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The 2024 IAB Annual Leadership Meeting was held on January 28 – 30, gathering digital pioneers and business leaders in sunny Florida for executive keynotes, insightful panel discussions, and curated networking experiences on opportunities in Generative AI, Responsible Media, Commerce, and the Evolution of Streaming.
Congratulations to All the IAB Service of Excellence Award Winners! The IAB Service of Excellence Awards honor individuals at IAB member companies who have gone above and beyond to make standout contributions to IAB initiatives in the past year. The winners of the IAB Service of Excellence Awards were announced on the main stage at the IAB Annual Leadership Meeting (ALM) 2024 in Marco Island.
Special thank you to all sponsors and attendees! We can’t wait to see you next year- mark your calendar for IAB ALM 2025 in Palm Springs, CA on January 26-28, 2025!!
Ime Archibong is the Head of Product at Messenger, overseeing all teams responsible for building Messenger products, features and experiences.
Ime joined Meta in 2010 and has held several leadership roles. Previously, Ime was Head of New Product Experimentation (NPE) at Meta, where he led an organization responsible for continuously building bold new product bets for Meta. Prior to this, Ime served as Facebook’s Vice President of Product Partnerships, where he built the global team that manages strategic partnerships with startups and developers. His career began at IBM as a software engineer, where he then transitioned to corporate strategy and business development.
Ime holds a Bachelor’s of Science degree in Electrical Engineering and Computer Science from Yale University, where he was Captain of the Varsity Basketball team, and also received an MBA from the Stanford Graduate School of Business, where he served as class president. He is a listed inventor on more than a dozen technical patents, and serves on Capital One’s corporate board, as well as many nonprofits focused on empowering underserved youth, students, and entrepreneurs.
Kristi Argyilan, SVP of Albertsons Media Collective, leads Albertsons Companies’ in-house Retail Media Network. Kristi built the retail media network on a strong foundation of Albertsons’ AdTech/MarTech platforms, rich first-party data and collaborative partnerships. Now, she focuses on continuing to build deep, lasting relationships with brand clients and customers to drive long-term profitable growth for partners and the company while advocating for change in the retail media industry to better serve clients and shoppers.
Prior to her time at Albertsons Media Collective, Kristi led Brand Innovation at Bed, Bath and Beyond, advancing key capabilities, developing new programs and services to build customer loyalty, and creating new ways to leverage brand marketing channels. She also spent time at Target, originally as Senior Vice President of Media then as President of Roundel, spearheading Target’s enterprise media strategy through communications, digital & traditional media, guest engagement, and measurement while building and branding Target’s retail media network, Roundel.
Kristi has also held a variety of roles at media brands including MAGNA Global North America and at highly-regarded creative agencies working on marquis brands including Nike, Starbucks, Fidelity, Dunkin Donuts, got milk?, HP and eBay.
With a long, diverse, and impressive list of experiences in the retail media industry, Kristi is well-known and highly recognized as a thought leader and innovator in the space. She has won many awards and recognitions including Path to Purchase Institute’s Industry Trailblazer and Woman of Excellence, CSA Top Women in Tech, Digital 40 over 40, and Brand Innovators Top 100 Women in Brand Marketing. Additionally, Kristi has been named by AdAge as a Media Maven and a Woman to Watch.
Robert M. Bakish is President and Chief Executive Officer of Paramount Global. Bakish oversees one of the world’s leading producers of media and entertainment content, driven by a global portfolio of powerful consumer brands and flagship streaming platforms, including CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, and Pluto TV, among others. In this role, which he assumed in December 2019, Bakish is responsible for growing the company’s creative assets, content capabilities and streaming services to serve important and diverse audiences, which consume over 30 billion hours of Paramount content globally across more than 180 countries.
Bakish’s leadership was integral to the successful merger of Viacom and CBS as he led the transformation efforts within the new company, combining two great cultures, formalizing a best-in-class leadership team and aligning the organization around strategic growth priorities centered on streaming. Importantly, Bakish created a new, unified global streaming organization and strategy to maximize Paramount content across pay, free and premium streaming services spotlighted by Paramount+, Pluto TV and Showtime OTT.
Prior to the recombination of Viacom and CBS, Bakish was the President and Chief Executive Officer of Viacom since December 2016. He led the revitalization and evolution of Viacom’s core businesses, returning the company to growth, and extending its leadership across multiplatform entertainment content, next-generation distribution and advertising. Through a strategy to deepen and expand Viacom’s presence in digital and live experiences, Bakish also stewarded the key acquisitions of free streaming television service Pluto TV; Gen-Z focused brand Awesomeness; influencer marketing firm WHOSAY; and VidCon, the world’s largest celebration of online video fans and creators.
Bakish previously headed the company’s international business as President and CEO of Viacom International Media Networks (VIMN) since 2007. Under his leadership, VIMN more than doubled revenues and broadened its portfolio with new, broadly distributed pay-TV networks, including Spike and the Paramount Channel, as well as general entertainment broadcast networks Channel 5 in the U.K., Telefe in Argentina and Colors in India. At the same time, he guided the company to launch Viacom Play Plex and other innovative mobile streaming offerings that introduced a new generation of young audiences to Viacom’s popular brands and IP.
Bakish joined Viacom in 1997, and held a series of senior corporate, sales and development positions at the company. He previously worked as a partner with Booz Allen & Hamilton in its Media and Entertainment practice.
Bakish has an M.B.A. from Columbia Business School and a B.S. in Operations Research from Columbia’s School of Engineering and Applied Science. He serves on the boards of both schools and is also a Director on the Board of AVID Technologies, a NASDAQ-listed company.
Callie Bearman serves as strategic marketing director at Doing Things,’a diverse portfolio of 35+ owned and operated creator businesses, including Recess Therapy, Bob Does Sports, Overheard, and MiddleClassFancy. In this role, Bearman drives the ideation and execution of strategic marketing initiatives for Doing Things’ partners across its portfolio, platforms and experiential activations. With nearly 15 years of marketing experience, Bearman has an extensive background in elevating brand awareness and cultivating strategic partnerships. Her career began at Harpo Productions/Oprah.com, followed by roles at PEOPLE.com, Entertainment Weekly and NBCUniversal where she helped to launch The Kelly Clarkson Show.
Fabrice is vice president for strategy and partnerships at Intent IQ. His role is dedicated to building strategy and forging partnerships to help marketers, publishers, and the ad tech ecosystem thrive in today’s expanding cookieless environment. His career has been dedicated to bringing technology innovations to market and helping transform the media industry. As executive vice president of International sales at SintecMedia and Operative, he helped global media organizations such as Discovery, Globosat, and Disney unify their anytime any-screen content and advertising services. Previously at BigBand Networks, he spearheaded the design of digital TV network solutions and partnered with Verizon to deploy Fios TV, the first nationwide digital fiber TV network service.
Fabrice’s teenage fascination with computer graphics and world travels led him to study software engineering in France, after which he embarked on a career in Israel and Silicon Valley. Fabrice holds an M.Sc. in management from Stanford University, and an M.Sc. in software engineering from INSA Lyon, France. He is also a passionate musician and open water swimmer.
Rachel Bien brings a wealth of experience and strategic acumen to her role as Senior Vice President of Omnichannel Media Architecture at Assembly. With a career marked by innovation and insight, she is skilled in shaping omnichannel media strategies that not only engage audiences but also challenge the status quo and offer unique solutions to business challenges. Experienced in both agency and client-side roles, Rachel adeptly bridges objectives and capabilities, enhancing her strategic approach and driving exceptional outcomes.
U.S. Senator Marsha Blackburn was sworn in to the Senate in January 2019.
Marsha Blackburn was elected to the U.S. Senate in 2018, and is currently serving her first term representing the state of Tennessee. Before her election to the Senate, Marsha represented Tennessee’s 7th Congressional District.
Marsha’s public service is dedicated to promoting opportunities for women and making America a more prosperous place to live. Marsha’s leadership philosophy is based on her experiences in the private sector as a small business woman and author, as well as being a mother and grandmother.
Marsha went to college on a 4-H scholarship and worked her way through school selling books for the Southwestern Company as one of their first female sales associates, and later as one of their first female sales managers.
She then became Director of Retail Fashion and Special Events for the Castner Knott Company, which was a Nashville-based regional department store. Later, Marsha founded her own business, Marketing Strategies, which focused on the retail marketplace, as well as electronic and print media.
Marsha began her career in public service in 1995 when she was named executive director of the Tennessee Film, Entertainment, and Music Commission. In 1998, she was elected to the Tennessee State Senate. In the state legislature, she earned a reputation for fiscal responsibility and government accountability by identifying waste and offering realistic solutions to Tennessee’s budget challenges.
While serving in the Tennessee Senate, Marsha led a statewide grassroots campaign to defeat a proposed state income tax. The tax was defeated, and Marsha’s leadership earned her a reputation as an anti-tax champion. In 2014, the people of Tennessee passed an amendment to the state constitution to expressly prohibit a state income tax – a fitting cap to a 14-year battle.
In 2002, Marsha was elected to represent the people of Tennessee’s 7th Congressional District based on her record in the state legislature. She brought her Tennessee values to Washington, DC, and became a leader in the fight for small, efficient federal government that is accountable to its citizens. As a Congressman, Marsha was often selected by her colleagues to lead the charge for principled conservativism. Her congressional career was also noted for her Chairmanship of the Energy and Commerce Committee’s Subcommittee on Communications and Technology, as well as bipartisan expertise in defending songwriters’ and performers’ rights.
Marsha is a member of numerous charitable organizations and is an active member of her church, Christ Presbyterian. Marsha and her husband Chuck live in Williamson County, Tennessee. They have two children, Mary Morgan (Paul) Ketchel and Chad (Hillary) Blackburn, two grandsons, and a granddaughter. Originally from Laurel, Mississippi, Marsha is a graduate of Mississippi State University.
Peter E. Blacker is currently Executive Vice President, Streaming and Data Products at NBCUniversal’s Global Advertising & Partnerships division. Blacker is responsible for leading the company’s efforts to grow revenue and relationships across NBCUniversal’s best-in-class products including Peacock, Streaming, Programmatic, DDL and Partnerships, working in close coordination with the entire sales team. In addition, Blacker also leads NBCUniversal’s DEI initiatives across the ad sales division driving a single, streamlined DEI team that supports all internal employee programs and external DEI-related partnerships. Blacker dually reports to NBCUniversal’s Global Advertising and Partnerships Chairman, Linda Yaccarino and President & Chief Business Officer, Krishan Bhatia.
Before joining NBCU Advertising & Partnerships, Blacker served as Chief Commercial Officer and Head of DTC Licensing for NBCUniversal Telemundo Enterprises. Blacker led the Revenue Strategy and Distribution division, focusing on the commercialization, monetization and distribution of Telemundo content for SVOD and AVOD platforms in the US and Globally.
Blacker began his tenure at NBCUniversal launching one of the company’s first forays in Digital Media developing Telemundo’s Digital, Social and Mobile business units, which he managed for over a decade and growing them into an award-winning powerhouse. His pioneering work in English and Spanish spanned multiple genres including developing interactive primetime programming with Telemundo Studios, multiple US Election’s coverage on digital platforms, record breaking digital and social experiences for the 2018 FIFA World Cup as well as launching NBCU’s first bilingual multiplatform global entertainment news program LATINX Now!
Additionally Blacker developed Telemundo’s bilingual movie studio, FLUENCY, whose award-wining productions led him to be tapped to be an Executive Producer for Telemundo Global Studios where he worked closely with the content development teams, connecting storytelling and technology to maximize the audience and revenue potential of Telemundo intellectual property. Blacker also led Telemundo’s first distribution and partnership agreements with Hulu, Netflix, and Amazon for the US and Global markets.
Prior to joining NBCUniversal, Blacker served as Vice President, Multicultural & International for AOL Media Networks. There he created AOL’s first marketing, sales and research strategies for the U.S. multicultural market and assisted the development of AOL Latino, AOL BlackVoices, AOL Japan, AOL Germany and AOL Latin America.
In 2021, Blacker was one of 30 senior revenue, advertising and tech executives to be included in Variety’s Valleywood Impact Report and has won multiple awards for his pioneering work over the past 20 years. A strong believer in the importance of education and community service, Blacker is on the National Board of the Posse Foundation and has been the Chairman of Posse Miami for over a decade. He is a graduate of Cornell University and speaks both Spanish and Portuguese.
Alysia Borsa is President of Meredith Digital of Meredith Corporation’s National Media Group, the leading multi-platform media company focused on women – reaching 95% of all U.S. women and more than 190 million unduplicated American consumers every month. Borsa oversees all digital strategy, content, products, technology, sales, marketing, e-commerce and operations for the company’s 40+ iconic brands, including PEOPLE, Better Homes & Gardens, Allrecipes, Southern Living and REAL SIMPLE.
Since joining Meredith a decade ago, Borsa has served in several executive roles, including EVP/Chief Data Officer, Chief Business Officer and Chief Marketing Officer. Her distinguished record and forward-thinking approach have been instrumental in Meredith achieving many key milestones, including the establishment of the Meredith Data Studio. This suite of advertising solutions leverages the company’s rich, proprietary first-party data and predictive insights capabilities, helping to inform its partners’ marketing, product and business strategies. Under Borsa’s leadership, Meredith has also expanded its business partnerships with a wide array of retailers and blue chip marketers.
Prior to Meredith, Borsa held senior positions in the technology, telecommunications and consulting sectors. She worked at Nokia, Comcast and Accenture, developing and executing strategies to grow new and legacy businesses.
Borsa serves on the ANA’s Data & Technology Growth Council and the boards of directors of the Interactive Advertising Bureau; AdLedger, an industry blockchain trade group; and 4-H, a nonprofit youth development organization.
