Registered attendees: You can access the event with the Zoom link in the calendar invite sent from [email protected] when you registered.

Overview
Where Has Your Audience Gone?
Planning & Buying in a Time of Change.
2020 has significantly altered much of what we know about media planning, buying, and measurement. So far this year, we’ve seen the acceleration of consumer adoption of OTT, a shift in focus toward measurement beyond the cookie, and an unprecedented need to balance reach and brand safety in an ever-changing news environment.
In response to these ecosystem-wide changes, IAB is bringing together best in class programming to help you unpack the key issues, offer solutions, and officially kick off your 2021 planning cycle. This event will help agencies and brands navigate the new normal, understand the latest consumer trends, and take full advantage of the suite of cross-screen planning, buying, and measurement opportunities available.
The third day of the conference will focus on audio trends and strategy. As a companion to IAB 2020 Podcast Upfront, these sessions from Pandora, Megaphone, Triton Digital, NPR, Tru Optik, and iHeartPodcast Network will help buyers understand how to execute digital audio campaigns that are effective and efficient, the marketplace trends creating opportunities for advertisers, as well as the importance of compliance, standards, and brand safety.
- Media buyers, planners, strategists, and analysts preparing for an unprecedented 2021
- Brand marketers looking to engage new consumers during a time of change
Speakers & Moderators
Speakers & Moderators

Robert M. Bakish is President and Chief Executive Officer of Paramount Global. Bakish oversees one of the world’s leading producers of media and entertainment content, driven by a global portfolio of powerful consumer brands and flagship streaming platforms, including CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, and Pluto TV, among others. In this role, which he assumed in December 2019, Bakish is responsible for growing the company’s creative assets, content capabilities and streaming services to serve important and diverse audiences, which consume over 30 billion hours of Paramount content globally across more than 180 countries.
Bakish’s leadership was integral to the successful merger of Viacom and CBS as he led the transformation efforts within the new company, combining two great cultures, formalizing a best-in-class leadership team and aligning the organization around strategic growth priorities centered on streaming. Importantly, Bakish created a new, unified global streaming organization and strategy to maximize Paramount content across pay, free and premium streaming services spotlighted by Paramount+, Pluto TV and Showtime OTT.
Prior to the recombination of Viacom and CBS, Bakish was the President and Chief Executive Officer of Viacom since December 2016. He led the revitalization and evolution of Viacom’s core businesses, returning the company to growth, and extending its leadership across multiplatform entertainment content, next-generation distribution and advertising. Through a strategy to deepen and expand Viacom’s presence in digital and live experiences, Bakish also stewarded the key acquisitions of free streaming television service Pluto TV; Gen-Z focused brand Awesomeness; influencer marketing firm WHOSAY; and VidCon, the world’s largest celebration of online video fans and creators.
Bakish previously headed the company’s international business as President and CEO of Viacom International Media Networks (VIMN) since 2007. Under his leadership, VIMN more than doubled revenues and broadened its portfolio with new, broadly distributed pay-TV networks, including Spike and the Paramount Channel, as well as general entertainment broadcast networks Channel 5 in the U.K., Telefe in Argentina and Colors in India. At the same time, he guided the company to launch Viacom Play Plex and other innovative mobile streaming offerings that introduced a new generation of young audiences to Viacom’s popular brands and IP.
Bakish joined Viacom in 1997, and held a series of senior corporate, sales and development positions at the company. He previously worked as a partner with Booz Allen & Hamilton in its Media and Entertainment practice.
Bakish has an M.B.A. from Columbia Business School and a B.S. in Operations Research from Columbia’s School of Engineering and Applied Science. He serves on the boards of both schools and is also a Director on the Board of AVID Technologies, a NASDAQ-listed company.

Andrew Baron has been working in the media and technology industries for over a decade. He joined PubMatic in 2012, holding roles in product, engineering, operations, and corporate strategy. In 2016, Andrew was appointed to vice president of marketplace, where he is responsible for PubMatic’s growth initiatives, machine learning, and monetization.
Prior to PubMatic, Andrew began his career at Microsoft as part of an early talent development program for finance & strategy. As a strategy manager, he was part of the team responsible for guiding Microsoft’s investments into its multi-billion dollar advertising business.
Andrew holds a bachelor’s in business administration from University of Michigan.


Daryl Battaglia’s career spans 20+ years in media measurement and data analytics. His expertise includes integrating data to help clients gain a holistic understanding of their customers, and to measure and optimize the effectiveness of advertising. At Triton Digital, Daryl is responsible for the growth of its Digital Audio and Podcast audience measurement business, which includes launching new measurement solutions and new markets. Previously, he served in multiple roles at Nielsen, including his most recent role as VP Strategy & Innovation for its media analytics business.


As EVP, Global Head of Brand Assurance, Deva leads dentsu’s US and Global Media Brand Assurance offerings, bringing together Brand Responsibility, Brand Safety, and Brand Suitability to address evolving media threats and enable clients to make the best, most responsible media decisions. In this role, Deva partners closely with others across the organization, including on the Investment and Economic Empowerment teams, to constantly monitor and understand best practices in deliverability, suitability, viewability, responsibility, and sustainability. Deva is also leading the creation of a global Brand Assurance steering committee. Prior to taking on the Brand Assurance leadership role this year, Deva served as the EVP, Head of Digital Investment, leading marketplace strategy and positioning across digital & publishing for dentsu’s US media agencies.
A true digital native with nearly 25 years of experience in the media industry, Deva spent several years within GroupM and Publicis agencies, with client experience spanning the Technology, Pharmaceutical, CPG, Retail, Financial Services and B2B verticals. Deva also spent three years on the client side within the KFC Corporation and was responsible for the development and launch of the brand’s digital marketing discipline.


