippel

Senior Vice President

Advertiser Perceptions

Swan Sit

VP of Global Digital

Elizabeth Arden

Samantha Skey

Chief Revenue & Marketing Officer

SheKnows Media

Jared Skolnick

Head of Publisher Marketing

TripleLift

Shaun Skolnick

Senior Account Executive, Commercial

AppNexus

Dan Slivjanovski

CMO

RhythmOne

Sarah Sluis

Senior Editor

AdExchanger

Anthony Slyter

Sr. Director, Advanced TV Partnerships

Neustar

David Smith

CEO & Founder

Mediasmith

Jonathan Smith

Director. Programmatic

Viacom

Andrew Snyder

SVP, Video Strategy & Solutions

Time Inc.

John Snyder

CEO

Grapeshot

Matthew Snyder

CEO

ResponsiveAds, Inc.

Rich Sobel

SVP, Program and Services Data, Technology and Innovation

Publicis Media

Vijay Solanki

CEO

IAB Australia

Adam Solomon

VP Product

PebblePost

Vikram Somaya

SVP, Global Data Officer

ESPN

Zak Soreff

President

Sawyer Studios

Erol Soyer

Chief Revenue Officer

Roq.ad

Karl Spangenberg

Senior Vice President

MediaLink

Scott Spencer

Director, Product Management

Google Inc.

Jessica Speweik

Director of Sales, East

PCH/Media

David Spiegel

SVP, Sales and Brand Strategy

Great Big Story

Jeff Sporn

SVP & GM, Digital

IXI Equifax

Shubhra Srivastava

VP Product, Media Solutions

MasterCard Advisors

Peter Stabler

Internet/Advertising Equity Research

Wells Fargo Securities

Frederick Stanichev

Regional Sales Director

Krux

Marcus Startzel

Chief Revenue Officer, Commercial

AppNexus

Casey Steele

VP Sales and Client Services

Metamarkets

Eric Stein

EVP

Branch

Pete Stein

General Manager

Fullscreen

Jeremy Steinberg

Global Head of Sales

The Weather Company, an IBM Business

Jon Steinberg

Chief Executive Officer

Cheddar

Christa Stephens

Account Manager

Beachfront Media

Oren Stern

COO

Connatix

Paul Sternhell

GM, Programmatic Direct & Ad Server

OpenX

Jackie Stewart

Sr. Director, Publisher Services

The 614 Group

Josh Stivers

Product Management Director

Immersion

Jay Stocki

Chief Product Officer

Experian Marketing Services

Michael Stoeckel

Vice President, Global Tech Strategy & Publisher Operations

Prohaska Consulting

Glen Straub

Director, Business Development

Factual

Steve Stup

VP/GM Ad Products & Strategy

Washington Post

Helen Su

Digital Advertising iDiverse Program Graduate

 

Jon Suarez-Davis

Chief Strategy Officer

Krux

Kenneth Suh

EVP Global Business Development

Unruly

Cara Sullivan

VP, Demand Strategy

Optimatic Media

Kevin Sullivan

Sr. Director

Yahoo Inc.

Steve Sullivan

VP Partner Success

Index Exchange

Jon Sumber

Vice President, Digital Sales

Hearst

Rammohan Sundaram

MD & SVP APAC, Middle East & Africa Mumbai, India

C1 Exchange

Steven Suthiana

Global Head, Digital Media and Operations

Fast Company and Inc. Media

Marty Swant

Technology Reporter

Adweek

Dani Sztern

COO

Inneractive

Nick Tabbal

SVP, Digital Audience

comScore

Amir Tahsini

Business Development

Cloudflare

Kevin Tan

CEO / Managing Director, Americas

Eyeota

Ian Tattenham

Director, Partner Development

TruSignal

Suzanne Taylor

Senior Manager, Event Marketing

AppNexus

Isaac Teckie

Digital Advertising iDiverse Program Graduate

 

Meghan Teed

Senior Director, Media Practice

Kantar Millward Brown

David Teich

Associate Editor

Cynopsis Digital

Brook Terran

Senior PR Director

Blast PR

Paul Thenststedt

Senior Vice President

MediaLink

Carolyn Thomas

Communications Manager

Facebook

Rachel Nyswander Thomas

SVP, Operations & Public Policy

Trustworthy Accountability Group (TAG)

Jennifer Thorsen

Sr. Director, Business Development

Yahoo

Michael Tiffany

CEO

White Ops, Inc.

