2024 Video Leadership Summit Webinar

Chris brings over 25 years of expertise in data analytics and media research across premium digital publishers including The Daily Beast, Martha Stewart Living Omnimedia, Conde Nast, and This Old House Ventures. At IAB, Chris leads research-driven thought leadership initiatives with a particular focus on CTV, commerce, the creator economy, as well as overall U.S. ad spend and revenue strategies. Chris also serves as the editor-in-chief and frequent host of IAB’s video thought-leadership show “IAB Pulse”. Chris previously served as VP of Analytics & Research at The Daily Beast for nearly seven years, where he built comprehensive editorial and advertising analytics frameworks. Chris is an active participant in the ARF and CIMM.

Karen Chan is the Group Director of Investment Innovation and Marketing at GroupM, where she promotes a holistic and cross-functional approach to the evolution of media.

She creates innovative ideas and processes including continuous play and measurement advancements, manages media, tech, data, and platform partnerships, and champions internal communications, partner marketing, and events across GroupM. She most recently co-created GroupM’s Ad Innovation Accelerator, which fuses the industry’s leading media and technology organizations to power advertising experiences of the future.

Karen previously worked at VIZIO, MediaMath, Tremor Video, and SHE Media (Penske Media Group).

She is an active member of GroupM’s AAPI ERG and industry groups including the IAB Video Leadership Board and IAB Tech Lab’s Advanced TV Committee. Karen is also a trusted mentor to industry up-and-comers. Her contributions have been recognized with honors such as Adweek Media All-Stars 2023, Broadcasting + Cable’s NYC TV Week 40 Under 40, FierceVideo’s 2022 Emerging Leaders, and Cynopsis’ Top Women in Tech in 2020.

Before joining the IAB, Cintia Gabilan had experience working across global ad agencies (Wunderman Thompson and Dentsu), CPG (Unilever), and tech companies (Facebook and Amazon). She has global experience driving growth by overseeing marketing, communications, and sales strategy. With a Master’s in Business, she most recently built many strategic and significant marketing programs at Amazon Ads, such as their Customer Advisory Boards, Analysts Relations, Competitive Intelligence program, and more. You can find her exploring nature, playing sports, and baking with her husband and daughter in her free time.

Kara recently joined Starcom to lead US investment for the AB InBev business inclusive of maintaining portfolio oversight of league partnerships. Prior rotating to Publicis, Kara was EVP, Head of Investment at Dentsu managing cross channel video strategy and investment on behalf of Microsoft. Kara’s primary focus was the US market, however, also provided guidance and support to global markets for consistency with strategy and activation. She was tasked with driving collaboration across investment teams to drive innovative and holistic brand activations.

Kara was most recently at Dentsu for nearly 11 years working across a multitude of categories including QSR, Spirits, Travel and Technology. With 20+ years of experience in media investment, her career began at Bates Worldwide, followed by Zenith, UM and Dentsu.

Kara is a graduate of the University of Delaware and currently resides in Briarcliff Manor, New York with her family.

Fun Fact: I worked on the same piece of business (Wendy’s) at Bates, Zenith, and then UM – the client took me with them when they moved the business.

Pam is a 30+ year veteran of the media and marketing industry who is a proven media strategist across digital, programmatic, and traditional platforms. Known for innovative approaches to media and marketing challenges that turn the complex media eco system into understandable ideas for both the C-Suite and day-to-day tacticians. Pam sees the world as a white board – empty, boundless space to create, transform and innovate for growth; to re-imagine how media and marketing can work to grow brands and build companies. Pam believes winning at the intersection of data, content, marketplace, and technology means refusing to let the status quo be good enough and being humble enough to know true transformation takes collaboration, iteration, willpower, and trust.

Pam spent her first 25 years on the agency side at Publicis Media leading clients such as Procter & Gamble, Microsoft, Activision, Yahoo and others. In addition to client leadership Pam built new practices for the agency including Advanced TV and Experience Design. To broaden her experience, Pam also spent 3 years leading Media for Starcom Mediavest Group in Russia when that market first opened to media in the mid-1990s. This taught Pam that anything is possible to create in the marketplace with some ingenuity, marketplace knowledge, and a relentless push creates win – win – win experiences for consumers, marketers and publishers. Following her work on the agency side, Pam spent five years consulting for the media and technology companies (NBCU, Fox, Viacom, Double Verify) helping them design custom programs and market their digital assets for growth. For the past fifteen months, Pam has been at Amobee, an Ad Tech firm, leading their marketing and sales strategy efforts to bring new identity, performance and new targeting techniques to the DSP and cross channel planning marketplace.

Pam lives in Hastings on Hudson, NY with her two sons.