As General Manager of Audience Measurement at Nielsen, Scott Brown is responsible for innovating the company’s measurement products and driving the unification of its linear TV, advanced TV and digital solutions.
Under Scott’s leadership, Nielsen is overhauling its digital measurement methodology enabling the company to create a flexible, independent platform that can quickly adapt to evolving privacy and policy changes. He will also transform Nielsen’s TV measurement to incorporate addressable advertising, CTV and streaming.
Since joining Nielsen in 2009, Scott has held various roles across product management and technology. Previously, Scott served as Chief Technology Officer for Nielsen’s measurement products. In that role, he led the technical implementation of its capabilities across mobile, computer and connected TVs including the migration of its infrastructure to the cloud. That cloud-based platform currently underpins Nielsen’s entire audience measurement product suite today.
Scott attended the University of Florida and earned a B.S. in Finance and M.S. in Information Systems. He was recently named a “Top 40 Under 40” honoree by The Tampa Bay Business Journal.


Conal Byrne is the Chief Executive Officer of the iHeartMedia Digital Audio Group, which includes the company’s fast-growing and high-profile podcasting business and #1 podcast publisher globally according to Podtrac, as well as the industry-leading iHeartRadio digital service; the company’s digital sites, services, newsletters and programs; and its digital advertising technology companies, including Jelli, RadioJar, Unified, Voxnest and the recently-announced Triton Digital acquisition, upon its completion.
Prior to joining iHeartMedia, Byrne was President and CEO of Stuff Media, Inc., home of the incredibly popular HowStuffWorks (HSW), which pioneered the podcast space with leading shows including “Stuff You Missed in History Class” and “Stuff You Should Know.” Byrne joined iHeartMedia when the company acquired Stuff Media in October 2018. Prior to Stuff Media, Byrne served as Senior Vice President of Digital Media for Discovery Communications, where he ran digital for all of Discovery’s U.S. networks’ sites and social platforms and led the launch of Discovery VR.

David is a 20-year industry veteran and a homegrown Horizon talent. He oversees all of Horizon’s media investment across media types. David created and leads Horizon Advanced, a dedicated team focusing on bringing advanced data to TV and how data can impact linear and OTT video buying. David works hand in hand with Horizon’s data solutions practice to bring advanced targeting and technology to all of Horizon’s investments and is actively breaking down buying silos towards true omnichannel planning and buying. David has already garnered some of the industry’s top honors, including winning a Mediaweek All-Star Award as well TV Week’s Buyer of the Year in 2019.

David Cohen joined IAB in April 2020 as President and was named Chief Executive Officer in September 2020. Cohen is a widely respected advertising agency leader who, prior to IAB, served as President, North America for MAGNA, Interpublic Group’s (IPG) centralized media intelligence, investment, and innovation arm. In this role, Cohen was responsible for more than $20 billion in media spend. During his tenure, Cohen structured and executed large global transactions on behalf of IPG and its clients, with such major IAB member companies as Facebook, Google, Microsoft, Spotify, Twitter, and Verizon Media.
Prior to MAGNA, Cohen served as Chief Investment Officer of UM, ensuring that digital innovation, data, and technology acumen flowed throughout the agency to drive performance. From 2001 to 2011, Cohen served in critical, transformational roles at UM during the explosive growth of digital advertising, including Chief Media Officer, Chief Digital Officer, and Executive Vice President, U.S. Director of Digital Communications. In the late 1990’s, Cohen was responsible for launching and building IPG’s digital practice.
Cohen has a long history of working with trade organizations including IAB and 4As, where he served as chairman of the Interactive Marketing Committee from 2009-2013. He has also been instrumental in initiating several vital industry-wide programs, including the Future of Television, facilitated by EY. Cohen is a Queens native, with a bachelor’s degree in communications from Adelphi University. He was recognized by Adweek as a “Media All Star” and was part of the “Adweek 50” in 2012.
In 2016, David was elected to the Board of Directors of Partnership with Children a non-profit whose mission is to strengthen the emotional, social, and cognitive skills of vulnerable children in New York City to help them succeed in school, society, and life.
David enjoys spending time with his wife and two teenage daughters. A self-described gadget-geek and sometimes fitness fanatic – he ran the NYC Marathon in 2014 and 2019 and Boston Marathon in 2016.

Gary Coichy is the founder of Pod Digital Media, a leading multicultural podcast network that connects advertisers with diverse audiences. Leveraging his extensive experience in marketing and digital campaigns, he identified a niche for a platform that serves both advertisers aiming to tap into multicultural buying power and podcasters seeking monetization opportunities.
Pod Digital Media stands out as a pioneer in the industry, being the first of its kind to focus on the multicultural space within the podcasting world. The agency’s success is underscored by its swift acquisition of numerous prominent advertisers shortly after launch. Coichy’s vision and leadership have propelled the company to the forefront of the podcasting industry, ensuring that it is well-positioned for continued growth and innovation.


Jeff Collins serves as the executive vice president of advertising sales for FOX News Media. In this capacity, Collins oversees advertising sales for all of FOX News Media, including FOX News Channel, FOX Business Network, FOX News Digital and FOX Weather. He joined the company from Viant Technology in May 2019.
As Chief Revenue Office for Viant, Collins oversaw all revenue for the company and its subsidiaries including, Specific Media, Vindico, Myspace and Xumo. After joining Viant in 2014, Collins was responsible for developing key digital marketing and emerging media strategies, which resulted in the company repeatedly exceeding revenue targets. In 2016, Collins helped manage the integration of Viant into the Time Inc. business following their acquisition of the company. As part of Viant’s senior leadership team, Collins managed a global sales team of 120 across 12 domestic and international offices.
Previously, Collins spent 18 years with Turner Broadcasting where he held sales and leadership positions across many of the Time Warner brands. As Senior Vice President of Sales and Marketing, he oversaw all east coast sales representing 70 percent of the revenue across the CNN properties including, CNN, HLN, CNN Airport and CNN Digital.
A graduate of the University of Delaware with a degree in political science and minor in economics, Collins began his career with CNN as a sales assistant in 1996.


