The Value of the Advertising-Supported Internet Ecosystem
Tuesday, April 18, 2017 – 1pm to 2pm ET
The Interactive Advertising Bureau recently released the third iteration of the Economic Value of Advertising-Supported Internet Ecosystem study. The study aims to quantify the contribution of the industry to employment and GDP at the national, state, and congressional district levels.
Please join this webinar to learn more about the size, scope, and economic benefits of the ad-supported internet ecosystem. This webinar is eligible for IAB Recertification credit.
John Deighton, PhD, Baker Foundation Professor of Business Administration, Harvard Business School
Alex Propes, Director, Public Policy, IAB
Date: Tuesday, April 18, 2017 – 1pm to 2pm ET
Access: Remote attendance. Webinar details will be sent upon registration.
Download the webinar presentation
Please visit iab.com/economicvalue for more details.