Justin Evans is Global Head of Analytics & Insights for Samsung Ads. At Samsung Justin has built an award-winning team supporting rapid growth on 5 continents. His teams have launching multiple solutions for insights, targeting, and measurement, including “The Streaming Index,” “Rule of 40” and “Behind the Screens,” as well as countless custom deep-dives into proprietary TV data to help Fortune 100 advertisers tackle bespoke challenges. Justin is a frequent conference speaker and regularly contributes insights to industry publications.

Previously, Justin was Vice President of Data Strategy at Comcast Spotlight (now Effectv), where he supported a $2.5B local advertising business with responsibilities spanning analytics, data partnerships, product management and ad sales research. In addition, Justin has held positions at Collective, serving as EVP of Enterprise and Chief Strategy Officer, as well as SVP of Advertising Solutions at The Nielsen Company where he spearheaded the company’s “Reach, Resonance, Reaction” solutions.

Justin received a Master of Business Administration degree NYU Stern and a Bachelor of Arts degree from Columbia University.

Eric John leads the IAB Media Center, a dedicated unit within the IAB whose mission is to simplify the video and audio supply chain, providing best practices and education for brands, agencies, and media companies. Eric drives the center’s efforts in the development of market-making research, industry standards, best practices and buyer/seller terms and conditions. Before joining the IAB, Eric served as VP of Digital Services and Strategy at the Alliance for Audited Media and as Global Director of Publisher / Developer marketing at Nokia, managing the company’s world-wide mobile app developer ecosystem. Prior to Nokia, Eric launched and led advertiser brand engagement solutions for Yahoo!, creating advanced, data-driven video, mobile and interactive campaigns for brands such as Pepsi, L’Oréal, GM, Audio and Nikon. Eric began his career at internet advertising pioneer DoubleClick (Google) where he led product development and marketing within the DART for Publishers (DFP) and DART for Advertisers (DFA) business units where he launched the industry’s first post-click measurement tools. Eric is an alumnus of Miami of Ohio (BA) and Indiana University (MA) and is a graduate of Columbia University’s Product Management Program.