Training - Virtual

Legal Issues Regarding Influencer Marketing

Jun 23 2021 / 1:00 pm – 2:00 pm EST

      Overview

      Since 2016, influencer marketing has been growing 50% year over year. Despite this fast growth and importance to the advertising industry, brands do not always contract with influencers in an efficient or legally compliant manner. In this presentation, you’ll learn the importance of crafting contracts with influencers; the main deal points in those transactions; and the material legal, business, and regulatory issues surrounding influencer marketing. After attending this practical, nuts-and-bo... Read More
      Who Should Register
      • In-house counsel at brands and brand/marketing agencies
      • Marketing personnel involved in procuring and managing influencer campaigns
      • Agents and managers of influencers
      • Influencer marketing agencies
      Discussion Topics

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