During this webinar, IAB will discuss the latest trends in digital political advertising. We’ll share economic data on the volume of political advertising spend in the 2020 election, an overview of election law as it relates to digital, and developments in self-regulation to combat election interference and provide increased transparency to consumers.
If you are interested in learning about new opportunities for digital political advertising and the key legal obligations to be aware of, this webinar is for you.
Susan Israel is an experienced privacy attorney who focuses her practice on developing and implementing data privacy policies and programs. She has extensive experience in drafting and negotiating data deals that protect privacy as well as providing counsel on public policy issues in relation to both privacy as well as advertising law.
Ms. Israel maintains a broad knowledge of media, communications and advertising businesses, and has a pre-law background in broadcast news and publishing. She brings a deep understanding of the most complex and critical data privacy challenges faced by corporations and business entities, particularly within the advertising industry.
Ron Jacobs focuses his practice on political law, nonprofit organizations, and crisis management, including congressional investigations, class actions, and regulatory investigations. Ron founded and co-chairs the firm’s nationally recognized Political Law practice. He advises clients on all aspects of state and federal political law, including campaign finance, lobbying disclosure, gift and ethics rules, pay-to-play laws, and tax implications of political activities.
Lou Mastria, CIPP, CISSP, is currently Executive Director of the Digital Advertising Alliance, where he leads U.S. and global efforts for self-regulation, consumer transparency and choice in the delivery of interest-based advertising online. The DAA (www.digitaladvertisingalliance.org) Self-Regulatory Program for Online Behavioral Advertising (www.youradchoices.com) was launched in 2010 by a consortium of the nation’s largest media and marketing associations. Mastria joined DAA in 2012, and has represented DAA in testimony before Congress and in other industry and policymaking events.
Mastria also has served as Chief Privacy Officer at both regulated and self-regulated organizations, serving at the Direct Marketing Association (now part of the Association of National Advertisers), Canoe Ventures, LLC (a joint venture of the nation’s six largest cable companies), and DataLogix Corp., a leading provider of database services.
In 2018, Mastria was named to AdMonster’s inaugural “Power List,” honoring professional excellence and influence in digital media & advertising. Mastria is a Certified Information Privacy Professional (CIPP/US) through the International Association of Privacy Professionals and a Certified Information Systems Security Professional (CISSP) through the International Information Systems Security Certification Consortium, Inc., (ISC)²®.
Robyn Mohr counsels clients on a wide variety of matters related to new media, technology, mobile and digital marketing, advertising, and privacy. She also advises on compliance with various state and federal laws and regulations, representing clients in a variety of industries, including consumer products, telecommunications, internet and entertainment.
Steve Passwaiter is responsible for general oversight of the Kantar/CMAG business unit and leads business and product development efforts.
Prior to joining CMAG as Senior Director of Business Development, Passwaiter was the founder and CEO of SLP Media Strategies, which provided outsourced business development services. He is also a former Board Adviser for Sportsdigita, an interactive sports agency that specializes in digital sponsorship, ticketing and fan engagement products for professional sports teams. Steve also served as Vice President of Business Development for BIA/Kelsey following his experience in the media world.
Steve is a graduate of John Carroll University where he majored in Communications and History. He’s also a long-suffering fan of the Cleveland Indians
