Knowledge Center

How to Start Preparing Your Brand for a Cookieless Future

Nov 9, 2020 / 2:15 PM EST
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    Overview

    As cookies go away the industry is moving to find viable, sustainable solutions that will allow brands and marketers to speak directly to their customers…with their permission. This session unpacks how email, as a consent-based environment, allows brands to get close to consumers while respecting privacy, and shares insights on how it can become a more central part of digital strategy.

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