Maureen has worked in the Media business for 25+ years as a leader in Strategic Investment guiding both clients and agency teams to driving maximum value in the marketplace. She has also focused on building relationships with the media partners to better facilitate the negotiations and client’s executions in market.
Maureen began her career as an Assistant Media Buyer in National Broadcast at the inception of IPG’s General Motors MediaWorks buying unit and was quickly promoted to a Buyer overseeing GM’s $300MM+ Sports investments. Maureen then went to work on the sales side at Discovery Communications as a Sales Planner. Maureen crafted sales plans and marketing ideas for such clients as Procter & Gamble, Warner Brothers, Universal Studios, Exxon Mobil and M&M Mars.
After Discovery, Maureen went to back to the agency side working at Universal McCann for four years on the Coca-Cola account. While working on Coca-Cola Maureen ran their high-profile Olympics sponsorship which was more than $100MM in addition to managing their juices and water brands. Maureen joined Optimedia, NY in April 2004 as a VP, Associate Director in charge of buying for T-Mobile, BMW, ServiceMaster among other brands. In March of 2010 Maureen was promoted to EVP of the National Video department overseeing the strategic investments across all clients including Pizza Hut, Bridgestone Tires and Liberty Mutual representing billings more than $400MM.
Maureen joined Initiative in February of 2016 as the Chief Partnerships Officer overseeing all investments across the portfolio of clients including Amazon/Amazon Prime Video, T-Mobile, Liberty Mutual, Merck, Gilead, and Lego to name a few. Maureen currently serves as the Chief Investment Officer at IPG Mediabrands working closely with the agency teams to develop strategic partnerships in the marketplace that yield both efficiencies and impact for clients.
Maureen graduated from Fordham University with a BA in Communications. As an active member of the media industry Maureen is on the 4 As National Broadcast Committee, IAB Video Board, VOX Media Council and the Sandy Hook Promise Media Advisory Board. In 2010, Maureen was named as one of Broadcasting and Cable’s Next Wave of Leaders. Maureen was also named one of the 2013 Working Mothers of the Year as selected by She Runs It and in 2013 AdWeek highlighted Maureen as a Media All Star. Maureen was recently honored by She Runs It for the Changing the Game awards which highlighted her advancements when it comes to more inclusive buying practices.
Jen Brace is the Chief Futurist at Ford where she leads discussions on long-term thinking, planning and strategic development. By researching demographic shifts, identifying market outliers and developing data driven scenarios for the future, she challenges her colleagues to think through a broad range of possible narratives before settling on a plan of action. Throughout her 20 year career with Ford she has launched multiple versions of SYNC in vehicle technology, led user experience research projects on autonomous vehicles and drove innovation in mobility from Greenfield Labs in Palo Alto, California. Jen currently resides in Plymouth, Michigan with her husband, son, and English Bulldog.
Evan Bregman is General Manager, Streaming at Tastemade, where he is responsible for driving viewership and growth of Tastemade’s streaming business. Since joining the company in 2022, Evan has overseen a jump of 10% in viewership and 12% in revenue on Tastemade’s streaming channels. Tastemade is a modern media company that engages a global audience of more than 300 million monthly viewers on all major digital, mobile, and streaming television platforms and creates award-winning video content and original programming in the categories of Food, Travel, and Home & Design.
Prior to joining Tastemade, Bregman was VP, Head of Business Operations at Rooster Teeth, the original gaming lifestyle brand where he oversaw the strategic operation of Rooster Teeth’s direct-to-consumer business, leveraging data analytics to drive efficient revenue and audience growth across all social channels, e-commerce, podcasting, Rooster Teeth’s O&O apps, and their flagship membership product, FIRST. Prior to this role, Bregman was GM of SVOD and Programming for Rooster Teeth, where he grew FIRST into the most-subscribed creator membership program, and he oversaw Rooster Teeth’s distribution efforts that expanded their reach to AVOD and FAST partners internationally.
He is a graduate of the USC School of Cinematic Arts, where he was part of the first graduating cohort to receive Honors in Multimedia Scholarship.
As EVP, Global Head of Brand Assurance, Deva leads dentsu’s US and Global Media Brand Assurance offerings, bringing together Brand Responsibility, Brand Safety, and Brand Suitability to address evolving media threats and enable clients to make the best, most responsible media decisions. In this role, Deva partners closely with others across the organization, including on the Investment and Economic Empowerment teams, to constantly monitor and understand best practices in deliverability, suitability, viewability, responsibility, and sustainability. Deva is also leading the creation of a global Brand Assurance steering committee. Prior to taking on the Brand Assurance leadership role this year, Deva served as the EVP, Head of Digital Investment, leading marketplace strategy and positioning across digital & publishing for dentsu’s US media agencies.
A true digital native with nearly 25 years of experience in the media industry, Deva spent several years within GroupM and Publicis agencies, with client experience spanning the Technology, Pharmaceutical, CPG, Retail, Financial Services and B2B verticals. Deva also spent three years on the client side within the KFC Corporation and was responsible for the development and launch of the brand’s digital marketing discipline.
Jessica Brown is a Managing Director of Digital Investment at GroupM where she works on holding company level deals for all the agencies under the GroupM umbrella. She establishes and implements best practices for digital media buying and our go to market approach on behalf of GroupM clients. Jessica works closely with the investment teams in other channels (TV, Radio and Print) to align GroupM”s position in the marketplace. She works across all digital platforms and channels.
Prior to this, Jessica worked at two agencies in the GroupM family; she started at Mindshare in 2009 and worked for a short time at MediaEdge (currently wavemaker). She started her media career at VML, a full service advertising agency. Jessica is experienced in managing accounts across many categories, including QSR, finance, CPG, travel, and many others.
Chris Bruderle brings over 25 years of experience in Data/Web Analytics and Media Market Research at premium Digital and Muti-Platform web publishers including The Daily Beast, Martha Stewart Living Omnimedia, Conde Nast Publications and This Old House Ventures.
Before working at IAB where he leads research-based thought leadership initiatives, Chris was most recently VP, Analytics & Research at The Daily Beast where he spent nearly 7 years and was responsible for the tracking, analysis and reporting of The Daily Beast’s O&O site and off-platform data/analytics for Senior/Corporate Management, Editorial, Advertising Sales, Product/Engineering, Audience/Business Development, Social Media and PR. He established the company-wide Editorial Analytics and Advertising Sales data and research stacks which included, among others, Google Analytics, Parse.ly, Krux DMP, Optimizely, comScore, Kantar, Samba, Newswhip, Crowd Tangle, Buzzsumo, and CrazyEgg.
Prior to The Daily Beast, Chris spent 5 years as Associate and Acting Director at Martha Stewart Living Omnimedia where he directed the correspondence and development of all research-based strategies supporting the Advertising Sales and Marketing staffs of each of the MSLO media brands and platforms across digital, mobile/tablet, TV, print and radio. Chris has also held marketing and market research positions at Conde Nast and Time Inc.
Chris started his career at BBDO as an Assistant Media Planner where he most notably completed the “Media Training Program”.
Jeffrey Bustos is the VP, MAD+Commerce (Measurement Addressability Data) at the IAB where he develops industry standards and guides for measurement and addressability solutions to enable revenue growth, efficiency, and scale with a focus in Retail Media Networks, Video / Advanced Television, and Privacy Enhancing Technology. Key projects include: Categorization & Definitions Buyers Guide for Retail Media, Data Clean Rooms and Privacy Preserving Solutions Research, and Attention & Engagement Metrics Standards. Previously Jeffrey worked at GroupM where he led Data & Audience Strategy for eCommerce clients, consulting them on cookieless solutions, audience strategy & activation, and data taxonomy & identity resolution for CDP and Data Clean Room activations.
Jon Carpenter is a media & technology industry veteran with strong operational focus, strategic acumen, and experience driving both growth and profitability. Prior to his appointment as CEO, Mr. Carpenter served as Comscore’s chief financial officer since 2021. Before joining the company, he served as CFO at Publishers Clearing House since 2016, where he has partnered to transform and grow the digital business both organically and through M&A. Prior to that, he served in various senior divisional CFO roles for Nielsen, Sears Holdings and NBC Universal. Jon started his career with General Electric in their Financial Management Program.
Jon has a BA in Economics from the University of Vermont and lives in Connecticut with his wife and two young children.
Andrew Casale is the president and CEO of Index Exchange, a global supply-side platform renowned for its innovation in programmatic advertising. With a career in digital media spanning over three decades, Andrew has been at the forefront of the ad tech evolution, driving industry standards and championing efficiency, scale, and transparency.
Andrew’s journey began in the late 1990s, when he created his first website on GeoCities, sparking a lifelong fascination with the internet and media. His early entrepreneurial ventures in web publishing and digital advertising led him to found Casale Media in 2001. The company quickly distinguished itself as a pioneer in programmatic advertising, evolving into Index Exchange in 2015. Under Andrew’s leadership, Index has become one of the most efficient and transparent exchanges in the advertising ecosystem with operations spanning North America, EMEA, and APAC.
Throughout his career, Andrew has remained dedicated to advancing the open internet, playing a pivotal role in developing industry standards and protocols. Recognized as a thought leader in ad tech, Andrew has been featured in publications such as The Wall Street Journal, The New York Times, Ad Age, Forbes, and Reuters. He is an influential speaker at global events, including CES, Advertising Week New York, ATS London, IAB ALM, and many others. His contributions to the industry were honored in 2024 with the IAB Tech Lab Lifetime Achievement Award.
Anthony Chavez is a VP at Google leading the Privacy Sandbox initiative for the web and Android. Previously Anthony was responsible for Google’s advertiser buying platforms, including Google Ads, Search Ads 360, and Display & Video 360. Before joining Google in 2011, Anthony worked at Microsoft for 15 years where he led product management and engineering teams for a wide range of projects. Anthony holds a SB and MEng degree in computer science from the Massachusetts Institute of Technology.
David Cohen joined IAB in April 2020 as President and was named Chief Executive Officer in September 2020. Cohen is a widely respected advertising agency leader who, prior to IAB, served as President, North America for MAGNA, Interpublic Group’s (IPG) centralized media intelligence, investment, and innovation arm. In this role, Cohen was responsible for more than $20 billion in media spend. During his tenure, Cohen structured and executed large global transactions on behalf of IPG and its clients, with such major IAB member companies as Facebook, Google, Microsoft, Spotify, Twitter, and Verizon Media.
Prior to MAGNA, Cohen served as Chief Investment Officer of UM, ensuring that digital innovation, data, and technology acumen flowed throughout the agency to drive performance. From 2001 to 2011, Cohen served in critical, transformational roles at UM during the explosive growth of digital advertising, including Chief Media Officer, Chief Digital Officer, and Executive Vice President, U.S. Director of Digital Communications. In the late 1990’s, Cohen was responsible for launching and building IPG’s digital practice.
Cohen has a long history of working with trade organizations including IAB and 4As, where he served as chairman of the Interactive Marketing Committee from 2009-2013. He has also been instrumental in initiating several vital industry-wide programs, including the Future of Television, facilitated by EY. Cohen is a Queens native, with a bachelor’s degree in communications from Adelphi University. He was recognized by Adweek as a “Media All Star” and was part of the “Adweek 50” in 2012.
In 2016, David was elected to the Board of Directors of Partnership with Children a non-profit whose mission is to strengthen the emotional, social, and cognitive skills of vulnerable children in New York City to help them succeed in school, society, and life.
David enjoys spending time with his wife and two teenage daughters. A self-described gadget-geek and sometimes fitness fanatic – he ran the NYC Marathon in 2014 and 2019 and Boston Marathon in 2016.
Jeffrey Cole has been at the forefront of media and communication technology issues both in the United States and internationally for the past three decades. An expert in the field of technology and emerging media, Cole serves as an adviser to governments and leading companies around the world as they craft digital strategies. He is Director of the Center for the Digital Future and a Research Professor at the USC Annenberg School.
Cole founded and directs the World Internet Project, a long-term longitudinal look at the effects of Internet technology conducted in more than 30 countries. He has worked with both the Clinton and George W. Bush White House on media and telecommunications issues and regularly makes presentations across the U.S. and in Europe, Asia, Latin America, the Middle East and Africa.
Dr. Marcus Collins is an award-winning marketer and cultural translator. He is the former chief strategy officer at Wieden+Kennedy, New York, a marketing professor at the Ross School of Business, University of Michigan, and the author of the best-selling book, For The Culture: The Power Behind What We Buy, What We Do, and Who We Want To Be. Marcus is an inductee into the American Advertising Federation’s Advertising Hall of Achievement and a recipient of the Thinkers50 Radar Distinguished Achievement Award for the idea most likely to shape the future of business management. His strategies and creative contributions have led to the launch and success of Google’s “Real Tone” technology, the “Made In America” music festival, and the Brooklyn Nets, among others. Before his advertising tenure, Marcus worked on iTunes + Nike sport music initiatives at Apple and ran digital strategy for Beyoncé. He writes a column for Forbes CMO Network and contributes to business scholarship.
Kerel Cooper is President of Advertising at Group Black where he leads Group Black’s revenue operations, strategic planning and insights teams. Cooper is an award-winning executive with 20+ years of digital media experience building Advertising Operations, Account Management, and Marketing teams. Before joining Group Black, Kerel was the Chief Marketing Officer at LiveIntent, where he led teams that managed campaigns for key publishers and advertisers, and teams that helped the company better understand the customer’s journey. He is the co-founder and co-host of Minority Report Podcast which highlights people of color, women & LGBTQ+ leaders within business, media, and technology.