Susan Tillou

VP Strategic Data Partnerships

Kantar Media

Trey Titone

Head of Product

Beachfront Media

Chantal Tode

Editor

Industry Dive

Jason Tollestrup

Director, Programmatic Advertising and Business Intelligence

Washington Post

Ben Tomaszewski

Demand Partnerships Lead

Taboola

John Toohey

Group Vice President, Finance

Charter Communications

Gal Topaz

CEO

Feature Forward

Lou Tosto

SVP, Digital News Sales

NBCUniversal

John Toth

Vice President, Americas

Reuters

Liz Toth

Account Executive

Google

Eric Tourtel

SVP of LATAM

Teads

Jonathan Tran

Head of Video Yield

Krush Technologies

Antonio Traugott

Director General

IAB Spain

Steven Traykovski

Head of Product Support

Facebook

Ben Tregoe

SVP Business and Corporate Development

Nanigans

Tim Trevathan

Head of Revenue Operations

Defy Media

Joseph Trotz

Global Head of Ad Tech

The Weather Company, An IBM Business

Michael Tuminello

VP, Solutions and Partnerships

Innovid

Desirée Tunstall

Director of Publisher Development

Inneractive

Divyank Turakhia

CEO

Media.net

Sharon Turlington

Director, Data Science

Nielsen

Kerry Twibell

Senior Vice Presient

MediaLink

Jess Tyler

Publisher

Access Intelligence

Eric Urdahl

CEE & North America Sales Representative

dmexco

Orlando Uribe

Director of Digital Operations

Televisa

Lisa Utzschneider

Chief Revenue Officer

Yahoo

Erin Vallera

Product Manager, Ad Products

Cars.com

Pete Valli

General Manager

REDBOOKS

Fraser Van Asch

Head of Partnerships

McClatchy Interactive

Lindsay Van Kirk

Sr. Director, Commercial

AppNexus

Bearnie Van Osdal

Strategic Partnerships

eBay

Tijs van Santen

Chief Revenue Officer

Impact Radius

Julie Van Ullen

VP, Publisher Sales & Account Management

FreeWheel

Jay VanDerzee

Director, Media Platforms

Google

Jaime Vasquez

CMO

Britvic North America

Dean Vegliante

President

Netmining

Constantijn Vereecken

Managing Director

WebAds

Alok Verma

Strategic Partnerships Lead

Google

Frans Vermeulen

VP, Strategy & Development

Comcast Platform Services

David Vingiano

President & COO

Bilzerian Entertainment

Michael von Stern

EVP, Strategy

Rakuten Marketing

Garret Vreeland

CRO

Accordant Media

Niko Waesche

Global Industry Head, Media and Entertainment

GfK

Russell Wager

Vice President of Marketing

Mazda

Robert Wagstaff

Director of Insights, Campaign Analytics & Product Operations

Quantcast

Marni Walden

Executive Vice President and President of Product Innovation and New Businesses

Verizon

Chris Waldron

SVP Sales

REDBOOKS

Evan Wallach

General Manager, Online Data

Epsilon

Thomas Walle

CEO & Co-founder

Unacast

Brad Walsh

Vice President, Digital Sales East

iHeartMedia

Jun Wang

Event Marketing

Nativo

Ying Wang

Director, Product Management

Google

Jay Wardle

CRO

DashBid

Jason Washing

Director

Google

Tim Wastney

VP Ad Sales

BBC Worldwide America

Christopher Waters

Director of Business Development

Evo Clip

Jim Watson

SVP, Strategy & Operations

Placed

Doug Weaver

Founder and Chief Executive Officer

Upstream Group, Inc.

Kevin Webb

Head of Programmatic & Advertising Technology

INFORM

Michele Weber

SVP, Marketing

AppNexus

Joe Webster

Head of Business Development

SmartBrief

Karsten Weide

VP, Media & Entertainment

IDC

Brian Weigel

General Manager

bRealTime

Joshua Weinberg

Program Manager

AppNexus

Ken Weiner

CTO

GumGum

Spencer Weinman

VP, Partnerships

Yieldmo

Mitchell Weinstein

SVP, Ad Operations

IPG Mediabrands

Joe D. Weir

Vice President, Digital Revenue Operations

Cox Media Group

Alexandra Weiss

 

 

Rick Welch

Head of Programmatic Advertising

Flipboard

Maggie Wells

VP Publisher Solutions

Connatix

Rodger Wells

CEO

DashBid

Eric Wheeler

CEO/Founder

33Across, Inc.

Alex White

Vice President of Product Marketing

Sharethrough, Inc.

