IAB Service of Excellence Awards Announced at ALM 2026

Congratulations to IAB Service of Excellence Award Winners!

The IAB Service of Excellence Awards recognized the visionaries at member companies who went above and beyond to drive industry-wide progress. We were proud to honor these standout contributors live on the main stage at the 2026 IAB Annual Leadership Meeting (ALM) in Palm Springs, CA, February 1–3.

Image of Service Excellence Award Winners


Outstanding Leaders

Lifetime Commitment Award

Scott Howe Headshot

Scott Howe

Chief Executive Officer
LiveRamp

Outstanding Sales Leader

Christine Cook Headshot

Christine Cook

Chief Commercial Officer
Bloomberg Media

Outstanding Leader Brand

Dawn Dawson Headshot

Dawn Dawson

Chief Marketing Officer
Mortgage Solutions Financial

Outstanding Leader Agency

Jeff Ratner Headshot

Jeff Ratner

President, Media Strategy, Analytics & Data
Quigley & Simpson


Outstanding Contributors

Outstanding Partner – B2B Marketing/Industry Liaison

Graham Smalley Headshot

Graham Smalley

Senior Vice President, Trade Marketing
NBCUniversal

Outstanding Contributor to Research & Insights

Luke Stillman Headshot

Luke Stillman

Managing Director
Madison and Wall

Outstanding Contributor to Measurement

Ram Padmanabhan Headshot

Ram Padmanabhan

Measurement & Data Science Executive

Outstanding Contributor to Legal & Policy

Tim Nagle Headshot

Tim Nagle

Associate General Counsel (Privacy)
dentsu

Outstanding Contributor to Media Center – Video

Brian Albert Headshot

Brian Albert

Managing Director, US YouTube Solutions
Google

Outstanding Contributor to Media Center – Audio

Joe Macarak Headshot

Joe Macarak

Director, Performance Partnerships (Media & Measurement)
SiriusXM Media

Outstanding Contributor to Commerce

Steve Baxter Headshot

Steve Baxter

Executive Vice President, Retail Media
Ovative Group

Outstanding Contributor to Gaming

Samantha Lim Headshot

Samantha Lim

Head of Gaming
Publicis Media Content and Innovation

Outstanding Contributor to Creator

Jamie Gutfreund Headshot

Jamie Gutfreund

CEO and Founder
Creator Vision