Buying Automation Committee Meeting

During the meeting, we will refine the 2018 agenda that supports the Committee’s mission to:

-Identify best practices for application of automated buying tools data
-Deliver efficient, effective, and relevant consumer messaging in pursuit of marketing objectives

Please be sure to register below so you don’t miss out!

Meeting Agenda

-Discuss committee scope + possible tweaks / reprioritization
-Identify committee deliverables to address pain points
-Discuss IAB process, next steps, timing