Advertising, Content, Commerce, and Innovation: Contribution to U.S. Employment and GDP
This research about the economic value of the internet is conducted approximately every four years and highlights the importance of the internet ecosystem, which enables job creation and market-making opportunities. This highly valued, extensive piece of economic research is particularly important to the growth of companies, including search and social platforms, content publishers, ad agencies, consumer and B2B brands, as well as the full spectrum of players supporting and supported by the internet.
The full report includes:
• Identification of the sectors of the ecosystem, and, within each, identify the largest of the firms and the aggregations of firms not individually identified
• Estimated revenues for each firm or aggregation . . .
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