Internet advertising revenues (“revenues”) in the United States totaled $31.7 billion for the full year of 2011, with Q3 2011 accounting for approximately $7.8 billion and Q4 2011 totaling approximately $9.0 billion. Internet advertising revenues for the full year of 2011 increased 22 percent over 2010.
Highlights include:
- Revenues increased 22% in 2011 — Internet advertising revenues in the U.S. totaled $8.97 billion in the fourth quarter of 2011, an increase of 15 percent from the 2011 third quarter total of $7.82 billion, and an increase of 20 percent from the 2010 fourth quarter total of $7.45 billion. 2011 full year internet advertising revenues totaled $31.74 billion, up 22 percent from the $26.04 billion reported . . .
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