IAB Digital Content NewFronts West 2018
Hello, LA: Where Ideas Meet Content
Each Spring, marketers and media agencies are invited to preview the newest shows and returning series from the biggest names in the digital content business at the must attend collection of events known as the Digital Content NewFronts in NYC, managed by IAB. This fall, IAB headed West with a special two-day event, in a single venue, to establish a year-round content dialogue and provide an opportunity for more digital content creators, advertisers, and agencies to connect, share, and create new partnerships together.
Many of the world’s leading media companies presented their latest content – everything from new & returning series and documentaries, to audio and podcast programs, virtual reality content, and more – research & insights from industry partners, and networking and cocktails each day, it was a content extravaganza that might even have helped you finish those Q4 holiday plans and get a head start on 2019!
Leon "Kida the Great" Akida Burns, Dancer and Choreographer ,
Leon Akida Burns, best known by his stage name “Kida The Great” is a 16 year old dancer/choreographer from Sacramento.
Kida was named Most Inspirational Dancer and Best Kid Dancer at the Sacramento Music Festival amongst many other contests and events in his hometown. Kida has also recently won So You think You Can Dance: Next Generation. He grew a lot as a dancer and person as he was partnered with So You Think You can Dance All-Star, Fik-Shun.
Kida learned the art of dance from his big brother at the young age of four and is now apart of the amazing groups, Family First Crew, The Art of Teknique, and Chapkidz who are now HHI World Champions. The newest addition to that is his very own squad he has picked and groomed to his perfection known as New Generation.
Working hard like this daily has given him the opportunity to be on Ellen, The queen Latifah Show, Rachel Ray, Battlefield America, a number of music videos and commercials and has most recently partnered with ONE37pm on a custom Instagram Series “When You Can Dance To Anything”. He doesn’t plan to stop there. He’s accomplished his goal of starting a dance workshop tour teaching city to city with the aim to go worldwide.
Zach Alter, VP, Head of Sales, Jukin Media
Chris Argentieri, Chief Operating Officer, California Times
Chris Argentieri is Chief Operating Officer, California Times, overseeing advertising and sponsorship sales, business development and strategic partnerships, operations and specialty products.
After joining the company in late 2014, Argentieri has led initiatives to extend The Times brand and its journalism to additional platforms, collaborate with other businesses and organizations, and refine the product portfolio and marketing offerings to better serve clients.
Argentieri brings more than 20 years of media industry experience to his role at The Times. He was previously President of The Enthusiast Network (TEN), the country’s largest collection of special-interest media, which includes more than 75 publications, 100 websites, 800 branded products and 50 annual events. Prior to that, he served as TEN’s Chief Operating Officer overseeing technology, consumer marketing and brand development.
Earlier in his career, Argentieri held a variety of operational roles at Hearst Magazines. He holds a BS in Accounting from Alfred University in Alfred, NY.
Jamie Auslander, SVP Research & Analytics, true[X]
Jamie Auslander is Senior Vice President, Research & Analytics. At true[X], he is responsible for campaign, product and audience research and analytics. Jamie is a lead designer of true[X]’s UP//LIFT ad effectiveness measurement and optimization technology. He joined true[X] from Socratic Technologies, a San Francisco-based interactive marketing research consultancy where he developed research methodologies and applied marketing science to assist enterprise organizations with strategic decisions. Jamie served as a Product Manager at Nielsen Mobile where he managed a broad range of measurement tools to help companies make the most of their investments in mobile technology. Prior to Nielsen, Jamie served as an analyst at Dow Jones VentureOne, a leading global data supplier on companies backed by venture capital and private equity in every region, industry and stage of development. Jamie holds a BA in Political Science from Tulane University and an M.S. in International Business Economics from the University of Sydney.
Ari Avishay, Director of Entertainment, Lyft
Ari Avishay is the Director of Culture & Entertainment Marketing and co-head of Lyft Entertainment, where he develops initiatives to build Lyft’s brand through film, television, music, and digital content.
Prior to Lyft, Avishay was an executive at CAA Marketing where he led the entertainment marketing strategy for various leading global brands including Cadillac, Chevrolet, Chipotle, and Diageo, while holding a seat on Chevrolet’s Global Music Advisory Council. Prior to CAA, Avishay worked at Davie-Brown Entertainment on behalf of brands such as Wells Fargo, Pepsi-Co, and Fox Sports.
Avishay began his career as a marketing executive within the UCLA Athletic Department, after graduating from Indiana University with a degree in Marketing. In 2018, Avishay was named to Billboard’s Top Branding Power Players list.
FameBit by Youtube
Beau Avril, Global Head of Business Operations, FameBit by Youtube
As Global Head of Business Operations, Beau manages all aspects of FameBit By YouTube’s revenue generation and business operations, from direct sales and YouTube’s managed service to the FameBit marketplace. In addition to sales and revenue oversight, Beau oversees FameBit’s day to day operations and business strategy. This includes integration with Google and YouTube ads products, measurement tools, pricing, and packaging as well as partnerships with talent agencies, talent managers, and creators. FameBit was acquired by Google in October 2016 and is now YouTube’s branded content platform, offering 100% creator driven branded content at scale and leveraging the best of Google data, measurement, and analytics to drive results for brands.
Prior to his role leading FameBit, Beau was the Global Head of Product Commercialization for Google Preferred where he was responsible for bringing Google’s premium video solutions to global markets. This includes partner inventory and O&O (YouTube) as well as oversight of YouTube’s “Partner Sales Program” which enables shared inventory sales between Google, traditional media companies, and YouTube’s multi-channel networks. Previously at Google, Beau led YouTube sales development for Priority Accounts in the Finance, Auto, Entertainment, and Travel industries. Before joining Google, Beau worked in programming distribution for CBS Television Distribution Group. Beau attended Cornell University and is based in Los Angeles.
Anna Bager, Executive Vice President of Industry Initiatives, IAB
As EVP of Industry Initiatives at IAB, Anna Bager spearheads the strategic oversight of the digital media and marketing industries’ most vital and fastest growing platforms which include mobile, digital video, audio, measurement, and data. Under her leadership, she brings together and drives growth for three of the organizations’ paramount centers of excellence: The IAB Mobile Center, representing the mobile marketing, advertising, and media marketplace; The Digital Video Center, encompassing Advanced TV, OTT, and The Digital Content NewFronts, and The Data Center, developing consumer identifiers, data quality, industry benchmarks, and tools for data activation and automation. She is a driving force in building a one-stop shop for producing thought leadership, innovation, research, and best practices for these thriving industries.
Prior to joining the IAB, Bager was heading business intelligence at Ericsson Multimedia and head of research at Ericsson’s Business Consulting unit. Earlier, she was Research and Consulting Manager for IDC EMEA. Anna has received numerous accolades throughout her career, including being named “Most Important Women in Mobile Advertising” for Business Insider, and one of the “Top Women in Media” by Folio Mag for the past consecutive five years.
Drew Baldwin, Creator, Streamy Awards
Drew is the Creator and Executive Producer of the Streamy Awards, the most meaningful honors of the digital creator community. The Streamy Awards bring together the biggest names in YouTube and online video for a night of celebration, discovery, and recognition.
The 2018 awards ceremony will take place at The Beverly Hilton in Beverly Hills, California on Monday, October 22 at 9:00 pm ET / 6:00 pm PT and will stream live globally on YouTube.
2018 also marks the first ever “Streamys Brand Awards,” in partnership with the Interactive Advertising Bureau, and the second year of “Streamys Purpose Awards,” which honors individuals and organizations who use online video and social media to amplify their message, foster engagement and participation, and make a greater, more meaningful impact.
CEO of ACE
Justin V. Barocas, Founding Partner, Anomaly, CEO of ACE
Justin is a Founding Partner of Anomaly, the global award-winning marketing and communications company, and CEO of ACE (Anomaly Content & Entertainment), a new venture that focuses on the development and production of original content across a variety of channels on behalf of media networks and brands alike.
As creator, executive producer and writer, he led the development and production of Avec Eric, currently distributed by Netflix in 150+ countries and published the companion book with Wiley & Sons. Justin has received two Emmys including Outstanding Culinary Show, and was awarded Best Show (on Location) from the James Beard Foundation. He currently serves as an Emmy judge for the National Academy of Television Arts & Sciences, and Justin’s work has also been honored by D&AD, the EFFIES, the OAAA, and The Cannes International Advertising Festival.
Justin started his career at J.Walter Thompson back when you had to take a math test to get into media, and spent 10 years at Wieden+Kennedy in Portland and New York. He currently sits on the advisory board of The Player’s Tribune, and has board seats on Roula Cycling and Apollo Data & Analytics.
An avid reader, average golfer, and slower cyclist than he would like to be, Justin spends as much time as he can cooking for his wife Angelina and son Atticus in Woodstock, NY.
Matt Baxter, Head of Original Content, LiveXLive
Prior to joining LiveXLive in April of 2018, Matt was Vice President Original Video at Live Nation, Global Head of Original Content for Spotify, and Head of Branded Video at Buzzfeed. At Spotify, he developed and produced a slate of original audio and video programs including Spotify Singles, Landmark, and Drawn, an official selection of the 2017 Sundance Film Festival. At Buzzfeed, he produced over 100 video programs, and created viral sensations including the “Dear Kitten” and “Puppyhood” franchises. A graduate of UCLA’s film school, he began his career at CBS Interactive.
Nick Bell, VP of Content, Snap Inc.
Nick joined Snap Inc. in April 2014 and is the VP of Content. Formerly, Nick was SVP of Digital Products at News Corp.
Nick holds a Non-Executive position at Flock Associates, the Integrated Marketing Agency based in London, UK. He developed a passion for business at an early age and sold his first company Teenfront.com at the age of 16. Nick subsequently built and successfully exited a number of start-ups in the B2B and B2C space.
Vivian Benitez, Talent Scout, Wilhelmina's
Most twenty-one-year-olds are planning their next spring break or trying to find their next internship. Not Vivian Benitez. Meet Wilhelmina’s youngest talent scout and curator of cool.
Vivian started working at the age of 16 and eventually came to LA with no place to live, no place to work and just $900 to her name. Almost immediately – and without representation or experience – she booked a significant role on CBS’ Criminal Minds and a principal role in Lionsgate’s Arsenal, starring John Cusack. She is a member of SAG-AFTRA.
Her eponymous docu-series with E! debuts this fall on Snapchat. The series plunges viewers deep into her glossy, complicated and hilarious life as it documents all the setbacks she faces and dreams she chases.
