Chelsey Alexander is a digital and retail commerce strategist and legacy builder with nearly two decades of experience at the intersection of big-brand power, emerging technology, and e-commerce transformation.

A former Senior Vice President in the consumer-packaged goods industry, Chelsey has led and influenced over $4.5 billion in retail and e-commerce revenue across powerhouse companies including Bayer and Procter & Gamble, helping iconic brands navigate the evolving ecosystems of Amazon, Walmart, Target, CVS, Walgreens, and Kroger.

Her career also includes experience in hypergrowth startups like Pharmapacks (Packable) — one of Amazon’s top third-party sellers during its planned SPAC phase. That chapter deepened her understanding of what drives — and tests — modern digital commerce, lessons she now channels into helping companies build more resilient, future-ready growth systems.

Through her firm, Open Gate Consulting, Chelsey partners with CPG leaders and high-growth founders to design organizations built for the future of commerce — unlocking growth through clear strategy, capability building, and digital shelf excellence.

Chelsey’s mission is to dismantle the gatekeeping in e-commerce strategy and business transformation. At Open Gate, insights are radically simple and immediately actionable, bridging the gap between corporate complexity and modern growth. Whether you’re scaling or reinventing, Chelsey brings clarity, creativity, and grounded strategy to the ever-changing world of commerce.

Justin Breton is the Head of Digital & Emerging Experiences at Walmart, focusing on innovative marketing that drive meaningful engagement with the next generation of customers. He’s launched interactive content platforms, shoppable livestreams on social platforms, & virtual brand experiences on gaming platforms. He also oversaw the launch of Walmart Realm, the first social-inspired immersive commerce platform. Prior to Walmart, Justin managed global strategic partnerships & integrated campaigns at Squarespace & Foursquare. He’s been recognized by Ad Age as a 40 Under 40 Honoree & Business Insider as a Rising Star of Brand Marketing. He lives in Brooklyn.

Natalie Cammerino is a veteran marketing leader with the last 19 years of experience shaping consumer engagement and promotional strategy for some of the world’s most iconic brands at Mars Snacking, She leads National Consumer Promotions across the company’s multi‑million‑dollar portfolio – spanning Chocolate, Fruity, and Gum/Mints – and drives breakthrough programs for beloved brands including M&M’S®, SNICKERS®, SKITTLES®, and EXTRA® Gum.

A marketer with a deep track record of impact, Natalie has developed and executed high‑performing media and consumer promotions throughout her career. Prior to Mars, she spent a decade stewarding flagship Nabisco brands such as OREO®, CHIPS AHOY!®, RITZ®, and WHEAT THINS®, and nine years in agency leadership managing major clients including Hertz, Dunkin’, Reynolds, and Bank of America International. Natalie is widely recognized for her strategic rigor, creative vision, and collaborative leadership style, consistently elevating how brands connect with consumers and convert engagement at scale.

Her contributions have earned both internal and industry recognition, including induction into the Mars Champions program – honoring exceptional performance, leadership, and community service – as well as a recent Effie Award for a SKITTLES® program and a Reggie Award for a SNICKERS® initiative.

Originally from the beach town of Rockaway, NY, Natalie now lives in New Jersey. She’s an avid traveler with her husband and son – most recently venturing to Norway to experience the Northern Lights – and spends summer weekends on the lake with her family. Natalie and her husband also served as Big Brother and Big Sister mentors for seven years, reflecting her long-standing dedication to giving back.

David Cohen joined IAB in April 2020 as President and was named Chief Executive Officer in September 2020. David is a widely respected advertising agency leader who, prior to IAB, served as President, North America for MAGNA, Interpublic Group’s (IPG) centralized media intelligence, investment, and innovation arm.

David has a long history of working with trade organizations, including IAB and 4As, where he served as chairman of the Interactive Marketing Committee from 2009-2013. He was recognized by Adweek as a “Media All Star” and was part of the “Adweek 50” in 2012.

In 2016, David was elected to the Board of Directors of Partnership with Children a non-profit whose mission is to strengthen the emotional, social, and cognitive skills of vulnerable children in New York City to help them succeed in school, society, and life.

