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This event will be In Person only.
Join IAB Tech Lab for a presentation and discussion on the upcoming release of OpenMedia specification landscape. OpenRTB 3.0. OpenRTB, OpenDirect, OpenData, Ad Ops and Ad Tech Council participants who are registered members of IAB Tech Lab are invited to join this event. Expected participants will be product, engineering, or thought leaders from their companies.
What is OpenMedia? OpenMedia is a specification landscape methodology that encompasses all IAB Tech Lab programmatic standards. OpenMedia allows for faster dynamic updating of the technical standards and effective scalability for the inclusion of new media channels.
When are new programmatic standards going to be released? Working groups will be releasing updates to programmatic specifications throughout the coming months.
We are looking forward to convening about OpenMedia and OpenRTB 3.0. There will also be a similar event in NYC to showcase OpenMedia and OpenRTB 3.0. Please reach out to [email protected] with any questions about the specifications or this event.
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