Knowledge Center
    This video is part of
    Video source

    Overview

    The threat of malware and the quality of ads delivered on publisher properties is an ever-growing problem costing publishers and their partners billions of lost revenues each year. Being educated about the potential threats and how to mitigate them will assist marketers in making problem-solving decisions about their business. IAB, IAB Tech Lab, and TAG are leading the charge on combating malvertising. And this year, we’re offering a new course — Introduction to Malware and Ad Quality to help brand marketers, media buyers, and AdTech professionals understand the risks malware has on the digital ecosystem, how to improve ad quality, and how to create effective ad quality strategies.

    About IAB THERE

    To keep our members informed and connected, we launched a daily half-hour live streaming talk show featuring IAB subject matter experts and industry notables covering the hot-button topics of the day. It’s a great way to stay on top of all the digital marketing and media current events.

    Listen to the series wherever you get your podcasts.

    Sponsors & Partners


    Sponsor