IAB Annual Leadership Meeting 2018
Who will survive, thrive, and die in the emerging direct brand economy? Legacy brands and their suppliers are struggling with growth, while more customized, data-enriched, consumer-centric brands are thriving. The 2018 IAB Annual Leadership Meeting will uncover marketing, data, and organizational strategies that will help brands, publishers and their partners compete in a world with nimble, tech-focused new market entrants and adapt their businesses to thrive in the 21st Century.
The Annual Leadership Meeting will begin on Sunday, February 11 at 4pm and end on Tuesday, February 13 at 12:30pm. Full agenda is coming soon. To view highlights of the 2017 Annual Leadership Meeting, click here.
The agenda will be posted shortly. Please check back soon.
AppNexus is an internet technology company that enables and optimizes the real-time sale and purchase of digital advertising. Our powerful, real-time decisioning platform supports core products that enable publishers to maximize yield; and marketers and agencies to harness data and machine learning to deliver intelligent and customized campaigns. Headquartered in New York City, AppNexus employs over 1000 professionals in offices spanning five continents. For more information, follow us at @AppNexus or visit us at www.AppNexus.com.
LKQD builds technology that improves video advertising. Our open infrastructure powers a flexible and scalable end-to-end technology stack that enables digital video sellers and buyers to build and grow their businesses. LKQD’s Infrastructure as a Service (IaaS) technology provides a suite of integrated solutions from centralized ad serving, data management and advanced reporting, to highly scalable inventory and demand. Hundreds of companies leverage our technology to power their entire video advertising businesses and customize solutions to efficiently scale across mobile, desktop, and connected TV.
SpotX is a video ad serving platform providing media owners with monetization tools for desktop, mobile and connected devices. The platform features modern ad serving and programmatic infrastructure, and other monetization tools, like solutions for OTT and outstream video ad units. SpotX gives publishers the control, transparency and actionable insights needed to understand buyer behavior, manage access and pricing, and maximize revenue. The company is headquartered in Denver, Colorado, and has offices in Amsterdam, Belfast, Hamburg, London, Los Angeles, New York, Paris, San Francisco, Stockholm, Singapore and Sydney. In October 2017, RTL Group, a leader across broadcast, content and digital, will complete its 100% acquisition of SpotX.
Media.net is a technology company comprising of 1200+ employees, including 600+ in engineering and product, exclusively focused on developing innovative products that solve problems for publishers. Media.net’s vast product suite leverages a strong foundation of best-in-class contextual targeting and native ad placements and an unmatched capability to unify disparate marketplaces to maximize competition and value for publishers and marketers. Media.net offers exclusive access to Yahoo! Bing’s Contextual Network Audience, a $6B market with unique inventory, allowing publishers premium display to search and native ad formats with strong visibility metrics. Media.net built the industry’s first server-side header bidding platform, maximizing yield with no compromise to the user experience, limiting ad tech on page and putting control back in the publisher’s hand. By market cap, Media.net is one of the Top 5 largest ad tech companies worldwide. By revenue, Media.net is the second largest contextual advertising business worldwide.
OpenX exists to help publishers grow their businesses by monetizing great content. We do this by creating highly efficient, high quality programmatic advertising marketplaces that deliver optimal value to all buyers and sellers of digital advertising.
At OpenX we have built a team that is uniquely experienced in designing and operating high-scale programmatic ad marketplaces. We are constantly looking for thoughtful, creative executors who are as fascinated as we are about finding new ways to apply a blend of market design, technical innovation, operational excellence, and empathetic partner service to the frontiers of digital advertising.
About Index Exchange
Index Exchange is the principled exchange for publishers. The people behind Index engineer the best technology to create a neutral, transparent exchange that enables digital publishers and suppliers to sell their ad impressions in real time, and gives them the data, knowledge and context they need to understand and act.
About Beachfront Media
Beachfront Media is the leading video technology company meeting video distribution and monetization needs of publishers and advertisers across platforms. Beachfront possesses a powerful video server-side platform (SSP) to manage premium publisher inventory, combined with OTT solutions which support a suite of premium digital media apps across connected TVs and mobile devices. Beachfront’s mission is to enable awesome video experiences across all platforms and devices, easily, while delivering measurable results. For more information, visit www.beachfrontmedia.com
Criteo delivers personalized performance marketing at an extensive scale. Measuring return on post-click sales, Criteo makes ROI transparent and easy to measure. Criteo has over 1,700 employees in 27 offices across the Americas, Europe and Asia-Pacific, serving over 9,250 advertisers worldwide with direct relationships with over 11,000 publishers. Criteo ads reach over 1 billion unique Internet users (comScore, March 2015).
About Extreme Reach
Extreme Reach offers the only enterprise technology designed distinctly to bring together the TV and Video ad workflow and all aspects of Talent & Rights management in a single, easy-to-use cloud platform. One platform and one process make brand advertising easier, and analytics more insightful, with the assurance of rights compliance wherever ads play. Founded in 2008, Extreme Reach proudly serves the world’s biggest brands, agencies, post-production houses, all media destinations, and the talent community, altogether simplifying the process for every team that touches an ad campaign from start to finish. Headquartered in Needham, MA, Extreme Reach has offices in 19 cities worldwide.
About Blast PR
Need to elevate your brand and grow your audience? Blast is a full-service public relations firm committed to driving measurable results for our clients. With a smart, passionate team and offices in all major North American markets, we’ve got you covered. Just ask our clients, a world-class portfolio of brands, marketing technology, software companies and associations, including Factual, FastPay, Interactive Advertising Bureau, Opera Mediaworks, SheKnows Media, and The Trade Desk. For more information, please visit www.blastpr.com and follow us on Twitter @blastpr.
Register by December 1 and save $200
Register by December 1 and save $200
Register by December 1 and save $200
JW Marriott Desert Springs Resort & Spa
74-855 Country Club Drive
Palm Desert, CA 92260
HOTEL ROOMS AT THE JW MARRIOTT RESORT:
The IAB has a room block at the resort with a negotiated room rate of $299/night + tax until January 24th or until the room block sells out, whichever comes first. The room block always sells out early so please book your rooms ASAP. Book here.
To obtain a discount, visit united.com and click on All Search Options. On the next page, enter code ZEBT776149 in the Promotions and Certificates box at the bottom of the page.