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This 4-part webinar course is designed specifically for people who are preparing to sit for the IAB Digital Buying and Planning Certification exam, but can also benefit buyers and planners who are seeking to learn more about the ecosystem in a virtual classroom setting.
For those unable to attend the live training sessions, you can access a full recording up to eight weeks after each session.
Each session will be 90-minutes in length: • Part 1: Monday, October 1st, Noon to 1:30 pm ET • Part 2: Tuesday, October 2nd, Noon to 1:30 pm ET • Part 3: Wednesday, October 3rd, Noon to 1:30 pm ET • Part 4: Thursday, October 4th, Noon to 1:30 pm ET
This course will deepen your working knowledge of digital buying and planning and will help you determine which areas to focus on in your preparation for the Digital Buyer and Planner Certification exam. Learn more and apply for the IAB Digital Buying and Planning Certification.
WHO SHOULD ATTEND This course is not designed to be an entry-level course. This course is designed for digital media buyers, planners, marketers and strategists who have at least one year digital buying and planning work experience. This includes media professionals working in media roles related to buying, planning, strategy, and analytics.
Training Member: $299 Non-Member: $399
Note: Cost of IAB Certification Exam application is NOT included in a-la-carte Prep Class price
Training + Exam Bundle Member: $699 Non-Member: $899
Note: this class does not guarantee success in passing any IAB Certification exam. Class content and exam content are not identical. Some topics included in class may not appear on the exam, and similarly, select exam questions may include terminology or topics not taught in class.
QUESTIONS? Contact [email protected]
Cancellation Policy: Please note, class sales are non-refundable. Should you need to change your registration, a credit (good for one year) for a future course can be issued when IAB is notified 7 business days prior to the event date. Within 7 business days, you may transfer your seat to another colleague or contact.
This class counts as 8 hours of credits toward IAB Certification eligibility status.
Webinars: 12pm-1:30 pm ET, October 1 – 4
Webinar 1: October 1 Webinar 2: October 2 Webinar 3: October 3 Webinar 4: October 4
Webinar log-in information will be emailed within 2 business days of the session start date.
Danielle is an engagement manager at Jounce Media where she focuses on ad tech consulting and educational workshops for industry professionals. Danielle began her career as a full-service media planner; buying, planning, reporting, and trafficking for a large direct response marketer. She later focused on the sell side; working for two large publishers in account management and data management positions. Danielle refined her programmatic skills at Xaxis where she worked as a product manager developing mobile and emerging products.
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