He has been widely recognized for his leadership and innovation. Kerel was included in Crain’s New York Business Notable Black Leaders and Executives 2021 list. He is the recipient of the 2021 AdWeek Readers’ Choice best of tech diversity advocate of the year award, the 2021 Diversity Advocate of the Year award by Campaign Tech Awards and 2021 Award of Excellence by the Academy of Interactive & Visual Arts.
Jordan Crenshaw serves as Vice President and leads the day-to-day operations at the U.S. Chamber of Commerce’s Technology Engagement Center. Crenshaw also directly manages the Chamber’s privacy working group which is comprised of nearly 300 companies and trade associations, which developed model privacy legislation and principles. Prior to becoming vice president of C_TEC, he led the Chamber’s Telecommunications and E-Commerce Policy Committee, which analyzes federal privacy, cloud computing, broadband, internet, e-commerce, and broadcast policies that impact U.S. businesses.
Before joining the Chamber, Crenshaw served as an attorney focusing on environmental issues and analysis of consumer privacy laws. Crenshaw also worked at McGuireWoods, LLP assisting discovery issues for environmental nuisance, TCPA, and other civil litigation. Crenshaw also served Virginia Senate leadership, the Office of the Attorney General of Virginia, the U.S. Department of Labor Office of Administrative Law Judges, and the National Right to Work Defense Foundation.
Crenshaw earned both his undergraduate degree and Juris Doctor from the College of William and Mary. He is licensed to practice law in Virginia and is a Certified Information Privacy Professional (CIPP/US). He and his wife Molly live in Virginia.
Jill leads commerce media strategy for Publicis Commerce and has over twenty-five years of experience in the advertising/shopper/media space, spending the past decade in eCommerce.
She started her career in National Brand Media Buying, moving to Account and eventually Agency Leadership, servicing a wide range of marketers, including blue-chip clients such as Frito Lay, Peterbilt Motors and Dell. After 10+ years she made the decision to pivot to Shopper Marketing, understanding the importance to get closer to the sale, and she was driven by a curiosity to see how emerging tech would continue to evolve this part of the industry. She held various leadership roles in Shopper for the better part of a decade, leading all customer-specific initiatives and specializing in all classes of trade.
While most of her background has been on the agency side, in 2013, again following the industry, Jill shifted to Retail Media, and she credits the years spent as VP of Sales for one of the early retailer media networks (MyWebGrocer) as some of her most valuable – understanding both the advertising sales and data platforms, as well as the retailer software side. She has led various agency teams across many different verticals but driving success for CPG brands like P&G, Tyson, GE, Mars and Hershey’s has been a focused sweet spot (no pun intended).
She is a multi-Effie and Reggie award winner and has been recognized as a Campaign US 40 over 40 honoree, received the Outstanding Retail Media Contributor Award from IAB and the Path to Purchase Retail Media Award. While she is proud of the accolades that she and her teams have won, she cares most about being #1 mama to her two young daughters. She resides in New York City but hasn’t let go of her proud Texas roots.
That artifcial intelligence will transform our world is inevitable. To Eric Daimler—a leading expert in the feld of robotics & AI—it’s also an incredible opportunity for augmentation in all that we do. Lost in the Hollywood narrative that robots will defeat or dehumanize us is their truth: robotics & AI will unlock an ability for individuals and companies to unleash their potential in ways not yet fully imaginable. While Daimler sees no Terminator apocalypse, he does see urgency in understanding AI’s possibilities: adapt or risk obsolescence of skill or industry.
When President Obama saw the need for a dynamic conversation about robotics & AI to guide smart adoption and policy, he turned to Daimler. Today, the AI feld is concentrated in technical hands. What sets Daimler apart is his rare and high- level success all around robotics & AI through entrepreneurship, policy, early- stage venture investment, and academic research & teaching. This combination of knowledge and experience makes Daimler uniquely positioned to discuss the AI revolution both broadly and deeply, across industries, and in language relevant to a range of audiences —from farmers to Fortune 500 executives. He knows AI from every angle and can speak to specifc fears and desires for a pragmatic approach to embracing AI.
Daimler’s message aims to bridge corporations and people into the imminent new age so that they may thrive and prosper. Those who hear him speak leave enthralled, empowered, and comforted knowing that they, too, have a role to play in a future that was once the stuf of science fction.
Dr. Eric Daimler is a leading authority in robotics and artifcial intelligence with over 20 years of experience as an entrepreneur, investor, technologist, and policymaker. Eric served under the Obama Administration as a Presidential Innovation Fellow for AI and Robotics in the Executive Ofce of President, as the sole authority driving the agenda for U.S. leadership in research, commercialization, and public adoption of AI & Robotics.
Eric has incubated, built and led several technology companies recognized as pioneers in their felds ranging from software systems to statistical arbitrage. Currently, he serves on the boards of WelWaze and Petuum, the largest AI investment by Softbank’s Vision Fund. His newest venture, Conexus, is a groundbreaking solution for what is perhaps today’s biggest information technology problem — data deluge.
Eric’s extensive career spanning business, academics and policy give him a rare perspective on the next generation of AI. Eric sees clearly how information technology can dramatically improve our world. However, it demands our engagement. Neither a utopia nor dystopia is inevitable. What matters is how we shape and react to, its development.
As a successful entrepreneur, Eric is looking towards the next generation of AI as a system that creates a multi- tiered platform for fueling the development and adoption of emerging technology for industries that have traditionally been slow to adapt. As founder and CEO of Conexus, Eric is leading the development CQL, a patent- pending platform founded upon category theory — a revolution in mathematics — to help companies manage the overwhelming and rapidly growing challenge of data integration and migration.
A frequent speaker, lecturer, and commentator, Eric works to empower communities and citizens to leverage robotics and AI to build a more sustainable, secure, and prosperous future. His academic research has been at the intersection of AI, Computational Linguistics, and Network Science (Graph Theory). His work has expanding to include economics and public policy. He served as Assistant Professor and Assistant Dean at Carnegie Mellon’s School of Computer Science where he founded the university’s Entrepreneurial Management program and helped to launch Carnegie Mellon’s Silicon Valley Campus. He has studied at the University of Washington- Seattle, Stanford University, and Carnegie Mellon University, where he earned his Ph.D. in Computer Science.
Stephanie Dobbs Brown is the Chief Marketing Officer at Intercontinental Exchange (ICE), a Fortune 500 data and technology company and parent company of the New York Stock Exchange. At ICE, Dobbs Brown is responsible for all components of marketing and brand management, inclusive of digital, creative, advertising, events, and marketing operations.
In 2022, Dobbs Brown led all aspects of ICE’s rebrand, a cohesive repositioning that links the company’s global expertise in designing, building, and operating digital marketplaces and networks that connect people to opportunity. As part of the rebrand, she launched ICE’s commercial campaign and facilitated strategic partnerships with McLaren Racing and CNBC’s Mad Money. She also forged a partnership with fashion house Balenciaga to debut its spring 2023 collection on the trading floor of the New York Stock Exchange, an unexpected move to reach new audiences and further cement its place at the heart of the cultural zeitgeist.
Dobbs Brown has spent her career building brands and global enterprises. For over two decades, she has led marketing, branding and PR across various fintech and data services companies. Prior to joining ICE, she held leadership roles at Dow Jones where she led corporate marketing, and at Thomson Reuters where she was Head of Brand and Public Relations Strategy. She graduated with a degree in Public Relations from the University of Tennessee.
Lucy Dobrin is a Managing Director in our New York office. Ms. Dobrin is currently a director of DoubleVerify & Smartly.io and is involved in Providence’s investment in OUTFRONT and the Times Square billboard partnership. She is a member of the Providence Women’s Roundtable and the firm’s D&I committee. Prior to joining Providence in 2011, she worked in the financial sponsors investment banking group at Bank of America Merrill Lynch. She currently sits on the boards of Works & Process at the Guggenheim and Tom Gold Dance. Ms. Dobrin holds a Master of Arts and a Bachelor of Arts from the University of Pennsylvania
Jeff Dunn is a Trust & Safety leader with 10+ years experience protecting users, brands, and platforms. In his current role, Jeff is Vice President of Trust & Safety at Hinge where he is responsible for all aspects of safety, compliance, support, and more. He co-founded the Trust & Safety Hackathon which is dedicated to dreaming up and building solutions that help platforms work together to protect users.
Previously, Jeff worked at Google for over 7 years where he held numerous leadership positions in Trust & Safety. As part of this work, he worked on YouTube’s “Adpocalypse,” protecting elections, educating elected officials, protecting children, and more.
Kevin Dunn is the Vice President of Industry Sales, Retail & CPG at LiveRamp (NYSE: RAMP) where he oversees Retail and CPG teams.
Kevin has worked in the martech and ad-tech industry for more than 15 years. Prior to LiveRamp, he led the digital transformation of Acxiom’s marketing services business, with innovative partnerships that connected online and offline marketing. Before Acxiom, Kevin spent seven years at IBM where he was a founding member of an industry-changing product called Universal Behavior Exchange.
He is a graduate of the University of New Hampshire and holds a masters of science from Northeastern University. He currently resides in the Boston area.
Kinney is the Global Head TikTok’s Creative Lab, an in-house creative consultancy. At TikTok, he is focused on building and guiding teams that inspire, educate and unlock the possibilities for marketers to reach their full potential on the platform and connect with its unique creative community. He believes creative work must have an authentic and emotional soul that resonates with the audience to be effective. He’s both won and judged at the industry’s top award shows and was named one of Adweek’s “Creative 100,” a list of inventive talent in marketing, media and tech. But above all, he loves making work for humans, not robots.
Esi Eggleston Bracey is Unilever’s Chief Growth and Marketing Officer (effective Jan 1), responsible for leading Unilever into the next generation of marketing and maximizing opportunities for growth. Previously, Esi served as President of Unilever USA and CEO of Unilever Personal Care in North America. With decades of executive experience in consumer goods and beauty, Esi has a track record in guiding organizations to unlock growth in rapidly evolving marketplaces. She believes that business can be a force for good. Esi is an architect of Dove’s CROWN (Creating a Respectful and Open World for Natural Hair) Coalition to help foster beauty inclusivity and to eradicate hair discrimination through support of the CROWN Act legislation. A native of Chicago, she graduated from Dartmouth College with a BA in Engineering Sciences. Esi is married with two children and lives in New York.
A seasoned executive with 24+ years of digital media, marketing and operations experience, Angelina Eng has focused her career on supporting agencies and brands to define, build and manage digital media and marketing efforts while enabling teams to operationally work efficiently and effectively with both internal and external partners and platforms. She’s been responsible for the development and management of internal systems and workflow, establishment of deliverable standards, designing ad trafficking and tracking guidelines, implementation of emerging platforms, as well as establishing best practices at companies such as Morgan Stanley, Merkle, Dentsu Aegis and Publicis Modem.
Over the years, She has been involved with multiple organizations and events to help define, establish and advocate some of the industry standards that we see in today’s digital media ecosystem (such as ad verification/brand safety, ad fraud, viewability and programmatic, social, etc)
Angelina has been awarded the AdMonsters 2018 Power List, IAB Data Rockstar 2016 and AdMonsters Digital Media Leadership Award 2016.
Kait, a seasoned corporate retail professional with 15 years of expertise, discovered her passion for influencing consumer behavior during college. Intrigued by the strategic intricacies of product placement on grocery store shelves, she dedicated herself to making a significant impact in that realm.
With a successful foundation spanning product development, sales, buying, and marketing roles at Kohl’s, Target, and Amazon, Kait joined Market Performance Group in 2020. Soon after, she immersed herself in a contract role in the dynamic world of L’Oreal for 2.5 years, where she played a pivotal role in propelling the NYX Professional Makeup brand to the #3 position in mass cosmetics. Collaborating with the FETCH program team, Kait pioneered a dynamic strategy, capturing shoppers at all stages of the retail lifecycle.
Originally from the Midwest, Kait currently resides in Seattle with her husband, three kids, and two dogs. She finds joy in trail running, yoga, and staying active outdoors and in her garden.
Kerry Flynn is a media reporter based in New York. She co-authors Axios Pro: Media Deals, a daily newsletter covering companies in telecom, media and technology, including streaming entertainment and ad tech. She joined Axios in 2022 from CNN, where she covered the business of media for CNN.com and the Reliable Sources newsletter. She previously reported on tech and social media for Digiday and Mashable.
Victoria Garrick Browne is a TED Talk speaker, mental health advocate, podcast host, and former Division I Athlete who has amassed 2M+ followers across social media where she’s known for her unfiltered campaign, #RealPost.
Victoria first began sharing her story of how she battled and overcame depression & anxiety as a student-athlete in her 2017 TED Talk, “The Hidden Opponent,” which has been viewed over 500,000 times. She delivered the talk as a sophomore member of the University of Southern California Women’s Volleyball Team, where she was a four year starter, PAC-12 Champion, and finished her career with the top five most digs in program history.
She has been featured in The New York Times’, The Players’ Tribune, E! News, People, Access Hollywood, and is the Founder & CEO of mental health non-profit, The Hidden Opponent, which was recognized as a standout resource for athletes by Kobe Bryant in his novel, “Geese Are Never Swans.”
She also brings her message of authenticity to life daily on her social media platforms as well as her podcast, Real Pod, which has surpassed 5M downloads and featured guests like Katie Couric, Josh Peck, & Kerri Walsh-Jennings.
Victoria now tours the country speaking at universities throughout the country in hopes of destigmatizing the conversation around mental health and encouraging all people to be their unfiltered selves.
Gina Garrubbo is President and CEO of National Public Media (NPM), a subsidiary of NPR owned in partnership with PBS and WGBH. As a full-service corporate sponsorship organization, National Public Media supports the continued growth of NPR and the public media system via funding from corporate sponsors across multiple platforms, from broadcast radio and podcasts, to the NPR app and NPR.org. National Public Media includes NPM Creative, its in-house creative studio offering brands long-form custom audio production, including branded podcast production. NPM Creative won the 2022 PR Daily Content Marketing Award for Best Branded Podcast in partnership with YouTube.
