Chris Bruderle brings over 25 years of experience in Data/Web Analytics and Media Market Research at premium Digital and Muti-Platform web publishers including The Daily Beast, Martha Stewart Living Omnimedia, Conde Nast Publications and This Old House Ventures.

Before working at IAB where he leads research-based thought leadership initiatives, Chris was most recently VP, Analytics & Research at The Daily Beast where he spent nearly 7 years and was responsible for the tracking, analysis and reporting of The Daily Beast’s O&O site and off-platform data/analytics for Senior/Corporate Management, Editorial, Advertising Sales, Product/Engineering, Audience/Business Development, Social Media and PR. He established the company-wide Editorial Analytics and Advertising Sales data and research stacks which included, among others, Google Analytics, Parse.ly, Krux DMP, Optimizely, comScore, Kantar, Samba, Newswhip, Crowd Tangle, Buzzsumo, and CrazyEgg.

Prior to The Daily Beast, Chris spent 5 years as Associate and Acting Director at Martha Stewart Living Omnimedia where he directed the correspondence and development of all research-based strategies supporting the Advertising Sales and Marketing staffs of each of the MSLO media brands and platforms across digital, mobile/tablet, TV, print and radio. Chris has also held marketing and market research positions at Conde Nast and Time Inc.

Chris started his career at BBDO as an Assistant Media Planner where he most notably completed the “Media Training Program”.

Amy Lehman serves as SVP, Ad Platforms for Disney Entertainment and ESPN. In this role,
Lehman oversees the product, software engineering, operations, and partnerships behind
Disney’s advertising platforms. She leads an Ad Platforms team that has played a key role over
the past three years in the development and launch of proprietary Disney technology and
products that have helped evolve Disney into an industry-leader in ad tech, including its own
Disney Ad Server.

Lehman most recently served as VP, Product Management, Ad Platforms, leading the strategy
and building of the advertising technology that powers Disney’s streaming brands, including
Disney+, Hulu, and ESPN+, as well as Disney’s linear and digital ad systems.

Lehman joined Disney via Hulu in 2019 and has more than 25 years of experience in ad tech,
specializing in advertising monetization, streaming and video ad serving technology, software
development, and enterprise scale operations. Previously, Lehman spent eight years at Adobe,
building out a suite of capabilities in the OTT, video delivery, data, and programmatic advertising
spaces. She’s also held leadership roles at United Online/Adcurate and Conversant.

Lehman graduated from Worcester Polytechnic Institute with a Bachelor’s degree in Biology. She
and her family live in Los Angeles.

Dan believes that advertising should make individuals feel seen, heard, and represented with inclusive, relevant messaging. His professional career has been dedicated to creating and championing technologies that allow advertisers to do just that by lowering the barriers of production, personalization, engagement, and scale without compromising quality.

As SVP of Global Client Solutions, Dan spearheads critical initiatives across Innovid’s advanced creative and measurement operations. Most recently, Dan and his team brought Innovid’s converged TV measurement platform, InnovidXP, to market globally. With decades of experience at the crossroads of design, development, and digital advertising, Dan is a recognized thought leader on the use of advanced creatives at scale, including personalization and dynamic creative optimization (DCO) technologies. Prior to Innovid, Dan was at Sizmek where he led the creation and development of DCO, video, and rich media ads.