2020 IAB Audience Week

IAB’s first-ever Audience Week is a series of invitation-only events featuring programming to prepare agency decision-makers and brand marketers for their 2021 planning. Industry experts, analysts, and senior leaders will come together to exchange learnings, insights, and strategies to understand the new advertising landscape and craft a vision for the future of the digital marketplace.

IAB Reach Conference
Sept. 29 – Oct. 1, 12 – 5 PM ET
Where have your audiences gone and where are they going next? COVID accelerated a shift to CTV and streaming that was already underway, changing what we know about media planning, buying, and measurement in the quest for incremental reach over traditional TV. In response, IAB has filled two days with expert content and networking opportunities to help agency strategists and advertisers unpack the key issues, offer solutions, and prepare for both a turbulent Q4 and an unpredictable 2021. Learn more or register.

IAB Video Leadership Summit
Oct. 2, 12 – 4 PM ET
A prestigious group of senior industry stakeholders, including those from leading media agencies, brands, technology companies, and publishers, convenes to discuss the challenges facing business leaders, understand the implications of new technology, identify impactful trends in video and ultimately generate actionable ideas for the IAB and industry overall to initiate and operationalize. Request an invite.

Register for 2020 IAB Reach Conference

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