One of the first model scouts to look beyond conventional models to influencers with stories to tell, Vivian has played a key role in ushering Wilhelmina LA into the digital space. She’s recruited 162 new models in just two years; many of whom are top billing clients generating significant revenue for the company.
Vivian is also responsible for growing the brand’s equity in Los Angeles. She handles talent relations, runs point on all Wilhelmina hosted and attended events, and secures social partnerships.
Jason Bitensky, SVP of Sales & Platform Monetization, VICE Media
Scott Blanksteen, Vice President, Vudu
Scott Blanksteen, Vice President at Vudu. Scott is the executive leading Vudu’s AVOD and TVOD businesses. Scott also leads the product management, UX/Design, and analytics teams, which develop and enhance the Vudu platform to deliver an optimal user experience for viewers and advertisers.
Agatha Bochenek, Head of Global Ad Sales, Unity Technologies
Agatha runs the brand advertising sales team at Unity and has been focused on spearheading new formats in VR and AR to monetize content in emerging media types. Prior to joining Unity, Agatha built interactive advertising for many of the industry’s largest publishers, including Zynga, where she ran their in-house agency – Studio E.
Krystal Bowden, Director, BBC StoryWorks North America, BBC News
Krystal Bowden is a New York-based creative executive with more than 12 years of experience in brand strategy, content marketing, and business development. She holds a B.S. in Communications from Cornell University and an M.B.A. from New York University’s Leonard N. Stern School of Business. She has led branded entertainment initiatives and strategic marketing efforts across a range of companies, including NBC News, CBS Television Stations, and HBO.
Toby Byrne, President, Zefr
Editorial Director, Entertainment Group
Jess Cagle, Editor in Chief, PEOPLE, Editorial Director, Entertainment Group
Jess Cagle is Editor in Chief of PEOPLE and Editorial Director of Meredith Corporation’s Entertainment Group, which includes PEOPLE, Entertainment Weekly, and People en Espanol.
Cagle oversees editorial content across all platforms—print, digital, social and video—reaching a combined audience of more than 150 million. He is also the host of “The Jess Cagle Interview;” a video series featuring his revealing interviews with major stars, which airs on all platforms of PEOPLE and Entertainment Weekly. The Jess Cagle Interview is also a weekly show on SiriusXM’s EW Radio channel. He is a regular co-host on ABC’s Academy Awards red-carpet pre-show, and makes frequent appearances on Good Morning America, Today and many entertainment news programs.
Cagle’s day to day focus is PEOPLE, the iconic multi-media brand that remains the world’s most popular celebrity weekly and was ranked Hottest Celebrity/Entertainment Magazine for six consecutive years by Adweek’s Hot List. Since Cagle assumed the role of Editor In Chief in 2014, PEOPLE has seen dramatic growth in digital traffic, video streams, and social reach, and the magazine’s newsstand unit share is 23 percent higher than the two closest competitors combined — and by far the largest in its category.
Under Cagle’s leadership, PEOPLE has moved aggressively into television programming, which includes the “PEOPLE Magazine Investigates” hit series (and its two spinoffs) on Investigation Discovery (ID); “The Story of Diana,” a two-night television event on Princess Diana, which aired on ABC in 2017; and “The Story of the Royals,” a two-night special airing on ABC in 2018. Digital and video brand extensions include the PeopleTV Network, a streaming network with original programming based on the brands’ features and franchises; PEOPLE Now, a daily live half-hour show on PEOPLE.com and streams live on Twitter and Facebook Live; and Red Carpet Live, a series of live-streaming specials during awards season.
From 2009-2014 Cagle served as Editor in Chief of Entertainment Weekly, where he increased EW’s audience and presence in Hollywood, transformed EW.com into a 24/7 breaking news site, and launched the Entertainment Weekly Radio channel on SiriusXM. As Editorial Director since 2014, Cagle has overseen EW’s expansion into television, video and consumer events.
Cagle joined Time Inc. in 1987 as a reporter for PEOPLE. In 1990, he helped launch Entertainment Weekly, where he played a key role in defining the brand’s voice. He covered the entertainment industry as a Senior Editor at Time from 2000 to 2002, and returned to PEOPLE to oversee showbiz coverage from 2002 to 2009. In the course of his career, Cagle has interviewed every major celebrity, including Barack and Michelle Obama, and has secured numerous exclusives and interviews from the biggest names in Hollywood including Julia Roberts, George Clooney, Angelina Jolie, Elizabeth Taylor, and Tom Cruise.
Jess Cagle lives in New York City. He was born in Texas and is a graduate of Baylor University.
Ellen Digital Network
Alana Calderone, SVP, Brand Content and Partnerships, Ellen Digital Network
Nico Casavecchia, Director, Screenwriter, and Illustrator,
Nico Casavecchia is an Argentine director, screenwriter and illustrator based in Brooklyn. His work employs mixed-media techniques ranging from animation to live action. His first feature film “Finding Sofía,”a live action narrative film, premiered at the Austin Film Festival.
Nico directed A Boy and His Atom (2013), a stop-motion animated short film created by IBM Research scientists. It was made by moving carbon monoxide molecules, and is recognized by the Guiness Book of World Records as the world’s smallest stop-motion film.
Nico’s work has been showcased in festivals like Sundance, SXSW, BAFICI, Siggraph, Viedram (Rome), Holland Film Festival, Ars Electronica, among others, and has collected Gold and Bronze statues in Cannes, Clio, AICP, and London LIA awards.
Streamys Brand Awards
Remi Cruz, Host, Streamys Brand Awards
Remi is a YouTube personality and entrepreneur who has amassed over 4 million followers across her social channels. Most recently, Remi launched her skincare line HoneyPop with the “I’m on Staycation Tonight” DIY Face Mask Kit + Acne Treatment. The full DIY kit includes: Kick It Off Mud, Mask Base, Chillax De-Puffing Magic Serum, Scrub It Away Exfoliating Jelly and Clear Vibes Acne Treatment. The “I’m on Staycation Tonight” DIY Face Mask Kit is the first of many skincare products to come from HoneyPop. Additionally, Remi regularly produces videos for her personal YouTube channel in the realm of DIYs, cooking tutorials, makeup and fashion videos and even dance music videos. Remi also began incorporating health and wellness videos into her channel as she started her journey to become more active and lead a healthier lifestyle. By cutting out junk food and working out, Remi has lost more than 50lbs. She has worked with impressive brands including SoulCycle, Tarte Cosmetics, HP and M&Ms Chocolate and has been featured in publications such as Refinery29, AdWeek and Paper Magazine to name a few.
Viacom Digital Studios
Kelly Day, President, Viacom Digital Studios
Kelly Day is President of Viacom Digital Studios, overseeing Viacom’s digital content strategy and initiative to create and expand original programming and branded content across the leading and emerging social platforms for Viacom’s portfolio of global entertainment brands.
Prior to joining Viacom in 2017, Day served as Chief Business Officer and Chief Digital Officer of media and entertainment company Awesomeness, where she was responsible for international expansion, global distribution strategies and revenue across television, mobile and OTT providers, also driving product and technology investments across the company to deliver growth.
Day previously served as CEO of Blip Networks, leading the company’s evolution from an online video platform for independent producers to a multi-platform media company. In 2013, she sold Blip to Maker Studios, one of the top YouTube Multichannel Networks. She led the Digital Media and Commerce businesses for Discovery Communications, including the company’s sixteen U.S. websites, e-commerce operations, licensing and home entertainment divisions. Prior, Day spearheaded and ran e-commerce at The Knot and held various key e-commerce positions at AOL.
Based in New York, Day is married and has two daughters that keep her in touch with the new generation of digital natives.
Los Angeles Times
Len De Groot , AME, Digital, Los Angeles Times
Brooklyn Decker, Actress,
Brooklyn Decker has a layered career. Starting out as a model, she quickly garnered success with publications like Sports Illustrated and Vogue. She transitioned into acting 8 years ago and currently wears several different hats as a series regular on Netflix’s Grace and Frankie, mom of two, and co-founder of Finery—a tech company that just landed it’s first patent.
Dom Delport, President International, Global Chief Revenue Officer, VICE Media
Scott Donaton, Global Chief Creative & Content Officer, Digitas
As Chief Creative & Content Officer at Digitas, Scott Donaton leads the agency’s creative and content practice globally, partnering with clients to tell their stories in innovative and memorable ways. Donaton launched and leads Digitas Studios, which develops unique custom-content initiatives, strategies, and business models for clients.
Donaton also serves as the chief architect of the annual Digitas NewFront, the anchor event of the Digital Content NewFronts, of which Digitas is the only agency founding partner. Donaton’s thought leadership has been published in numerous media outlets including Fast Company, Adweek, and Ad Age, among others, and he is a frequent speaker at industry events, including VidCon and the Cannes Lions Festival of Creativity.
Before joining Digitas, Donaton was Global Chief Content Officer at Interpublic Group’s UM and head of UM Studios, where he led a team of award-winning content strategists and producers around the globe who developed creative programs and innovative experiences for UM Studios clients, including Chrysler, Coca-Cola, Johnson & Johnson, BMW, Brown Forman, ExxonMobil and Sony. Prior to UM, Donaton founded Ensemble, an Interpublic Group content studio, where he served as CEO from 2009 till 2013, when he merged Ensemble into UM to form UM Studios.
Donaton coined the phrase “Madison & Vine”, and is the author of a book by the same name. The book helped launch the branded-content revolution by declaring that the entertainment and advertising industries needed to converge to survive in the age of digital storytelling.
Prior to joining Interpublic, Donaton served as publisher of Entertainment Weekly. Before that, he was at Advertising Age, where he served as its editor for more than a decade before becoming publisher. While at Advertising Age, Donaton oversaw the publication’s extension into digital media, the expansion of its conference business and the growth of its global presence.
Donaton’s multiple awards and accolades include being inducted into the Advertising Hall of Achievement, being honored as one of the “21 Most Intriguing People in Media” by Media Industry Newsletter, and being named to the Folio 40. In 2013, Donaton served as president of the Branded Content & Entertainment jury at the prestigious Cannes Festival of Creativity.
Jean Elie, Producer, Director, Actor,
Jean Elie is a producer, director, and actor who made his national television debut as “Yves Durand” in Season 3 of ABC’s critically acclaimed drama series, “American Crime”. Garnering rave reviews, he then booked a reoccurring role as Issa’s younger brother Ahmal Dee on HBO’s award-winning series, “Insecure.”
Elie is an accomplished producer-director having worked with Microsoft, Harmonic Vibration, and various musical acts to cultivate brand awareness. He produced and starred in the short film “A Gentleman Always” (2015), which was award-nominated by the 20th Annual Urbanworld Film Festival, Indie Night Film Festival, and ScreenDat Fest.
