Alert: 2020 NewFronts will offer live-streamed capabilities for presenters. More information and an updated schedule coming soon. Future IAB events may also include streaming and/or be rescheduled. We will contact those registered as soon as possible.

Committee & Council - Online

Joint Digital Video & Advanced TV Committee Meeting

Apr 9 2020 / 3:00 pm 5:00 pm EST - Now Remote only


      We invite IAB members to join us for this Joint Digital Video and Advanced TV Committee meeting. In addition to reviewing recent IAB updates and current video advertising hot topics, we will be joined by industry experts to do a deep dive into addressable TV. We will be discussing its merits and challenges for both publisher and marketers, its measurement challenges, how it fits into marketers’ broader cross-platform video campaigns, predictions for how it will evolve in the future, and more! ... Read More