Outside of National Public Media, Garrubbo sits on the IAB Executive, IAB Finance and IAB Audio Committees, working with leaders across the industry to build industry standards, best practices and resources for audio marketing.
Prior to NPR, Garrubbo spent more than 20 years growing marketing and sales teams, launching brands and building companies, with extensive experience in both legacy and emerging media. She was one of the builders of women.com, one of the first websites for women, and BlogHer, a network of bloggers which brought independent voices to millions of readers. Garrubbo built advertising sales teams for Oxygen Media, Discovery Communications and in syndicated television. She sits on the Board of Directors of the Interactive Advertising Bureau (IAB), and Glen Highland Farm.
Nicholas Godlove is the Privacy Counsel for the Americas at Yum! Brands, which operates the brands KFC, Pizza Hut, Taco Bell, The Habit Burger Grill. Nicholas received his J.D. from the University of California – Davis, and his undergraduate degree with honors from the University of Arizona. Nicholas is a certified information privacy professional and has written articles and has spoken on matters related to data privacy, cyber security, and Web 3.0.
Sheryl Goldstein is the Executive Vice President, Chief Industry Growth Officer at the IAB (Interactive Advertising Bureau). In her role, she oversees engaging the IAB’s 650+ members across all of the IAB’s vast initiatives, activities and thought leadership programs. Under Sheryl’s watch are the Member Engagement, Centers of Excellence, Research and L&D teams. She also spearheads talent development, diversity, equity and inclusion initiatives and runs the IAB CRO Council.
Sheryl Goldstein is a “net vet” with over 20 years of driving meaningful revenue growth through consultative selling in the dynamic digital landscape (Yahoo, AOL, About.com). She is adept at building successful teams, developing go-to-market strategies and gaining consensus across key stakeholders. Her background includes a wide variety of digital media platforms and technologies and numerous leadership roles.
In addition to her experience as a sales leader, Sheryl brings years of talent development and training to her role and is committed to making the digital media landscape a great industry for diverse talent to thrive and have a long and exciting career.
Sheryl is a current board member for 212NYC, Makers and was a past Board member of She Runs It. She serves on the Rutgers Business School Advisory Board for Marketing and is helping RBS craft a digital marketing graduate program. In addition, she has served on Boards and Committees for the NY Ad Club, Women in Communications, Inc. and the IAB and is a member of Chief. She is an award-winning sales leader (Yahoo Accelerator Award, AOL Best Media Partner presented by Verizon, AOL Presidents Club, AWNY Crystal Award Winner).
Sheryl is a graduate of Syracuse University Newhouse School and lives in New Jersey with her partner Cindy and dogs Pancho and Camden. On the weekends, you can catch her on the pickleball court or riding around the Jersey Shore on her new electric bike. Her daughter Sarah-Jaana lives in the Boston area with her husband Michael.
Bill Grueskin began his career as the founding editor of the weekly Dakota Sun on the Standing Rock Sioux Reservation in North Dakota. He later moved to Florida, where he became Miami Herald city editor. On his first day in that post, Hurricane Andrew hit, and the Herald’s coverage won the Pulitzer Gold Medal.
Grueskin joined The Wall Street Journal in 1995, and in June 2001, became managing editor of WSJ.com. While at the Online Journal, the number of subscribers doubled to more than 1 million. He also served as WSJ’s deputy managing editor, overseeing domestic news operations.
He came to Columbia Journalism School in 2008 as Academic Dean and initiated a dramatic transformation of the curriculum. He also served as an executive editor at Bloomberg, overseeing efforts to train the global news staff to reach audiences across digital platforms.
Grueskin has a B.A. in classics from Stanford and an M.A. in international economics and U.S. foreign policy from Johns Hopkins’ School of Advanced International Studies.
Michael Hahn is Executive Vice President & General Counsel at IAB and IAB Tech Lab. Michael has responsibility for all legal matters, including the direction of legal strategy, privacy compliance, antitrust compliance, intellectual property rights issues, and general corporate matters. Michael is also responsible for serving as an advocate for the digital advertising industry on common legal issues affecting member companies.
Michael joined IAB and IAB Tech Lab from Lowenstein Sandler LLP where he served as Vice Chair of the firm’s Antitrust Practice Group. In that role, he provided clients with strategic counsel around competition, distribution and governance issues. In the area of litigation, Michael’s matters have included multiparty class action antitrust defense representation.
Michael served previously as Co-Chair of the New Jersey State Bar Association Antitrust Law Committee. He also previously served on the Editorial Advisory Board of Competition Law 360 and the Advisory Board of the American Bar Association Antitrust Section’s Civil Torts & RICO Committee. Michael frequently publishes on a range of legal and policy issues.
Michael earned his B.A. in History and Political Science from Rutgers University, M.P.P. from Georgetown University and J.D. for Georgetown University Law Center.
John Halley is President of Paramount Advertising, overseeing the company’s domestic multiplatform sales efforts across its leading portfolio of broadcast, cable, digital and streaming assets spanning CBS, BET, Comedy Central, MTV, Nickelodeon, Paramount+ and Pluto TV, among others. Previously, Halley served as Chief Operating Officer of Advertising Revenue for Paramount, where he oversaw commercial and business operations for the advertising team as well as Paramount’s advertising product suite and go-to-market strategy across its digital, social, and advanced advertising offerings.
An advocate for innovation and progress across the industry, Halley is Chairman of OpenAP and the IAB, in addition to sitting on the Board of Directors of Blockgraph and the VAB. Halley has been honored as an Adweek 50 and Cablefax 100 recipient for his ongoing leadership in advertising.
Halley serves as Chairman of the New York Chapter of the March of Dimes, and is on the Board of Directors of Literacy Inc., a New York-based childhood literacy organization. He holds an MBA from the Wharton School at the University of Pennsylvania and an Economics degree from Santa Clara University.
Paul Hardart is the Director of the Entertainment, Media and Technology Program at NYU’s Stern School of Business.
Before joining NYU Stern, he founded and ran Universal Focus, the independent film label of Universal Pictures. During his tenure there, he oversaw the release of such films as Being John Malkovich, Pitch Black, Nurse Betty and Billy Elliot. He also oversaw the restoration and re-issue of Alfred Hitchcock’s Rear Window and the re-edit of Orson Welles’s Touch of Evil. Prior to Universal Focus, he oversaw strategic planning for Universal Pictures, which included launching new businesses and helping shape the Studio’s long-term strategy. He has also held senior positions at Warner Brothers and Turner Broadcasting.
Professor Hardart received his M.B.A. from the J.L. Kellogg School of Graduate Management at Northwestern University.
Paul Harrison is a co-founder of Simpli.fi, and holds the position of Chief Technology Officer. In this capacity he drives and oversees the product development, engineering, and ad operations at Simpli.fi. Prior to Simpli.fi, Harrison served as Chief Technology Officer of Collective, and was responsible for the development of the AMP Platform. Previously, he was a founding member, President, and Chief Technology Officer for Personifi, where he set the technological vision for the company. With over 15 years of experience, Harrison brings strategic insight to Simpli.fi from various perspectives, including operations, technology, and sales and marketing. He has held key leadership roles at numerous entities including Mejoris, Lexica, InsureZone, Mednet Connect, and was an adjunct professor at the graduate school at Harding University. Harrison holds an MBA from the University of Liverpool, and a Bachelor’s Degree in Business Administration from Texas A&M University.
Diana Haussling is a bold marketing leader, known for her breakthrough thinking and transformative approach. Utilizing her deep expertise, she has driven performance at four Fortune 400 companies, leveraging data and consumer insights to engage consumers, fuel brand connection and significantly increase sales. In her current role as SVP – GM, Consumer Experience & Growth, Diana leads the NA Marketing, Digital Commerce and Direct To Consumer efforts, advancing critical functions including, integrated marketing, eCommerce, insights, analytics, revenue growth management, and CRM & loyalty. Prior to Colgate, Diana worked at Campbell’s, General Mills and began her career with the Hershey’s in progressive marketing and sales positions.
Laura is a Partner and member of the Executive Committee of Shamrock Capital. She currently serves as a director of AnswerLab, Highwire, VidMob, Adweek, and EDO. Previously, Laura served on the boards of Bayard Advertising, Wpromote, Mobilitie, RBmedia, and Questex. Prior to joining Shamrock in 2012, Laura worked in the Corporate Strategy group at The Walt Disney Company. She also previously worked at The Carlyle Group and Credit Suisse.
Laura graduated cum laude from Georgetown University and earned an MBA from Harvard Business School.
Justin Holmes is vice president of marketing and public policy for Zipcar, the world’s leading car-sharing network. Justin is responsible for all facets of growth, including member acquisition, engagement and retention, and oversees partnerships with cities and transit agencies. Justin joined Zipcar in 2014 as director of corporate communications and public policy.
Prior to Zipcar, Justin served as interim CIO for the City of Boston under former Boston Mayor Martin J. Walsh and as director of constituent engagement under former Boston Mayor Thomas M. Menino, overseeing the Mayor’s 24-Hour Hotline, the award-winning app Boston Citizens Connect, live web chat and social media. Justin has held leadership positions at the Massachusetts Convention Center Authority, with Boston City Council President Maureen Feeney and at Boston College High School. He is a founding board member of the Mass Mobility Hub and serves on the Board of Directors for A Better City. Justin is a native Bostonian and is a graduate of the College of the Holy Cross.
Evan Hovorka is Vice President of Product Innovation at Albertsons Media Collective. Evan and his team focus mainly on the expansion and diversification of Albertsons Media Collective’s product mix, adtech stack and capabilities through strong collaboration and key external partnerships. By assessing market demand, Evan and his team have been able to uncover and build solutions for a variety of advertisers and consumer concerns.
Evan was an instrumental part of the team that took retail media in-house at Albertsons. In the first year after the launch of Albertsons Media Collective, he was able to leverage insights to design and build patented, industry-leading, products that drive growth for the organization and the Retail Media industry as a whole.
Evan’s 20+ year industry experience across innovation, data, privacy and business, combined with his deep passion for finding solutions to complex problems, has allowed Evan to redefine what’s possible for Albertsons’ retail media offering.
Evan’s dedication to innovation and collaborative problem-solving began in his at-home garage. Now, “The Garage” is an Albertsons Media Collective mindset and mantra that drives growth and industry-leading innovation while maximizing partnerships, capitalizing on opportunities, and building solutions.
Prior to his time at Albertsons Media Collective, Evan was at Target for over 17 years in various roles from Senior Data Analyst to Director of Business Development and Monetization Products for Target’s retail media network, Roundel. At Roundel, Evan managed digital media channels and drove product and partnerships, taking the retail media network from launch to its first billion-dollar year.
Evan holds an MBA and a bachelor’s degree in computer science.
Scott Howe is the Chief Executive Officer of LiveRamp (NYSE: RAMP), the leading data connectivity platform for the safe and effective use of data. Powered by core identity capabilities and an unparalleled network, LiveRamp enables companies and their partners to better connect, control, and activate data to transform customer experiences and generate more valuable business outcomes.
From 2011 to Sept. 2018, Howe served as CEO and president of LiveRamp’s former parent company, Acxiom—a technology and services company dedicated to providing the data foundation for the world’s best marketers. In 2014, Fast Company named Howe one of the World’s Most Creative People. Before taking the reins at Acxiom in 2011, Howe held executive roles at Microsoft and aQuantive, where his teams built the world’s largest digital agency (Avenue A|Razorfish); pioneered people-based media buying (DRIVE Performance Media, aka the Microsoft Media Network); and developed the systems utilized for ad serving and attribution (Atlas International). He began his career at The Boston Consulting Group and Kidder, Peabody & Company, Inc.
Howe is currently a board member of the Interactive Advertising Bureau (IAB).
Lauren Johnson is Adweek’s deputy editor of retail media and commerce covering how advertising is changing with the emergence of retailers and shopping. Before joining Adweek in 2024, she was an advertising reporter covering digital advertising at Business Insider for six years. She previously worked at Adweek and Mobile Marketer and graduated from the University of Missouri with a degree in magazine journalism.
Debora is a certified futurist and foresight and future studies specialist with years of experience in the discipline, responsible for introducing, scaling, and leading Strategic Foresight & Futures Thinking at JP Morgan. She is the lead faculty of global foresight & futures executive programs, having trained thousands of senior leaders and executives on the discipline’s methods. She also leads foresight research and advisory, with the goal of identifying emerging disruptions impacting several businesses, revealing critical insights for strategy, business development, executive leadership, innovation, policy-making and risk management.
She holds multiple postgraduate certifications in Strategic Foresight and Future Studies, having studied at the University of Social and Business Sciences, Institute for the Future, Parsons School of Design, Politecnico Di Milano, MIT, THNK School of Creative Leadership and Singularity University. She is a member of the Association of Professional Futurists and ambassador for Singularity University in Latin America, where she mentors entrepreneurs on radical innovation and exponential thinking. She is also a global keynote speaker, having facilitated hundreds of workshops, conferences and sessions on topics such as foresight-driven innovation, exponential and forward-thinking leadership, futures thinking and speculative design. Debora is also a fiction writer, having published her first book in 2015.
Todd Kaplan is Pepsi’s Chief Marketing Officer, overseeing marketing for the Pepsi brand and PepsiCo’s sparkling water business in North America. He is responsible for all creative communications, brand strategy, product innovation, and commercial execution across a number of brands in PepsiCo’s sparkling portfolio including Pepsi, Bubly Sparkling Water, and more.