Elie graduated college with a degree in Business Management from Johnson & Wales University and has a passion for innovative, multi-platform storytelling.
LiveXLive Media, Inc.
Rob Ellin, Chairman and CEO, LiveXLive Media, Inc.
Rob Ellin is the founder and chairman of LiveXLive Media., Inc. A serial entrepreneur investing in the convergence of media and technology, he is also the founder and managing director of Trinad Capital.
Rob previously founded Atlantis Equities, where he spearheaded investments in Mandalay Digital, Majesco Entertainment, ThQ, Inc., Grand Toys, Forward Industries, Inc, iwon.com and S&S Industries, among others. He served as the chairman of Mandalay Digital from 2005-2013.
Corey Epstein, Founder and Co-CEO, DSTLD
Anna Faris, Actress,
Anna Faris stars in the CBS hit comedy “Mom” opposite Allison Janney. “Anna Faris Is Unqualified,” her top ranking weekly comedy podcast that she launched in 2015 finds her interacting with celebrity guests and offering relationship advice to listeners’ questions. Last year, Dutton published her memoir Unqualified, which features love and relationship advice from a celebrity who just wants to help. Faris recently starred in MGM/Pantelion Film’s remake of Overboard alongside Eugenio Derbez, and her additional feature film credits include producing and starring in The House Bunny and What’s Your Number as well as the Scary Movie franchise, Lost in Translation, The Dictator, Observe and Report, Brokeback Mountain, Just Friends, Smiley Face, Keanu, and the Cloudy with a Chance of Meatballs franchise.
Jonathan Flesher, Head of Business Development & Partnerships, Baobab Studios
Jonathan previously spent over 10 years in the gaming business at Skillz (CRO), Betable (EVP), Zynga (VP) and Electronic Arts (Sr Dir). Prior to playing games for a living, he worked in private equity and financial services at KKR, MC Ventures and JPMorgan. Jonathan also serves on the board of directors and advisory boards for a number of technology and gaming startups.
Julian Franco, Head of AVOD Content and Advertising, Vudu
Julian Franco, head of AVOD content and advertising at Vudu. Julian leads the content acquisition, programming and advertising teams for the Vudu platform, which connects advertising impressions directly to retail sales at Walmart stores and Walmart online properties.
Ahang Ghorban, Director of Sales, West Coast, BBC News
Ahang Ghorban is the West Coast Sales Director of BBC.com, the world’s most trusted global news organization. She works directly with a number of Ad Age 100 and Fortune 500 brands and their agencies on media strategy, branded content and product launches. Ghorban has extensive experience in digital media; prior to joining BBC.com, she successfully stewarded new brand relationships and navigated digital transformation for publishers including Condé Nast, SAY Media, American Media, Answers.com and CMP Media. She grew up valuing and respecting the BBC during her upbringing in the Middle-East, and is thrilled to work for a brand that carries its massive global recognition.
Gryffin , Musician,
In 2016, L.A.-based producer Gryffin delivered two heavy-hitting singles that showcased his deeply melodic take on dance music and transitioned the project into its next phase after racking up millions of plays of his remixes on SoundCloud and Spotify. With both tracks built on a graceful fusion of indie and electronic elements, “Heading Home (ft. Josef Salvat)” shot to #1 on Spotify’s US and Global Viral charts, while “Whole Heart” (a collaboration with Bipolar Sunshine) hit #2 on Spotify’s New Music Friday playlist. Also known for turning out several of the biggest remixes in recent years—including his masterly reworkings of Tove Lo’s “Talking Body,” CHVRCHES’ “Clearest Blue,” and Years & Years’ “Desire”—Gryffin is now offering up his latest original track and bringing his boundary-shattering artistry to bold new heights.
Emotionally charged and irresistibly high-energy, the aptly named “Feel Good” is powered by hypnotic melody, massive beats, and a magnetic vocal performance from singer/songwriter Daya. Fresh off her Grammy Award win for “Don’t Let Me Down” (the multi-platinum smash that earned 2017’s Best Dance Recording prize), Daya lends her soulful vocals to Gryffin’s immaculate arrangement of heavy synth and delicate guitar work. In crafting that arrangement, Gryffin drew equally from his edgy ingenuity as a producer and his carefully honed musicality as a longtime guitarist and classically trained pianist.
Following “Feel Good,” Gryffin joined forces with Sinead Harnett for their sultry collaboration, “Love In Ruins, that balanced dark undertones with uplifting energy to give long-time fans a trip back to the melodic house style that shot him up the charts and into the spotlight. Finally, his most recent single, “Nobody Compares To You” with Katie Pearlman, has seen incredible success various music charts, peaking at #6 on Spotify’s US Viral Charts, #8 on iTunes Dance charts in the US, #12 on Shazam’s Global Charts, and #1 on Shazam’s Dance charts. With more music on the way in 2018, Gryffin is sure to continue the upward and swift trajectory his project has previously been on course with.
To kick off 2018, Gryffin came forth with what may be his most versatile offering to-date called “Winnebago,” featuring the vocal talents of Quinn XCII and Daniel Wilson. Following “Winnebago,” the multi-instrumentalist joined forces with Norwegian singer-songwriter Iselin for their anthemic single “Just For A Moment.”
Most recently, Gryffin made his biggest splash to-date with his radio-ready single, “Tie Me Down,” featuring Elley Duhe. Upon release, the single went straight to #2 on the Spotify US Viral Charts and #9 on the Global Viral Charts. The song was also added to Spotify’s largest playlist, Today’s Top Hits, and maintained its position there for a 7 weeks. Gryffin now sets his sights on his most ambitious headline show to-date at the Hollywood Palladium, of which he has already sold out two months in advance.
Originally from the San Francisco area, Gryffin began his musical journey by taking up piano at age seven. In high school he added guitar to his repertoire in addition to writing his own music for the first time. While studying electrical engineering at University of Southern California, Gryffin broadened his sonic palette by diving into the world of electronic music and teaching himself production with a downloaded copy of Ableton. “I got started during a really exciting time for electronic music—I remember thinking I’d never heard sounds like that before,” recalls Griffith, who lists the early work of artists like Skrillex and Avicii among his first influences. “It all felt so fresh and new to me, and I wanted to see if I could make music like that too.”
Toward the end of his studies at USC, Griffith started posting his original productions online and soon gained attention for his inventive sensibilities. One of his earliest releases, a 2014 remix of Ellie Goulding’s “Burn” was hailed by EDM Tunes for “evok[ing] a cosmic, almost transcendental ambience with an electric guitar backdrop and airy vocal splices,” and quickly expanded his online following. “That remix was the first time I’d used guitar in a dance music production,” notes Gryffin. “All of a sudden I had all these producers messaging me to ask how I did it, which was the moment when I realized that maybe this was a direction I should keep pursuing.”
As he sharpened his production skills and refined his vision, Gryffin pushed forward with releasing highly acclaimed remixes (including his 2014 take on Maroon 5’s “Animals,” which would eventually catch the attention of Interscope Records and lead to his signing). In late 2015 he made his stage debut at the SnowGlobe Music Festival, unveiling a dynamic performance that deftly introduced live instrumentation into the dance music format. With “Heading Home” arriving in early 2016—and accumulating a million plays within just a week of its release via Darkroom/Interscope Records—Gryffin next embarked on his sold-out Heading Home Tour and later played major summer festivals like Electric Forest, Camp Bisco, and Firefly. Released in August, “Whole Heart” racked up more than 35 million streams on Spotify and served as the launching point for Gryffin’s biggest tour to date: the Whole Heart Live Tour, a fall 2016 trek that spanned North America.
With a highly-buzzed about set at Coachella both weekends this year and upcoming performances at A-list festivals like Lollapalooza and Governor’s Ball 2017, Gryffin thrives on creating an unforgettable stage show that blurs the line between electronic music and raw live performance. Further proving the vitality of his music, several artists have taken to performing Gryffin’s versions of their own songs when playing live. And with his name referencing the mythical half-lion/half-eagle creature and its power to soar, Gryffin aims to continue instilling a potent, uplifting energy into each of his tracks. “Part of the reason I like working with piano and guitar so much is that it adds a human element that can’t be replicated—you might not even realize it as a listener, but you feel it on some deeper level,” he says. “It builds this connection that’s really powerful, and to me that ability to make music that moves people and picks them up is the most rewarding thing in the world.”
With “Feel Good” as his biggest record to-date, Gryffin sat down and described the process of how he, Daya, and Illenium arrived at the song’s final form:
“The lyrics that Daya came up with had so much intensity to them—writing about that significant other in your life who puts you in a positive, happy state of mind, even when bad things may be happening in your life or in the world. I wanted the production to reflect that intensity, but at the same time create a really positive vibe,” explains Dan Griffith, who’s made music under the name Gryffin since 2014. “My goal with the song was to find that balance, and I ended up hitting it by adding a lot of synth sounds I’d never used before, and by bringing in different guitar textures and then flipping them in a new way. That’s what the Gryffin project is about overall: making electronic music but using real guitar and real piano so that there’s this organic feeling to every song.”
Good Luck America
Peter Hamby, Host, Good Luck America
Peter Hamby is the host of Good Luck America, Snapchat’s documentary-style original series about American politics. For the show, Peter has interviewed major political figures ranging from Barack Obama to Bernie Sanders to John McCain and Steve Bannon, all with the goal of explaining our weird political moment to younger viewers who gets their news from Snapchat. The show won an Edward R. Murrow Award in 2017 for Excellent in Innovation.
Prior to joining Snapchat in 2015, Hamby covered five election cycles for CNN as a producer and national p
olitical reporter based in Washington, winning multiple awards including an Emmy Award for his reporting on the 2012 presidential campaign.
Hamby was a 2013 fellow at Harvard University’s Shorenstein Center on Media, Politics and Public Policy, where he authored “Did Twitter Kill The Boys On The Bus?,” an acclaimed study on how Twitter forever changed politics and media coverage. He is also on the board of Georgetown University’s Institute of Politics and Public Service.
In addition to his work at Snapchat, Hamby is a contributor for Vanity Fair, where he writes regularly about politics and media.