Before joining IAB, Collin led Growth and Go-To-Market Strategy at Night Market, Horizon Media’s commerce agency. Prior to that, Collin spent over a decade at Forrester, holding multiple roles across research and sales. Specifically, he spent six years leading Forrester’s performance marketing research and pioneered the company’s initial coverage of retail media. In this role, Collin worked with a wide range of B2B and B2C CMOs and their teams to drive performance improvements in their marketing initiatives. His research and insights were frequently quoted in publications such as The New York Times, The Wall Street Journal, Digiday, and MediaPost. A popular industry speaker, he keynoted industry and vendor events in addition to being a quarterly guest on Bloomberg TV. During his last several years at Forrester, Collin sharpened his consultative selling skills by growing the company’s Fortune 500 list of clients. This unique blend of visionary thought leadership and commercial success allows Collin to empathize and collaborate with marketing and business leaders across the commerce ecosystem.

Collin was born, raised, and currently living in, Fairfield, Connecticut. He has a B.A. in Economics from The Catholic University of America in Washington, DC. In his free time, you can find him playing with his two young sons, Landon and Nathan; exploring restaurants with his wife, Karen; and enjoying whatever sports season is in full swing

Guthrie Collin joined Target in 2023 as the Vice President of Product for its Retail Media Network, Roundel. He leads a talented team to invent AI-infused digital ad products connecting trusted brands to Target guests.

Prior to joining Target, Guthrie served as Chief Analytics Officer and Senior Vice President of Ad Tech for Dow Jones (publisher of The Wall Street Journal) in-between tenures at Amazon Ads, including GM for CTV display ads business. He was also a Global Product Leader for brand performance products.

Guthrie’s digital media career began with product and tech roles at Nielsen and The Associated Press, also extending to strategic advisory to social media startups. He’s co-created five patented inventions and earned his MBA from NYU Stern.

Scott Collins leads product strategy for Moloco’s commerce and agentic media platform. Scott has spent the last decade building and scaling advertising businesses across Amazon Ads, Pinterest, and Moloco, managing teams across engineering, product, design, strategy & ops, and marketing. He is a co-inventor on multiple patents spanning ads measurement, visual recognition, ads retrieval, and ranking. Scott is based in Chicago.

Sean Crawford is Managing Director for North America at SMG, a global network of retail media experts operating over 7 Retail Media Networks. He is the driving force behind SMG’s North American expansion, which launched in 2023 and includes the groundbreaking WHSmith North America Media Network, the first in-store travel retail media network on the continent.

A recognized industry leader, Sean was named a 2026 RETHINK Top Expert, recognized on the PMW International Powerlist, and is a recipient of the Path to Purchase Institute’s 40-under-40 award, celebrating rising stars in omnichannel marketing. A regular speaker and published thought leader across Europe and North America, he brings over a decade of retail media expertise to his role.

Before leading in North America, Sean served as Business Director at SMG’s Capture agency, overseeing media planning, buying, and partnerships for major brands like General Mills and Kellogg, and building strategic relationships with platforms including The Trade Desk, Criteo, and JCDecaux.

Briana Finelli is the VP of Commerce Media at Goodway Group, where she leads retail media strategy and activation across commerce platforms and retail media networks. With a decade of retail media experience across holding companies like WPP and IPG, Briana brings deep expertise in building integrated commerce practices that connect brand, performance, and measurement into scalable growth systems.

Briana serves on the IAB Commerce Board of Directors, contributing to industry standards around incrementality, in-store measurement, and measurement rigor. A frequent industry speaker, Briana advises brands and retailers on building sustainable, full-funnel commerce strategies that balance innovation with disciplined execution.

Jamie Finstein is Vice President of IAB’s Media Center, where she leads the organization’s Video and Audio Boards and initiatives. She spearheads IAB’s annual NewFronts and IAB Video Leadership Summit and is a regular moderator and panelist on video industry topics. Prior to IAB, Jamie spent her career on the agency side, helping brands across luxury, CPG, retail, and beauty accelerate their digital media approaches and drive growth.

Michael leads Pacvue’s Customer Success practice, helping brands and agencies of all sizes, globally, maximize their adoption of Pacvue and win in a fragmented e-commerce ecosystem.

He has spent 10 years in the e-commerce world, and has a passion for helping brands maximize the incremental return on their retail media investment.

