Webinar -

State of Data Town Hall: Measurement

Jul 14 2021 / 1:00 pm – 2:00 pm EST

      Overview

      Our 2nd IAB State of Data Town Hall: Measurement on Wednesday, July 14, will address how to measure and attribute campaign performance without cookies and identifiers, and how to stitch together siloed data into a unified dataset. Industry experts will discuss data ownership, insights, processes, and best practices to create quality data and proper attribution across platforms. Join us and ask all your questions via Q&A.

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