IAB Mobile Symposium
IAB Mobile Symposium
IAB Mobile Symposium

The digital media industry has shifted toward a mindset where mobile is embraced throughout the entire customer journey. Consumers are spending two-thirds of all internet time on these devices, and successful publishers and marketers are adjusting their media and marketing strategies accordingly. Learn how they are thriving by creating seamless cross-screen experiences and embracing innovative content, communication, and experiences to improve their connections to their consumers.

Join industry leaders at the IAB Mobile Symposium for a day-long event that convenes executives from across the ecosystem to address how publishers and marketers are building out their mobile strategies, measuring efficacy, and ensuring their mobile campaigns are fully integrated into the consumer experience. Learn what tools modern marketers are utilizing to succeed in today’s cross screen world.

Attendees of the IAB Mobile Symposium will walk away with actionable insights on the following topics:

  • Following the Money: Buyers Tell All
  • Maximizing Opportunities for a Cross-Screen Strategy
  • Tying Content into ROI
  • Turning Machine Learning and AI into New Revenue Streams
  • Leveraging Data for Targeting and Creative Development
  • Measuring Mobile in an Always-On World
  • Creating Brand Safe Environments Across Screens
IAB Digital Media Sales Certification: Recertification This event qualifies for credit towards IAB Recertification.

Senior level brand marketers and agencies may qualify for a complimentary pass. Click here to request a pass.

Title Sponsor

  • Yahoo

VIP Sponsor

  • OpenX

Supporting Sponsor

  • BlastPR

Media Partner

  • Adweek
See all sponsors

The agenda will be posted shortly. Please check back soon.

Click here to view last year's agenda.

Pricing

IAB Members
$895

Register by May 5 and save $100

Non-Members
$1,195

Register by May 5 and save $100

Senior level brand marketers and agencies may qualify for a complimentary pass
IAB Digital Media Sales Certification: Recertification This event qualifies for credit towards IAB Recertification.

Venue

Rethinking Automation in a Post-Programmatic World 3
Address 237 Park Avenue
New York, NY 10016