John Hamilton, CEO and Co-Founder, UNLTD
John began his career in the 1990s as a writer, director, producer, and distributor. In 1999, he co-founded Seville Pictures and Seville International which quickly became the premiere distributor and sales company of quality independent features in Canada. In 2007, Séville and Séville International were acquired by eOne Entertainment. John remained co-president at eOne until 2010 and a consultant to the company until 2012. He has acquired and distributed hundreds of films such as Run Lola Run, as well as the massively successful launch of the Twilight series of films. He has also been Producer on numerous films including; Metal: A Head Banger’s Journey; Global Metal; Shake Hands With The Devil and Alexander Sokurov’s one-take digital masterpiece, Russian Ark. John recently produced and directed several VR/360 projects such as Universal Pictures’ Fifty Shades Darker, Fall Into Me for A&E, as well as brand experiences for Intercontinental Hotels and L’Oréal Cosmetics.
Caitlin Harley, Director, Multi-Platform Ad Sales Research, North America, BBC News
Caitlin Harley is a market research professional with experience spanning both international and domestic markets. She has built her career by leveraging her skills in analysis to derive insights in a variety of media specialties, including television, online, over-the-top, social, and more. She joined BBC Global News Ltd. In 2016, following time on the agency side of ZenithOptimedia. Having a deep interest in human behavior has always driven Caitlin to find out what makes the consumer tick and where they will go next.
Gallery Media Group
Ryan Harwood, CEO, Gallery Media Group
Ryan Harwood is the CEO of Gallery Media Group, a media holding company focused on building media brands that truly matter to the end consumer through distinct editorial missions, voice, and aesthetic. Their mission is to ‘Make Positivity Louder.’
Gallery Media Group includes women’s lifestyle brand PureWow (Harwood has been the CEO/Founder of PureWow since 2010), that is dedicated to making a woman’s life more beautiful, manageable, and efficient on a daily basis and ONE37pm, a new men’s lifestyle brand at the intersection of culture, style, music and sports, through the lens of entrepreneurship, and a collection of premium podcast shows that include Royally Obsessed and ONE37pm: Live from the Bar Cart.
GMG’s other media assets include The Gallery Instagram Portfolio, The Coterie & The Roster (influencer marketing arms), and The Gallery Podcast Co.
Under Harwood’s leadership, PureWow grew to become a top digital publisher for women. Having raised significantly less venture capital than his peers, he was able to build a highly profitable company in a crowded women’s media space. He built a special culture grounded in kindness, empathy, and passion with an unprecedented employee retention rate from 2014-2018. Harwood steered the ship through a highly successful acquisition by Gary Vaynerchuk and Steve Ross in 2017.
PureWow has been honored with the following awards: Inc. 500 Fastest Growing Companies, Forbes America’s Most Promising Companies, and Forbes Top 100 Best Websites For Women. PureWow closed 2017 reaching over 100M women cross-platform monthly and double to triple digit revenue growth every year since inception in 2010, while as reported recently in Business Insider, the 2nd media brand, ONE37pm, has launched to much fanfare.
Bill Herman, Digital Sales Director, Spectrum Reach
Media professional with more than 15 years of buying and selling digital offerings. Currently, the Digital Sales Director for Spectrum Reach, Bill has been an integral part in launching and educating the industry on many of its digital and advanced TV products. Bill specializes in Set Top Box Data, Addressable TV, live stream & video on demand dynamic ad insertion. Experienced in presenting and selling to senior level agency and direct clients.
Schuyler Hoversten, Chief Revenue Officer, LiveXLive
Before joining LiveXLive as Chief Revenue Officer in 2015, Schuyler was the co-owner and inaugural president of the LA Kiss Pro Arena Team, overseeing sponsorship, ticketing, and merchandise revenues, and managing the team’s brand identity, marketing and game day entertainment initiatives.
He previously oversaw business development for the Los Angeles Dodgers. Under his leadership, the Dodgers set new revenue records year-over-year and implemented first-ever brand entitlement and activation spaces at Dodger Stadium, including the United Club Suites, Lexus Dugout Club and Ketel One Lounge.
Felicity Huffman, Actress,
Felicity Huffman has proven herself as an exceptional actress in both dramatic and comedic roles. Huffman earned an Academy Award nomination for her stunning performance in “Transamerica” as well as a Golden Globe Award and Independent Spirit Award for the same role. Huffman has also been honored with an Emmy and a Screen Actors Guild Award for Best Lead Actress in a Comedy Series for her role on “Desperate Housewives.” More recently, Huffman received an Emmy nomination for her role as ‘Janette Hesby’ in the third season of John Ridley’s ABC Drama Miniseries “American Crime.” Additionally, she received two Emmy nominations for the show, one for her role as ‘Barb Hanlon’ in the first season and the other for her role as ‘Leslie Graham’ in the second season.
Huffman recently starred in ABC limited series “American Crime,” a gritty drama told from the point of view of the victims. The series, created by Academy Award Winner John Ridley, also stars Timothy Hutton, Regina King, Lili Taylor and Richard Cabral.
Huffman is partnering with ABC on a dark one-hour comedy “House of Moore.” Currently in development, the dramedy is executive produced by Huffman. Also joining the project are executive producers/showrunners Elizabeth Craft and Sarah Fain (“The 100”). “House of Moore,” from Daniel and Ben Barnz’s production company We’re Not Brothers, ABC Studios and Aaron Kaplan’s Kapital Entertainment, is said to be similar to “The Devil Wears Prada” and focused on plus-size fashion, centering on the lives of an iconic fashion family and looking into our beauty-obsessed culture through a dark comedic lens.
Huffman was seen in William H. Macy’s directorial debut “Rudderless.” The film had its world premiere at the 2014 Sundance Film Festival and also stars Billy Crudup, Anton Yelchin, Jamie Chung, Selena Gomez and Laurence Fishburne. Paramount Home Media Distribution and Samuel Goldwyn Films teamed up to acquire U.S. rights to the film, which tells the story of a grieving father in a downward spiral stumbles across a box of his recently deceased son’s demo tapes and lyrics. Shocked by the discovery of this unknown talent, he forms a band in the hope of finding some catharsis.
Huffman was seen in “Trust Me” directed by Clark Gregg who also stars in the film alongside Allison Janney and Amanda Peet.
Huffman is best known for her role as Lynette Scavo on the ABC hit “Desperate Housewives” on ABC. The cast won the 2004 SAG Award for Outstanding Performance by an Ensemble in a Comedy Series and won a Golden Globe for Best Television Series-Comedy or Musical.
In March 2012, Huffman launched her website for moms and women, WhatTheFlicka.com. What The Flicka is a “virtual kitchen counter” for women to laugh and share their honest stories about motherhood in an effort to take down the icon and myth of the “perfect” mother. Boasting over 100 contributors, Huffman’s website has received recognition from Forbes, Time magazine, Mashable, Yahoo News and CNN.
In 2008, Huffman was seen in THINKFilm’s “Phoebe in Wonderland,” which screened at the Sundance Film Festival. The film stars Elle Fanning as a little girl who won’t, or can’t, follow the rules and seeks enlightenment from her unconventional drama teacher (Patricia Clarkson), as her mother (Huffman) looks to Phoebe herself for inspiration.
In 2007, Huffman appeared in Universal Pictures’ “Georgia Rule.” The film was directed by Garry Marshall and co-starred Jane Fonda and Linsday Lohan.
In 2006, Huffman starred in the critically acclaimed Weinstein Company film “Transamerica.” The film, which was written and directed by Duncan Tucker, was the first ever acquisition for the company and starred Huffman as “Bree” a transgendered woman who embarks on a journey across country with her newly discovered son. In addition to an Oscar nomination, Huffman won a Golden Globe and Independent Spirit Award for the role. She was also was nominated for a Screen Actors Guild Award and was awarded Best Actress by the National Board of Review and received a nomination for Best Actress from the Broadcast Film Critics Awards. Multiple film festivals screened the film including the Toronto International Film Festival and the Berlin International Film Festival. Huffman received Best Actress awards from the Tribeca Film Festival, the San Diego Film Festival, the Aspen Film Festival, the Florida International Film Festival and the Palm Springs Film Festival.
In 2004, Huffman appeared in the feature film “Christmas with the Cranks” which
starred Tim Allen and Jamie Lee Curtis. She also appeared in “Raising Helen” which starred Kate Hudson and John Corbett.
On the small screen, Huffman was seen in 2004 in the television movie “Reversible Errors” with William H. Macy, Tom Selleck and Monica Potter. Among her television movie credits are “Out of Order,” the critically acclaimed “Door to Door,” starring William H. Macy, “Path to War” starring Alec Baldwin and Donald Sutherland, “The Heart Department,” “Harrison, Cry of the City,” “Quicksand,” “Heart of Justice,” “The Water Engine,” and Underworld.” Other television credits include “Chicago Hope,” “X-Files,” “Law and Order,” “Bedtime Stories” and appearances as a series regular on “The Human Factor,” the ABC series “Sports Night,” “Thunder Alley,” “Early Edition,” “Jules,” and “The Golden Years.”
Huffman is a founding member of the Atlantic Theater Company, an off Broadway theater company where she has been featured in numerous plays including “Dangerous Corner,” “Shaker Heights,” and “The Joy of Definitely Going Somewhere.” Among her other stage credits are “Oh Hell,” directed by Greg Mosher ad the Lincoln center Theatre, “Boy’s Life,” directed by William H. Macy,” “The Loop” and “Grotesque Love Songs.” Huffman also appeared in David Mamet’s “Speed the Plow.” She received an OBIE Award for her portrayal of Donnie in Mamet’s “Cryptogram.”
Huffman resides in Los Angeles with her husband, actor/director William H. Macy.
Ciel Hunter, Global Head of Content, VICE Media
Dylan Jordan, Influencer,
Always having been charismatic, Dylan quickly became interested in acting. Born and raised in Southern California, Dylan quickly realized his innate talent and took to exploring all viable options to make his presence known. Over a short time, Dylan has gained an impressive social media presence on platforms like Instagram, Twitter and YouTube. In just a few months, Dylan’s following has grown exponentially. His aggregate social following is nearing 1 Million and it shows no signs of letting up. Dylan has taken it upon himself to spread positive messages and to further his pursuit in the acting world. With a natural acting ability, Dylan was most recently cast as a lead in the Go90 series, Hacking High School. Dylan served as the face of Men’s Wearhouse’s 2017 Promposal commercial campaign.
On top of this, Dylan has been working on honing in his love and passion for music by writing and producing his own. His original music will release later this fall.
Doug Jossem, North America Chief Revenue Officer, VICE Media
Luke Kallis, Head of West Coast Business Solutions, Snap Inc.
Meredith Katz, VP, Business Development + Partnerships, SoulPancake
Meredith Katz is Vice President of Business Development and Partnerships at SoulPancake, the award-winning digital media and entertainment company founded by actor Rainn Wilson, now a division of Participant Media. SoulPancake creates meaningful entertainment that explores the human experience and engages a socially minded, global audience.