Christine Cook is the Global Chief Revenue Officer at Bloomberg Media. Cook leads global advertising revenues across all media platforms including digital, digital video, linear TV, audio, events, custom content, print and programmatic revenues.
She was previously Senior Vice President, Head of Brand Partnerships at WarnerMedia and prior to that Chief Revenue Officer of CNN Digital where she oversaw sales strategy for CNN’s overall digital portfolio, which included premium verticals, mobile products, programmatic, emerging businesses and Great Big Story.
Prior to joining WarnerMedia, Cook served as Senior Vice President and Global Head of Advertising Partnerships at Flipboard. During her six years at the company, Cook oversaw the global sales force and mobile-led revenue strategy. As an advisor, and then founding member of the advertising business team, she built the advertising partnerships unit from the ground up, which was responsible for publisher partnerships, advertising sales, operations and creative brand marketing strategy. In addition to Flipboard, she has held global entrepreneurial and business growth roles at The New York Times and Financial Times.
Cook has been active in several major advertising trade associations including the Internet Advertising Bureau (IAB), Digital Content Next (DCN) Mobile Marketing Association (MMA), and Advertising Women of New York/She Runs It. Beyond advertising trade associations, Christine is passionate about youth empowerment
serving on the Board of Outward Bound USA and YEAH (Youth Empowerment and Healing) Yoga, a New Orleans based non-profit providing yoga and meditation services to youth impacted by the criminal justice system. A graduate from Louisiana State University with a Bachelor of Arts in English Literature. Cook currently lives in New York City.

Nick Curosh is the Midwest Director of Sales at Megaphone, the leading provider of breakthrough podcast technology for publishers and advertisers. He has been a key player in building Megaphone’s advertising business since 2017, working with agencies and advertisers to develop and grow their on-demand audio strategies. Nick has deep experience in the podcast space, with a focus on audience insights, creative & data strategy, and measurement. Prior to Megaphone, Nick spent time at Tastemade and Viacom. He currently resides in Chicago.

Eric joined Thomson Reuters as Head of Revenue in April of 2020. In this role, Eric has oversight of all revenue lines and is responsible for accelerating growth across the Agency and Consumer businesses. He joined Reuters from AccuWeather, where he was Chief Business Officer, overseeing all global revenue-generating products, services, marketing and business development.
As the Head of Revenue for Reuters, Eric will lead our sales and customer success teams globally while establishing a holistic revenue growth strategy involving the targeting of new market segments, diversifying customers and categories, and identifying cross-selling opportunities across the wider portfolio.
Eric is an exceptional sales executive with an impressive track record in building new revenue streams, attracting new customers and scaling high growth media businesses. He reports into the President of Reuters and sits on the Reuters Executive Committee.


Julie DeTraglia is the Vice President and Head of Research & Insights at Hulu, where she oversees the company’s research teams in ad sales, consumer marketing, and user experience. DeTraglia leads the development, design and implementation of all research initiatives at Hulu, advising business leads on sales strategy, consumer insights, customer acquisition, and product design and experience.
Prior to joining Hulu, DeTraglia spent nearly 15 years at NBCUniversal, where she was most recently the SVP of Digital Research, responsible for sales research, strategy and analytics across NBC’s digital properties, including sites and apps for NBC Entertainment, News, Sports, Olympics and cable entertainment properties. She also spent several years in TV research and integrated marketing.
Julie serves on multiple industry advisory boards, including the Samba TV Data Science Advisory Board and the Cuebiq Product Advisory Council. In 2017, DeTraglia was recognized
as one of the top forty digital executives to watch by Campaign Magazine. In 2018, she was also recognized by She Runs It as a Working Mother of the Year and included in Digiday’s Changemaker issue. For 2019, DeTraglia has been featured in AdExchanger’s Pii Series. DeTraglia is a graduate of Dartmouth College and is based in New York with her husband and three sons.


Bringing over 12 years of media, marketing strategy, and account management on both the client and agency side, Conor’s experience encompasses both brand development and direct response. This background gives him a unique ability to understand an advertiser’s objectives to develop and execute clear strategies with stair-stepped KPIs which have helped numerous Veritone One clients achieve lasting success. Whether working on behalf of a public company or launching a startup using broadcast media for the first time, Conor’s creative application of data and insights are a key factor to activate audiences and grow the bottom line. Conor’s current role exists to oversee Strategy and Investment for Veritone One to apply never before seen media insights from Veritone’s Cognitive Media Platform to improve decision making and campaign optimization for all Veritone One advertisers.


George Gehring is the Senior Director of Creative Solutions at Megaphone, the leading provider of breakthrough podcast technology for publishers and advertisers. He has been instrumental in developing Megaphone Studio, a hub for advertising ideation, storytelling, and audio production. George has extensive experience in creative strategy, integrated marketing, content development, and brand communications. He’s held key positions at Condé Nast, Hearst, PVH Corp., and has consulted for Meredith and Pandora. He currently resides in Brooklyn.


Sheryl Goldstein is the Executive Vice President, Chief Industry Growth Officer at the IAB (Interactive Advertising Bureau). In her role, she oversees engaging the IAB’s 650+ members across all of the IAB’s vast initiatives, activities and thought leadership programs. Under Sheryl’s watch are the Member Engagement, Centers of Excellence, Research and L&D teams. She also spearheads talent development, diversity, equity and inclusion initiatives and runs the IAB CRO Council.
Sheryl Goldstein is a “net vet” with over 20 years of driving meaningful revenue growth through consultative selling in the dynamic digital landscape (Yahoo, AOL, About.com). She is adept at building successful teams, developing go-to-market strategies and gaining consensus across key stakeholders. Her background includes a wide variety of digital media platforms and technologies and numerous leadership roles.
In addition to her experience as a sales leader, Sheryl brings years of talent development and training to her role and is committed to making the digital media landscape a great industry for diverse talent to thrive and have a long and exciting career.
Sheryl is a current board member for 212NYC, Makers and was a past Board member of She Runs It. She serves on the Rutgers Business School Advisory Board for Marketing and is helping RBS craft a digital marketing graduate program. In addition, she has served on Boards and Committees for the NY Ad Club, Women in Communications, Inc. and the IAB and is a member of Chief. She is an award-winning sales leader (Yahoo Accelerator Award, AOL Best Media Partner presented by Verizon, AOL Presidents Club, AWNY Crystal Award Winner).
Sheryl is a graduate of Syracuse University Newhouse School and lives in New Jersey with her partner Cindy and dogs Pancho and Camden. On the weekends, you can catch her on the pickleball court or riding around the Jersey Shore on her new electric bike. Her daughter Sarah-Jaana lives in the Boston area with her husband Michael.

