Overview
Building Brands, Leveraging Data, and Implementing Automation
Join IAB and thinkLA for our Second Annual Programmatic Summit on November 11, where experts throughout the digital ecosystem explain how they’re executing programmatic across their organizations. Join more than 300 brand marketers, media buyers, online publishers, ad networks, ad exchanges, and other solutions providers in candid conversations and debates surrounding automation.
Programmatic has transformed the digital media landsc... Read More
Building Brands, Leveraging Data, and Implementing Automation
Join IAB and thinkLA for our Second Annual Programmatic Summit on November 11, where experts throughout the digital ecosystem explain how they’re executing programmatic across their organizations. Join more than 300 brand marketers, media buyers, online publishers, ad networks, ad exchanges, and other solutions providers in candid conversations and debates surrounding automation.
Programmatic has transformed the digital media landscape, creating efficiencies on both the buy and sell side, as well as providing greater scale and allowing data to be utilized in new ways. From employing true programmatic creative methodologies to rethinking internal organizational structures and ensuring that the entire digital ecosystem has the training necessary for proper execution, the key to making programmatic most effective—and maximizing ROI—lies in implementation.
For more information and to register, please visit thinkLA. IAB Members should use code PROGIAB to receive member pricing.
Agenda
For available sponsorship opportunities please contact [email protected].
Qualifies for continuing education credits toward Digital Media Sales Recertification and Digital Ad Operations Recertification. More information can be found at iab.com/certification.
