The IAB PlayFronts is the annual marketplace dedicated to showcasing advertising and partnership opportunities in the gaming industry.

The third-annual IAB PlayFronts will define the gaming landscape, elevate the effectiveness of gaming, and demonstrate creative opportunities for brands.​

This event will bring traditional and digital agency planners, buyers, creatives, and brand marketers together to educate and evangelize the power of gaming as an effective and valuable platform to reach consumers. ​

IAB PlayFronts provides the opportunity to showcase your content and present your unique offerings to leading buyers who are currently engaged and investing in the gaming industry. ​