Ben Galvin serves as Sr. Director of Omnichannel Sales & eCommerce at Monster Energy Company. He spearheads initiatives to strengthen digital commerce capabilities, transform the digital shelf and implement conversion strategies that deliver seamless omnichannel experiences. Ben previously managed national accounts and developed category strategies for ABInBev leading retailers in the National Accounts Dept. He was part of the pioneering members of Constellation Brands’ Omnichannel Sales & eCommerce division across their beer, wine & spirits portfolios. Additional experience includes driving Founders Brewing’s expansion into 27 states & leading Flying Embers through its successful acquisition by June Shine Brands.

Caroline Giegerich is the VP, AI at the Interactive Advertising Bureau (IAB), where she leads efforts to shape how artificial intelligence is adopted, standardized, and scaled across the advertising ecosystem. In this role, she works with publishers, agencies, brands, and ad tech leaders to advance education, build thought leadership, and develop actionable frameworks around emerging AI technologies.

Caroline brings over 20 years of experience leading strategy, marketing, and innovation across media, entertainment, beauty, and consumer goods. She combines a scrappy entrepreneurial mindset, a passion for emerging technologies, and a knack for tackling no-blueprint challenges to grow loyal audiences and elevate brand experiences. From HBO and Netflix to Kia/Hyundai and Dr. Pepper, Caroline has bridged the gap between technology and storytelling, consistently delivering measurable business impact.

Previously, as VP, Head of Innovation at Warner Music Experience, she envisioned and executed inventive fan experiences using cutting-edge technologies to deepen engagement and unlock new revenue streams for artists. Her work included a first-to-market Snapchat AR shopping lens for Gorillaz; NFC-enabled merchandise for Nessa Barrett that bridged physical and exclusive digital content while capturing first-party data; and AI-generated concert visuals for Cobrah that preserved the artist’s design aesthetic while staying within budget.

Earlier in her career, Caroline held marketing and innovation roles at iconic brands like HBO, Showtime, and Smashbox Cosmetics. At HBO, she pioneered tech-driven storytelling, such as embedding an accelerometer into a boxing glove to measure punch speed and force, enhancing the narrative of HBO Boxing. On the agency side, she led the West Coast Innovations team at Initiative, helping clients like Hyundai/Kia and Lionsgate explore future-facing advertising solutions, including 3D projections and creator campaigns.

A recognized thought leader, Caroline has spoken at TEDx, SXSW, Advertising Week, and Digital Hollywood, and has contributed as a writer for Adweek, AdAge, Mashable, HuffPost Tech, and Livestrong. Named a 2024 Marketer that Matters in The Wall Street Journal and Women in Marketing Industry Innovator by Brand Innovators, she also serves as a judge for The Webby Awards and the Television Academy. Caroline holds advisory roles for HAND, digital identity in an AI age, and GoodZ, a company revolutionizing music distribution with NFC technology.

In addition to her professional work, Caroline is passionate about sharing knowledge. She supports AI, brand strategy, and product strategy classes at Section, a platform founded by NYU Stern Professor and Pivot podcast co-host, Scott Galloway. She has also guest lectured at the School of Visual Arts and the University of Oregon, inspiring the next generation of marketers and innovators

August Hanson is Director and General Manager of Retail Media at T-Mobile, where he built and leads one of the largest in-store retail media networks in the U.S., spanning more than 10,000 stores and 35,000 digital screens. In his role, August oversees T-Mobile’s in-store retail media solution, enabling retailers to launch and operate their own networks using T-Mobile’s integrated hardware, software, and connectivity. 

Previously, he led strategic initiatives within the Office of the President. He also served as Chief of Staff to the EVP of Emerging Business and held senior strategy and planning roles across T-Mobile. August holds a BA in Organizational Leadership and Digital Audiences from Arizona State University. 

He believes retail media is most effective when it enhances the in-store experience while driving measurable outcomes for both advertisers and the core business.

Molly Hjelm is Corporate Vice President and Head of Retail Media at Ace Hardware, where she built and launched RedVest Media in 2025. With leadership roles at Kroger Precision Marketing, Dollar General Media Network, 84.51°, SPINS, and dunnhumby, Molly brings deep expertise in retail data, activation, and measurement. She’s passionate about building accountable media ecosystems that connect brands with real customers and drive tangible growth. At Ace, she’s leveraging scale, loyalty, and tech to deliver precision and performance. Molly’s career reflects a commitment to outcomes, innovation, and the people behind every purchase.

