The range of topics discussed at SXSW Interactive is vast and it can be daunting to map out all the sessions you want to see based on your areas of interest. With over 100 IAB member companies speaking at SXSW, we’ve broken out some key sessions by interest area that should be on your radar.
Today’s focus is on SXSW Games and Sports related panels. Check back here every day this week for new IAB @ SXSW spotlights on Social Media, Digital Video, IoT, Privacy and more.
We’ve curated some games and sports focused sessions featuring IAB member company speakers from Facebook, Mashable, Nielsen Games, PGA Tour, Sports Illustrated/Time Inc., TiVo, Twitch, Twitter, USA Today and WWE. The focus on these two areas has been growing at SXSW Interactive in recent years. On the gaming front, IAB members will be speaking about international gaming expansion and also about how all brands can with game advertising which is presented by the IAB Game Committee. Sports focused panels cover a wide range of topics from diversity, conduct, technology, VR and more.
Below is a link to the full panel description and three key questions the panel will address as found in their original SXSW Panel Picker description. Be sure to add them to your calendar!
IAB @ SXSW: Games and Sports Panels
Note: All sessions listed will require a SXSW Interactive, Gold or Platinum badge to attend.
Congratulations to all IAB speakers whose panels were chosen for SXSW Interactive. To view all IAB member companies speaking at SXSW click here.
See you in Austin!
