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Understanding DCR Use Cases

The first session of the State of Data series will feature experts across publishers, agencies and technology to discuss the findings in the “State of Data: Data Clean Rooms and the Democratization of Data in a Privacy Centric Ecosystem”. Moderated by the IAB, we will discuss the findings of the paper with experts in the Data Clean Rooms space who will share further insights and offer recommendations on how companies should approach data clean rooms and identifying outcomes.