Brian White

COO

ZergNet

Jason White

SVP & GM, Global Programmatic Revenue

CBS Interactive

Ryan Whittington

SVP

American City Business Journals

Lauren Wiener

President, Global Sales and Marketing, Buyer Platform

Tremor Video

Aaron Wiernik

Head of Strategic Partnerships

Sourcepoint

David Wigder

Head of Insights, Performance and Data Strategy

Flipboard

Kayla Wilson

Head of Programmatic Parterships

InMobi

Kinsey Wilson

EVP, Product & Technology, and Editor for Innovation & Strategy

The New York Times

Nancy Wine

Sr. Manager

Amazon Media Group

Darryl Winter

Vice President, Digi Ad Sales

BET Networks

Lauren Wiseman

Senior Sales, Director, Commercial

AppNexus

Scott Wolf

CRO

Bidtellect

Rick Wolfgram

Managing Director

SunTrust Robinson Humphrey

Geoff Wolinetz

VP of Client Relationships

FreeWheel

David Wolk

President

Goodway Group

Louisa Wong

Chief Digital Officer

Dentsu Aegis Network, Amplfi

Nathan Woodman

GM, Demand Solutions

IPONWEB

Fraser Woollard

VP, Business Development

Mediaocean

Steven Woolway

SVP, Business Development

DoubleVerify

Mike Woosley

COO

Lotame

Jessica Wright

Director of Marketing

SpotX

Juliana Wu

Sales Director, Commercial

AppNexus

Dave Yaffe

Head of Publishers

LiveRamp

Tom Yamada

VP & Co-founder

Optimatic Media

Shinji Yanagisawa

Marketing Speci

Yahoo Japan Corporation

Chris Yatrakis

Vice President, Business Development

Factual, Inc.

Melody Yazdanyar

Senior Director, DSP Partnerships

FreeWheel

Offer Yehudai

President & Co-Founder

Inneractive

Shae Young

Manager, Client Services

Quantcast

Troy Young

President

Hearst Magazines

Shaun Zacharia

Co-founder and President

TripleLift

Michael Zacharski

CEO

bRealTime

Xavier Zang

Chief Solutions Officer

Krux

David Zapletal

EVP, Media Operations

Digital Remedy

Denise Zaraya

VP Agency Development

Integral Ad Science

Joseph Zawadzki

CEO

MediaMath

Mike Zeigler

VP, Bus Dev & Ops

Cox Media

Roy Zelinger

VP of Business Development

HIRO- media

Sylvia Zhou

Industry Marketing Speaker Manager

Facebook

Wenda Zhou

Header Bidding Lead

Aol Platforms

Craig Ziegler

CRO

Legacy.com

Julian Zilberbrand

EVP, Audience Science

Viacom

Dave Zinman

Chief Operating Officer

RadiumOne

Brandon Zirkle

VP, Partnerships

PushSpring

About sponsorship with IAB

Contact Phil Ardizzone if you're an IAB member and would like to participate

Press Coverage of IAB Announcements

IAB Chief Takes Aim at Fake News

/ Multichannel News

JIAA joins IAB as IAB Japan

/ The Drum

IAB Expands to Japan

/ B&C

Coverage of Industry Announcements

​P&G cracking down on media shenanigans, ad chief says

/ Cincinnati Business Courier

P&G dumps digital deadbeats

/ Warc

IAB targets fake news

/ Warc


Navigate #IABALM Like a Pro

Download Instructions

Search the app store for “IAB Annual Meeting 2017” by KitApps, Inc. Alternatively you can click the relevant link below. You will be prompted to set up a profile in order to access the app.

iPhone Users

Visit: https://itunes.apple.com/us/app/2017-annual-leadership-meeting/id1185450090?mt=8.

If you have trouble with this link, please use the Safari app to open the link.

Android Users

Visit: https://play.google.com/store/apps/details?id=com.attendify.confj8b49t&hl=en

Windows Users / Mobile Web Version

http://j8b49t.m.attendify.com

Desktop Web Version (use this version if you are accessing from a laptop)

http://j8b49t.attendify.io/#

App Details

The IAB App, powered by KitApps, Inc. is a native application for iPad, smartphones (Android and iPhone), and a web-based application for all other web browser-enabled phones.

With the App for the 2017 IAB Annual Leadership Meeting, you can:

  • View the agenda and build a personalized schedule
  • Stay organized with up-to-the-minute Presenter and Event information
  • Receive important real-time communications from IAB
  • Take notes and download event handouts and presentations
  • Rate the sessions you attend and comment on them, too
  • Locate events on the maps
  • Find attendees and connect with your colleagues through friends
  • Share your experience with event photos and status updates

IAB Annual Leadership Meeting 2017 40