Andrew Lederman is a seasoned digital commerce executive with deep experience driving global transformation across the consumer goods industry. He is Vice President of Global Digital Commerce at Mondelēz International, where he leads a $3B+ business focused on accelerating growth through data-driven strategy, emerging commerce platforms, and operational excellence. Earlier, Andrew was part of the founding team at OpenSky, later acquired by Alibaba, and helped launch and scale BEES at AB InBev, one of the world’s largest B2B commerce platforms. Known for bringing startup agility into large-scale organizations, he is recognized for his strategic vision, disciplined execution, and ability to build high-performing, future-ready teams.

Keith is a digital transformation leader dedicated to helping iconic CPG brands win in Digital Commerce. As Global Director at Colgate-Palmolive, Keith architects global strategies for retail media and the digital shelf that drive growth and create tangible competitive advantages. With a career built on pioneering new channels, scaling complex digital ecosystems, and even launching his own D2C brand from scratch, he thrives on the challenge of building the future of online retail.

Paul Lentz is a seasoned executive with extensive experience in business development and digital media. He has held leadership positions at major digital media publishers, as Vice President of Business Development at CBS Interactive, where he played a pivotal role in expanding the company’s digital footprint. As Senior Vice President of Business Development at AccuWeather, he spearheaded strategic partnerships and growth initiatives for the data distribution business. Prior to that, Paul served as Senior Vice President of Publisher & Business Operations at ShareThis, overseeing publisher relationships and operational strategies. Paul’s expertise encompasses forging strategic alliances and driving business growth within the digital media landscape. Since March of 2024, he has led strategy and partnerships for CVS Media Network (CMX), extending the vast network of digital partners such as Live Ramp, Criteo and The Trade Desk, as well as in-store partners such as Neptune, Stingray and Stratacache. Paul also managed the product organization for the back half of 2024 and continues to drive long term strategic vision of the retail media network within the CVS Pharmacy group.

Austin Leonard is Vice President and General Manager of DG Media Network at Dollar General. With over 20 years of experience in advertising, media, and retail technology, he leads strategy, operations, and growth for the company’s retail media business. Austin has held senior roles at Publicis/Epsilon, Walmart, Sam’s Club, Rakuten, and eBay. He earned his Bachelor of Science in business administration from the University of Florida and his Master of Business Administration in marketing from Georgia State University.

Michael has over 15 years of analytics decision-making experience with a focus on helping brands understand and optimize the impact of their advertising. At Instacart, he leads initiatives that expand incrementality and optimization testing across Strategic, Mid-Market, and Emerging brands, building frameworks that bring transparency and statistical rigor to ad performance insights.

Before joining Instacart in 2022, Michael held leadership roles at Amobee and MedeAnalytics, where he developed advanced analytics products and launched cross-screen ad measurement solutions. He holds an MBA in Marketing Information Analytics from Boston College and an MS in Applied Statistics from Penn State.

Michael is passionate about leveraging data science to tell meaningful stories for advertisers and advancing the future of retail media measurement.

Andrew Lipsman is an independent analyst and consultant at Media, Ads + Commerce. His industry coverage specializes in retail media—which he is known for anointing as “digital advertising’s third big wave”—and other areas of the digital media, advertising, and commerce ecosystem.

Previously, he was a Vice President & Principal Analyst at eMarketer, focusing on retail and ecommerce. There he covered topics including retail media networks, grocery ecommerce, D2C brands, social commerce, mobile retail apps, the digitization of the store, holiday shopping, and Amazon Prime Day.

Andrew also served as SVP of Marketing & Insights at comScore, where he oversaw the company’s global marketing insights and thought leadership initiatives. 

He is often sought for commentary on retail media, ecommerce, digital advertising, social media, and all things Amazon, appearing in leading news organizations like The New York Times, The Wall Street Journal, The Economist, The Financial Times, Advertising Age, CNN, Fortune, Reuters, and Bloomberg. He has also published more than a half dozen articles in the Journal of Advertising Research.

Andrew holds an MBA from Northwestern’s Kellogg School of Management and his undergraduate degree from Duke University.

Lauren Livak Gilbert is Executive Director of the Digital Shelf Institute (DSI) and co-host of the Unpacking the Digital Shelf podcast. With over 10+ years of experience in digital commerce and design, Lauren is a sought-after commerce strategist for hundreds of global omnichannel brands. While at Johnson & Johnson, Lauren launched a new, successful digital strategy for its Consumer North America business. At Salsify she worked with more than 100 global brands to develop a comprehensive commerce strategy, including staffing, technology investments, and performance-based processes. And at the DSI she connects with brands, retailers, tech partners and agencies to help advance the industry with her research and content.

