VAST4 and Server Side Ad Insertion – Technology and Best Practices Webinar


Webinar - Remote Attendance Only · 05.22.17
9:00 am PDT - PDT

Please join us on Monday, May 22nd at 9:00AM PDT / 12:00PM EDT for our VAST4 and Server Side Ad Insertion – Technology and Best Practices webinar.

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Server Side Ad Insertion (SSAI) – also called Dynamic Ad Insertion (DAI) – is starting to become prevalent in video advertising. SSAI allows publishers to improve user experience, support more device types and is also considered as one of the answers to ad blocking. A number of features were included in VAST4 to better support SSAI.

On this Webinar hosted by the IAB Tech Lab, domain experts from Google/DoubleClick and Ad-ID will discuss the standards, technology and best practices around using SSAI and VAST4.

Speakers:

  • Sunil Gupta, Product Manager, Google/DoubleClick
  • Harold Geller, Executive Director, Ad-ID
  • Abid Dar, Google
  • Amit Shetty, Sr. Director Product, IAB Tech Lab

For any questions regarding this event please email [email protected].

Date & Time:

May 22, 2017
9:00 am