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2000 Q2 IAB Internet Advertising Revenue Report

Internet/on-line advertising revenues (“revenues”) totaled $2.1 billion in the second quarter of 2000, an 8.8 percent increase over the 2000 first quarter, and a 127.3 percent increase over the second quarter of 1999. First six-month revenues of 2000 reached $4.1 billion, a 150.5 percent increase over the same period in 1999.

Highlights include:

  • Second-Quarter and First Six-Month Revenues Continue Growth Trend – revenues totaled over $2.1 for the second quarter of 2000, a 127 percent increase over the comparable 1999 second-quarter total of $934 million. The growth rate is in line with seasonal expectations for year-over-year second quarter growth. Applying historical seasonal data analysis (1996-1999), 2000 year-to-date . . .

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