Kristina Lutz is a seasoned marketing executive with a proven track record of driving growth, building strategic partnerships, cultivating relationships, and leading high-performing teams across agencies, publishers, and brands. Currently, as Chief Marketing Officer at GSTV, she leads consumer experience design, content partnerships, creative, go-to-market strategy, ad solutions, insights and analytics, PR/marketing communications, brand activation and events – effectively elevating awareness and driving commercial growth.

Prior to GSTV, Kristina was a member of the leadership team at CarSaver, an auto e-commerce start-up, where she developed strategic partnerships to expand brand awareness and propel growth. Before transitioning to her brand-side role, she held the position of President of Investment at Starcom, overseeing $6B in US media activation across all channels. She also spearheaded the content and multicultural practices and served as an essential member of Publicis Media Exchange (PMX), driving cross-channel marketplace innovation and transformation.

Kristina rejoined Starcom after serving as EVP of Connections at iHeartMedia, where she built a centralized partner-driven sales strategy and led business development and client partnerships for the Central Region. An active volunteer and mentor, she is currently a member of two boards – University of Iowa Marketing Institute and Chicago Interactive Marketing Association. Kristina resides with her husband in the Chicago area and is a proud mother of 3 sons and one fur baby.

Jyoti Malik is a seasoned eCommerce leader with 15+ years experience building & scaling high-growth eCommerce businesses across the consumer goods industry. Currently, she is a Sr. Director of eCommerce at Belkin, where she leads Belkin’s North America digital business across established channels like Amazon/Marketplaces, DTC and emerging channels (e.g., social/agentic commerce). Previously, Jyoti held roles at Microsoft, Samsung, Amazon, and Haier driving eCommerce P&L and related commercial goals. Jyoti is a former strategy consultant with experience building large-scale digital transformation blueprints. Jyoti is recognized for balancing strategic planning with execution excellence, bringing structured problem-solving approach, and cultivating high-performing teams.

Sarah Marzano is a VP & Principal Analyst covering retail & commerce media at EMARKETER. Her coverage areas also include retail and ecommerce, seasonal and holiday shopping, and the impact of consumer facing technology on the retail landscape. Previously, Sarah worked at L2 and Gartner as a retail analyst. She’s been quoted by major news organizations like Wall Street Journal, as well as prominent trade outlets including Adweek, Supermarket News, Ad Age, and Modern Retail.

Ashley Miles is an award-winning business innovation and growth enablement expert, host of The Impossible Podcast, helps C-Suite unlock the value of liquid talent and tech to drive billion dollar business performance. C-suite call her the “Operator’s Operator” – the one you bring in when tough problems need to get solved swiftly. She is a multi-industry game changer. Mobilizer. Builder and scaler of innovative companies. Dynamic business leader paired with a creative spirit. Connector. She leads with a play-to-win mentality. Her inner cowgirl spirit in life and business stems from her childhood days as a competitive equestrian horseback rider.

As CEO of Franklyn West, a new era business growth advisory and execution firm, Ashley is shaping the future of work in the growing on-demand economy by inserting unrivaled liquid SWAT teams of fractional talent and technology into blue-chip companies to drive growth. In fact, the firm recently helped a Fortune 50 retailer identify and build a billion dollar new revenue stream from inception to scale. The firm was recently awarded by Inc Magazine and Globee Awards for its impact on private and Fortune500 companies as well as featured in Forbes & Business Insider for its forward thinking model.

Previously, served as the Global Chief Business Officer at Thrive Global, reporting directly to CEO Arianna Huffington. Led worldwide sales, marketing and operations focused on commercial monetization. Prior, she spent 6 years building and scaling Refinery29, the leading digital media and entertainment company for women. She drove and diversified revenue growth from inception to a nine-figure business including the launch and expansion of 29Rooms, the company’s most profitable offline activation. Ashley served as RVP at Brand.net, an ad tech company and saw through its acquisition by Valassis and served as Executive Sales Director, at Time Inc, where she piloted growth in the Beauty/CPG category.

