Introduction

THIS EVENT IS SOLD OUT

Programmatic 360: Automation Decoded is an exclusive, comprehensive one-day in-person classroom training for buyers and sellers that provides in-depth knowledge of programmatic technologies. This highly interactive, in-depth learning experience includes live discussions and demos from industry experts, providing technical know-how and best practices for today’s buyers and sellers.

This event will take place at:

IAB Ad Lab, 116 East 27th Street, 8th Floor,  New York,  NY  10016

Please plan to bring photo identification with you to the event!

What You Will Learn

This class will help you:

• Develop advanced fluency in programmatic technologies and tools
• Strategically assess investments in programmatic solution
• Immediately apply best practices to day-to-day management of campaigns and inventory

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Syllabus & Topics Covered

Who Should Attend

This class is beneficial to digital media professionals looking to deepen their knowledge of how automation is changing the media landscape. Appropriate for account managers, media planners, media buyers, sales teams, traders, operations teams and those who manage or support them.

Earn IAB Certification Credits: Counts as 8.00 credits towards both Certification and Re-Certification

Cancellation Policy

Please note, class sales are non-refundable. Should you need to change your registration, a credit (good for one year) for a future course can be issued when IAB is notified 7 business days prior to the event date. Within 7 business days, you may transfer your seat to another colleague or contact.