Overview
Many members have had questions related to the FTC Native Advertising Guidance documents issued on December 22, 2015. We are pleased to announce that Laura Sullivan, Bureau of Consumer Protection, Federal Trade Commission (FTC) will join us in person to discuss the guidance and answer member questions.
We ask that members submit questions in advance to ensure a productive conversation, especially with many attending remotely. These can be anonymous, or not, at your discretion. You could also... Read More
Many members have had questions related to the FTC Native Advertising Guidance documents issued on December 22, 2015. We are pleased to announce that Laura Sullivan, Bureau of Consumer Protection, Federal Trade Commission (FTC) will join us in person to discuss the guidance and answer member questions.
We ask that members submit questions in advance to ensure a productive conversation, especially with many attending remotely. These can be anonymous, or not, at your discretion. You could also submit mock ups to illustrate your question if you choose. These mock ups could be anonymous as well.
Following the disclosure discussion, the Native Advertising/Content Committee co-chairs Ari Lewine/Triplelift, Ann Marinovich/Forbes and Asher Rapkin/Facebook will lead a discussion on key topics and initiatives for 2016. Preliminary focal areas will include, but are not limited to, disclosure, native ad blocking and native ad measurement. Please come prepared with your ideas on areas that you think would be helpful to both your organization and the industry at-large.
Note: This is a member-only, no press allowed meeting. In event of an in-person wait list situation, priority will be given to Native/Content Committee and Public Policy Council members.
