Agenda
Agenda
1:05 pm - 1:20 pm
Understanding Malware
About Malware
Common Types of Malware
What is Malvertising
Common Types of Malvertising Attacks
Malvertising vs. A... Read More
- About Malware
Common Types of Malware - What is Malvertising
Common Types of Malvertising Attacks
Malvertising vs. Adware - How Malvertising Works
How Malware is Inserted into Ads - The Impact of Malvertising
- The Intersection of Brand Safety, Ad Fraud, & Malvertising
About Brand Safety
About Ad Fraud
Malvertising vs. Ad Fraud
1:20 pm - 1:35 pm
Understanding Ad Quality
About Ad Quality
Ad Quality for Advertisers
Ad Quality for End-Users
Ad Quality for Publishers & Platforms
... Read More
- About Ad Quality
Ad Quality for Advertisers
Ad Quality for End-Users
Ad Quality for Publishers & Platforms
1:35 pm - 2:05 pm
Solving For Malware & Ad Quality
How to Mitigate Malvertising
How Platforms Can Mitigate Malvertising
How Publishers Can Mitigate Malvertising
H... Read More
- How to Mitigate Malvertising
How Platforms Can Mitigate Malvertising
How Publishers Can Mitigate Malvertising
How Advertisers Can Mitigate Malvertising
How End-Users Can Mitigate Malvertising - Ad Quality Solutions
Solutions for Advertisers & Agencies
Solutions for Publishers & Platforms
About Ad Quality & Security Vendors - The Trustworthy Accountability Group (TAG) Certified Against Malware Program
- Federal Support & Legal Actions
2:05 pm - 2:20 pm
Ad Quality For The Publisher Ecosystem - Presented By The Media Trust
Explore how a cookieless future impacts ad quality and malvertising
The Media Trust will discuss how new identity ap... Read More
- Explore how a cookieless future impacts ad quality and malvertising
- The Media Trust will discuss how new identity approaches, such as fingerprinting, impacts the ad quality conversation and how publishers are approaching the topic
- Interview with Special Guest, TBA