Fueled by a diverse, hyper-engaged community with over 100 million monthly active users in the US, TikTok was the most downloaded app globally in 2020. Combining the power of now, and the promise of the future, TikTok has reimagined entertainment and video for people. It’s become the place for brands to be part of culture and connect with the most engaged audiences on the planet. Hear from TikTok executives, creators and invited guests as they help marketers understand the power of community driven entertainment, and learn why they say, “don’t make ads… make TikToks!”