Brussels Moves the Goalposts for Ad Tech – New Laws and Ongoing Developments in European Privacy Law
The EU’s legislative and enforcement agenda for privacy and digital advertising continues to push forward in 2023. And as the compliance landscape in Europe is constantly evolving, participants in the digital advertising and media market must continue to learn and evaluate to keep up.
In this presentation, we will share insights from regulatory enforcement actions, provide commentary and further guidance on compliance, and give updates regarding ongoing ad-tech industry scrutiny. And, just when you thought you were on top of the GDPR, we will provide takeaways for the new Digital Service Act (DSA) and Digital Markets Act (DMA) that will impact our industry. Topics covered will include:
- What the DSA and DMA mean for ad tech.
- A “fireside chat’ with IAB Europe CEO Townsend Feehan on the future of the IAB Europe’s TCF given ongoing enforcement activity in Belgium.
- What we are learning from recent and prospective enforcement actions