Meredith has worked in digital media since before mobile marketing was really a thing, and she remembers fondly building media plans that included WAP logos. She has worked at some of the most fascinating content publishers and platforms in the world including http://SI.com, early days Gawker, VICE and Tumblr.
She truly believes in the power of storytelling and great content to inspire hearts and minds, and help brands propel their messages forward. She’s also a bit baffled by the amount of times she has used the word content in sentences since 2003.
Annie LeBlanc, Influencer,
13-year-old Annie LeBlanc is one of the most influential and widely followed teen influencer in entertainment. She was first introduced in her family vlog, on their YouTube channel ‘Bratayley,’ when she was four years old. She still participates in her family vlog, but has also made a name for herself on her own YouTube Channel and at a young age has created a career in the growing digital space. She is currently part of three series for YouTube – the Brat series “Chicken Girls” and “A Girl Named Jo,” and YouTube Red’s “We Are Savvy.”
Annie’s passion for music skyrocketed on the platform Musical.ly, where she currently has 13.5 million fans. Her presence on the social media app was recognized with a 2018 Shorty Award for Muser of the Year. She’s currently working on original music and musical content from her series “Chicken Girls,” which is featured on her YouTube page. Videos include the original song “Ordinary Girl” with 28 million views and fan favorite cover “Little Do You Know,” which is her highest viewed video with 41 million views.
Her influencer status has earned her spots on The Hollywood Reporter’s 2018 list of Top Young Digital Stars and Forbes 2017 list of Top Influential Kids. Expanding on her digital footprint, the budding entrepreneur recently launched her own jewelry line, ‘Annie LeBling,’ appealing to both her male and female audience.
The New York Times
Sydney Levin, Executive Video Producer, T Brand Studio, The New York Times
Sydney Levin is currently the executive video producer at T Brand Studio, where she leads a team that creates docu-style linear videos and VR films for clients.
Previously, Ms. Levin served as the head of homepage video at AOL.com. At AOL, she grew video consumption from 50,000 views a day to more than 10 million. Before she realized the Internet was going to be a hit, she was a magazine editor. In her spare time, she moonlights as a horoscope writer. She sees big things in your future.
Golriz Lucina, Senior Vice President of Content and Creative, SoulPancake
Golriz Lucina is Senior Vice President of Content and Creative at SoulPancake, the award-winning digital media and entertainment company founded by actor Rainn Wilson, now a division of Participant Media. SoulPancake creates meaningful entertainment that explores the human experience and engages a socially minded, global audience.
Golriz began at SoulPancake as the co-director of content when SoulPancake.com launched in March 2009. She is also one of the co-authors of the New York Times bestselling book, SoulPancake: Chew on Life’s Big Questions.
With a Master’s in publishing, and a background in theater, marketing, and visual arts, Golriz has established a distinct, creative voice for SoulPancake. One of Golriz’s passions is seeing a great idea for content come to fruition – “when something we make contributes to a person feeling more connected to themselves, and those around them, I consider that a job well done.”
Kara Mannatt, SVP Intelligence Solutions & Strategy, MAGNA Global
Streamys Brand Awards
Alisha Marie, Host, Streamys Brand Awards
Alisha Marie is a digital powerhouse, with over 20 million followers across her social channels, she has taken over the digital space and is showing no signs of slowing down. Most recently Alisha celebrated her 10 year channel anniversary and took a brief hiatus from her YouTube channel to regain inspiration for her content. Earlier this year, Alisha released a limited edition pool float with FUNBOY. In 2017 – she was tapped for Disney’s revival of the iconic series “Club Mickey Mouse.” Serving as a mentor to the young cast, Alisha was there to advise on all things social media and overall etiquette while on-camera. Additionally – Alisha was included in Variety’s 2017 Power of Youth Impact Report, the annual list is comprised of leaders in the entertainment industry that are making waves and changing the entertainment industry for the next generation.
Gallery Media Group
Mary Kate McGrath, Chief Content Officer, Gallery Media Group
Mary Kate McGrath is the Chief Content Officer at Gallery Media Group. Over the past five years, she has been responsible as PureWow’s Editor-in-Chief for overall content and creative strategy in an omni-channel climate – including the launch of new editions, production of custom content for advertisers, and expansion of video series. In 2017 and 2018 she has overseen the creation of an audio arm of the company, Gallery Podcasts Co., and the birth of men’s media brand, ONE37pm, which reports on the intersection of style, culture, sports, and music through the lens of entrepreneurship.
Mary Kate joined PureWow after more than a decade in women’s magazines, spanning from Real Simple, InStyle, Travel & Leisure Golf and the Food Network Magazine. On the pulse of all things fashion, wellness and travel, Mary Kate has appeared as a lifestyle expert on NBC’s TODAY, CBS Good Morning America, Early Show and New York Live, among others. In 2018 she became a board member of Quesnay’s “Female Founders in Tech”, a program which recognizes and supports female-led innovative startups that positively impact financial services, while providing innovative solutions to corporations seeking innovation.
She recently traded the busy streets of Manhattan’s Upper West Side for the quiet sidewalks of Pelham, NY where she lives with her husband and two sons, Jackson and Charlie.
Summer Mckeen, Influencer,
Summer Mckeen is a content creator and actress best known for her captivating lifestyle, beauty and fashion content. Since she began creating content just 4 years ago, Summer has amassed an aggregate following of over three million dedicated fans.
Summer’s influential and captivating content has been tapped for both collaborations and creation of user generated content with brands such as Simon Malls, Benefit Cosmetics and Smashbox Cosmetics to name a few. In 2016, Summer kicked off one of her first partnerships with Macy’s, where she hosted a fashion show and fan meet-and-greet. Shortly to follow, Summer embarked on a two-year ambassadorship with popular Johnson & Johnson brand, Clean & Clear, wherein she collaborated with the Clean & Clear team to create original content to be utilized across the brands platforms as well as incorporated on her own channels.
Most recently, Summer was named a year-long ambassador for Sephora Collection where she appeared in multiple commercial segments. Shortly thereafter, Summer launched a commercial partnership with Target Beauty and teenVOGUE to share her all-time favorite must-haves for summertime. In addition to the above, Summer has worked with Glossier, HP, Glam Glow, Smashbox and Cover Girl to share her ideas on lifestyle and current trends.
Summer lends her hand to a dynamic and relatable take on a very routine industry while working to further her online success and developing an exclusive fashion clothing brand. In addition, Summer has attended coveted events such as the Billboard Music Awards and has appeared on programs such as FOX5 News, iHeart Radio, The Morning Blend and This Week In America.
Sean Mills, Head of Original Content, Snap Inc.
Sean joined Snapchat in April 2015 and is the Head of Original Content. Prior to this, Sean was the President of NowThis where he reinvented the brand, increasing viewership from 150k to 60 million in one year. He was also the CEO of Nerve.com and President of The Onion, where he grew the company to one of the largest comedy brands in the US.
Gallery Media Group
Kate Mitchell, Chief Revenue Officer, Gallery Media Group
Kate Mitchell joins Gallery Media Group, the portfolio of media brands including women’s lifestyle brand PureWow and newly launched men’s lifestyle property ONE37pm, as its first ever Chief Revenue Officer. In this role Mitchell will oversee advertising sales, creative work, and the branded content division for companies including Cartier, P&G, Diageo, Johnson & Johnson, IKEA, Tiffany & Co and more. Mitchell is an industry veteran with more than 15 years of lifestyle media experience, who most recently was Senior Vice President of ad sales at Oprah Winfrey Network, where she was responsible for overseeing all ad sales strategies and digital assets including Oprah.com.
Shabnam Mogharabi, Chief Executive Officer, SoulPancake
Shabnam Mogharabi is CEO of SoulPancake, the award-winning digital media and entertainment company founded by actor Rainn Wilson, now a division of Participant Media. SoulPancake is dedicated to exploring “Life’s Big Questions” by creating joyful, uplifting, and inspiring content about the human experience. They produce 30-40 hours of content annually, distributed via social, TV, and OTT platforms, and also produce live events and branded engagements.
Shabnam oversees SoulPancake’s operations, and under her leadership, the company has more than quadrupled its revenue, amassed more than 9 million fans and 300 million video views, and engaged a robust demographic of Optimistic Millennials.
Shabnam is a co-author of the New York Times bestselling book “SoulPancake: Chew on Life’s Big Questions”. She is a member of the 2016 class of the Henry Crown Fellowship, and a sought-after public speaker. Prior to joining SoulPancake in 2009, she was an award-winning journalist and magazine editor and holds degrees from USC and Northwestern University.
Sean Moran, Head of Marketing & Partner Solutions, Viacom
Sean Moran is Head of Marketing & Partner Solutions for Viacom, overseeing all advertising sales for some of the biggest media brands in the world, including Comedy Central, MTV, Nickelodeon, Nick Jr., Paramount Network, CMT, Logo, TV Land and VH1.
Mr. Moran spearheads a team that develops innovative, data-driven ideas for advertisers looking to redefine the relationship between audiences and leading brands, offering solutions across platforms, from linear television to digital to social to live events. A pioneer in advanced advertising solutions, Viacom – led by Mr. Moran and his team – uses Vantage, its leading data engine, to help advertisers understand their audiences and how to reach them through best-in-class audience insights, predictive modeling, continual optimization and measurement. Under Mr. Moran’s guidance, and along with partners Fox and Turner, Viacom founded OpenAP, the industry’s first open platform for cross-publisher advanced audience targeting and independent measurement.
Mr. Moran also leads Viacom Velocity, the company’s full-service brand studio, which seamlessly integrates brand into the cultural conversation with custom content across all of Viacom’s platforms and experiences.
Over the course of his career, Mr. Moran’s ability to connect with partners and audiences alike has led him to develop and maintain deep, successful relationships with a wide range of clients and advertising agencies, including AT&T, Coca Cola, Ford Motor Co., General Motors, Group M, Magna Global, McDonald’s, PepsiCo, Proctor & Gamble, Sony Pictures Entertainment Corp., T-Mobile, Taco Bell, Toyota Motors, Unilever, Universal Pictures, Verizon, Walmart and Zenith Media, among many others.
Prior to his current role, Mr. Moran was Executive Vice President of Advertising Sales for a portfolio of Viacom’s brands including MTV, VH1, CMT, Spike, Comedy Central, TV Land and Logo. Previously, Mr. Moran was EVP of National Advertising Sales, MTV 360 Brands, where he was responsible for the MTV suite of networks and websites. Before MTV, he served in multiple senior roles at VH1, successfully promoting the re-energized brand and its new direction to the advertising community, as well as managing the upfront planning and strategy for the brand nationwide. Mr. Moran began his career in television advertising sales with Turner Broadcasting Systems, Inc. as a Sales Service Executive in the Turner Sports division.
