Committee & Council - Remote

IAB Q2 2020 Audio Committee Meeting

Jun 4 2020 / 3:00 pm – 4:00 pm EST

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      Overview

      Join us on June 4 for the Audio Committee meeting! This is a remote-only meeting. Dial-in details will be emailed to you upon registration.

      Agenda

      Agenda

      Audio Committee Survey Results:

      • We’ll review the results from our recent survey on most pressing topics for 2020 and how the Audio Committee can be more valuable to you
      • Open Discussion: Discuss key takeaways from the survey

      “Listening Habits during COVID-19”

      • Presentation by Tyler Moody, V.P./G.M. WarnerMedia Podcast Network at WarnerMedia

      “The Post-COVID Brand”

      • Presentation by Chris Bruderle, Senior Director, Research & Analytics at IAB

      Current Initiatives

      • Audio and Newfronts June 22nd-26th
      • Podcast Upfront Sept 10th
      • Podcast Revenue Report

      IAB Tech Lab Update

      • Handling WatchOS and MacOS downloads
      • How to properly handle RSS URLs

      Have you heard of Project Rearc?

      To address the impending changes to third-party cookies and other identifiers, IAB and IAB Tech Lab are collaborating on Project Rearc – a global call-to-action for stakeholders across the digital supply chain to re-think and re-architect digital marketing to support core industry use cases, while balancing consumer privacy and personalization.

      The Data Center of Excellence will lead a specialized working group (Project Rearc Business Working Group) to develop business use cases in relation in the loss of third-party cookies.

      To participate in the Project Rearc Business Working Group click here. The kick-off meeting is scheduled for April 27th at 3PM EST, invitations will be sent out soon to those who have signed up.

      To participate in the Tech Lab’s Working Group focused on Accountability and Addressability please click here.