Eric John leads the IAB Media Center, a dedicated unit within the IAB whose mission is to simplify the video and audio supply chain, providing best practices and education for brands, agencies, and media companies. Eric drives the center’s efforts in the development of market-making research, industry standards, best practices and buyer/seller terms and conditions. Before joining the IAB, Eric served as VP of Digital Services and Strategy at the Alliance for Audited Media and as Global Director of Publisher / Developer marketing at Nokia, managing the company’s world-wide mobile app developer ecosystem. Prior to Nokia, Eric launched and led advertiser brand engagement solutions for Yahoo!, creating advanced, data-driven video, mobile and interactive campaigns for brands such as Pepsi, L’Oréal, GM, Audio and Nikon. Eric began his career at internet advertising pioneer DoubleClick (Google) where he led product development and marketing within the DART for Publishers (DFP) and DART for Advertisers (DFA) business units where he launched the industry’s first post-click measurement tools. Eric is an alumnus of Miami of Ohio (BA) and Indiana University (MA) and is a graduate of Columbia University’s Product Management Program.


Bernadette Knight is the category lead for white spirits at Campari America, overseeing the brand strategy for a portfolio that includes SKYY Vodka, Espolon Tequila, Montelobos Mezcal and Bulldog Gin. Bernadette’s focus is building powerful, category leading brands that deeply connect with consumers. Prior to joining Campari Group, Bernadette worked for Shawn ‘Jay-Z’ Carter as the Global CMO at Champagne Armand de Brignac, where she created and led the new marketing division that helped shepherd the brand to becoming an icon in the champagne category. During her tenure, Champagne Armand de Brignac was awarded ‘fastest riser’ status on the Drinks International World’s Most Admired Champagne Brands list. Bernadette has deep experience in luxury brand building and held a variety of marketing leadership roles with LVMH across two continents, leading powerhouse brands such as Veuve Clicquot Champagne, Hennessy Cognac, Krug & Ruinart Champagnes and the Estates & Wines portfolio. Bernadette was named on Luxury Daily’s ‘Luxury Women to Watch’ list in 2018.


As UM’s Chief Digital Officer and the industry’s first Global Brand Safety Officer, Joshua is the go-to expert for insights on digital platforms, privacy and minimizing risk, and solutions for problems arising from new ad technologies.
Passionate about the convergence of media, digital, data and technology, Joshua leads digital strategy and innovation across all U.S. accounts including Coca-Cola, BMW, CVS Health-Aetna, Sony and USPS. In his role as Global Brand Safety Officer and architect of the 4As Advertiser Protection Bureau, Joshua leads UM’s global effort to protect brands’ advertisements from running in inappropriate contexts, puts into effect global brand safety protocols for UM clients and works with all partners to ensure accountability to these standards.
Joshua is an AdWeek 50 honoree, serves on the Board of the Mobile Marketing Association (MMA), the Advisory Council of Rutgers’ Big Data program, the Industry Advisory Board for Vidcon and is a founding member of the Global Alliance for Responsible Media.
As the industry’s leading expert on brand safety and digital platform issues, Joshua is regularly quoted in outlets like the New York Times, Adweek, Reuters and Digiday.
A native of Australia, Joshua and his family now call New York home.


As Partner and Associate Director on Invention+ (Mindshare’s division dedicated to media innovation), Rachel leads digital innovation for CHANEL, BlackRock, Lufthansa, PANDORA Jewelry, and other brands across North America. She’s constantly leveraging new ways for brands to reach consumers, be it through AI, AR, VR, audio, voice technology, and more. As part of that, she serves as the agency’s internal Audio Innovation Lead, bringing new audio ideas and strategies to teams.
Rachel is also a fierce advocate for LGBTQ and gender equality. She’s one of the leaders for The Collective, an agency taskforce and cultural imperative that works to drive a diverse, intersectional workplace and bring those same principles to clients’ media plans.
A respected industry thought leader, Rachel’s insights have been featured in publications such as Adweek, Campaign, Mobile Marketer, and Luxury Daily. Her work has been honored at the Mobile Marketing Association’s SMARTIES, the OMMA Awards, the FCS Portfolio Awards, and more. Rachel was recently named one of The Drum’s “50 Under 30” for her creativity in media, and was previously awarded the 2016 Cynopsis Rising Star Award for her standout industry contributions. She also sits on the IAB Audio Council.
Rachel is a graduate of Arizona State University, Barrett Honors College with bachelor’s degrees in French and Marketing, magna cum laude.

Julian Mintz is responsible for growing partnerships with major Fortune 100 brands spanning Automotive, Entertainment, Technology, CPG, Insurance & Retail verticals. He has deep expertise in driving revenue emerging media platforms, first party data & measurement, mixed media strategies, and custom content curation. Prior to Roku, he was responsible for West Coast video revenue at Conversant Media, part of Epsilon, and held senior sales positions with Defy Media and Digital Broadcasting Group. Julian is a graduate of the University of California, Los Angeles.

Ian Mundorff is the Global Head of Media for HP Inc, overseeing traditional and digital planning and execution across Printers and PCs, B2B and B2C. Since joining HP, Ian has overseen an in-housing effort that has moved 75% of all North American media though an HP buying team, redefined HP’s brand safety and viewability standards, and completed a global consolidation of agencies.



Hetal Patel is the EVP of SmartAudio® Intelligence Insights at iHeartMedia, providing research and insights to showcase the company’s value proposition.
She provides critical consumer insights, market intelligence and industry trends to iHeartMedia’s various teams, markets and executives by leveraging expertise in areas such as audience analysis, advertising sales metrics and media and digital consumer research. Hetal has an uncanny ability to turn data into stories and help advertisers and brands connect the dots between products, consumers, and advertising.
Hetal is a Clinical Psychologist turned media expert with 2 decades of experience in consumer insights, market intelligence and media research.