A former professional basketball player in the Welsh and Portuguese leagues, Mr. Moran has served as a board member of Peace Players International (PPI) since 2006. PPI operates on the premise that via the game of basketball, “children who play together can live together.” Mr. Moran is also a board member of the Fiver Children’s Foundation, a comprehensive youth development organization that empowers children from underserved communities to develop life skills and to reach their full potential.
Mr. Moran lives in Rumson, New Jersey with his wife, Marion, and their four sons.
Brendon Mulvihill, SVP, Head of Licensing , Jukin Media
The New York Times Company
Allison Murphy, Vice President, Ad Innovation, The New York Times Company
Allison Murphy is vice president, ad innovation at The New York Times Company, a position she assumed in November 2017. In this role, Allison leads the development and delivery of The Times Company’s ad innovation strategy, directing cross-functional teams responsible for accelerating the Company’s development of market-leading ad products.
Prior to this role, Allison served as vice president, ad products & news partnerships where she oversaw teams that ideate, build and execute unique products and packages to bring to advertisers – working in close concert with The Times’s newsroom and digital product teams.
Allison was previously chief of staff to the chief revenue officer, developing strategies and operational plans to grow The Times’s revenue across the subscription and advertising businesses. She began her career at the company in its central strategy & development team.
Before joining The Times, Allison was a strategy consultant for mission-driven organizations at The Bridgespan Group – an affiliate of Bain & Company. Allison has an M.B.A. from Harvard Business School and holds a B.A. and an M.A. in English from the University of Virginia.
Sarah North, Head, Television, SoulPancake
Sarah North is the Head of Television and Long-form Content at SoulPancake, the award-winning media and entertainment company founded by actor Rainn Wilson. SoulPancake, which was acquired by Participant Media in October 2016, spreads joy and celebrates the human experience by producing and curating uplifting, thought-provoking content that is distributed on television, online as well as through live events and branded engagements.
Prior to joining SoulPancake in June 2013, Sarah was a partner at Mad Cow Productions, the production company that created “The Daily Show.” She has developed and executive-produced series for networks including ABC, [adult swim], MTV, and Showtime. She specializes in creating inspiring content that seamlessly travels between digital, OTT, and linear platforms.
Sarah is a graduate of New York University, and resides in Los Angeles with her husband and three children.
Marla Newman, SVP of Digital Sales, Meredith Corporation
Marla Newman is the SVP of Digital Sales for Meredith Corporation, where she leads all aspects of Meredith Digital’s go-to-market sales strategy and execution for brand, agency and holding company partners. A 20-year digital media veteran, Newman previously served as Global Head of Agency Development at AOL and Microsoft. There, she was responsible for leading global holding company partnerships, helping build innovative solutions across platforms and identifying new revenue opportunities.
Prior to joining AOL, Newman served as SVP of Sales at FOX Sports Digital, where she led the company’s National Digital and Mobile Sales teams. Newman has also held leadership roles at MTV Networks, where she oversaw digital and mobile sales for high-profile entertainment properties including ComedyCentral.com and TVLand.com, and at MSN.
Newman graduated from the University of Oregon, where she earned B.S. degrees in marketing and management. She resides with her family in New York City.
Teen Eye Magazine
Em Odesser, Editor in Chief and Co-Creator, Teen Eye Magazine
Kristen O’Hara, VP Global Business Solutions, Snap Inc.
Kristin Patrick, President & Global Chief Branding Officer, Sugar23
Kristin Patrick has a passion for building 21st century brands that envelop the consumer across product, content and experience and creating truly breakthrough, integrated brand marketing campaigns and. Building on a successful 20+ year career, Kristin joined Sugar23 in 2018 and is currently the President & Global Chief Branding Officer of Sugar23. Her most recent post was as CMO, Senior Vice President and Global Brand Development at PepsiCo, where she played an integral role in delivering the company’s long-term global growth strategy and expansion plan across existing and new categories, touch points and experiences that enhanced PepsiCo’s relevancy.
Named one of the “Top 50 Women in Brand Marketing” by Brand Innovators in 2015 and 2016, Kristin has developed a distinguished reputation for being a disruptive, trend-setting brand steward – breaking the barriers between pop culture and brands by creating universal relevancy across sports, fashion, technology, and music.
As President & Global Chief Branding Officer, Kristin is spearheading plans to incubate and launch new brands under Sugar23, or make equity investments in existing brands and revitalize them. The connective tissue is to create a brand experience that relates to the entertainment space and excites the consumer.
Kristin holds a B.A in Business from Emerson College. She resides in Los Angeles with her daughter Olivia.
René Pinnell, CEO & Founder, Kaleidoscope
René Pinnell is the CEO & founder of Kaleidoscope, a funding platform for immersive art and entertainment. As a filmmaker & designer, René produced the acclaimed comedy show Backpack Picnic, directed the feature documentary The King of Texas, sold a TV pilot to MTV, designed 5 products & founded 2 companies.
The Honest Company
Shannon Pruitt, Chief Marketing Officer, The Honest Company
Shannon believes to be successful in today’s consumer economy, we must focus on marketing transformation not just digital transformation. Brands must think, talk and behave differently in how they connect with people to create a value exchange that will drive their business forward. As the Chief Marketing Officer of The Honest Company, she is bringing her vast understanding and expertise at the intersection of data & insights, tech, creativity and media to architect a consumer-led storytelling and an omni-channel marketing approach designed to bring to life The Honest Promise and Standard in every interaction.
Prior to her role at the The Honest Company, Shannon spent nearly 6 years at The Dentsu Aegis Network as the first ever Chief Content Officer for Carat, and as a founding member and President of The Story Lab. Through these roles, she built a company and a discipline to best partner with her clients in a rapidly converging and changing consumer, media and consumption landscape. Her ability to steward the agency and her clients in this complex advertising and content space across their content approach with talent, tech, media and creative partners helped the agency attract and retain the some of the world’s most recognized brands and talent to deliver the vision for those clients everyday. She has been recognized as an Internationalist’s 2015 Agency Innovator, was named a 2016 Southern California Adweek All-Star, Drum’s Exceptional Women Out West, and serves as the jury Chair for the 2016/2017 2018 Adweek ARC Awards. She also sits on the Advisory Board of Brand Storytelling and The Room.
She spent the early part of her career in sports and advertising. There she worked for Octagon and MasterCard and eventually moved into entertainment, where she built and grew integrated marketing and business development teams handing all aspects of marketing, consulting commercial brand extensions at production and studio powerhouses, Mark Burnett Productions, FremantleMedia and Warner Bros Digital.
Shannon is also a proud mother of three children. Eight-year-old twins Quinn and Emma, and five-year-old daughter Mia. She is active as a special needs parent, dedicating her time to education, advocacy and fundraising for research as a National Board Member for Angelman Syndrome to benefit her daughter Emma who was diagnosed with the genectic syndrome. She also actively supports her son Quinn’s dream and Cocoa for the Cure initiative to raise money to fund research to find a cure for his sister Emma and all the “angels.”
She holds an MBA and a BA in Japanese from the University of Oregon.
Ellen Digital Ventures
Michael Riley, General Manager, Ellen Digital Ventures
Isabelle Riva, Head, MWU Program, Unity Technologies
Isabelle Riva heads up the MWU program at Unity Technologies. She oversees strategic content partnerships and the discovery, support, and celebration of the best content Made with Unity. Prior to Unity she was a Producer of TV, film, animation and visuals effects for numerous studios including Discovery Channel, Universal, and HBO. She worked as Chief Creative Officer at moviemaker startup Xtranormal, and was Producer at Ubisoft, where she led an experimental game-to-film pipeline.
Flexin’ In My Complexion
Kheris Rogers, CEO, Flexin’ In My Complexion
Kheris Rogers is an entrepreneur, motivational speaker, model, actress, dancer, and designer/CEO of the widely known brand “Flexin’ In My Complexion.” Born in 2006 in Los Angeles, California, Kheris started “Flexin’ In My Complexion” after years of being bullied in school because of her dark skin complexion. Her story has been televised by NBC, CBS, and The Steve Harvey Show.
Kheris’ clothing line has been worn by celebrities such as Whoopi Goldberg, Lupita Nyong’o, Lena Waithe and Alicia Keys, and is the world’s youngest designer to ever showcase at New York Fashion Week.
She was named by Lebron James as 1 of the 16 strongest women that inspired him to create the Lebron XVI signature shoe, which launched in September 2018.
Dan Rosenfeld, Head of Data Insights and Research for AT&T Advertising & Analytics, Xandr
Dan Rosenfeld is the Head of Data Insights and Research for AT&T Advertising & Analytics. Rosenfeld is responsible for all research and analytics across the AT&T Advertising & Analytics company, supporting media sales, platforms, and enterprise efforts.
Rosenfeld joined AT&T following the acquisition of DIRECTV, where he was Senior Director of Research for DIRECTV Advertising Sales. Prior to joining DIRECTV in 2014, Rosenfeld led Ad Sales Research at NBC News, with remit over the Today Show, the Nightly News, Meet The Press, and MSNBC. Earlier in his career, he honed his trade at A&E Television Networks, Turner Broadcasting, and MediaVest Worldwide in a variety of research and analytics roles.
Rosenfeld has spent more than 15 years in the media industry driving growth through innovative applications of research and analytics. In 2014, while at DIRECTV, he stood up the research practice that would drive the largest addressable television platform in the U.S.
Rosenfeld graduated from the University of Michigan, where he earned his bachelor’s degree in English Language & Literature.
He is based in AT&T Advertising & Analytics’s New York City office.
Randall Rothenberg, Chief Executive Officer, IAB
Randall Rothenberg is the President and Chief Executive Officer of IAB, the trade association for interactive marketing. IAB represents over 500 leading interactive companies. Its members include Google, Yahoo, Microsoft, AOL, The New York Times, Walt Disney Co., NBC Universal, CBS, Cars.com, Yelp, and scores of other ad-supported digital media companies, which are responsible for selling more than 86 percent of online advertising in the U.S. To support the growth of the interactive advertising and marketing industries, IAB serves as the industry’s public policy and lobbying organization, market and consumer research center, training and development base, and hub for the development of technical standards and operating best practices. IAB has 40 affiliate associations around the world.