As a mother of two young girls, Ashley is proud to empower women in business as Past President of New York Women in Communications. In her role as President, formally launched the #WomenHeard initiative to address the dramatic departure of women from the workforce post Covid-19. Ashley is a recipient of the WICI Trailblazer Award and served on the Board of Governors of CEW. She is a Louisiana native, Ole Miss Journalism and New Media alum and served on the board of Preschool Partners, providing school readiness and life skills for under-resourced communities.

Julian Mintz, VP of Sales at Albertsons Media Collective, leads sales and client success for Albertsons Companies’ in-house retail media network. He specializes in first-party data, measurement, mixed media strategies, and custom content curation, enabling The Collective’s partners to achieve measurable results.

Before joining The Collective, Julian was at Roku where he built and led teams responsible for strategic partnerships with Fortune 100 brands across major verticals. He successfully scaled advertising solutions by leveraging emerging media platforms and data-driven strategies to deliver impactful outcomes.

Julian’s passion for collaboration and innovation has helped redefine the way brands approach retail media, driving growth for clients and shaping the future of retail media.

As Senior Merchant, Jen Moran leads vendor strategy, assortment planning, and financial performance for a diverse portfolio of national brands. With a strong focus on collaboration and accountability, Jen works closely with both internal stakeholders and external vendor partners to improve operational performance while delivering value to our +6,000 global Ace retailers and customers.

Marlow Nickell is the co-founder and CEO of Grocery TV, the leading in-store retail media network in grocery stores. Under his leadership, the company has grown to over 6,500 stores reaching 1 in 4 American shoppers in grocery stores. His vision for Grocery TV has been shaped by a decade of experience in developing technology and go-to-market strategies. Prior to Grocery TV, Marlow co-founded Cube, an app development firm providing design and engineering services. His career began at McKinsey & Company as a Business Analyst, laying the groundwork for his experience in technology and strategic business development.

Marie-Clare is IAB Europe’s Industry Development & Insights Director, bringing over a decade of experience in digital advertising and marketing. She leads crossindustry projects, research, and events, and drives engagement and initiatives in Retail and Commerce Media. 

Stephen Sheron is Senior Director of Ads Analytics at Best Buy Ads, where he leads advertising measurement strategy and innovation. He has built and scaled modern data science–driven platforms and automated systems for modeling and incrementality testing, engineering analytics solutions that connect marketing to business outcomes and enable brands to maximize the impact of their investments.

Danny Silverman is EVP, Digital Commerce at Market Performance Group (MPG), with responsibility across Amazon, commerce media, and omnichannel retailers, setting the strategic vision that empowers the team to deliver accelerated growth for client brands across the digital commerce ecosystem. Focused on uniting data-driven insights, creativity, and disciplined execution, his passion is delivering sustained ecommerce growth for both 1P and 3P businesses. Over his career, Danny has built and scaled high-performing teams at Kenvue, Flywheel, and other leading ecommerce and digital shelf agencies, shaping global ecommerce strategy, elevating digital shelf performance, and advancing retail media effectiveness for some of the world’s largest brands.

Sara Skrmetti is Vice President of Demand Products at Criteo, where she leads the company’s buying platform across programmatic, CTV, social, and emerging channels.

With more than 15 years of experience, Sara has helped build some of the world’s leading demand-side platforms, holding product leadership roles at Amazon DSP and MediaMath. She brings a combination of analytical fluency and the cross-functional leadership required to move fast in complex, high-stakes environments.

At Criteo, Sara leads a product portfolio spanning performance media and agentic capabilities. Her current focus is defining what the next generation of media buying looks like and building the infrastructure that lets AI and humans work together to maximize advertising outcomes.

With a foundation in mathematics and statistics, Sara is driven by curiosity and a passion for building products customers love, and the teams and systems behind them.

Stu Solomon brings extensive experience to his new role as CEO of HUMAN. His industry experience most recently as the president for Recorded Future, the world’s largest provider of intelligence, combined with executive and C-suite leadership roles at Optiv, iSIGHT Partners (acquired by FireEye), and Bank of America, equips him with deep industry insights and client intimacy. A proud graduate of the United States Air Force Academy, and the Rutgers School of Law, Solomon continues to serve as a senior officer in the Delaware Air National Guard where he has honed his technical skills and a strategic and mission-driven focus during a more than 25-year active duty and reserve component military career, aligning seamlessly with HUMAN’s DNA, core values and vision.