Recognized as a top CMO by Forbes on their “Entrepreneurial CMO Top 50” list and by Business Insider as one of the “Top 25 Most Innovative CMOs in the World”, Todd has brought a disruptive, unapologetic, and cultureforward perspective to Pepsi that has been foundational to re-energizing the brand. Since Fall of 2018, he has infused a challenger mindset into Pepsi and has brought the brand back into the cultural zeitgeist – from reinvigorating the Pepsi Super Bowl Halftime Show platform with historic performances from JLo & Shakira, Dr Dre, Snoop, Eminem, The Weeknd and many more, to developing disruptive new products like Nitro Pepsi, to putting out some of the boldest and most talked about and globally awarded brand creative the Pepsi brand has ever seen. Todd has also been instrumental in establishing Pepsi as an industry leader around the development of new content models, pushing the brand into new spaces including the creation of multiple television shows, long form films, creator partnerships, and NFT projects. He even boldly created a new Pepsi logo and visual identity system for the brand that successfully brought a widely celebrated modern, distinctive, and familiar feel to the brand for its first visual identity refresh in over 14 years.
Kaplan’s impact has been broadly felt across both the business and the brand. Under Todd’s leadership, Pepsi has experienced its first positive sales growth in well over 15+ years, and has sustained that positive sales growth for 18 consecutive quarters and counting. Simultaneously, Pepsi has seen increases across all core brand equity measures (including an +11pt improvement in brand consideration) while achieving all-time highs in earned media, social conversation, and creative effectiveness.
Prior to this assignment, Kaplan has spent much of his career at PepsiCo, where he has consistently brought his creativity, strategic thinking, and passion to each of his roles. Most recently, he led the transformation of PepsiCo’s multi-billion-dollar U.S. Water Portfolio by creating and launching two new brands – BUBLY (sparkling water) and LIFEWTR (premium water). These two brands quickly became the biggest new product launches in PepsiCo history, delivering close to $500MM in sales in their first two years alone, catapulting PepsiCo to become the #1 driver of growth in the entire U.S. water category. Over the years, Kaplan has consistently made an impact within a variety of different roles at PepsiCo, whether it was leading marketing for Mountain Dew, overseeing Pepsi’s vast roster of Sports Marketing partnerships, or leading Consumer Insights and creating disruptive new Beverage Innovation products for PepsiCo’s foodservice division. Prior to joining PepsiCo he worked for Millsport LLC, a sports marketing consultancy, where he oversaw the VISA International business.
Kaplan’s efforts have been widely recognized and well regarded within the marketing community and beyond, as his work has been awarded numerous Cannes Lions, and he has been honored with the UJA’s “Industry Visionary Award” and in The Wall Street Journal as an inaugural honoree in MTM’s “Visionaries” platform. He has been featured by Rolling Stone as a “Marketing Rockstar” and selected as one of the country’s “Top 50 Marketers in North America” multiple times by OnCon Icon Awards, while playing a critical role in PepsiCo being named as Marketing Dive’s “Marketer of the Year”. He regularly gives his time back to organizations within the marketing community, where he has served as a juror for industry leading awards ranging from the Cannes Lions International Festival of Creativity to The Effies, and has been a key executive supporter of the AdWeek DEI Council’s “Executive Mentor Program”. Todd is a thought leader within the industry, recognized as one of LinkedIn’s “Top Voices” as one of the “30 Most Influential Marketers” on the platform and one of the “Top 30 CMOs to Follow” on social media. He has keynoted and spoken at a range of events from the Cannes Lions International Festival of Creativity to South by Southwest to NY Advertising Week to the Milken Institute Global Conference. He sits on the Board of Advisors for the Yale University Center for Customer Insights and the North America Board of Directors for the International Advertising Association, and holds a BA in Economics from Northwestern University, and an MBA from Yale University.
Sundeep Kapur advises on regulatory compliance, commercial transactions, and other data initiatives involving complex or emerging technologies. He possesses an in-depth technical and legal understanding of the adtech ecosystem (e.g., connected TV, linear TV, over-the-top media, desktop, mobile) and is a key contributor to the development of industry-wide adtech privacy solutions. He also advises on compliance with self-regulatory regimes developed by the Interactive Advertising Bureau (IAB), Network Advertising Initiative (NAI), and Digital Advertising Alliance (DAA).
Michael E. Kassan is the founder and CEO of MediaLink, a leading strategic advisory firm. Described as the “ultimate power broker,” he is a trusted advisor on speed dial with every major executive in the media, marketing, entertainment and technology C-Suite. MediaLink is a part of United Talent Agency (UTA), which, together with Kassan, acquired the firm from Ascential pLc in 2021. Kassan had sold to Ascential pLc in 2017. In 2019, Kassan was inducted into the American Advertising Federation’s Hall of Fame, which is considered the highest honor in advertising.
Anthony Katsur is a media technology veteran with more than twenty-five years of executive leadership and technical experience at innovative technology companies in the digital media industry.
Most recently, Anthony was SVP, Strategy, Operations and Corporate Development at Nexstar Media Group, Inc., the largest local broadcaster in the United States. Anthony was responsible for overseeing strategy, technology platforms and corporate development across Nexstar’s portfolio of digital assets.
Prior to Nexstar, Anthony served as President of Sonobi, where he implemented their product and go to market strategy around people-based marketing. Anthony recruited, and led highly effective teams while driving strategic partnerships with leading media companies, agencies and brands.
Prior to Sonobi, Anthony held global leadership roles at Rubicon Project as EVP of Business Operations and General Manager of Buyer Cloud. He also held global executive roles at MediaMath and Maxifier, where he served as CEO. Earlier in his career, he joined DoubleClick via the acquisition of NetGravity where he lead multiple engineering divisions and also fulfilled several product leadership and general management roles.
Anthony is an active participant at industry conferences, speaking about the latest ends in advertising at the National Association of Broadcasters, AdAge’s Brand Summit, Advertising Week, Broadcasting & Cable, AdMonsters and GABBCON. He has been quoted on industry trends and provided thought leadership in The Wall Street Journal, AdAge, Adweek, AdExchanger, MediaPost, Econsultancy and Digiday, among others.
Terence Kawaja is Founder and CEO of LUMA Partners, a strategic advisory firm focused at the intersection of media, marketing and technology. He is a seasoned investment banker with more than 25 years of experience and has advised on over $300 billion of transactions, including some of the most pivotal deals in the media and tech industries.
Terry is both a recognized expert in digital media and a popular speaker at leading industry conferences, frequently using humor to aid substantive presentations.
Leora Kelman is a Partner at Boston Consulting Group, based in the New York office. She is a core member of BCG’s Retail Media team, with extensive experience across personalization, digital marketing, and retail media. She is currently leading media monetization efforts for large scale NAMR retail clients, and has worked with players across the ecosystem. She has authored research on the topic including “The $100B Media Opportunity for Retailers,” “How Retail Media is Reshaping Media,” and “5 Things CPGs want from Retail Media.” Leora holds an JD-MBA from Yale Law School and Stanford Graduate School of Business.
Jack joins the IAB with over 20 years of experience at platforms, brands, and agencies leading global research and insights initiatives that foster smarter business decisions. An enthusiastic data-driven storyteller, he’s passionate about exploring the boundaries of research to elevate industry intelligence and strives to inspire action through insights.
Prior to joining the IAB Jack led and scaled global research, insights, and measurement teams at rapidly emerging digital media platforms including Microsoft, EA, LinkedIn, and Spotify. Most recently Jack was at Reddit, where he established the Marketing Sciences organization responsible for advancing ad measurement capabilities and partnerships, producing research amplifying industry awareness and understanding of online communities, and uncovering contextual insights and identifying audience trends that tell the world about their world.
Jack and his teams have accepted awards from industry bodies such as the Advertising Research Foundation and the Insights Association, and he’s had the pleasure of sharing research findings in publications and on industry stages around the globe. He attended Washington University in St. Louis, earning degrees from the Olin School of Business and the Sam Fox School of Design & Visual Arts.
Michael Komasinski is CEO of dentsu Americas, He also serves as global President of dentsu’s data and technology practice. He sits on the Group Executive Management team and leads the Americas Executive Leadership Team.
As CEO of the Americas region, Michael leads 15,000+ people to deliver on the company’s vision: to be at the forefront of people-centered transformation. He has management oversight of dentsu, its award-winning agency brands and leads a team focused on developing innovative solutions that leverage data, analytics, and technology for clients. He also oversees a global portfolio of strategic clients, building and growing relationships with the world’s leading companies to drive client value and co-innovation.
Michael Lamb is the Chief Commercial Officer at RTB House, and thrilled to be back in AdTech. Previously a co-founder at [X+1], President of MediaMath, and Partner at McKinsey, he was most recently GM, Consumer and VP, Performance Marketing at PayPal.
Jenna is a passionate marketer with a track record of success in a variety of settings from tech startups to agencies to Fortune 100 insurance company. As Chief Marketing Officer of Liberty Mutual Insurance, Jenna leads the development and execution of the company’s overall marketing strategy. She is responsible for building the Liberty Mutual brand, driving efficient and profitable growth, and creating customer and agent loyalty.
Jenna has held a series of marketing leadership roles with increasing responsibility since joining Liberty in 2013. Jenna has made significant contributions to the organization building the company’s social, digital, and direct marketing capabilities. She led our insourcing efforts including building out our in-house creative agency, Copper Giants, which creates 80% of all consumer-facing work today. In her last role as VP of Brand & Integrated Marketing, she repositioned the brand, created a new consumer segmentation, and launched the LiMu Emu & Doug campaign which has received positive reception and results contributing to the category’s highest unaided brand awareness growth. Her work at Liberty has been recognized by a variety of publications like AdAge, AdWeek, USA Today, Business Insider, The Boston Globe, Fortune, and Forbes and she has won over three dozen awards including a 2015 Cannes Lions.
Prior to Liberty, she worked at Digital Marketing agency, Likeable, managing social media strategy for brands like Verizon, Johnson & Johnson, GE, Medtronic, and Logitech. Jenna earned her BA from Stonehill College and her MA from Emerson College. She currently serves on the Alumni Board of Directors for Emerson College. She was a member of Boston’s Future Leaders program in 2017 and was the recipient of the 2018 Ten Outstanding Young Leaders Award presented by the Greater Boston Chamber of Commerce.
Dylan Lemay is the largest ice-cream focused digital creator in the world, amassing 17M combined followers across YouTube, TikTok, and Instagram. He opened his very own experimental ice cream shop CATCH’N Ice Cream in New York City on July 29th 2023. Currently, Dylan is pursuing plenty of different opportunities to bring his products, ideas, and content directly to customers across the US. With lots of change, Dylan expects a very exciting and fun 2024 year!
Alison Levin is the President of Advertising & Partnerships at NBCUniversal. Reporting into Mark Marshall, Levin is responsible for shaping and executing the division’s audience focused sales strategy, and has oversight of all advertising sales initiatives for NBCUniversal across national, local, SMB Growth, Peacock, sports and Olympic and Paralympic Sales.
Before joining NBCUniversal, Levin served as Vice President of Global Ad Revenue and Marketing Solutions at Roku where she led the new product and go-to-market strategy for the company’s advertising business, including the TV streaming division. As the first ad sales hire for the company, Levin shaped Roku’s early value proposition with advertisers and built out the ad sales and support teams both in the U.S. and internationally, including marketing, research, analytics, publishing partnerships, strategy and more. Prior to Roku, she was a sales executive with YuMe, managing key accounts for its ad tech business, and has held sales positions with IAC and BusinessWeek.
Levin has received industry-wide recognition and was named to the 2019 Ad Age 40 Under 40 List, the 2019 NYC Television Week’s 40 Under 40 List, the 2020 Cynopsis Top Women in Media List, the 2021 Multichannel News Wonder Women Honoree List, and the 2023 Campaign US Inspiring Women Honoree List. She holds a B.A. from Boston University.
Peter is a media industry veteran with a track record of success. As the Executive Chairman of VideoAmp, he brings decades of strategic leadership and deep industry expertise to guide the company through the evolving landscape of media measurement and advertising technology. Peter’s extensive career includes leadership roles at Tribune Media, FOX Entertainment, FX Networks, and Discovery Communications, where he achieved impressive milestones and led award-winning initiatives. As a trusted advisor to VideoAmp since 2019, Peter is now poised to accelerate the company’s growth in this dynamic industry. His vision and commitment to revolutionize the advertising and entertainment sectors make him a driving force behind VideoAmp’s continued success.
Michelle leads Smartly.io’s Creative AI Product Lab, where she drives the development of generative AI and creative insights tools. Her career in AI and digital advertising began with co-founding Viralspace.ai, which built creative insights for digital ads, and was acquired by Smartly.io in 2021. At Viralspace, she led product, design, and customer success.
Michelle studied Product Design at Stanford University and has a lifelong interest in creative practices, including ballet, music, and design. She lives in San Francisco and is a Forbes 30 Under 30 honoree.
Nick Lynes is a delivery-focused entrepreneur and commercial technologist and a 20-year veteran of the e-commerce space who co-founded Flawless, a leading technology company pioneering the generative AI revolution in filmmaking, in 2018. Previously a Director at a FTSE 100 company, he developed and led APAC for a leading e-commerce operator, with revenues in excess of $1 billion. Lynes has launched a number of world-first products and websites. A proven executive, he created and delivered a Lloyds of London-insured cryptographic software system for the gaming industry. Alongside Co-CEO & Founder Scott Mann, he is an I-X Fellow of Imperial College London, working with the institution’s cutting-edge AI research center. A passionate film fan, Lynes has a long-running obsession with breakthrough science and technologies.