Randall led the IAB from 2007 through 2010, and rejoined the association in March 2011, after a stint as Executive Vice President and Chief Digital Officer of Time Inc. Prior to his IAB role, Randall was the Senior Director of Intellectual Capital of Booz Allen Hamilton, the international strategy and technology consulting firm, where he oversaw business development, knowledge management, and thought leadership activities, and directed the award-winning quarterly business magazine strategy+business, Strategy+Business Books, www.strategy-business.com, and other electronic and print publications published by Booz Allen for senior business executives. Previously, he served as the firm’s Chief Marketing Officer.
Prior to Booz Allen, he spent six years at The New York Times, where he was the technology editor and politics editor of the Sunday magazine, the daily advertising columnist, and a media and marketing reporter. For 10 years, he was a marketing and media columnist for Advertising Age, and he continues to blog on the subject at www.randallrothenberg.com. Randall is the author of Where the Suckers Moon: An Advertising Story (Alfred A. Knopf, 1994), a critically-acclaimed chronicle of the birth, evolution, and death of a single advertising campaign.
Mr. Rothenberg received an undergraduate degree in Classics from Princeton and currently lives in New York City.
Los Angeles Times
Clint Schaff, VP, Strategy and Development, Los Angeles Times
Richie Shazam, Model and Artist,
Jonathan Skogmo, Founder & CEO, Jukin Media
3rd U.S. CTO
Megan Smith, CEO, shift7, 3rd U.S. CTO
Smith is an award-winning entrepreneur, engineer, and tech evangelist. She recently created http://shift7.com, a company driving tech-forward innovation for faster, scaled impact. Smith served as the third U.S. chief technology officer from 2014-2017 helping the President and his teams harness the power of data, innovation and technology on behalf of the nation. Smith recruited top tech talent to serve across government collaborating on pressing issues, from data science, AI and open source, to inclusive economic growth and criminal justice reform.
Smith was vice president at Google for eleven years leading new business development across the global engineering and product teams; she led acquisitions of Google Earth, Maps, and Picasa; and later was a VP at Google[x] where she co-created SolveForX and Women Techmakers. Earlier, Smith served as CEO of PlanetOut, worked on early smartphone technologies at General Magic and at Apple Japan. Smith is an advisor to the MIT Media Lab, Vital Voices, Thinkof-Us, the Malala Fund, which she co-founded and is a member of the National Academy of Engineering. She holds bachelor’s and master’s degrees in mechanical engineering from MIT, where she serves on the board as a life member. She completed her master’s thesis work at the MIT Media Lab.
Andrew Snyder, SVP, Head of Video, Meredith Corporation
A twenty-year veteran of digital advertising, Andrew is Senior Vice President, Head of Video for Meredith Corporation.
Andrew oversees digital programming and production, business affairs and studio operations, and video revenue strategy. Reporting to Stan Pavlovsky, President, Meredith Digital, Andrew is responsible for the portfolio’s digital video business with the exception of the Entertainment and Television Groups. A digital media veteran, Andrew is a talented and seasoned leader with a proven track record of growing video businesses.
Prior to joining Time Inc., Andrew served as VP, Content Strategy & Solutions at Yahoo, where he led the team responsible for developing and selling advertising strategies including content sponsorships, branded entertainment, native distribution, and programmatic video across the company’s news, sports, finance, entertainment, and lifestyle properties.
Prior to Yahoo, Andrew served as Chief Revenue Officer at Associated Content, where he led revenue generation for the company including advertising and sponsorship sales, content syndication, and content and distribution partnerships, leading to the company’s acquisition by Yahoo in 2010.
Prior to joining Associated Content, Andrew served as VP, Digital Media Advertising Sales at Discovery Networks, where he managed all aspects of the company’s US digital advertising sales
and strategy, including online, mobile, broadband, and video on demand. During his tenure, Discovery Digital Media established new cross-platform marketing platforms, forged new relationships with brands including Ford, GE, Merck, and Toyota, and acquired multiple properties to expand the company’s digital footprint.
Before Discovery Networks, Andrew was Director, Midwest & East Coast Sales for ESPN.com, with responsibility for driving online, mobile, fantasy game, and video sales.
Andrew is a graduate of Whitman College and resides in Montclair, NJ with his wife, Jennifer, and their two children
Sam Toles, SVP Digital and New Platforms , MGM
Sam Toles, SVP of Digital and New Platforms at MGM. He’s previously held entertainment marketing and business development roles at New Line Cinema, Warner Music Group, Paramount Pictures, Rhino and FremantleMedia. Since 2017, he has been leading efforts around the creation of new IP for digital platforms with theatrical, scripted, unscripted, and distribution teams.
The New York Times Company
Sebastian Tomich, Global Head of Advertising and Marketing Solutions, The New York Times Company
Sebastian Tomich was named global head of Advertising and Marketing Solutions at The New York Times in November 2017. In this role, he guides the strategy and revenue generation of the entire advertising team across media, partnerships and services, including T Brand Studio, ad innovation, marketing solutions and sales.
Previously, Tomich was senior vice president of Advertising and Innovation, starting in April 2015. In that role he led The Times’s branded content business and studio, overseeing Hello Society and Fake Love—the two agencies the Times Company acquired in 2016—and steered the company’s advertising innovation efforts.
Tomich was previously vice president of advertising where he led the launch and rapid expansion of T Brand Studio, The Times’s commercial content studio. He also managed sales teams across multiple categories.
Before joining The Times, Tomich was the director of East Coast advertising at Forbes Media. In this position he led the company’s largest regions advertising sales and business development efforts with their new native advertising platform, BrandVoice. During his tenure at Forbes, Mr. Tomich held a number of positions, including Regional Sales Manager and National Digital Director.
In 2017 he was named an Ad Age “40 Under 40” and in 2014 he was named to Ad Age’s “Creative 50.”
Gary Vaynerchuk, CEO and Co-Founder, VaynerMedia
Gary Vaynerchuk is a serial entrepreneur and the Chairman of VaynerX, a modern day communications parent company, as well as the CEO and Co-Founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations.
His fifth book “Crushing It!: How Great Entrepreneurs Build Business and Influence-and How You Can, Too” is available in stores now!
Gary rose to prominence in the late 90’s after establishing one of the first ecommerce wine sites, WineLibrary helping his father grow the family business from 4 to 60MM in sales.
Gary is also one of the most sought after public speakers alive today. He is a venture capitalist, 4-time New York Times bestselling author, and an early investor in companies such as Twitter, Tumblr, Venmo and Uber. Gary has been named to both Crain’s and Fortune’s 40 Under 40 lists.
Gary is currently the subject of DailyVee, an online documentary series highlighting what it’s like to be a CEO and public figure in today’s digital world. He is also the host of #AskGaryVee, a business and advice Q&A show online.
Gary is also the host of a global top 10 business podcast, The Gary Vaynerchuk Audio Experience.
Gary’s signature sneakers, The GaryVee 001 & 002 in collaboration with K-Swiss sold out on opening day.
He is the Co-Founder of VaynerSports, a full service athlete representation agency with more than 20 clients with his brother AJ.
Gary also appears with Gwyneth Paltrow, Jessica Alba and Will.i.am on Apple’s first original series “Planet of the Apps” out now.
Los Angeles Times
Yuri Victor , Sr. Director, Innovation, Los Angeles Times
Kris Viesselman, Chief Transformation Editor and Creative Director, LA Times
Kris Viesselman leads transformation, creative, data reporting and digital efforts at the Los Angeles Times.
Immediately prior to this assignment, Viesselman was the SVP and editor-in-chief at CQ and Roll Call in Washington, D.C. And, before that, she was the managing editor and VP/Product at the San Diego Union-Tribune. She previously held leadership positions at National Geographic, the San Jose Mercury News and The Orange County Register and – in an earlier stint – at the Los Angeles Times. She has also run her own documentary film company.
Viesselman and her teams have received numerous national and international awards. She has been an invited presenter in Asia, Europe, South America, in addition to dozens of U.S. gigs. Viesselman served as president of the (international) Society for News Design in 2010.
A Minnesota native, Viesselman has spent most of her adult life in California.
Frederic Volhuer, CEO, Co-Founder, Atlas V
Partner, Member of Executive committee of WNP, and CEO of WNP Digital, one of the top-3 independent digital agencies in France (30m revenues projected in 2017). Fred joined WNP when it acquired Napkin, a digital strategy agency Fred had founded in 2009.
Before co-founding Atlas V, Fred started a consulting firm to support creative pieces in VR with marketing/distribution strategies, Shuttershades.io. He is also strategic advisor for a VR creation and distribution tool for content makers named WONDA VR.
As a Panelist in several VR conferences (Tribeca Film Festival, IFP Film week, Miami Filmgate, Mutek…), Fred’s work exemplifies the expanding bridge between storytelling and technology and how we can continue to think about the integration of these new platforms as we build audiences for films, brands and institutions. In 2015, he supported Notes on Blindness : Into Darkness, one of the most awarded VR pieces.
Fred lives in Brooklyn, NY since 2015.
Joshua Weaver, Director of Media, VICE Media
Jon Werther, President, Meredith Digital
Jon Werther joined Meredith in 2012 as Chief Strategy Officer and was promoted to President of Meredith Digital in 2013. He has led a rapid expansion of Meredith Digital, including the integration of Allrecipes.com and the acquisition and integration of profitable businesses such as Selectable Media, ShopNation and Qponix. He expanded his role to include oversight of Meredith’s flagship Better Homes & Gardens brand, and then led the integration of the Martha Stewart Living brand into the Meredith portfolio.
After beginning his career as a transactional attorney, Werther spent more than 10 years in positions of increasing scale and responsibility at Time Warner and its AOL division. Werther earned an MBA from The Wharton School of Business at the University of Pennsylvania; a law degree from George Washington University; and a Bachelor’s degree from Emory University.
Tessa Leigh Williams, Television Writer,
Tessa Leigh Williams is a writer of television, film, and theater. She is currently writing on the CW show RIVERDALE, and is Creator, Writer, and Co-Executive Producer of the new Snapchat series CLASS OF LIES. Previously, she worked on the shows ONCE UPON A TIME, UNDERCOVERS, and PAIR OF KINGS, as well as for Bad Robot Productions.
Tessa graduated from Yale University with a double major in English and Theater Studies and a concentration in Creative Writing, where she had the privilege of studying under such professors and mentors as Paula Vogel and Donald Margulies. Awards and honors include: three-time O’Neill Theater National Playwrights Conference semi-finalist, Mellon Research Grant, Richter Fellowship, Stanton Wheeler Award, John Meeker Prize for Excellence in the Arts, Norman Mailer Award for Creative Nonfiction semi-finalist, 2016 Staffing Survey honorable mention, and Sundance Screenwriters Lab semi-finalist. Her plays have been produced and workshopped at the Beverly Hills Playhouse, the Blank Theater, and Yale University.
