Training - Los Angeles, CA

Programmatic 360 Los Angeles – Sponsored by TripleLift

IAB Programmatic 360 - Presented by TripleLift Los Angeles
Aug 28 2018 / 8:30 am 4:30 pm PST

$0.00 - Sponsored by TripleLift


      **This event is sold out**

      About the Course

      Automation is reinventing digital advertising. IAB Programmatic 360: Automation Decoded is a one-day, in-person training developed to ensure media professionals can navigate the dynamic digital ecosystem. This highly interactive, comprehensive learning experience is designed to help both media buyers and media sellers develop fluency and expertise in programmatic technologies and excel in their careers.

      IAB has partnered with TripleLift to deliver this in-depth training in Los Angeles on Tuesday, August 28th, 2018 free of charge. Brands, publishers, and marketers will receive a comprehensive introduction to native programmatic and learn best practices for developing a native programmatic strategy at their organization.

      Attendees must register in advance. Click Register Now or reach out to [email protected] to reserve your spot.

      Event Venue

      777 S Figueroa Avenue, 9th Floor
      Los Angeles, CA 90017

      Learning Outcomes

      This class will help you:
      •   Develop advanced fluency in programmatic technologies and tools
      •   Learn how native ads can be transacted programmatically and how to make native campaigns easy, scalable and effective
      •   Immediately apply best practices to day-to-day management of campaigns and inventory

      Who Should Attend

      This class is beneficial to digital media professionals looking to deepen their knowledge of how automation is changing the media landscape. Appropriate for account managers, media planners, media buyers, sales teams, traders, operations teams and those who manage or support them.

      Earn IAB Certification Credits: This event counts as 8.00 credits towards both IAB Certification and Recertification.