Kelly MacLean leads Engineering, Product, and Science for the Amazon DSP in Amazon Ads. The Amazon DSP is an industry leading privacy-safe display, video, and audio advertising solution focused on delivering brand and performance marketing objectives at scale. Kelly is driving growth in the advertising industry with a focus on Amazon’s ability to combine its signals with advertisers,’ helping Brands reach new prospective customers to efficiently drive sales at scale and grow their business.
Prior to Amazon, Kelly was involved in building most parts of Meta/Facebook’s ad stack over the past decade. She most recently led Meta’s Business Products Engineering organization, building small business, enterprise, and core infrastructure products, including Meta’s advertising and business graph. Prior to this role, she led development, strategy and go-to-market for Ads Delivery, Auction, Machine-Learning, Brand, and Direct Response products; and built the first Emerging Markets, China and Cross-Border product teams. She lived and worked in four countries and opened Facebook’s first ads engineering office in EMEA. Kelly’s been at the forefront of mobile and video advertising having been on the early teams developing video and mobile ads on Facebook, mobile app ads and Facebook’s mobile ad DSP & network. Prior to Facebook, Kelly held several leadership positions leading engineering, product, marketing, and operations at Flite (acquired by Snap Inc), LiveRamp, and Dell. Kelly graduated from Purdue University and holds an MBA from Stanford. She grew up in Canada and played soccer for the Canadian National team. She has three children and lives in the Bay Area.
Khurrum Malik is responsible for accelerating market growth initiatives for IAS and leading its global marketing strategy. Based in New York, Malik is a technology marketing leader with a broad range of experience driving growth for public and private companies. Most recently, Malik was Head of Global Business Marketing at Spotify, where he led business marketing, creative, product marketing, measurement, and analytics teams within Spotify’s advertising business. Previously, he served as CMO of Compass, a real estate technology platform, and was Head of Product Marketing at Meta. Malik holds an MBA, M.S., and B.A. from the University of Virginia.
With 15 years as an advertising and media professional, Sarah has led through change with a focus on operational excellence to build best-in-class sales teams, strategic go-to-market plans, and deep client relationships – always putting the customer first. Previous to her current role, she was Vice President, Sales and Strategy at Verizon Media responsible for a national field sales team across Top Fortune 500 marketers.
Over the last decade, Sarah has worked across premium publishers and ad tech at companies such as Yahoo, Time Inc, and WPP. Sarah holds an M.A. in Advertising from The Newhouse School at Syracuse University and resides in New Jersey with her husband and two children.
Jon Matthews is the VP of Publisher Development for the Americas at Ogury. With over 15 years of supply-side ad tech experience, Jon is responsible for the growth and management of Ogury’s supply business for the United States, Canada, and LATAM.
Brian is a Global Client President and Head of Retail Media Solutions for dentsu. Prior to returning to Agency life, Brian worked client-side leading marketing and retail media monetization at Walmart.com and platform side, leading Retail Vertical Strategy at Pinterest. He enjoys intermittent entrepreneurial forays having launched 3 companies. Brian has been recognized in the American Advertising Federation Hall of Achievement, the Bay Area Innovation Group’s Hall of Fame, and as an AdAge Media Maven. Outside of work, Brian volunteers with the San Francisco Unified School District, the Gun Safety Alliance, and ExtraFood.org.
Alan Moss is Vice President of Global Advertising Sales at Amazon Ads where he focuses on helping businesses around the world engage customers and build their brands.
Prior to joining Amazon Ads, Alan spent 13 years at Google, where he most recently served as Vice President of Professional Services supporting advertisers and publishers globally. Other roles included leading Google’s largest U.S. customer sales sector, as well as its Americas mid-market sales organization. Alan has also held leadership positions at other technology and internet-based companies, including PayPal, ChartOne, GoTo Shopping (acquired by Yahoo!), CareTools, Wang Laboratories, Microsoft, and LEK Consulting. Alan holds a bachelor’s degree from Dartmouth College and a master of business administration from Harvard Business School.
Sean Muller is the Founder and CEO of iSpot.tv, the leading TV measurement company trusted by hundreds of top brands, agencies and publishers.
iSpot helps advertisers measure the brand and business impact of TV and streaming advertising, from concept to airing to conversion. Founded by Sean in 2012, iSpot has transformed the way TV advertising effectiveness is measured, giving advertisers always-on performance insights unified across linear and streaming TV. In 2022, iSpot secured a $325m investment led by Goldman Sachs, and announced the acquisition of 605 in 2023, its fourth acquisition. iSpot was named “Hottest TV Measurement Company” by Adweek in 2022 and Sean has previously won the EY “Entrepreneur of the Year” award.
Sean also serves on the board of TVision, the innovative audience panel technology company iSpot has invested in. Prior to iSpot, Sean founded or served as a key executive in multiple ventures, including Demand Media. He holds a bachelor’s degree and MBA from the University of Washington and resides in Bellevue, WA with his wife and two boys.
Devin Nagy oversees Diageo North America’s digital innovation and emerging technology group tasked with getting ahead of digital disruption in the drinks industry. Over the past few years, Devin has launched notable web3 brand activations across Diageo’s portfolio, including work across Johnnie Walker, Don Julio and Crown Royal. While leading the early experimentation for Diageo in Web3, Devin’s team focuses on how emerging technology can shape the digital future of the company’s iconic brands.
Peter Naylor is Vice President of Global Advertising Sales at Netflix, responsible for launching and driving the ad-supported advertising sales revenue strategy for Netflix’s advertising business.
Naylor joined Netflix from Snap Inc, where he was the Vice President of Americas responsible for driving the growth of the company’s advertising business across the United States, Canada and Mexico.
Prior to Snap, Peter Naylor was the SVP and Head of Advertising Sales at Hulu where he oversaw the sales and operations teams driving the company’s billion-dollar advertising business. Under Naylor’s leadership, Hulu more than tripled its ad revenue and significantly expanded its offerings for brands, introducing new interactive ad units and alternate ad solutions, and deeper data and analytics. Naylor was also the leading force in delivering solutions for measurement in the Streaming TV space, achieving complete measurement of viewership in OTT and launching the industry’s first closed-loop attribution tool.
Before Hulu, Naylor was the EVP of Digital Media Sales for NBCUniversal (NBCU) where he ran digital advertising sales for NBCU’s entertainment, news and sports digital properties. Before NBCU, Naylor served as the SVP of Sales for the iVillage Properties, which was acquired by NBCU in May 2006. Prior to joining iVillage, he served as Vice President of Sales for Terra Lycos. He started his digital advertising sales career at Wired Digital.
In the advertising community, Naylor is on the Board of Directors for MMA Global and the Foundation Board of She Runs It. He also is a board member and sits on the executive committee for and the Interactive Advertising Bureau (IAB), in which he served as the Chairman in 2012 and was named the founding chairman for the IAB’s Video Center of Excellence in 2014. He also serves non-profits such as the Sandy Hook Promise media advisory board, the National Kidney Foundation and the TD Foundation, an organization that provides aid to Gold Star Families.
Naylor has earned several industry accolades, including being honored as one of Variety’s Digital Innovators pushing the boundaries of media and one of the 50 Most Indispensable Executives in Media by Adweek. He was also recognized in 2020 as Digiday’s Video Executive of the Year.
Throughout his career, Christopher Neff has been at the forefront of new modes and systems for delivering branded content and storytelling to big brands. Recently he joined forces with powerhouse Anomaly, as their Global Head of Emerging Experience and Technology, to accelerate their innovation offering with an eye toward moving the agency and their clients deeper into Web3 and emerging modes and mediums. Beyond Anomaly, he also sits on The Ad Council’s UX committee, serves as a founding member of Web3 collective Pesky Union working on their first NFT project called Mole Patrol, and has previously worked with AdFellows as an agency mentor to push DE&I within innovation and creativity. He holds the position of marketing advisor for Million Marker, a Y-Combinator startup centered on biological testing of plastic exposure and other contaminants in humans.
Katie Neil is a marketing professional who has spent her career developing strategies for integrated marketing programs that build brand equity, create brand loyalty, and generate increased revenue and profits through e-commerce and B&M channels. She has expertise in digital commerce strategy and measurement, brand innovation and marketing, integrated marketing campaign development, P&L management, and strategic partnership marketing, among other areas.
Currently, Katie serves as the Connected Commerce Lead for North America at The Coca-Cola Company, where she provides critical thinking and thought leadership across transaction-driving connections planning and has led a cross-functional team to drive share and revenue growth on e-commerce platforms. Prior to her current role, she was the Brand & Shopper Marketing Capability Lead and the Sr. Global Brand Project Lead at Coca-Cola.
Earlier in her career, Katie was the Vice President of Client Engagement for Integrated Marketing at SGK and the VP/Account Director at ARC Worldwide, a Leo Burnett Company, where she managed client relationships for Coca-Cola shopper marketing program development in North America and global groups. Throughout her career, she has built marketing capability as a driver of business growth and extraordinary marketing, launched bespoke marketing capability-building initiatives, and built digital teams with technical and creative expertise to create and deploy full-scale digital path-to-purchase campaigns.
Amie has over 15+ years of experience within the shopper media industry and has worked with many of the world’s biggest companies, including Johnson & Johnson, Mars, Coca-Cola, Unilever, Colgate, Henkel, Levi’s Energizer, Amex, Hershey’s as well as retailers, CVS, ALDI, The Home Depot, and more. A results-driven, innovative leader with extensive experience in all facets of retail marketing and advertising, she is the industry’s go-to expert on Commerce media, a practice she pioneered at UM. As head of this discipline for more than ten years, Amie conceptualized, developed, and launched UM’s first Commerce Media team supporting our current three solutions: “Commerce as a tactic” drives sales online and in store through 400+ global media retail networks, identifying consumers most likely to covert and connecting the dots on their consumer journey to reach point of sale.
Created out of the merge of data, tech, and retail media, “Commerce as a strategy” customizes each pathway to a specific user journey, using the latest data and advancements in shoppable tech to reach audiences where they are, with the right messages, at the likeliest moments of purchase.
“Commerce as content” engages shoppers with curated content based on their own media consumption and behaviors, creating a personalized advertising experience.
Amie has most recently been recognized as 40 under 40 from Ad Age as well as P2Pi. She was a 2021 Adweek Media All-Star, a 2020 Cynopsis Top Woman in Media, 2019 GenNext She Runs It winner, and won a spot as a 2022 MAKER. She has served as an Effie judge for the Commerce awards over the last four years and regularly speaks at the industry’s most prominent events.
An avid runner who has participated in over 10 marathons, Amie runs in support of the Leukemia and Lymphoma Society to honor her friends and family who have lost their lives to these cancers, and also supports the National Blood Clot Alliance. She resides in Long Island, NY with her husband Rod, five-year-old son Connor, 22-month-old daughter Emma, and their dog Rigley.
Kristen M. O’Hara is a strategic and transformational leader who has driven
growth and innovation for global enterprises in an increasingly digital, e-commerce, and data-driven economy. She is a curious, compassionate and collaborative executive who has led global sales and marketing teams across media and entertainment, technology platforms and agency holding companies.
O’Hara is currently VP, Agency, Platforms & Client Solutions at Google. Before joining Google, she served as Chief Business Officer at Hearst Magazines, VP Business Solutions at Snap Inc. and Chief Marketing Officer at Time Warner Inc. (now Warner Bros. Discovery). O’Hara began her career at WPP’s Young & Rubicam.
O’Hara is a graduate of the College of the Holy Cross with a bachelor’s in English literature. She serves on the board of directors of Arrival (Nasdaq: ARVL) and the Columbia University Medical Center Neurology Advisory Council.
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications, CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing, and the creator of the popular, free online course, Generative AI for Execs. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Fox 5’s Good Day New York, and is a regular commentator on CNN and CNBC. He hosts the Shelly Palmer LIVE livestream.
Shelly is a prolific author. Along with his daily newsletter, his books include, the Amazon #1 Bestseller, Blockchain – Cryptocurrency, NFTs & Smart Contracts: An executive guide to the world of decentralized finance and Television Disrupted: The Transition from Network to Networked TV, the seminal book about the technological, economic, and sociological forces that have changing everything about the the business of television, Overcoming the Digital Divide: How to use Social Media and Digital Tools to Reinvent Yourself and Your Career, and Digital Wisdom: Thought Leadership for a Connected World.
Drew Panayiotou is Pfizer’s first-ever Global Chief Marketing Officer accountable for leading, guiding, and transforming marketing at the company in new and unprecedented ways. Prior to Pfizer, Drew most recently served as the Chief Marketing Officer at Verily, an Alphabet Company, where he was responsible for all marketing operations. He also held senior-level roles at Chick-fil-A, BBDO, Best Buy, The Walt Disney Company, and Coca-Cola where he demonstrated a proven track record in digital marketing, new product introduction, and customer experience innovation. Drew graduated from Boston College and received his MBA from Duke University.
Carryl Pierre-Drews is an entrepreneurial marketing executive experienced in driving transformation and innovation to stay ahead of the ever-evolving media ecosystem. With a passion for data-driven storytelling that connects brands with fans, combined with a builder personality, Carryl has a reputation for devising compelling and differentiated positioning and bringing it to market effectively. Establishing marketing teams of extraordinarily talented people and becoming their biggest cheerleader is at the heart of her success.