Katie Puris is a Managing Director where she oversees business marketing for TikTok’s Global Business Solutions team. In her role, Katie is focused on building a world class creative marketing team and driving awareness of TikTok’s innovative digital marketing solutions. Prior to TikTok, Katie held leadership roles at Google and Facebook where she drove innovation and partnerships with brands and agencies to adopt new digital technologies and create exceptional marketing content. Katie also has deep marketing experience, leading brands like AT&T, FedEx, Frito-Lay, Visa and New Balance during her 10+ years at BBDO as Senior Vice President.


Paul Riismandel has been a podcast researcher since before the medium even had a name. He’s worked at Midroll, now a Stitcher company, since 2014 where he built and established the marketing and research strategy that laid the foundation for the company’s podcast advertising business. Heading up Stitcher’s B2B marketing efforts, he conducts market research and advertising effectiveness research that continues to demonstrate that podcasting is one of the most robust platforms for brands of all sizes.


Joy Robins is the global chief advertising officer of The New York Times Company, where she leads all facets of its advertising business and guides the strategy and revenue generation of the entire global advertising team, and T Brand Studio, the content studio within New York Times advertising. Joy joined the Times Company in May 2023 and reports directly to President and Chief Executive Officer Meredith Kopit Levien.
An accomplished leader with 20 years of experience, Joy is a strategic expert at applying innovative advertising models at scale to enhance consumer products. With her extensive background in media, Joy has a reputable presence in the ad and media industry and brings a strong understanding of subscription business model dynamics. Joy drives innovation and leadership in partnership with New York Times advertising’s unmatched team — as they showcase the power and value of The Times’s essential subscription bundle to brands and marketers.
Joy has held a variety of advertising and leadership roles. Prior to joining the Times Company, she served as chief revenue officer at The Washington Post since 2019, leading advertising and subscriptions revenue. Before The Washington Post, Joy led advertising teams at Quartz for more than five years, most recently serving as global chief revenue officer, and previously held leadership positions at NBC News Digital, BBC Worldwide, The Weather Channel and OMD. Joy is on the board of the Ad Council and the MMA, and was featured on Ad Age’s 2017 40 under 40 and Ad Age’s 2020 Women to Watch lists.
Joy Robins graduated from Rutgers University. She is based in New York.


As the Vice President of Ad Operations for NPR, Brett Robinson oversees strategy, campaign execution and monetization for all NPR digital properties – including podcasts, NPR.org, smart speakers and apps – which have increased in revenue by over 400% since 2015. Since joining NPM in 2007, Robinson has played a key role in the development of new digital revenue models, spearheaded the implementation of new ad serving technologies and inventory management strategies, and the establishment of client services standards. As a member of the IAB’s Podcast Working Group, Robinson actively contributes to the development of industry standards and best practices in digital audio.

Randall Rothenberg is the Executive Chair of the Interactive Advertising Bureau, the trade association for digital media and marketing in the United States. Among the IAB’s 750 member companies are such major platforms as Google, Facebook, Microsoft, and Snap; the nation’s most important ad-supported media companies, including The New York Times, Walt Disney Co., NBC Universal, ViacomCBS, Hearst Magazines, Spotify, Verizon Media, Hulu, Warner Media, LinkedIn, and Meredith; incumbent and disruptor brands, including Coca-Cola, Walmart, Procter & Gamble, Hubble Contacts, ThirdLove, General Motors, Johnson & Johnson, and Citigroup; and scores of technology and data companies, among them Mediamath, LiveRamp, Quantcast, and Pubmatic.
With these members and its 47 affiliate associations on every inhabited continent, the IAB and its sister technology-standards group, the IAB Tech Lab, serve as the digital marketing industry’s public policy and lobbying organization, market and consumer research center, training and development base, and hub for the development of standards and best practices.
Mr. Rothenberg joined the IAB in January 2007 as President and Chief Executive Officer, and led the organization until becoming Executive Chair in September 2020. During his tenure, the organization became one of the largest and most influential media and marketing trade bodies in the world, helping to develop technical standards, self-regulation, government regulation, market and consumer research, and professional development programs to protect consumer privacy, foster brand and media revenue growth, improve data security, and reduce supply chain friction in the digital marketing industry.
Prior to his IAB role, Mr. Rothenberg was the Chief Marketing Officer and Senior Director of Intellectual Capital at Booz Allen Hamilton, the international strategy and technology consulting firm, where he oversaw business development, knowledge management, and thought leadership activities, and directed the award-winning quarterly business magazine strategy+business, Strategy+Business Books, www.strategy-business.com, and other electronic and print publications for senior business executives.
Earlier in his career, Mr. Rothenberg spent six years at The New York Times, where he was the technology editor and politics editor of the Sunday magazine, the daily advertising columnist, and a media and marketing reporter. For 10 years, he was a marketing and media columnist for Advertising Age. Mr. Rothenberg has written for a score of major national magazines, among them Esquire, GQ, The Nation, The New York Times Magazine, and New York Magazine. He is the author of four books, including Where the Suckers Moon: An Advertising Story (Alfred A. Knopf, 1994), a critically-acclaimed chronicle of the birth, evolution, and death of a single advertising campaign.
Mr. Rothenberg, an avid nature, urban, and portrait photographer, serves on the Board of Directors of the International Center of Photography and the Board of Overseers of the Columbia Journalism Review. He received an undergraduate degree in Classics from Princeton and lives in New York City.

Tom Ryan is CEO and Co-Founder of Pluto TV, the leading free streaming television service. Pluto TV offers 100,000 hours of content to over 26.5 million viewers in the US alone and has a global footprint spanning three continents across 22 countries.
Variety named Tom as a 2020 Digital Innovator and Fast Company cited Pluto TV as one of the Most Innovative Companies of 2020.
Tom served as CEO of Threadless, SVP of Digital Strategy at EMI Music and co-founder of Cductive. Additionally, he was a board member for Trunk Club and Society6.
Tom holds an AB from Dartmouth College and MBA from INSEAD in France.


