IAB 2018 Q4 B2B Committee Meeting

New York, NY · 11.12.18
3:00 pm EST - 4:00 pm EST
The Q4 B2B Committee Meeting is happening on Monday, November 12th from 3-4PM EST.

The IAB B2B Committee Town Hall event held on September 17th was success, brought in over 70 attendees and we want to keep the momentum going!  “The Changing Face of Digital for the B2B Marketer” panel discussion touched on three topics that committee members highlighted at the Q1 meeting held at Mansueto as high priority for B2B committee members, and it’s important to continue this conversation and plan how to tackle these issues as a group. If you were unable attend, you can find the transcription here.

Topics for discussion at the meeting will include:

  • Account Based Marketing (ABM)
  • Programmatic
  • Privacy in a GDPR/California Consumer Privacy Act World

We will also be discussing a B2B predictions piece for 2019 that will resemble the 2018 version.  Come prepared with your insights!

Date & Time: Monday, Noveber 12th, 3:00-4:00pm ET

Location: IAB NYC Location(remote options will be available)

We are excited to have you join us! Be sure to REGISTER as space is limited!


  • IAB Ad Lab
Address 116 E 27th Street 8th Floor
New York, NY 10016