Previously, Carryl held the title of Vice President of Marketing at Fullscreen, a next-gen social marketing agency, where she built and led the agency’s brand marketing, PR, digital/social channels, influencer engagements, and global industry activations featuring marketers from American Eagle, AT&T, HP, Marriott, Mars, Mattel, Visa and more. During her tenure, she launched the proprietary audience insights series “Fullscreen Confidential,” which secured a 2018 ANA Global ACE Award. Carryl also led the agency’s foray into Cannes Lions with the 2017 short film “Future Five: Most Popular Gaming Lifestyles” for the Live Stage, as well as the 2018 Entertainment Stage panel “Action!: Diversity in Filmmaking — Beyond Empowerment to Execution” for AT&T’s Hello Lab Mentorship program featuring Emmy® winner Lena Waithe. Additionally, she realigned the PR strategy and secured high-impact digital and broadcast coverage, driving a 1,000% increase in impressions in 2019. Carryl was instrumental in catalyzing key strategic decisions that drove business growth, elevated visibility, and increased shareholder value positioning Fullscreen for the AT&T acquisition in 2018 and eventual WarnerMedia integration in 2019.
Matt Prohaska, CEO and Principal, Prohaska Consulting, is a 31-year media veteran and consulting executive to leading digital media and advertising technology firms and executives. As head of award-winning Prohaska Consulting, Matt, with a global team of 100, works with C-level executives and their team to improve strategic and operational effectiveness.
Matt has been a leader in digital media since its inception, creating the online media practice at BBDO (Omnicom) in 1994 and later opening CNET’s New York sales office. Prior to launching his firm Matt was Programmatic Advertising Director for The New York Times.
Karthik Rao was named Chief Executive Officer of Nielsen, the global leader in audience measurement, data and analytics, in September, 2023.
Prior to being named CEO, Rao, a 23-year veteran of Nielsen, held a variety of leadership roles across the company and around the world. Most recently, he served as Chief Executive Officer of Nielsen Audience Measurement, responsible for driving and evolving Nielsen’s core business in the midst of unprecedented disruption and transition. His primary focus was on enabling a currency across all media distribution and consumption models globally.
Rao was named Nielsen’s Chief Operating Officer in 2020, where he oversaw a global product-driven technology transformation. Prior to that, he served as Chief Product & Technology Officer for Nielsen Global Media, where he led the International Media product and
technology teams. He also served as CEO of Nielsen Portfolio, leading the fully independent division, comprising Nielsen Entertainment, Nielsen Gracenote, Nielsen Brandbank and the Nielsen Telecom businesses across all global markets. He led Gracenote during its acquisition and integration by Nielsen, which included building Gracenote’s management team, aligning its strategy, and driving growth across key markets and segments.
In his earliest days at Nielsen, Rao held roles in a variety of divisions, including Expanded Verticals, Digital Enablement, and Nielsen’s Media Analytics business. As head of Nielsen China, he led one of the company’s fastest growing global markets. Rao began his career as an account executive at Ogilvy & Mather in India. He serves on the Board of Directors of Avantax, a comprehensive financial services company. Rao holds a degree in Economics from Loyola University in Chennai and an MBA from Illinois State University.
Shenan Reed was appointed global chief media officer in January 2024.
As GM’s global chief media officer, Shenan will be responsible for building a leading-edge global media team that accelerates GM’s media approach into the future.
Reed joined GM from L’Oréal where she was senior vice president and head of Media and was responsible for elevating the quality of consumer connections for the L’Oréal USA brands.
She has over 20 years’ experience in the digital media, advertising, analytics, and entrepreneurial space and is a highly sought-after thought leader, regularly presenting at major advertising and digital media industry conferences. Her insights and opinions have been cited in The New York Times, The Wall Street Journal, AdAge, MediaPost, Huffington Post, AdWeek and Women’s Wear Daily. Her deep understanding of advertising, media and analytics has mandated her inclusion on several advisory boards including Pinterest, ANA Media Council, ANA Board, MMA, IAB, VOX, SeeHer and others.
She previously led the GSK and Verizon Power of One solutions for Publicis and lead the L’Oréal business and Digital Practice at Wavemaker. Prior to her tenure at Wavemaker, Shenan founded the digital marketing agency Morpheus Media, which became renowned for its work with premier luxury, fashion and retail clients. Over the course of her career, Shenan has also worked across a wide variety of brands including The New York Times, Neiman Marcus, LVMH, Net-A-Porter, Tiffany & Co., Chanel, A&E Networks, Vimeo, IFC, Sundance and The Economist.
A strong advocate for developing the next generation of female leaders in her industry, Shenan was a 2023 212NYC Thought Leadership Honoree, selected by AWNY as a Changing the Game Winner in 2016 and an AWNY Working Mother of the Year Honoree 2015. She has been a judge for the Stevie Awards for Women in Business as well as an award recipient.
Shenan resides in Bronxville, New York with her husband, two children and their beagle Pebbles, named for the Flintstones character who grows up to be an advertising executive.
Vinny brings a disruptive lens to a media ecosystem that is constantly evolving. His approach to digital transformation starts with a deep understanding of business outcomes to translate into media strategies.
Vinny brings a unique approach to his role after spending the past 16 years in various roles at startups like Adap.TV, ad tech giants like Google and Amazon, leading Investment and Activation at GroupM’s Wavemaker and a 2019 Ad Age 40 under 40 nominee for his transformative work at The Hershey Company through the lens of Addressable Media.
As the Sr. Director, Media, Vinny is committed to being provocative in his approach to using data and analytics to address a brands planning, investment, activation, and measurement ecosystem. He continues to push the system as he looks to disrupt the changing landscape of media from a linear world to an addressable first world.
Vinny is a graduate from Utica College with a bachelor’s degree in business after playing 4 years of division 3 collegiate hockey. Vinny lives in Hummelstown, PA with his wife Alison and three children, Gianna (8), Vinny (6) and Luca (2).
Adam Roodman, SVP Product Strategy & Management, Yahoo Advertising
As SVP of Yahoo DSP, Roodman drives the Demand Side Platform’s Product Roadmap, Strategic initiatives and advertising partnerships for the global platform. Roodman manages teams around the world and is focused on the company’s focused Demand-side strategy, particularly in the areas of connected TV (CTV), Identity, Measurement and Outcome-based advertising. Roodman has more than 20 years experience in the advertising industry, six of those with Yahoo.
Prior to his appointment as SVP, Roodman served as SVP Ad Exchange at Yahoo. In that role Roodman drove the company’s SSP and Exchange strategy and commercial teams around the world across multiple formats including video, mobile, native and display. Roodman spearheaded the consolidation of assets from AOL and Yahoo (formerly Verizon Media) under one platform that delivered billions in ad spend annually.
Since Roodman’s appointment he’s overseen the launches of Yahoo Backstage, the largest MFA-free direct-to-publisher solution on the internet with over 100 premium publishers such as DIRECTTV, Warner Brothers Discovery, TelevisaUnivision, A&E Netoworks, Vizio and LG ads amongst others. Subsequently, he oversaw the launch of Yahoo Blueprint, the central AI suite that powers performance-based solutions within the Yahoo DSP for buyers like Keurig Dr. Pepper and Novus Media.
Roodman is an advertising technology veteran, having previously served as VP of Demand at AOL, and Sr. Director Demand at Microsoft where he led the demand side of their first launched Ad Exchange, AdECN.
Roodman is a graduate of the Washington State University’s Edward R. Murrow School of Communication and lives and works in Seattle with his wife and three children.
Jenny is an award-winning innovator, curator and connector among the world’s leading CMOs and beyond. She’s built a professional reputation as a trusted, unbiased thought leader, trend-tracker and visionary. Having served as a business journalist for more than 25 years covering the advertising, marketing and brand industry and exclusively executive-level marketing decision-makers, she has a deep understanding of the dynamics of marketing and the marketing industry and its leadership. She’s conceived of and successfully launched multiple initiatives, platforms, series and events for CMOs, other C-suite executives, and the broader advertising and marketing ecosystem.
Currently Chief Experience Officer at Adweek, she’s tasked with bringing a community-first lens to everything Adweek does, creating new initiatives, resources and experiential offerings to better connect with and serve marketing decision-makers and the overall marketing ecosystem, building consistency and value across all touchpoints.
She previously served as Managing Director and Cofounder of CMO House at Black Glass, a marketing consultancy that is part of IPG, advising CMOs and providing them with needed resources and access to excel.
Prior to that, she spent 10 years at Forbes as Communities Director, Assistant Managing Editor and Editor and Chair of the CMO Network, where she managed content and events critical to executive-level marketing decision-makers, particularly the annual Forbes CMO Summit; interviewed hundreds of CEOs and CMOs as part of her ongoing Forbes CMO Video Interview Series; led the World’s Most Influential CMOs list; developed the Forbes CMO University Alumni Series; conceived of and launched Forbes CMO Next, an annual list of 50 game-changing CMOs; and oversaw development of the Forbes 30 Under 30 in Marketing and Advertising list.
As Editorial Communities Director, she conceived of and launched the Forbes CxO practice, spotlighting C-suite executive collaboration, and oversaw all of Forbes’ editorial communities focused on the C-suite and aspiring entrepreneurial networks.
Social Media:
X (formerly Twitter): @jenny_rooney
LinkedIn Profile: https://www.linkedin.com/in/jenniferrooney/
Joe is CEO & co-founder of Permutive, an Audience Platform that puts publishers in control of their revenue by enabling them to reach and monetize 100% of their audience while respecting consumer privacy. Following a BEng in Computing at Imperial College and an MSc in Computer Sciences at Oxford, Joe chose to drop out of a PhD in Mathematical Genomics at Cambridge to start Permutive, joining Y Combinator S14 together with his co-founder, Tim.
Michelle Rosenthal is a senior attorney in the Division of Advertising Practices in the FTC’s Bureau of Consumer Protection. She recently returned to the Commission after spending over 8 years at T-Mobile advising the company on privacy-related issues, including COPPA. During Michelle’s prior stint at the FTC, she worked on both advertising and privacy issues. Since returning to the FTC in 2022, she led the FTC’s October 19 Protecting Kids from Stealth Advertising Event and is working on other child/teen-related advertising matters. Michelle received her B.S. from University of Florida and J.D. from George Washington University Law School.
Dave Rosner is the CMO of Audigent, the leading data activation, curation, and identity platform. Audigent is driving change in the programmatic ad industry, unlocking the promise and value of first-party data for publishers, and delivering a new approach that delivers better results for advertisers. As CMO, Dave works to accelerate the value for both brands and publishers of the next generation of advertising, programmatic, and the cookieless future.
Dave is a career marketer and innovator, having been a thought leader in marketing, advertising, PR, social, creative, and programmatic for B2B and B2C marketing. He is an expert in navigating the changing media landscape and leveraging change to deliver a competitive advantage. Throughout his career, and especially for the past 15+ years since the digital revolution, he’s stayed ahead of technology and trends to create high-impact, award-winning marketing strategies and programs that build brands, grow revenue, and get results.
Select past roles include Head of Marketing at Collab, a digital content studio & digital creator company and the number one TikTok network; Head of Marketing at ZEFR, a leading data, and advertising company and Head of Innovation at IPG Agency, Initiative, a full-service media agency.
Dave is a senior manager who owns P&Ls with a track record of building diverse, high-performing teams at large corporations and start-ups. As a team leader, he focuses on identifying every person’s ‘work superpower’ and helping them bring that to life.
After earning his bachelor’s degree from Washington University in St. Louis, Dave earned his M.B.A. in Marketing from Columbia University. Dave has appeared in consumer and BtoB press, from The Wall St Journal to Ad Age. He has been recognized with innumerable awards, including Cannes Lion, Shorty Awards, and Media Plan of the Year.
Amanda is a seasoned media and marketing executive with over a decade of experience driving growth and innovation across the digital, gaming, and entertainment sectors. As Chief Revenue Officer at Wildfire, she leads efforts to connect brands with passionate, super-engaged Discord communities by placing them inside of the conversation through thoughtful content tactics. Her focus is on simplifying the process for brands to engage audiences in authentic, meaningful ways.
Before joining Wildfire, Amanda spent nearly five years at Enthusiast Gaming, where she played a pivotal role in expanding the company’s advertising division as EVP, Growth. She oversaw sales, marketing, operations, and strategic partnerships, playing an instrumental part in the company becoming the largest gaming media lifestyle platform in North America with four consecutive years of revenue growth. Amanda pioneered innovative solutions that helped brands tap into the growing influence of gaming culture, focused on content relevance in the gaming ecosystem—spanning esports, content creators, and gaming media platforms—while driving engagement with Gen Z and Millennial audiences.
Amanda is known for her strategic vision, passion for innovation, and hands-on approach to leadership that enables her to break down barriers in order to achieve success. She is highly respected for her ability to be assertive in order to build relationships and create forward-thinking strategies that push the boundaries of what’s possible in advertising.
Leah Rubin-Cadrain is a creative leader with a long history of pioneering work in augmented reality. She leads the creative team at Arcadia, Snapchat’s studio for AR innovation, where develops cutting-edge AR utilities and experiences. She’s used AR to help friends find each other at music festivals, bring fans closer to the World Cup, and reimagine the fashion runway. As a Snapchat veteran, she was on the vanguard of introducing AR to the public, winning many industry awards along the way. She lives on the Hudson River with her wife and daughter, the absolute lights of her life.
Mateusz serves as the VP of Product at PrimeAudience, the first protected audiences advertising network built on top of the Privacy Sandbox APIs. An important aspect of his work involves educating both internal and external stakeholders about the future of the advertising industry. He actively participates in various industry groups and forums, such as the W3C, and frequently shares his findings through papers, articles, and industry events. Prior to joining the company, Mateusz led go-to-market efforts related to the cookieless world at RTB House. He also has experience as a management consultant specializing in digital strategy.
Liz Rutgersson currently serves as CEO of iProspect North America. In this role, she leads a team that seeks to situate media at the heart of the customer journey, highlighting iProspect’s best-in-class media offerings founded in identity and performance.
Liz has over 17 years of experience leading media teams and is a strong industry voice on the importance of data-driven performance media. She brings a diverse portfolio of experience including a degree in International Business, experience in Paid Search, Client Services, Programmatic & Paid Social, Media, Strategy, and Operations in both EMEA and US markets.
