Step In & Step Up: Allies for Action Initiative Kick-Off Meeting
Jul 28, 2020 / 3:00 pm – 4:00 pm EST
Free
Sold Out
Overview
Are you passionate about making a difference? Do you want to find solutions to drive change at your organization?
Our country is experiencing an economic, health, and societal crisis impacting our entire livelihood. IAB is gathering leaders from our member companies, agencies, and brands to change the way the media and marketing industries represent and influence the communities we serve. In this kick-off meeting, we’ll identify the most important issues and set IAB’s diversity, inclusion, and equity agenda.
Speakers & Moderators
Speakers & Moderators
Sheryl Goldstein
Executive Vice President, Chief Industry Growth Officer
IAB
IAB - Executive Vice President, Chief Industry Growth Officer
Sheryl Goldstein is the Executive Vice President, Chief Industry Growth Officer at IAB (Interactive Advertising Bureau). In her role, she oversees engaging IAB’s 650+ members across all IAB’s vast initiatives, activities, and thought leadership programs. Under Sheryl’s watch are the IAB Member Engagement, Centers of Excellence, Research and Professional Development teams. She also oversees the IAB’s CRO Council, which brings industry revenue leaders together bi-weekly to address important industry issues.
Sheryl is a “net vet” with over 25 years of driving meaningful revenue growth through consultative selling in the dynamic digital landscape (Yahoo, AOL, About.com). She is adept at building successful teams, developing go-to-market strategies and gaining consensus across key stakeholders. Her background includes a wide variety of digital media platforms and technologies and numerous leadership roles.
In addition to her experience as a sales leader and executive team member, Sheryl brings years of talent development and training to her role. She is passionate about the industry and is committed to making the digital media landscape a great place for diverse talent to thrive and have a long and exciting career.
Sheryl is a current Board and Executive Committee member for IAB Tech Lab, and an active Board member for 212NYC and Sandy Hook Promise Media Advisory Board. Sheryl previously held Board positions for Makers, She Runs It, the NY Ad Club, Women in Communications, Inc., and IAB. She serves on the Rutgers Business School Advisory Board for Marketing and is helping RBS craft a digital marketing graduate program. She is an award-winning sales leader (Yahoo Accelerator Award, AOL Best Media Partner presented by Verizon, AOL Presidents Club, AWNY Crystal Award Winner). Sheryl is a member of Chief, an invitation only executive women’s networking organization.
Sheryl is a graduate of Syracuse University Newhouse School and lives in New Jersey and New York City. On the weekends, you can catch her on the pickleball court or riding around the Jersey Shore on her electric bike. Her daughter Sarah-Jaana lives in the Boston area with her husband Michael.
Monique Nelson is chair and chief executive officer of UWG, the country’s longest-standing multicultural marketing and advertising agency. She took the helm of the agency in May 2012, when founder and advertising pioneer Byron Lewis retired.
Headquartered in Brooklyn, with offices in Detroit, Atlanta and Miami, UWG maintains a list of esteemed clients. Today, this list includes Ford Motor Company, Colgate-Palmolive, The Home Depot, Bacardi U.S. and Coca-Cola. As one of the country’s leading multicultural agencies, UWG services its clients with General Market, Black, Hispanic, Asian and LGBT marketing and advertising, digital and traditional advertising, consumer insight, public relations, consumer healthcare communications and cultural fluency consulting.