As the Senior Vice President of Agency and Advertiser Development, Alan leads the company’s collaborations with advertising agencies and brands, providing strategic counsel to marketers to maximize the power of Pandora, and leveraging feedback from agencies and brands to help Pandora build attractive and innovative products.
Alan came to Pandora with nearly 20 years of experience in the media industry, having delivered strategic leadership, vision and insight to some of the most prominent brands worldwide. Prior to Pandora, Schanzer served as Chief Client Officer at Undertone Networks, where he worked with leading companies to create customized, cross-screen advertising solutions. Before joining Undertone, Alan was Managing Partner at MEC Interaction, where he worked with leading brands including AT&T, Citibank, Xerox, Campbell’s, Colgate, Paramount, Range Rover and Jaguar.
Alan received his B.A. from Syracuse University and resides in New York. Outside of work, Alan enjoys spending time with his family and friends, being on or near the water, travel, and live music. Alan’s favorite Pandora stations are: Working Tunes (cultivated for over four years), Jam Bands, Laid Back Beach Music, and Billie Holiday.


As Vice President of Product Management at Quantcast, Somer has led efforts around publisher measurement and audiences, the development of Quantcast Choice, a leading consent management platform for consumer privacy, and most recently, audience and activation tools for marketers.
Somer has spent over 20 years in online media and media-related start-ups. After starting her career in photojournalism, Somer moved into online publishing during its infancy, in 1994, where her work included leading digital content for the Miami Herald. She later worked for US newspaper publishing group Knight Ridder, the largest US newspaper publisher at the time. While there, Somer’s innovations in digital publishing helped a local Mississippi newspaper continue delivering news to citizens after Hurricane Katrina took its paper offline in 2005. The paper’s combined print and online coverage went on to win the 2006 Pulitzer Prize for Public Service Journalism.
Following several roles in technology and communications companies, Somer joined Quantcast in 2017.

Zoe Soon has 10+ years of experience building products in technology-driven businesses with a heavy focus on mobile. Six years ago Zoe flew 21 hours from Sydney to NYC for a 30min coffee meeting which led to her first job in NYC. Since then she’s worked with three major New York based media companies, The New York Times, Condé Nast and Business Insider on projects ranging from location-based apps to paywalls. Zoe began her career as a user researcher and UX design consultant working with three of the top five banks in Australia. She was then hired to establish a user insights practice at Fairfax Media, a leading Australian news and media conglomerate. Here she led the user research for the flagship news apps which won Best Mobile News Product at the 2012 Australian Mobile Awards and went on to become product lead for the news sites. In this role she launched a content paywall and a unified user data system to diversify revenue and enable more targeted marketing.
Prior to joining the IAB Zoe was General Manager of apps and email at Business Insider where she was charged with defining the go-to market strategy for these platforms. In this role Zoe launched Insider Inc’s first OTT apps across Apple, Amazon Fire and Roku offering advertisers cross-platform video digital distribution and access to an audience that generates over 2 billion views each month.
Zoe has a Masters in Organizational Psychology and lives in New York. She enjoys burning pancakes, Cuban salsa dancing and talking to strangers in line.


Inspired to attract the next generation of automotive customers, Megan Stooke leads the strategic marketing effort for the General Motors brand. In this time of exponential disruption, GM is laying the foundation for an all-electric future and redefining the boundaries of mobility. Stooke believes that personalized ownership experiences together with new business models will quickly transform the car buying journey.
Megan joined General Motors with the company’s Australian subsidiary; Holden. In 2005, she moved to Detroit and held marketing leadership positions with Chevrolet, Hummer and Cadillac, as well as GM’s global Marketing Operations. Prior to being appointed to the General Motors Brand in 2019, she was CMO for Maven, a GM startup mobility business.
An Australian native, she earned her Bachelor of Business from Monash University. Prior to joining GM, Megan started her career at Kraft Foods. She now considers herself a Detroiter, and is a US citizen. In her spare time, she enjoys keeping up with her son – as well as keeping up with culture and trends through her passion for food, music, travel and photography.


Josh Stinchcomb is the Global Chief Revenue Officer of Dow Jones and The Wall Street Journal where he oversees advertising and marketing solutions.
Prior to this role, Stinchcomb held numerous positions at Condé Nast, including SVP of Corporate Sales, Publisher of Condé Nast Digital and most recently, Chief Experience Officer, where he oversaw branded content, experiential and licensing.
In 2008, he was awarded Sales Team Leader of the Year by MIN (Media Industry Newsletters). In 2009, he received a Top Performance Award from Condé Nast, and in 2013 was named to AdAge’s 40 under 40. Josh is a regular speaker at industry events and an adjunct professor at NYU’s Master of Science in Publishing Program.
A graduate of Middlebury College in Vermont, Stinchcomb also has an M.B.A from New York University.


Andre is a proven leader and entrepreneur with a wide range of experience in marketing, finance, and starting and growing companies. As CEO and co-founder of Tru Optik, he has led the company’s business development, product innovation and go to market strategy. Under Andre’s leadership, Tru Optik has become the most relied upon DaaS (data as as service) partner across OTT, streaming audio and gaming. Tru Optik clients and partners include many of the largest publishers, ad tech platforms and advanced media. Andre is a frequent guest on Bloomberg and CNBC and often quoted in AdWeek and AdExchanger as an expert in streaming media and advanced advertising. Before founding Tru Optik, he served as a Vice President of Investments at JP Morgan Chase and also led the Media and Entertainment division at a boutique investment bank in New York City.


Christy Tanner is the Executive Vice President and General Manager of CBS News Digital. In this role, she oversees CBS News on all digital platforms, including CBSN, CBS News’ digital streaming news network featuring live, anchored coverage across platforms, as well as CBSNews.com, mobile apps and OTT apps.
Under Tanner’s leadership, CBSN continues to drive strong and sustained viewership growth. Drawing an audience with a median age of 37, CBSN has increased viewership every year since launching in 2014 and in June, CBS News Digital delivered its new #1 month of all time for unique visitors. CBSN also delivered its new #1 quarter of all time for streams in Q2 2020, outpacing the previous best Q1 2020. The new records follow strong and sustained momentum for CBSN, which set a new record for monthly streams in March, surpassing 100 million streams for the first time ever in a month.
During her tenure at CBS News Digital, Tanner has spearheaded the expansion of CBSN’s original content slate and continually broadened distribution to make CBSN available on every major platform including an international expansion into 89 countries.
Formerly, Tanner was the Senior Vice President and General Manager of CBS Interactive Media, a group of premier entertainment brands. Tanner joined CBS Interactive through the company’s acquisition of TV Guide Digital, where as CEO she transformed the business for an on-demand, streaming audience. She previously held executive positions with The Washington Post Company, Wolters Kluwer and Reed Elsevier.
Tanner is currently a board member and special advisor to the executive committee of Digital Content Next, the leading trade organization serving premium digital content companies, where she previously served as co-chair from 2015-2017.
Tanner holds a B.A. from Brown University and an M.B.A. from Columbia Business School.


