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The IAB Data Center of Excellence is an independently funded and staffed unit within IAB. Founded to enhance existing IAB resources and to drive the “data agenda” for the digital media, marketing, and advertising industry, the Data Center’s mission is to define boundaries, reduce friction, and increase value along the data chain, for consumers, marketers, and the ecosystem that supports them.
Please contact the Data Center of Excellence at [email protected] for more information about IAB Data.
IAB Data Center of Excellence Overview (PDF) Data Driven Advertising
IAB Data Center of Excellence Board of Directors IAB Attribution Hub
Train your team: IAB Data Solutions Certification IAB Data Center Hub
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