Digital Media Sales Certification Exam Prep

Online Learning 1IAB Digital Media Sales Certification helps digital buyers and sellers establish a deeper level of trust when working together. When you earn IAB Digital Media Sales Certification, you demonstrate digital media sales competency and an ability to uphold the standards of ethical and professional practice in the industry. With one year of course access to this 5-module online course, you’ll emerge with an elevated knowledge of digital media sales and the digital advertising landscape.
Register (Online Class Only)

Register (Class and Exam Bundle)

What You’ll Learn

  • How the digital advertising ecosystem works
  • Programmatic fundamentals
  • Digital ad formats, creative and platforms
  • Ad serving terms and technology
  • Tools used for booking, trafficking and implementing campaigns
  • Digital media standards, regulation and compliance
  • Best practices in selling digital media
  • How to manage and analyze digital ad campaigns
  • Ways to upsell and present new business opportunities

Who Should Register

This course is appropriate for Account Executives, Account Directors, Account Managers, Digital Sales Executives, Digital Advertising Sales Managers, and Sales Directors; or anyone who has applied for or is considering taking the IAB Digital Media Sales Certification exam.

Note: Exam registration fees are separate from the online course registration.  Please note that online courses cannot be refunded or transferred.

Note: This class does not guarantee success in passing any IAB Certification exam. Class content and exam content are not identical. Some topics included in class may not appear on the exam, and similarly, select exam questions may include terminology or topics not taught in class.