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Programmatic 360: Automation Decoded Online

Programmatic 360: Automation DecodedThe Programmatic 360: Automation Decoded online course combines videos, quizzes and interactive exercises; alongside master class interviews with industry subject matter experts; to achieve a comprehensive, holistic learning experience.

The online curriculum includes both introductory content to ensure a strong foundation in programmatic systems and terminology, and a detailed exploration of more advanced topics on both the buy-side and the sell-side of the industry, for a single purchase price.

You will have 8-week access to this 13-module online course so you can complete it around your busy schedule.

Register Now

If you cannot complete this course within 8 weeks, you will have the opportunity to purchase a 4 week extension for $25. To purchase the 4 week extension, you must contact IAB no later than 10 business days after the original course expiration date.

What You’ll Learn

This class will help you:

  • Develop advanced fluency in programmatic technologies and tools
  • Strategically assess investments in programmatic solutions
  • Immediately apply best practices to day-to-day management of campaigns and inventory

Who Should Register

This class is beneficial to digital media professionals looking to deepen their knowledge of how automation is changing the media landscape. Appropriate for account managers, media planners, media buyers, sales teams, traders, operations teams and those who manage or support them.

This class counts as 8 hours of credits toward IAB Certification or Recertification status.

Please note that online courses cannot be refunded or transferred.