Rainn Wilson, Founder, SoulPancake
Rainn Wilson may be best known for his starring role in the long running NBC Emmy and Screen Actors Guild Award winning series for “Best Comedy,” “The Office,” alongside Steve Carell, John Krasinski, and Jenna Fisher. Over the years, he has endeared himself to millions and earned three Emmy nominations with his portrayal of ‘Dwight Schrute,’ an eccentric paper salesman whose ego knows no bounds, dreams of being “#2,” and fervently torments his colleagues in his own lovable, pathetic fashion.
In 2009, Rainn founded SoulPancake to create a space where people from all walks of life could discuss and question what it means to be human—a place to wrestle with the spiritual, philosophical, and creative journey that is life. Today SoulPancake, through the leadership of CEO Shabnam Mogharabi, spans multiple distribution channels, from web to print to video to live events. In 2010, the SoulPancake book, SoulPancake: Chew on Life’s Big Questions, was released with thought-provoking essays, bold questions, and
mind bending art.
Wilson currently lives in Los Angeles with his wife, fiction writer Holiday Reinhorn, their young son Walter, and their three pit bulls, Oona, Barry, and Pilot.
Freddie Wong, Creator,
Freddie Wong is an online video pioneer, bringing professional premium content to the YouTube platform with his channel, RocketJump.
Named as one of Hollywood’s brightest stars on Forbes magazine’s 2015 “30 under 30” list, his viral videos have spread internationally with over 1 billion views since the channel’s inception in April 2010.
Video Game High School was named “#1 Web series of 2013” by Variety and won numerous Streamy Awards. Season 3 was heralded as a must-see People pick in 2014 and was nominated for a 2015 Producers Guild Award for Outstanding Digital Series.
Most recently, RocketJump and Wong have completed Dimension 404, a sci-fi anthology series for Hulu and Lionsgate.
Hunter March, Host, Sugar Rush
Hunter March is a Scholastic author, AwesomenessTV producer, and TV personality now hosting the popular competition show, “Sugar Rush” on Netflix.
Danielle Radford, Writer, Actor, and Comedian,
Danielle Radford is a writer, actor and comedian. She is a writer and host at ScreenJunkies News, and is co-host of Tights and Fights, a Maximum Fun podcast.
She has featured for Dave Chappelle at the Moore Theater in Seattle, along with performing at festivals across the country.
Andrew Wallenstein, Co-Editor-in-Chief, Variety
Andrew Wallenstein is Co-Editor-in-Chief, of Variety, where he’s worked since 2011. Wallenstein received the Luminary Award for Career Achievement from the Los Angeles Press Club in 2017. He was an on-air contributor for NPR’s All Things Considered for nearly a decade and also hosted the PBS series “Variety Studio: Actors on Actors” and TV Guide Channel’s “Square Off,” a weekly primetime series about the TV industry. Wallenstein has a master’s degree in journalism from Columbia University. His work has appeared in the New York Times, Boston Globe and Business Week. He was at The Hollywood Reporter from 2002 to 2010.
2018 NEWFRONTS WEST IN THE NEWS
Ellen Digital Network Sets New Shows With Ashley Graham, Ayesha Curry; Renews Kristen Bell's '#Momsplaining'
Facebook says there are no ads on its new video device... well some ads, but it's definitely private
2018 NEWFRONTS WEST PRESS RELEASES
Ellen Digital Network Unveils All-New Original Programming During 2018 Digital Content at IAB NewFronts West
Brands Can Build Relationships With Younger, High-Income Consumers via Ad-Supported Over-the-Top Video, According to IAB Research
IAB Releases Line-Up of Top Creators, Media Powerhouses & Technology Innovators for Digital Content NewFronts West, October 9–10 in Los Angeles
Registration & Networking Breakfast
NewFronts West Chat
Los Angeles Times
Ellen Digital Network
Insights: BBC News
LiveXLive Media, Inc.
Musical Chairs: Will Brands Always Have a Seat at the Content Table?
The role of brands in the marketing ecosystem was for decades well-defined and assured. Their ads gave audiences access to content at little or no cost. Things are no longer so simple. People now have the ability to block, skip and ignore advertising. And they are increasingly willing to pay premiums to get the content they want without ads. Two-thirds of the drama and comedy series nominated for Emmy Awards this year were from non-ad-supported networks and platforms. More than ever, brands need to think about how and where they add value to people’s lives, and what their role will be in an ever-changing media landscape. This panel of innovative brand marketers will examine the role of brands and what they need to do to assure they will keep their seat at the table.
The New York Times
Gallery Media Group
FameBit By Youtube
Streamys Brand Awards Ceremony
IAB has partnered with the Streamy Awards! At the conclusion of the first day of NewFronts West, winners of the Streamys Brand Awards, which recognize those companies and individuals behind the best in digital brand advertising innovation, will be honored with a celebration.
The Streamys Brand Awards will honor four content categories:
- Branded Content: Series
- Branded Content: Video
- Emerging Platform
- Influencer Campaign
Registration & Networking Breakfast
Viacom Digital Studios
Insights: Spectrum Reach
The Direct Brand Approach to Digital Content
Vudu, A Walmart Company
SPONSORS & PARTNERS
Digitas is The Connected Marketing Agency, committed to helping brands better connect with people through Truth. Connection. Wonder. With diverse expertise in data, strategy, creative, media, and tech, we work across capabilities and continents to make better connections and achieve ambitious outcomes through ideas that excite, provoke and inspire. Curious and fully transparent, we are always examining real human behavior to create authentic connections—between brands and consumers, clients and partners, and ideas and outcomes. Digitas has over 3,500 employees across 21 countries and 34 offices, with an extended network via Publicis Media of over 23,500 employees present in more than 100 countries worldwide. To connect with Digitas or learn more, visit www.digitas.com
FameBit by YouTube is YouTube’s branded content platform, powered by a technology that connects brands with the entire YouTube creator ecosystem. FameBit focuses on the creation of native branded content at scale, 100% produced by the creator. We work with all of our YouTube content partners and offer full service campaign management from curation-to-launch, using the best of Google & YouTube data to understand brands audiences, match them to the best creators, and, with strong measurement solutions, help our brand partners understand the impact of influencers on their media investments.
Best-in-class video in brand safe environments
Meredith is founded on brands that impact consumers’ lives. From the big cultural moments to the everyday ones, we entertain, inspire, inform, and drive consumers to action every day. We curate data-fueled insights to inform our content, products, ad solutions, and programming.
From short-form social videos to long-form, Emmy®-award-winning programming, Meredith Video has the facilities, talent, and content expertise to bring storytelling to life – allowing you to make a more meaningful connection.
And through the Meredith Sales Guarantee, we measure the impact, reach, and effectiveness of your video campaign to ensure its success.
Unity is the creator of the world’s leading real-time development platform, giving developers the tools to create rich, interactive 2D, 3D, VR, and AR experiences. Over 60% of all AR/VR content and over 50% of all new mobile games are made with Unity. Unity’s ad platform reaches 1.5 billion devices globally and serves more than 9.4 billion monthly ad impressions allowing massive scale for video campaigns. Unity also partners with brands to build immersive mobile, AR, and VR creative experiences and provides a scalable platform for these formats to run.
Industry Insights Partners
About BBC News
BBC News is the world’s most trusted and truly global news provider, reaching 347 million people around the world every week. With correspondents based in 74 bureaus and reporting in 42 languages, BBC News offers up-to-the-minute international news, in-depth analysis and features. Online we reach more than 95 million unique browsers each month. For nearly a century, the BBC’s global voice has provided balanced facts, information and context, setting a standard of reliable reporting to a global audience hungry for truth.
<p>We are a collective with a common purpose: make advertising matter to brands and consumers alike. Leveraging the spirit of innovation that began with Alexander Graham Bell more than 140 years ago and has continued on as a part of AT&T’s legacy, we are uniquely positioned to move the industry forward.</p>
<p?With one of the world’s largest collections of digital, film and TV properties*, we provide a premium option for advertisers and publishers looking to reach specific audiences at scale in premium and brand-safe environments.</p>
<p>Our combined assets, including data insights, premium content, powerful technology, and scaled direct-to-consumer distribution, give us a competitive edge — helping to improve advertising for brands, publishers, and consumers.</p>
BeAlive is a new digital video entertainment network for the mobile, social generation of outdoor adventure & sports enthusiasts. Our mission is to share epic stories of human experience, outdoor adventure, and expedition to inspire people to live their passion outside. With offices in Oakland, CA and BeAlive’s flagship production studio based in Michigan, the Company develops, curates, and produces high-quality original digital video and series, in addition to branded content to bring authentic stories to life for both its audience and advertisers. Its Influencers and Ambassadors span cultural lifestyles to outside adventures & sports. Adventure with us at www.gobealive.com
Founded in 2004, Facebook’s mission is to give people the power to share and make the world more open and connected. People use Facebook to stay connected with friends and family, to discover what’s going on in the world, and to share and express what matters to them.
About Laugh Out Loud
Laugh Out Loud is a comedy brand and multi-platform network founded by the world’s top comedian Kevin Hart, in partnership with Lionsgate. Through his network, Hart delivers his vision for the future of comedy: social, mobile, multicultural and seriously funny. From stand-up legends to globally-recognized digital influencers, Hart and LOL curate comedy’s boldest voices to produce original scripted and unscripted series, stand-up specials, live broadcasts and special events. Hart brings the groundbreaking social-first strategy that earned him 100 million+ followers to Laugh Out Loud, with one core mission: keep the world laughing. Dope Comedy. Delivered Daily. Always On. Always Loud. Directly from Kevin Hart and his hand-picked crew of comedic rockstars.
Telaria (NYSE: TLRA), is the leading independent data-driven software platform built to monetize and manage premium video inventory with the greatest speed, control, and transparency, wherever and however audiences are watching.
Official Media Partner
6121 Sunset Blvd,
Los Angeles, CA 90028
United Airlines Discount: IAB has negotiated a discount with United. To obtain a discount, visit united.com and click on All Search Options. On the next page, enter code ZEBT776149 in the Promotions and Certificates box at the bottom of the page.
Parking Directions: NeueHouse – Hollywood valet parking structure can be accessed from either 1575 N El Centro Ave OR 1575 N Gower St. When you drive into the garage, pull a ticket and proceed to visitor/valet parking. Self-parking is also an option on levels 2-5 of the garage. The rates are the same.