Ethan Sailers serves as a Solutions Engineering Manager at OneTrust, the Trust Intelligence Platform, unlocking every company’s value and potential to thrive by doing what’s good for people and the planet. OneTrust connects privacy, GRC, ethics, and ESG teams, data, and processes, so all companies can collaborate seamlessly and put trust at the center of their operations and culture. In his role, Ethan supports OneTrust Consent & Preference Management where he advises companies on how to drive engaging user experiences while building trust and demonstrating regulatory compliance. Ethan earned a Bachelor of Science in Industrial and Systems Engineering from the Georgia Institute of Technology and holds FIP, CIPP/E, and CIPM certifications.
Jes Santoro brings to Cadent more than 20 years of experience as a sales leader in TV, digital advertising, and enterprise software. As EVP, Advanced TV & Video, he oversees the creation and implementation of platform-based solutions for brands, agencies, and ad tech partners, empowering them to maximize the reach and impact of their video advertising.
Prior to Cadent, Jes served as Head of Sales at Adobe Ad Cloud TV – a product suite built to design, execute, and measure cross-screen activations across linear TV, OTT/CTV, and HH Addressable. Previously, Jes led Sales at Tubemogul for the Programmatic & Advanced TV and Enterprise Software sales teams. Earlier in his career, he was EVP of Sales at ad tech platform Vindico, which he joined after leading advanced advertising sales at Comcast/NBCUniversal for 7 years. Jes’s additional experience includes EarthQuake Media, which he co-founded, and BBDO, where he started his career as a media buyer in the National TV & Radio departments.
Susan Schiekofer is the Chief Digital Investment Officer for GroupM U.S. She is responsible for digital and cross-platform partnerships and trading across GroupM’s agency clients including Mindshare, essence/MediaCom and Wavemaker.
Susan’s digital skill set, coupled with her broader knowledge of trading best practices across all media formats ensures that GroupM continues to lead the market with the most valuable and accountable digital and addressable solutions for clients of GroupM agencies.
She is figurative in GroupM’s efforts to improve the integrity of the digital marketplace in the U.S. by championing viewability, anti-fraud safeguards, measurement, and standards. In addition, Susan is one of the key architects of GroupM’s Responsible Media platform – including support of Responsible News and Diverse Media initiatives.
Susan has been a leader in the digital media space at WPP and GroupM since 1994. She founded the digital media offering at Ogilvy & Mather, which was later rebranded to Neo@Ogilvy. In 2010, Schiekofer joined MEC to head up the AT&T digital business, and soon became responsible for all of digital at MEC. In July of 2014, she moved to GroupM to lead digital investment for Maxus and MediaCom, and to assume responsibility for all of online video. Susan has been leading all digital investment for GroupM since 2016.
Phil Schraeder is an executive and recognized thought leader in digital advertising and contextual technologies…who loves fashion and EDM music. As Chief Executive Officer of GumGum, the leading contextual intelligence company, Phil Schraeder believes that we don’t need to know who people are in order to deliver relevant, engaging and effective digital advertising. As the CEO, he is responsible for GumGum’s success in leading the industry in privacy-first, contextual intelligence technologies based on a consumer’s mindset, and not their personal data. Phil is passionate about making advertising experiences better for consumers by ushering the industry into mindset-first, privacy-forward solutions in an exciting and fast-moving digital ecosystem.
Schraeder, who joined GumGum in 2011, served previously as the company’s President, Chief Operating Officer, and Chief Financial Officer. In those roles, he developed the management, revenue, planning, accounting, controls and human resources infrastructures that supported the company’s rapid expansion and growth. Prior to joining GumGum, Schraeder wore a variety of finance and accounting-based hats at companies like Verifi, RealD, New Regency Entertainment, and KPMG.
Phil regularly contributes to outlets like Advertising Week, Entrepreneur, and AdExchanger, and frequently speaks at engagements and industry events such as Cannes, AdExchanger Industry Preview, the IAB and the 4A’s. In 2022, Phil was a finalist for the Ernst & Young Entrepreneur of the Year, Greater LA program and in 2024 was named to Campaign US’s 40 Over 40.
Schraeder is a fierce advocate for LGBTQIA+ equality and lives by the mantra, “Don’t spend time with anyone or anywhere you can’t be your authentic self.”
Katie Secret brings a decade of experience in the tech sector to her role as Corporate Vice President of Global Marketing at Outbrain. She comes from a product-driven background, bringing strategic go-to-market expertise to her oversight of Outbrain corporate positioning, external strategy, and global activations in this role.
Her past experience includes managing product marketing functions in both the ad-tech and SaaS sectors, focusing on building cohesive commercialization and positioning strategies that catalyze revenue growth.
Kristina is the VP of Global Advertising Sales and Partnerships at Roku, helping to manage Roku’s global agency and brand relationships while overseeing a sales team who work with clients such as; Verizon, Coca-Cola, Papa John’s, Nationwide and more. Kristina has been at Roku since early 2017 and has helped to break and grow business with what are now some of Roku’s largest clients. Kristina has been named to the 2021 AWNewYork Future Is Female Shortlist, 2021 Cynopsis It List, and most recently she was recognized in the 2023 AdMonsters Top Women in Media and Ad Tech Awards. Prior to Roku, Kristina was a Sales Director at a leading mobile ad tech company.
Kimberly Shur is the Senior Vice President, Global Compliance Counsel & Privacy Officer for Marriott International, Inc. In this role, she oversees the strategic development of Marriott’s global privacy program, leads the Company’s privacy and data governance committees, and serves a leading role in developing the Company’s AI policies and practices. Prior to joining Marriott, Kimberly was a litigation partner with an international law firm and a writer for CNN. She holds a B.A. in political science from Emory University and a J.D. from Emory University School of Law.
Anthony is a twenty-year veteran of the media and digital advertising industry. As Vice President, he oversees a growing client team focused on building media solutions for CPG brands – including offsite and on-site retail media. Driven by strong relationships, Anthony embraces Kroger’s mission to bring more accountability to the digital landscape. He’s passionate about mentoring his team to develop new ad strategies which both inspire shoppers and grow brands.
Prior to this role, Anthony Siler held the position of Director of Media Sales, responsible for connecting brands with customers through data-driven media. Prior to joining the company, he has held the role of Business Lead for Grocery Accounts at Amazon Advertising, and Sales Director at Visible Measures, Quantcast, and Rocket Fuel. Siler attended the University of Kansas, where he studied business administration and advertising.
Aaron Sobol leads media investment at Unilever and has a wealth of investment and partnership experience across all channels. Aaron’s 16+ years in media spans a range of categories and marketers, from Coke and Microsoft to Fiat Chrysler.
Jen Soch is the Executive Director, Specialty Channels (Audio & Local Video, DR, Publishing and AdvancedTV) at GroupM. She was most recently the Integrated Global Investment Lead at Mindshare overseeing the Facebook Business. In this role, she led all investment channels including Video, Audio, Programmatic, Image, Search, Social, and Digital. Jen was accountable for the Investment strategy, oversight, delivery, operations, and total buying. In this position, she was essential to the delivery of cohesive campaigns and ensured fluidity across all channels and tactics.
Prior, Jen was with FairShare where her focus was on driving strategy, analytics, operations, and investment for Domo as well as the EVP, Commercial at the Guardian where she ran the U.S. Commercial Operations focusing on effective delivery of advertising solutions. Jen has spent over two decades working for media agencies such as Ammarti Puris, Dentsu-Aegis, MEC, and MediaVest where she led planning, strategy, and investment activity for a range of client accounts. Jen spent over 10 years in the Advanced TV Space where she helped to define the Addressable and Digital Marketplaces (including OTT, VOD and Mobile). Jen attended Lehigh University and has an MDA from Fordham and she is a ski jumping, saxophone playing, proud mom.
Zoe Soon has 10+ years of experience building products in technology-driven businesses with a heavy focus on mobile. Six years ago Zoe flew 21 hours from Sydney to NYC for a 30min coffee meeting which led to her first job in NYC. Since then she’s worked with three major New York based media companies, The New York Times, Condé Nast and Business Insider on projects ranging from location-based apps to paywalls. Zoe began her career as a user researcher and UX design consultant working with three of the top five banks in Australia. She was then hired to establish a user insights practice at Fairfax Media, a leading Australian news and media conglomerate. Here she led the user research for the flagship news apps which won Best Mobile News Product at the 2012 Australian Mobile Awards and went on to become product lead for the news sites. In this role she launched a content paywall and a unified user data system to diversify revenue and enable more targeted marketing.
Prior to joining the IAB Zoe was General Manager of apps and email at Business Insider where she was charged with defining the go-to market strategy for these platforms. In this role Zoe launched Insider Inc’s first OTT apps across Apple, Amazon Fire and Roku offering advertisers cross-platform video digital distribution and access to an audience that generates over 2 billion views each month.
Zoe has a Masters in Organizational Psychology and lives in New York. She enjoys burning pancakes, Cuban salsa dancing and talking to strangers in line.
Academy Award-winning writer, director, and renowned playwright Aaron Sorkin graduated from Syracuse University with a B.F.A. in Theatre.
He made his Broadway playwriting debut at the age of 28 with the military courtroom drama A Few Good Men, for which he received the John Gassner Award as Outstanding New American Playwright. The following year saw the debut of his off-Broadway play Making Movies, and in 2007, he returned to Broadway with The Farnsworth Invention, directed by Des McAnuff.
Sorkin made the jump to feature films with his 1993 adaptation of his own play A Few Good Men. The film was nominated for four Academy Awards including Best Picture. He followed this success with the screenplays for Malice, starring Alec Baldwin and Nicole Kidman, The American President, starring Michael Douglas and Annette Bening, and Charlie Wilson’s War, starring Tom Hanks, Philip Seymour Hoffman, and Julia Roberts.
In 2011, Sorkin won the Academy Award, Critics’ Choice Award, British Academy of Film and Television Arts Award, and Writers Guild Award in the Best Adapted Screenplay category as well as the USC Scripter Award for The Social Network.
The following year, Sorkin adapted, alongside Steve Zaillian with story by Stan Chervin, Moneyball for the big screen. The film won Sorkin the Critics’ Choice Award and New York Film Critics’ Award for Best Adapted Screenplay, and went on to receive four Academy Award nominations including Best Picture and Best Adapted Screenplay. In 2015, Sorkin wrote the feature film Steve Jobs based on the Walter Isaacson biography of the late Apple co-founder. His adaptation garnered him nominations for a Broadcast Film Critics’ Association (BFCA) Critics’ Choice Award, Writers Guild Award, and multiple regional critics’ association awards.
Sorkin made his directorial debut in 2017 with Molly’s Game, which he also wrote based on the personal memoir by Molly Bloom. It made its world premiere at the 2017 Toronto International Film Festival to rave reviews and garnered Sorkin Best Screenplay nominations for an Academy Award, Writers Guild Award, and BAFTA Award.
In 2020, Sorkin premiered his feature drama The Trial of the Chicago 7, which he wrote and directed for Netflix. The picture features an all-star ensemble cast and garnered Sorkin six Academy Award nominations, including Best Picture and Best Original Screenplay as well as three British Academy Film Award nominations, including Best Film and Best Original Screenplay.
The following year, Sorkin wrote and directed Being the Ricardos, a biographical film about Lucille Ball and Desi Arnaz’s relationship starring Nicole Kidman and Javier Bardem as Ball and Arnaz, respectively. The film received three Academy Award nominations and two British Academy Film Award (BAFTA) nominations, including Best Original Screenplay.
For television, Sorkin created and produced NBC’s renowned series “The West Wing,” which earned nine Emmy nominations in its first season. The series went on to win a total of 26 Primetime Emmy Awards, including Outstanding Drama Series for four consecutive years from 2000-2003. For his work on the series, Sorkin twice received the Peabody Award and Humanitas Prize, as well as three Television Critics Association Awards and Producers Guild Awards, and a Writers Guild Award. He also produced and wrote the television series “Sports Night” for ABC, which garnered eight Emmy nominations and won the Humanitas Prize and the Television Critics Association Award. Additionally, Sorkin created the series “Studio 60 on the Sunset Strip,” which took place behind-the-scenes of a live sketch-comedy show and received five Emmy nominations in 2007.
In 2012, Sorkin made his return to television with the HBO drama “The Newsroom,” bringing in an average of 7 million viewers per episode. The show won a Critics Choice Television Award for Most Exciting New Series and has been nominated for numerous awards, including five Primetime Emmy Awards, a Writers Guild Award, and Directors Guild Award. The third and final season aired on HBO in 2014, closing the series on a ratings season high.
In 2018, Sorkin premiered his Broadway stage adaptation of Harper Lee’s iconic American novel To Kill a Mockingbird. The production currently holds the title of the highest-grossing American play in Broadway history.
Next up is Sorkin’s Broadway adaptation of the classic Lerner & Loewe musical Camelot. Featuring a book by Sorkin, based on the original book by Alan Jay Lerner, Camelot will reteam Sorkin with Mockingbird director Bartlett Sher.
Sheila Spence is the Vice President of Global Corporate Development at Spotify. She joined Spotify to start Spotify’s Corporate Development group, from the ground up in 2017. Sheila led the team in Spotify’s foundational acquisitions across the full stack of podcasting from creation tools through studios and adtech as well as their entry into audiobooks. Sheila also led the acquisitions of platform innovations such as voice synthesis and content moderation. Before Spotify, she co-led WPP’s Corporate Development effort in North America. Among accomplishments, she has been named on Variety’s Dealmakers Impact Report and Hollywood Reporter’s Top 20 Dealmaker list.