Event - Webinar

IAB Data Center Webinar Featuring StartApp and IgnitionOne

Jun 27 2018 / 2:00 pm – 3:00 pm EST

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      Overview

      Beyond the Device: Transforming Hard, Cold Data into Human Connections With the shift from device-focused marketing to personalized audience engagement, how do we find the people who matter across all the devices they use? During this webinar, IgnitionOne and StartApp will share insights from a variety of verticals on how brands are using their data to map out consumer paths-to-purchase. The conversation will address how activity on various devices is considered, as well as how brands combine th... Read More