As the Associate Director of Podcast Ad Operations at NPR, Sarah helps develop and implement new podcast ad products, manages ad tech relationships, and helps run day-to-day podcast sponsorship operations. She focuses on podcast attribution an ad-targeting products to help improve and measure performance for brands. Sarah has been part of the NPR team for 5 years.

For over 20 years, Ritu has been a noteworthy leader in the marketing space. You may know her from her current work leading retail and QSR businesses at Mindshare, TJX and Domino’s. But Ritu can also be credited with contributions to agencies such as Ogilvy, Universal McCann and Media Vest and publishers like Microsoft and AOL.
Ritu is a master orchestrator, agile, collaborative and has deep respect and devotion to her clients and team. Her impressive background in digital strategy and buying allows her to lead, challenge, and transform businesses. Having spent her entire career in digital media, both from the buyer and seller sides, combined with responsibility and oversight for traditional channels, gives her a unique vantage point of the media landscape and its evolution over time to better evaluate communication opportunities for her clients.
Over the years, Ritu has won many industry accolades, is a frequent contributor to panels and her thoughts have been published in many publications such as Adweek, Mediapost, NYTimes, WWD etc.. Ritu is Vice President of the industry organization 212 NYC, and sits on many advisory boards for the Ad Council, OWR and at Mindshare she is an executive sponsor of The Collective, an agency consultancy and cultural imperative that works to drive a diverse, intersectional workplace.

Troberman leverages the company’s extensive range of content, experiences and technologies to bring brands together in new ways with consumers across all of the company’s businesses, iHeartMedia’s 859 radio stations and iHeartRadio. Troberman is a marketing innovator and visionary. Prior to iHeartMedia, she served as Chief Marketing and Ideas Officer for IPG Mediabrands; before that, she spent 16 years at Microsoft, first launching Internet startups and building the first branded entertainment team online, and then as their Chief Creative Officer, overseeing their portfolio of brands and global advertising campaigns across consumer and business-to-business products, including Windows, Office, Bing, and XBOX.

Tom Webster is a partner at Sounds Profitable, the leading voice of significance for the digital audio industry, devoted to growing the podcast sector through audio insights, education and connections. As a 25-year audio research veteran, he is a trusted advisor to the biggest companies in audio and has dedicated his career to the advancement of podcasting for networks and individuals alike. Tom has been a co-author and driver behind some of audio’s most influential studies, including the Infinite Dial® series, Share of Ear® and The Podcast Landscape. Additionally, he has led hundreds of audience research projects on six continents, for some of the most listened-to podcasts and syndicated radio shows in the world, from Howard Stern to All Things Considered. He’s done a card trick for Paula Abdul, shared a martini with Tom Jones, and sold vinyl to Christopher Walken. With Tom’s partnership at its helm, Sounds Profitable is dedicated to set the course for the future of the audio industry.


Ryan Wilson is Senior Sales Manager and Director responsible for leading the Health/Pharma vertical at Samsung Ads. With more than 12 years of digital marketing experience spanning Connected TV (CTV), Online Video (OLV), data, programmatic and mobile within start-up, rapidly growing and globally established companies. He helps brands bridge the gap between their linear and digital marketing by unlocking the power of data to identify, reach, engage and measure their most valuable audiences wherever they are consuming digital content.


