Committee & Council - New York, NY

Influencer Marketing for Publishers Working Group Kick Off Meeting

Jun 29 2017 / 4:00 pm 5:00 pm EST

This event is for IAB Members only.

      Overview

      This working group will convene to create a document that outlines how publishers are using influencer marketing tactics to both build their editorial brand and to engage the right audience on their platforms. The group, co-chaired by Refinery29, LA Times, Cox Communications and Forbes.  The kick-off meeting is June 29 and the goal of this meeting is to prepare an outline for the document. – The working group is open to IAB members who are publishers or any company that works with publish... Read More

      About the Venue


      IAB SIX Conference Room
      116 E 27th Street 6th Floor
      New York, NY 10016