Zoe Soon has 10+ years of experience building products in technology-driven businesses with a heavy focus on mobile. Six years ago Zoe flew 21 hours from Sydney to NYC for a 30min coffee meeting which led to her first job in NYC. Since then she’s worked with three major New York based media companies, The New York Times, Condé Nast and Business Insider on projects ranging from location-based apps to paywalls. Zoe began her career as a user researcher and UX design consultant working with three of the top five banks in Australia. She was then hired to establish a user insights practice at Fairfax Media, a leading Australian news and media conglomerate. Here she led the user research for the flagship news apps which won Best Mobile News Product at the 2012 Australian Mobile Awards and went on to become product lead for the news sites. In this role she launched a content paywall and a unified user data system to diversify revenue and enable more targeted marketing.

Prior to joining the IAB Zoe was General Manager of apps and email at Business Insider where she was charged with defining the go-to market strategy for these platforms. In this role Zoe launched Insider Inc’s first OTT apps across Apple, Amazon Fire and Roku offering advertisers cross-platform video digital distribution and access to an audience that generates over 2 billion views each month.

Zoe has a Masters in Organizational Psychology and lives in New York. She enjoys burning pancakes, Cuban salsa dancing and talking to strangers in line.

Lauren Stein is Vice President of East Sales at DoubleVerify, where she leads one of the company’s largest global revenue portfolios and oversees a high performing team focused on helping brands drive measurable, high quality media outcomes.

With over 20 years of experience across agencies, platforms, and ad tech, Lauren brings a uniquely holistic perspective on the evolving digital media ecosystem. Prior to DoubleVerify, she held senior leadership roles at Twitter and Publicis Media, where she led large scale partnerships with Fortune 500 brands across CPG, Beauty, Alcohol and Pharma.

Amelia Van Camp leads Mirakl’s Agentic Commerce strategy, driving the company’s expansion into the AI-powered commerce ecosystem. In this role, she forges strategic partnerships across AI, commerce, and cloud platforms, leads customer co-innovation initiatives with enterprise clients, and spearheads the go-to-market strategy for Agentic Commerce in the US market.

Prior to becoming Head of Agentic Commerce, Amelia served as Chief of Staff to Co-CEO & Co-Founder Adrien Nussenbaum for nearly three years, partnering with executive leadership on strategic initiatives, business KPIs, and growth strategy. Before joining Mirakl, she spent several years in executive recruiting, specializing in banking, financial services, technology, and life sciences.

Amelia holds a degree in German Studies from the University of Connecticut and attended the University of Tennessee College of Law. A recipient of Built In’s 2022 Moxie Award, she is based in Boston and is fluent in German.

Ryan Verklin, Senior Lead for Retail & Paid Media at Bayer, spearheaded the media team to win AdExchanger’s “Best In-House Media Operation” award, pioneering self-serve retail media across Bayer’s retail partners. He fuels growth for brands like Claritin, MiraLAX, and One A Day with innovative retail media strategies. As co-founder of AnthymTV, he launched a Free Ad-Supported Streaming TV App. Previously, at Omnicom and IPG, Ryan drove programmatic strategies for Procter & Gamble and Johnson & Johnson. Based in New York with a degree from University of Richmond, he’s passionate about reshaping retail media for a bolder, brighter future.

Nicholas has more than 15 years of experience in digital advertising, technology development, and management roles.

At Koddi, he oversees daily operations and client success, working directly with technology, product, and service resources to ensure total accountability and service to some of the world’s top brands.
Nicholas has founded and grown successful businesses in structured data, local data management, and conversion optimization and held technology leadership roles working with top global clients at iProspect, one of the world’s top digital advertising agencies.

As Head of Measurement Science for Uber Advertising, Edwin Wong helps brands harness Uber’s unique platform to reach consumers in real life, in real time. With more than 20 years of experience studying digital consumer behavior, Edwin is known for transforming complex data into clear, actionable insights that drive brand growth.

Prior to Uber, Edwin was SVP of Client Success, Insights & Research at Vox Media, where he spent over six years helping advertisers navigate shifting media landscapes. He’s also held senior research roles at BuzzFeed, Pinterest, and Yahoo, shaping the strategic direction of some of the most influential names in digital media.

A respected voice in the industry, Edwin is a go-to expert on consumer trends, audience strategy, and the future of advertising.