Mark joined DoubleVerify in 2020 as Chief Executive Officer, responsible for oversight of global company operations, expansion into new markets and strategic product innovation – including DV’s CTV/OTT video capabilities. Mark brings over two decades of digital marketing and advertising technology leadership experience to the role, with expertise in CTV/OTT, data analytics and digital advertising optimization. Prior to joining DV, Mark served as the CEO of Telaria (NYSE:TLRA), where he was instrumental in establishing the business as the leading video and CTV monetization platform for premium video publishers. At Telaria, he led consistent growth in revenue and enterprise value, and spearheaded the company’s successful merger with Rubicon Project (NASDAQ:RUBI) – resulting in the industry’s largest independent sell-side advertising platform. Previously, Mark served as CEO of eXelate (Deloitte’s 2014 fastest growing tech company in NYC), where he led the sale of the company to Nielsen and subsequently assumed the role of Executive Vice President, launching the Nielsen Marketing Cloud. Prior to eXelate Mark held C-Level leadership roles at local digital media pioneers WorldNow (acquired by Frankly) and MediaSpan (acquired by Naviga). Mark earned his B.S. in Finance from Gannon University, where he also holds an Honorary Doctorate and his M.B.A. from the University of Rochester’s Simon School of Business. He has been named one of AdWeek’s Martech Superstars, Cannes Lions Judge and an E&Y Entrepreneur of the year Semi Finalist.
Registered Attendees
-
Banco Pichincha
Banrytec Barkley Barlow Media Baruch College Bautista Direct Marketing
BeOp Bigbuzz
Binarytec Blackbook Blackbook Ventures Blacklight
Boise Advertising Federation Booking Borshoff Boston Digital
BRAINTRUST Braintrust Agency BroadbandTV
Brown Marketing Services Bruce Gersh Bucket Media
-
BWP Marketing cairns oneil cairnsoneil strategic media Cairnsoneil Strategic Media
CalPacific Marketing Group, Inc. CALPACIFIC MARKETING GROUP, INC.
Campbell Ewald
catalyst CBC CC Media CCMedia CFA Institute Channel Blend Charts + Darts
CJ WORX ClearChoice Dental Implants CMI CMI Media
Coegi Commit Agency
-
Concord Music Group Consultant
Corusent
Cremaco M doo Cross Device Media Group Cross Screen Media
Curiosity Currently Seeking Opportunities Cynopsis Dagama Textiles
DCG Communications De Laco Beaute Concept Deadline Dean Houston Decoded Advertising
Dentsu Dentsu Aegis Network Dentsu Programmatic
DGNext News,Trp Gharalu Upchurch,AmanMp3viral
Direct Persuasion Direct Results DirectAvenue
-
Discount TIre Discovery Disney Display.io DISPLAYIO Doe - Anderson DOE ANDERSON Doe-Anderson Don Jose Media LLC
Dream On Me
e.l.f. Cosmetics East Liberty Entertainment Edison Research EHY
Elasticity ElectraCast Eleven Twenty-Three Elite Digital Investments
eMarketer Empower
Enova
Enterprise Holdings
eos Products LLC
-
Epsilon
Estella Media & Marketing LLC ETS Marketing Strategy & Growth Evans Hardy + Young, Inc. Evans, Hardy + Young, Inc. EvansHardy + Young
Every Mother Evoke EXL EXL Media Exverus Media Fallon family dollar Feld Direct
FierceVideo FKQ
Flipkart Internet Pvt Ltd Flynn Wright Forbes
Freelancer friesland campina G&S Business Communications Garage Team Mazda
-
Imperative Entertainment Imperative Pictures Inbrax Individual Indoet Infantino Infinity Marketing Informa
Innocean Canada InPulse Digital Inside Radio Insight Mktg
Intercontinental InterFaith Productions, Inc.
intertrend Intouch Group IPG Mediabrands
isobar J.W.Morton & Associates Jack Ingram Motors JMS
JP Morgan
Kanan,Corbin,Schupak & Aronow, Inc.
KCH Consulting KCSA
-
KCSA Strategic Communications Kelly Scott Madison
Kerrygold Keurig Dr Pepper
Kimberly Clark Corporation Kimberly-Clark Kinesso Klick Klick Health Klick Inc KlientBoost KNDO/KNDU KO Alliance KO Alliance, LLC
Kruskopf & Company KSM KSM South KSM South Advertising Agency Langa Eleven LaPlaca Cohen Lazada Lazada Group Lewis Media Partners
Lilly Loblaw Digital Locked On Podcast Network LogMeIn
-
Lyft Lytle Ventures LLC
Macmillan Maggie Sottero Designs Manning Gotllieb Manscaped Manscaped, Inc
Mark1 Mark1 Media Mark1 Media & Consulting Mark1 Media PTY Ltd
Marketing By MK
Marley Spoon Marley Spoon Inc. Marshall University MARY NITTOLO, INC., DBA the STUDIO Masterworks Mattel MauraLee Digital Max Stax Media McCann Health Engagement McCann Minneapolis
Media Matters WorldWide Media Post Media Venue
-
Multichannel News Mundoffice MUV Mylan N/A n/a NA Napa Gapa Beverages Corporation
National Hockey League
NCM Nebo Nestle NextNow Digital
NINETY PLAY
None Nonprofit organisation Noodle Partners Northampton Consulting
Not Currently Employed Nova Entertainment Nu Media Mix (Ad Agency) OCD Media OCD Media LLC OCD Media, LLC
-
Odysseus Arms okulus digital
omd OMD OMD EMEA OMD MENA OMD New Zealand OMD Singapore Pte Ltd OMD Turkey OMD USA OMG OMG23 OMnet ONE Championship
Orangetheory Orion Worldwide
Pace University pal 8 media Pal 8 Media Pal 8 Media, Inc. Pal8 Media Palisades Media Palisades Media Group Palisades Mediagroup Palisades MediaGroup
Pandora Media, Inc.
-
Paper and Packaging Board Parkway Hospitals Singapore Pause Commercials Pence Media Penguin Random House Penguin Random House Audio
Pepsico PepsiCo Pereira O'Dell Pernod Ricard Peter Mayer Advertising PETERMAYER
PH
PHD Media PHM Pinnacle Advertising
Planit Planit Advertising, Inc. PluckStudio
Pod Digital Media PodSearchAD Porter Airlines Postali
Power Agency POWERPHYL MEDIA SOLUTIONS LLC
-
PR4YOU Relaciones Públicas y Comunicación. Prodigous Progress Partners Publicis
publicis Publicis Collective Publicis Groupe Publicis Health Media Publicis media Publicis Media Publicis Sapient
PUBMATIC INC. Pushkin Industries PwC PXL QBP
Quartz QuestTex
R&R Partners R-Squared Radio Pictures Rain RAIN News Rain the Growth Agency
Redbubble Refinitiv
-
Refuel Agency / Thinking Cap
Reporter RESOLUTE DIGITAL
REX Rex Homes REX Homes Rhythm Rise Rising Tide Interactive Rogers Rogers Media Rogers Sports & Media Rogers Sports and Media Rokk Solutions
RPM ADVERTISING Rutgers Business School Alumni Association Ryerson University
Safe Auto Saltwater Collective Sam Houston State University
Samsung Ads
Santander Bank, N.A. sarl bekakra
-
Spring & Bond Stacy Fields
Starcom Stella Rising
Stitcher
Strategic America Strategic Media Ince
Sublime Marketing T3
Tambora Ventures Target Media Tata Consumer Products Ltd
TBD
TBWA\Worldwide Teach For America
TEH NATURES BOUNTY CO Television Academy Foundation The Adcom Group The Bouqs Co. The CBD Agency NYC
The Cosmopolitan Las Vegas
-
THE GARAGE (WPP) / MAZDA The Hair Shop, Inc. the johnson grup The Ramey Agency The Story Room The University of Newcastle
The Well Advertising The Y in Central Maryland
Tinuiti Tiny Horse a Team Whistle company
TiVo TMP Worldwide Trade Commission of Spain / Foods from Spain Traffic Builders Traiders traider.com
Travelers
Trib Total Media Trilogy Interactive TriNet, Inc.
TTC